ATTN is a media company that provides context and information to entertain and inform people about the world around them. It has a massive reach of over 3 billion monthly impressions and 850 million monthly video views. ATTN focuses on programming around generational passion points like health, innovation, and female empowerment. It produces content across various formats from short-form social videos to long-form documentaries. ATTN partners with brands to create co-branded content and experiences to drive awareness and action among its large, engaged audience of mostly college-educated millennials.
Supporting social influencers to support their followers | Unlocking the powe...CharityComms
Zoe Bailie, director of brand and innovation, The Mix Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Where will social influencer marketing go next? | Unlocking the power of soci...CharityComms
Tereza Litsa, social media manager, Lightful
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to Empower Your Digital "SuperFans" to Drive Offline EngagementOur Social Times
"Involve the fans" is the sine qua non of digital marketing today. But to date, these participation opportunities have been limited. What happens if you let brand advocates all the way into the tent? In this presentation Josh Richman of WGN America, Tribune Broadcasting's national cable network, and Keith Blanchard of Story Worldwide, show how you can drive offline behavior through digital by involving advocates in the creation of content, and curating the digital communities that form around it.
Using influencers to maximise your brand potential | Unlocking the power of s...CharityComms
Chris James, brand and ambassador manager, The Scouts
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Makerble finds, funds and follows the change you want to see in the world.
£665million per year would be given extra to charity if British people knew more about what their donations would achieve. That's equivalent to the annual income of 80,000 charities - that's half the number of registered charities in the UK.
We believe Makerble can harness those missed donations and start a domino effect of change:
As charities begin to experience the financial benefit of making their work more transparent through Makerble, and consumers begin to compare the relative impact that charities achieve, charities will be incentivised to become more competitive: in terms of both effectiveness and efficiency, which will accelerate social progress.
Supporting social influencers to support their followers | Unlocking the powe...CharityComms
Zoe Bailie, director of brand and innovation, The Mix Charity
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Where will social influencer marketing go next? | Unlocking the power of soci...CharityComms
Tereza Litsa, social media manager, Lightful
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
How to Empower Your Digital "SuperFans" to Drive Offline EngagementOur Social Times
"Involve the fans" is the sine qua non of digital marketing today. But to date, these participation opportunities have been limited. What happens if you let brand advocates all the way into the tent? In this presentation Josh Richman of WGN America, Tribune Broadcasting's national cable network, and Keith Blanchard of Story Worldwide, show how you can drive offline behavior through digital by involving advocates in the creation of content, and curating the digital communities that form around it.
Using influencers to maximise your brand potential | Unlocking the power of s...CharityComms
Chris James, brand and ambassador manager, The Scouts
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Makerble finds, funds and follows the change you want to see in the world.
£665million per year would be given extra to charity if British people knew more about what their donations would achieve. That's equivalent to the annual income of 80,000 charities - that's half the number of registered charities in the UK.
We believe Makerble can harness those missed donations and start a domino effect of change:
As charities begin to experience the financial benefit of making their work more transparent through Makerble, and consumers begin to compare the relative impact that charities achieve, charities will be incentivised to become more competitive: in terms of both effectiveness and efficiency, which will accelerate social progress.
Learn how busy nonprofit social media managers can utilize high performing content to boost Facebook page engagement. Free content finder --> http://engagement.actionsprout.com/inspire
first direct: Saving Cup case study from We Are SocialWe Are Social
To help raise awareness of first direct's SaveApp, we worked with cult artist Mr Bingo to create visual representations of the Twitter community's saving goals.
Igniting sports fan passions in a digital world Shea Warnes
Presented at the European Christmas company meeting. The purpose was to inspire the markets to weave digital into the ways we operate and the ideas we develop.
Changing lives with motivated entrepreneurs that want something better for them self there family and friends! Helping people GoPro making a difference. Dave
This is going to be a trillion dollar plus market so now is the time to react and get the ball rolling so just call or text 619 750-3355 or email goappr@gmail.com
The power of storytelling for fundraising and showcasing impact to donors is undeniable. However, the fundraising landscape has changed dramatically, and the way in which fundraisers collect and share their stories needs to adapt.
