The group uploaded their media clips to YouTube and shared the links on Facebook and Twitter to collect audience feedback. They noticed that while the clips were receiving many views, they were only getting one comment on YouTube. To get more responses, one member directly texted friends for feedback, which worked well to ensure responses. The feedback was generally positive and consistent, praising the variety of interviews. However, some noted the lack of male perspectives early on and issues with audio quality. Going forward, the group learned they need a better gender balance and to be more careful of audio issues during filming.

1. Audience feedback
What we learnt

2. To receive feedback for our media products we did several things; firstly our group
uploaded our clips to YouTube this is good as it allows us to receive comments
underneath the video and also allows us to retrieve stats from the thumbs up and
thumbs down section underneath which represents the ratio of likes to dislikes.
We then put the
YouTube links onto
Facebook and
twitter and ask for
responses.

3. We then retweeted
each others tweet this
ensured that people
who were following us
on twitter would see
Danielle's tweet on
their feed through my
retweet and then later
my own link this
doubled the chances of
people clicking on it
because it was on a
two different times
within their timeline.
We then noticed that
this alone wasn’t
getting us enough
feedback.

4. Something I found really interesting was the fact that the amount of views we had
didn't match up with the amount of feedback for instance on YouTube we are currently
reaching over 200 views however we only have one comment this is interesting to
show how by putting the link on social media particularly twitter or Facebook can
assure a lot of views yet people did not want to comment to tackle this problem
Danielle came up with a really good idea of texting or contacting people individually
Yet we only had one
comment giving us
feedback on youtube, so
we decided to ask specific
people to ensure a
guaranteed response.
Not getting enough responses

5. Danielle sent out a text to some of her friends from which we received very positive
feedback! This was a very direct approach and really ensured that people would
respond as it was much more personally I thought this was a great idea and way to
get people to voice their opinion.

6. I recieved many comments with similar feedback recieveing the same points again
really makes it stand out that the people within our target audienced both liked and
disliked the same thing which is great feedback to have.
A reoccurance within our feedback was the reviews of our documentary was the
variety of different interviews we had decided to include this was very positive as
our target audience really seemed to enjoy hearing different perspectives on hair
and this helps us to understand that within a documentary a breadth of different
opinions and stances on the topic makes for a more captivating media product.
Similar feedback

7. Contrasting feedback
The music and song choice within our documentary created a very devided
opinion as it is a song that is not in the charts it was a little bit risky as not the
whole of our target audience will understand the relevance particularly when it
is the instrumental version so the relevant lyrics can’t even support the themes
however we decided to go for it because as it is by lady gaga a very well known
singer we thought we could justify this because it fitted and was upbeat simple
background music.

8. Positive feedback from twitter on direct message

9. Both of these reviews make the point that within our documentary we focus on girls
and don't include a males talking about their own hair within the first five minutes of
our documentary , the only male we included in our documentary was a professional
hairdresser rather than just a boy this is important to note as our target audience is
not solely females so it is important our documentary should be balanced and
include both genders. If we were to do it again or to carry on creating the rest of the
documentary we would ensure that male hair was equally as represented as female.

10. Facebook comments; Positive Feedback

11. Positive Feedback from Facebook again praises our media product on the variety
of content.

12. Content ideas from our target audience
I was absolutely made up that in our feedback people were so positive it was
also very encouraging that some of our target audience had ideas on other
content we could have included or what they would like to see this is very
encouraging as if they weren’t interested in the topic they wouldn’t have
thought about additional things they wanted to hear this is great as it shows
how our target audience has not only responded particularly well to our
documentary but also the documentary topic

13. Negative Feedback
I completely agree with this audience feedback. Quality within professional media
products within the industry would never have included footage with issues such
as this and sound quality in particular is very important as it can be very distracting
when trying to listen to what the interviewee is saying, the fault for this is not just
in the editing and adjustment of volume control but also in the way in which we
filmed it, ideally we would have not placed microphones next to necklaces or other
objects which is how some of the rustling is occurring however what we have
learnt from this is to be very careful about not only how we use our media
technologies but also mise en scene such as it the room near a busy place or is the
interviewees clothing creating issues with the microphone. This is something we
have definitely learnt from this and it does make our product look a lot less
professional.

14. Summarising Our Feedback
Overall we have received very positive feedback with a lot of our target audience for
the majority of our media product agreeing on their likes and dislikes which was
really good to see as it means are target audience have a clear idea and are in
complete agreement with what they want which is a positive thing as now we
know what they like and dislike for example a wide breadth of content is very
important to keep our target audiences attention.
People giving us feedback within our target audience also advised us on future
content for our documentary this was great to hear as it echoes the fact that they
are interested in the topic and want to hear more about it, and if as a group we
were to do the full documentary and not just the 5 minutes we would defiantly act
upon their content ideas.
We also found that an equal balance of genders would have made our documentary
more well rounded and would have appealed to both genders a bit more as our
target population is both male and female.
finally we also concluded that quality of a documentary is very important this is
something that we were previously aware of but checking sound quality is equally
as important as checking the visuals so that is definitely something to think about
with any work we do in the future overall I am very happy with both the
constructive and also the positive feedback we recieved.