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- 1. Colour scheme –the colours used are quite dark with a strong white background behind the bold black magazine name. There is also a mix of yellow and red which creates a busy exciting magazine cover for their target audience, 13+. The ‘Paramore’ in bright red really stands out as this is something which will sell the magazine as it will catch a Paramore fans attention. Photography – There is a lot of images on this front cover ranging from small band shots to the main picture of Hayley Williams. Due to Kerrang being an alternative magazine, the shots used are generally live and not studio based like a pop magazine. The small photos of the free giant posters are generally mid close up shots and they look very much like a band whereas the main feature pictures of Paramore, they look a lot more casual and not all stood in a row posing like the other pictures. Writing Style – On this front cover there is not much writing at all. It is mainly just band names which will attract readers to purchase this magazine if their favourite band is in it. There isn’t much room for writing as the pictures take up a lot of the front cover which is ideal for their target audience as teenagers often enjoy pictures more as they stand out rather than a magazine front cover which has lots of writing. Fonts – All the text on the front cover is bold and in capitals. The title is a lot bigger than the rest of the text which really makes it stand out to the reader when on the shelf. Overall style – Overall the different elements of the front cover all produce a good magazine which suits their target audience of 13 years+. The different images and alternative colours will catch their attention and then purchase the magazine
- 2. Text/Picture ratio This contentspage is basically split into half, one being a large image of Marilyn Manson and the bottom being the needed text to make a contents page. Photography The main image is very black and red which fits in well with the magazines genre, rock/indie. Colour Scheme The colour scheme is continued throughout the magazine including the contents page. It has a continuous theme of red, black, white and yellow. Writing style The main headings in yellow have a slight marble effect which separates them from the individual titles of the articles. Overall look Overall a theme is kept throughout the magazine with regard to colours of the text, background and actual images.
- 3. Photography – Thisdouble page gig review contains a series of live shots from the gig. The photos used are common for a rock magazine as they usually contain live shots. The main image of the double page spread is the lead singer of Parkway Drive singing which immediately grabs your attention and makes the reader curious on what happened at that gig. Colour scheme – The main colours used in this gig review are black, green and red. The black suits the article as gigs are usually in a darkened room therefore the black background with the images on top create a great effect. The red continues the ‘rock’ theme that is red and black which is very popular with rock fans. Green is used in Kerrang for gig reviews. This separates it from the rest of the magazine and allows readers to see that this is a gig review because it is in green. Writing Style – Kerrang’s target audience is teenagers. Therefore it is crucial that the writing style suits them as readers could be as young as 13. Therefore the writing has to be kept simple but effect. Text/Picture ratio – There is a short section of text on this DPS. The rest of the page is full of live photos. This will be more appealing to the target audience as teenagers would appreciate pictures more than an a3 sheet of text. Fonts – The title ‘Lives’ is the same font as the Kerrang title. This is effective in magazines as it keeps consistency. The rest of the font is quite small and compact in order to make room for the large live images which are popular with rock music magazines. Overall look – Overall this is a really good DPS as it appeals to its target audience well with lots of live shot images and a short amount of informative text.
- 4. Photography – Themain photo on this front cover is a very large picture of Arctic Monkeys. It is posed against a white backdrop so that the image can be placed against any background the magazine choices, in this case the image is against a red background which fits in with the magazines rock image. Text/Picture ratio – Due to Mojo’s target audience being a lot more older than a rock magazine such as Kerrang, the text/picture ratio is a lot different. Mojo has a lot more text than pictures whereas Kerrang has more pictures to grab a younger persons attention. Fonts – ‘Arctic Monkeys’ is in white capitalised which makes it stand out on the shelf to an Arctic Monkeys fan who will want to buy the magazine. A lot of the font is also capitalised but not as large as the main headline. Colour Scheme – The main colours on this front cover is red, black, white and olive. The red and black are often associated with rock and therefore ideal for this rock magazine. Publisher – Bauer Media publish Mojo. They also publish Kerrang which is targeted for teenagers whereas Mojo is more directed towards adults and therefore features a lot more text than in Kerrang. Overall look – Overall this is a typical rock magazine with red and black as the main colour scheme. The large image will grab readers attention and big Arctic Monkeys fans will want to buy the magazine and read about their favourite band. There is more writing than images as the target audience is more likely to adults rather than teenagers.
- 5. Colour scheme –The colours on Mojo’s contents are a mix of a white background, red titles, bold black article titles ,black writing and olive numbers. This goes with the colour scheme on the front cover which creates a professional look and keeps consistent throughout the magazine. Photography – The photos used a mix between studio and live photos. There is a main image which is the same size as the rest but has a close up of a man with a cat sat on his shoulder. This is an unusual image and makes the reader want to read the article regarding the image. Text/Picture ratio – There is a bit ¾ pictures and ¼ text on this contents page. Mojos target audienc Writing style – Mojos target audience is a lot older than other Bauer Media music magazines such as Kerrang. Therefore the writing style will be more mature and larger more complicated sentances. Overall look – Overall this is quite an unusual contents page as it is not very clear but it works well for Mojos target audience. Fonts – The fonts used are fairly basic and friendly to the readers eye. This makes the magazine contents page look clear and simple to understand for whoever the reader. Publisher – Bauer media publish Mojo. They also publish Kerrang which are similar magazines but different have different target audiences. Mojos target audience is older than Kerrangs who focus on teenagers.