Digital technologies have fundamentally changed the way people research, consume, and share information. They have also changed the way people give to causes they care about. In just one year, people raised over $300 million using Facebook birthday fundraisers. That number is expected to double this year.
Storytelling using digital channels such as websites, email, and social media platforms is one of the best ways to change hearts and minds around a cause. Digital storytelling is also an effective way to reach new donors while deepening relationships with current supporters.
In this session, author and global authority on nonprofit digital storytelling Julia Campbell will walk you through the modern day secrets to nonprofit digital storytelling success, based on her bestselling book for nonprofits.
Learning objectives:
How to employ Julia’s 3-part digital storytelling framework to turn donors from passive to passionate;
How to create a system to collect the best fundraising stories for your organization;
How to use stories to address myths and misconceptions about your work and to truly express your impact;
Free and low-cost tools you can use to enhance your digital storytelling - even if you are not tech-savvy; and
Real-world examples from small and mid-size nonprofits.
Creating content that works | Midlands Networking Group | 7 Feb 2017CharityComms
Anthony Tattum, MD at Big Cat
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The Truth About Cross-Device Marketing & MillennialsNeustar, Inc.
Identity matters across the different devices millennials use because marketers want to be relevant and connect with the right people at the right time across the customer journey. But many online retailers are hampered by ineffective data integrations, audience targeting, ad buys and measurement. Here you'll discover how to track consumer identity across devices and what this can bring to your cross-device campaign results.
Presented at IRCE in Chicago, IL, on June 3, 2015 by Neustar CMO Lisa Joy Rosner and Lenovo VP & GM of E-Commerce, Ajit Sivadasan. For more info, please visit: neustar.biz.
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for SuccessJulia Campbell
In response to the unprecedented need caused by COVID-19, GivingTuesday is hosting #GivingTuesdayNow, a global day of giving and unity, set to take place on May 5, 2020. The day is designed to drive an influx of generosity, citizen engagement, business and philanthropy activation, and support for communities and nonprofits around the world.
Join Kat Murphy Toms, GivingTuesday's Digital Strategy Director, Julia Campbell, social media expert and author, and Josh Hirsch, Director of Mission and Communication of Susan G. Komen Florida. We'll give you a step-by-step framework to use when planning, launching, and carrying out a successful #GivingTuesdayNow campaign online, on a shoestring budget, in half the time.
How to Promote Your #GivingTuesday Campaign to Get More BuzzJulia Campbell
Learning objectives:
The best ways to use video and social media in your #GivingTuesday campaign;
How to use storytelling to get people to pay attention to your campaign;
Several free and low-cost ways to raise more money during your campaign;
Real-world examples from small nonprofits and libraries who are getting it right.
PACT presentation from Frank Vitetta - Outreachr.comoutreachr.com
Using social media to boost ratings and brand awareness
Using effective ways to collect audience data for secondary exploitation
Case study on results from successful social media campaigns
Social Media 101: Why Is It Worth My Time? How Can I Get Started? (Good360)Annie Lynsen
Webinar presented by Good360 on Oct. 9, 2013. Presenter: Annie Lynsen of Small Act
Reach more people and build passion for your organization through social media.
Social media has the potential to be a powerful marketing and fundraising tool. But for time-strapped nonprofits, how do you use your limited time strategically and get the results you want?
In this webinar, the speaker will discuss why you can't afford to ignore social media, some strategic advice for getting started, and some general how-tos and etiquette tips that are applicable across Facebook, Twitter, and other networks.
Bringing the Audience - Integrated Marketing Communications 101 and BeyondWest Muse
Marketing messages haunt our every waking moment in a never-ending stream of information via broadcast, print, and the web. Today, more than ever, there is a need to reach visitors in creative, life-enriching ways, to break through the cacophony and engage diverse audiences. This session explores integrated marketing communication strategies that weave traditional marketing and public relations, such as broadcasting and print, with social media avenues, internal and external events, and partnership opportunities to create a tapestry of community enrichment.
Learn how busy nonprofit social media managers can utilize high performing content to boost Facebook page engagement. Free content finder --> http://engagement.actionsprout.com/inspire
first direct: Saving Cup case study from We Are SocialWe Are Social
To help raise awareness of first direct's SaveApp, we worked with cult artist Mr Bingo to create visual representations of the Twitter community's saving goals.
