- The document discusses 4 different masthead designs created by the author for their magazine to represent different styles and get feedback to help decide on a final design. - The designs were inspired by existing mastheads and the magazine's indie pop theme, using colors and fonts typical of the independent music scene. - Feedback was gathered using 4 questions and showed a clear understanding the magazine's genre was indie pop. The 3rd design was the most preferred for standing out while still looking refined. - The first design was least liked as it lacked uniqueness and wouldn't attract attention in the competitive music magazine market.

1. Masthead Analysis

2. What did I create and why?
• When designing these 4 masthead designs,
I purposely created 4 very different styles. I
did this as I’m still not sure on the
characteristics that I want my masthead to
have and thought by creating a range the
feedback I received about them would help
me decide when it comes to my final
design.
• The designs I have were designed with
existing mastheads in mind, for example, in
my 3rd one, I shortened the title to “DIP”
after looking at NME magazines masthead.
With the other ones I designed them with
my magazine theme in mind which is indie
pop, from this I decided to use colours and
fonts that are regular, as the indie scene
tries to be different from the rest.

3. Feedback
• As a group we came up with 4 different
questions to review each others masthead
designs, they were:
– 1. Genre of Magazine?
– 2. Favourite masthead?
– 3. Least favourite masthead?
– 4. How to make masthead fit the genre?

4. Analysing Feedback
• I was relatively happy with the
feedback that I received. It was quite
clear that my these was indie pop and
the majority of people were able to
pick that our from my mastheads. The
masthead that was preferred
throughout my feedback was the 3rd
design, there was an agreement that is
was able to stand out and look
differently well, but improvements
could be things such as adding small
effects to make it a little more unique.
• A design that no one enjoyed was the
first one, everyone seemed to say that
it lacked diversity and would struggle
to stand out from the music magazine
market.