- 6. Text/Picture ratio –This is a very dull DPS as the text/picture ratio is outweighed by seas of text. There is a few pictures but the majority of the page is text. This article is featured in Mojo which published by the same publisher as Kerrang. Mojo focuses a lot more on the older end of the music market and therefore this DPS would appeal to their target audience a lot more than teenagers reading Kerrang. Colour scheme – Like most rock magazines the main colours on this DPS are red, white and black. These are popular with fans of rock music. Fonts – The font used for the main article is Times New Roman. This is a very common font and is often used for more ‘serious’ pieces of writing. This will fit with Mojos image of being a more serious music magazine for adults. Photography – There are four shots of Arctic Monkeys stood about on ‘Arctic Street.’ The images look very classic as they are in black and white with a thick black border around each one. There is also a few studio shots of the band which adds realism to the text. Writing Style – Due to Mojos target audience being mainly adults, the writing style is suited for them. The words used and length of the article are a lot longer which will appeal to their target audience a lot more than other music magazines such as Kerrang. Overall look – Overall this is a typical DPS to suit adults who are interested in rock music.
- 7. Colour scheme –This is a typical rock magazine with the main colours being red, black and white. This will appeal to the target audience as the style of the magazine will appeal to them. Photography – There is a headline studio image of the band featured in the magazine. There is also four small posed images of free classic posters they are giving away with this issue. This is common in rock magazines as it goes with the stereotype that fans of rock are very passionate about music and care a lot about the artists. Writing style – Due to this being a front cover, it is important that there isn't huge blocks of text therefore we can’t see the magazines writing style. However on the front the text is short statements regarding what is in the magazine which will appeal to the reader. Text/Picture ratio – Like most music magazines, the front cover is dominated by a large headlining image of a band/artist which will be the main feature within the magazine. On top of this image is short headlines of what will be within the magazine. Fonts – The fonts used are mostly all bold and kept within the white, black and red colour scheme. The main headline ‘Warpaint’ really stands out not, not only because of the colour but the font is different compared to the rest of the fonts on the front cover. Publisher – IPC media publishes NME. This is a huge publishing company which has lots of different magazines for different audiences. Such as ‘Look’ which is targeted at young woman interested in fashion. Overall look – Overall this is a typical rock magazine featuring the two main colours associated with ‘rock’, black and red. It also has a main headlining image which will grab the attention of fans of this band and therefore sell the magazine. Also one of the features within this issue is free posters. This is common within rock magazines as rock fans generally be very passionate about bands.
- 8. Text/Picture ratio –This contents page for NME is mainly dominated by images. This is a small amount of text below each image to describe what the article is about. Photography – The images used are all quite strong staged images. There are quite a few band shots in different scenarios such as one posing in a studio and other one of a band just sat about. It also has a live image shot which is common in rock music magazines. Writing Style – There are short brief informal sentences about what each article is about. This gives the readers a insight on if they want to read the article as they find the topic interesting etc. Colour scheme – The colour is very basic on this contents page. The only two colours used are black and white. The only other colour comes from the photographs. One of the main images on the contents page is a big yellow banana. This immediately sounds out and adds a bit to the colour scheme of the simple black and white. Fonts – There is diversity involved in the font styles used. There is a mixture between normal black writing, italics and bold. This could represent the diversity involved in their readers. Overall Style – Overall this is quite an unusual contents page. However all the individual parts come together to create a successful appealing contents page to their target audience.
- 9. Colour scheme –The main colours used are white, red and black. There is also an explosion of colour used in the studio based image. Red is a very common colour to use in a music magazine as red and black are often associated with’ rock and roll’. Photography – There is only one image on this DPS. This is a large A4 headline photo. The picture features 4 girls from a band called ‘Warpaint’ who are featured on the front cover. Writing Style – NME’s writing style is a mix of Mojos and Kerrang. Mojo focuses at adults whereas Kerrang focuses on teenagers. NME is in the middle of these and feature lengthy articles but split up with images. Text/Picture ratio – On this DPS it has one large studio based image and then a small block of text in the bottom right hand corner. This will appeal to their target audience as it has a mixture of the two. Fonts – There is a short sentence above the article which is in italics. This is in italics as it gives the reader an insight on what the article will be about. The rest of the text is in Times New Roman which is popular within magazines as it looks professional. Overall look – Overall NME is a good mixture of Kerrang and Mojo. It contains enough text for the magazine to be informative but enough pictures to make the magazine appealing on the shop shelf.