Igniting sports fan passions in a digital world Shea Warnes
Presented at the European Christmas company meeting. The purpose was to inspire the markets to weave digital into the ways we operate and the ideas we develop.
Changing lives with motivated entrepreneurs that want something better for them self there family and friends! Helping people GoPro making a difference. Dave
This is going to be a trillion dollar plus market so now is the time to react and get the ball rolling so just call or text 619 750-3355 or email goappr@gmail.com
The power of storytelling for fundraising and showcasing impact to donors is undeniable. However, the fundraising landscape has changed dramatically, and the way in which fundraisers collect and share their stories needs to adapt.
Digital technologies have fundamentally changed the way people research, consume, and share information. They have also changed the way people give to causes they care about. In just one year, people raised over $300 million using Facebook birthday fundraisers. That number is expected to double this year.
Storytelling using digital channels such as websites, email, and social media platforms is one of the best ways to change hearts and minds around a cause. Digital storytelling is also an effective way to reach new donors while deepening relationships with current supporters.
In this session, author and global authority on nonprofit digital storytelling Julia Campbell will walk you through the modern day secrets to nonprofit digital storytelling success, based on her bestselling book for nonprofits.
Learning objectives:
How to employ Julia’s 3-part digital storytelling framework to turn donors from passive to passionate;
How to create a system to collect the best fundraising stories for your organization;
How to use stories to address myths and misconceptions about your work and to truly express your impact;
Free and low-cost tools you can use to enhance your digital storytelling - even if you are not tech-savvy; and
Real-world examples from small and mid-size nonprofits.
Creating content that works | Midlands Networking Group | 7 Feb 2017CharityComms
Anthony Tattum, MD at Big Cat
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
The Truth About Cross-Device Marketing & MillennialsNeustar, Inc.
Identity matters across the different devices millennials use because marketers want to be relevant and connect with the right people at the right time across the customer journey. But many online retailers are hampered by ineffective data integrations, audience targeting, ad buys and measurement. Here you'll discover how to track consumer identity across devices and what this can bring to your cross-device campaign results.
Presented at IRCE in Chicago, IL, on June 3, 2015 by Neustar CMO Lisa Joy Rosner and Lenovo VP & GM of E-Commerce, Ajit Sivadasan. For more info, please visit: neustar.biz.
#GivingTuesdayNow: Social Media Tips, Tricks, and Strategies for SuccessJulia Campbell
In response to the unprecedented need caused by COVID-19, GivingTuesday is hosting #GivingTuesdayNow, a global day of giving and unity, set to take place on May 5, 2020. The day is designed to drive an influx of generosity, citizen engagement, business and philanthropy activation, and support for communities and nonprofits around the world.
Join Kat Murphy Toms, GivingTuesday's Digital Strategy Director, Julia Campbell, social media expert and author, and Josh Hirsch, Director of Mission and Communication of Susan G. Komen Florida. We'll give you a step-by-step framework to use when planning, launching, and carrying out a successful #GivingTuesdayNow campaign online, on a shoestring budget, in half the time.
How to Promote Your #GivingTuesday Campaign to Get More BuzzJulia Campbell
Learning objectives:
The best ways to use video and social media in your #GivingTuesday campaign;
How to use storytelling to get people to pay attention to your campaign;
Several free and low-cost ways to raise more money during your campaign;
Real-world examples from small nonprofits and libraries who are getting it right.
PACT presentation from Frank Vitetta - Outreachr.comoutreachr.com
Using social media to boost ratings and brand awareness
Using effective ways to collect audience data for secondary exploitation
Case study on results from successful social media campaigns
Social Media 101: Why Is It Worth My Time? How Can I Get Started? (Good360)Annie Lynsen
Webinar presented by Good360 on Oct. 9, 2013. Presenter: Annie Lynsen of Small Act
Reach more people and build passion for your organization through social media.
Social media has the potential to be a powerful marketing and fundraising tool. But for time-strapped nonprofits, how do you use your limited time strategically and get the results you want?
In this webinar, the speaker will discuss why you can't afford to ignore social media, some strategic advice for getting started, and some general how-tos and etiquette tips that are applicable across Facebook, Twitter, and other networks.
