A short presentation of my intentions and experiences.

1. PERSONAL BRAND EXPLORATION
Isaac Mendiola
Business Management
2/16/24

2. CAREER GOALS
Changing Career
Short Term Goal: Assist local music venues in organizing scheduled events.
Long Term Goal: To have a career in the planning and organizing of music festivals.

3. PROFESSION
LIVE MUSIC COORDINATOR
Potential Job Titles:
Event Organizer
Production Manager
Music Festival Coordinator

4. TARGET AUDIENCE

5. COMPETITION
Monica Alfaro
• Experienced coordinator with years of
local experience.
• 10+ years experience
• Business Admin/Management at
Montgomery College
Isaac Mendiola
• Experienced RE wholesaler and
military veteran.
• 1 year experience
• Business Management at Full
Sail University

6. IDENTITY
Core Values
• Adventure
• Ambition
• Innovation
• Growth
• Personal Development
Golden Circle
• Why: To make the dreams
of future concert goers and
artists while building a
future for me and my family.
• How: By delivering
exceptional service and
loyalty to future clients
looking for venues.
• What: Exceptionally
proficient concert and event
services.
Vision: To build my
financial future in the
music industry.
Guiding Principle: Unwavering
commitment to clients.
Passion: N/A
Super Power: N/A

7. PROMISE & POSITION
Promise: To always give 100% of my
efforts to clients and make sure I am able
to find them the perfect event.
Position: Unwavering Commitment to
Clients

8. NETWORKING
ORGANIZATION
- CALDWELL BANKER New Braunfels, Tx
- A brokerage that I have already contacted. They provide
constant training and access to networking events for realtors
to assist them in expanding client base and network.
Event
2024 Texas Realtors Real Estate BAR Camp
April 18, 2024 Fredericksburg, TX
- A realtor conference designed to provide networking opportunities and a host of
speakers to help realtors gain knowledge on how to grow their business.
Elevator Pitch
As a realtor, I help you navigate the world of buying and selling properties. I’ll be your
guide in finding the perfect place that checks all your boxes. Whether you’re a first time
buyer or a seasoned investor, I’ve got the expertise and knowledge to make the process
smooth and stress-free.
Mentorship
Seeking local and experienced Realtor to be a mentor and help me grow my
business in the real estate industry.

9. DIGITAL MARKETING
Volume - Greater than zero
Relevance - Greater than zero
Purity - 7%
Diversity - Less than zero
Validation - Less than zero
Archetype: Explorer
Definition - To experience a more fulfilling life.
To find or create freedom, and to discover the most
authentic expression of an individual's desires, purpose, or taste

10. PROFESSIONAL DEVELOPMENT
TECHNICAL
- Marketing
- Sign up for marketing classes
on 360 Training
Org - 360 Training
Date - April 1st, 2024
- CRM
- Sign up and take CRM course
- Org - 360 Training
- Date - April 1st, 2024
TRANSFERABLE
- Customer Service
- Org - TREC continuing education
- Date - May 1st, 2024
- Organization & Project Management
- Org - TREC continuing education
- Date - May 1st, 2024

11. REFERECNES
(n.d.). The golden circle. Simon Sinek. https://simonsinek.com/golden-circle/
oreilly (n.d.). Why people buy what youre selling. https://learning.oreilly.com/library/view/book-yourself-solid/9781118611357/9781118611357c2.xhtml#c02_level1_1
coldwell banker (n.d.). Coldwell banker. https://www.coldwellbanker.com/tx/new-braunfels/offices/coldwell-banker-dann-harper-realtors/oid-P00400000FDdqTE8kcFhD9
MetroTex (n.d.). Texas Realtor Bar Camp. https://www.mymetrotex.com/event/2024-texas-realtors-real-estate-bar-camp/
Alfaro, M. (n.d.). LinkedIn. https://www.linkedin.com/in/monica-alfaro-b6554291/
. 360 Training. https://www.360training.com/agent-campus/real-estate-continuing-education/texas?utm_source=google&utm_medium=cpc&utm_campaign=115052728
TREC (n.d.). TREC continuing education. https://www.championsschool.com/real-estate/tx/ce/