Bringing the Audience - Integrated Marketing Communications 101 and BeyondWest Muse
Marketing messages haunt our every waking moment in a never-ending stream of information via broadcast, print, and the web. Today, more than ever, there is a need to reach visitors in creative, life-enriching ways, to break through the cacophony and engage diverse audiences. This session explores integrated marketing communication strategies that weave traditional marketing and public relations, such as broadcasting and print, with social media avenues, internal and external events, and partnership opportunities to create a tapestry of community enrichment.
This is a social media generation and the tenets of marketing and reaching consumers have changed drastically.This presentation is an epiphany on how social media works for the FMCG industry.
What's Next: The Role of Brands in the Booming Original Content BusinessOgilvy Consulting
We live in a content-driven world and a fast-changing one at that. The explosion of consumer options from traditional TV and film to OTT, podcasting and web streaming has changed the landscape for advertisers. How do brands find their way in this new fragmented marketplace?
Join Ogilvy’s Mike McFadden (EVP Digital Transformation) and Rob Davis (Head of Digital, USA) for an in-depth conversation about brand advertising in the fast-growing streaming content space.
Scheduled guests include industry leaders Gayle Troberman (CCO, iHeartMedia), Evan Shapriro (President, National Lampoon), Chris Stefanyk (Head of Partnerships, Wattpad) and Joshua Sinel (Co-Founder/President, Storybooth).
5 Best Practices to Grow and Mobilize Your Fans To Become Your Brand AdvocatesSocial_Twist
There are fans and then there are superfans. These are your best customers who not only advocate your brand but have enough clout in their social circles to influence decisions and motivate actions. As elusive as they may seem, some brands have figured out how to motivate them and have linked the outcomes of their actions to measurable ROI. We combed through 300+ hugely successful social marketing campaigns that involved sweepstakes, contests, coupons, etc. and have reached millions of consumers in the past year. Here are the top 5 tactics brands adopted to create a community of fans so engaged they became their best advocates.
Content Marketing World 2011
“Rise of the SuperFans: Growing TV Audience by Empowering Digital Communities”
Josh Richman, Vice President of Marketing, WGN America
Keith Blanchard, Creative Director, Story Worldwide
“Involve the fans” is the sine qua non of digital marketing today. But to date, these participation opportunities have been strictly limited. What happens if you let brand advocates all the way into the tent? Josh Richman, VP of Marketing for WGN America, Tribune Broadcasting’s national cable network, and Keith Blanchard, executive creative director of Story Worldwide, show how you can drive offline behavior through digital by involving advocates materially in the creation of content, and curating the digital communities that form around it.
This session will show you how managing digital communities can generate productive offline behavior while lowering traditional ad spend. Today, WGNA features “Superfans” in TV spots, tweeters show up in crawls during shows, and fans program the lineup for episode marathons. In exchange, WGNA has been able to leverage each show’s existing online fan base to drive audience, positioning WGNA well for the long-term transition from lean-back-TV to online-interactive experience.
Learn what online fundraising is and how can it help your nonprofit raise more money, how to build an online fundraising strategy that is SMART and how to best use important tools in your fundraising efforts.
Over the past couple of weeks, MTM’s Cultural Insights team have been putting together their 12 Trends of Christmas, covering areas as varied as social media, gaming, wellness and content. We've now collated all of the trends into one handy, accessible report.
Mtm 12 trends of christmas - december 2021Hannah441543
It’s MTM’s ‘12 Trends of Christmas’, which covers trends that our Cultural Insights team has been identifying across sectors like media, branding, gaming and technology.
5 Ways to Master the Art of Storytelling Through Social MediaAndrew Bartolotta
Presented to over 100 nonprofit professionals and board members, this short presentation highlights the importance of utilizing corporate social responsibility powerhouse, cityCURRENT, to help you master the art of your nonprofit's mission through social media.
How media owners can offer more value to a brand than an advert with some cocreation case-studies that show real ROI and value from adopting this method.
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
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VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Sustainability: Balancing the Environment, Equity & Economy
Martha Pierce - AATN
1.
2. ATTN: is a
media company
that entertains
and informs.
WE PROVIDE PEOPLE WITH THE
CONTEXT TO CARE MORE ABOUT
THE WORLD AROUND THEM.
2
3. MOST VIEWS PER
VIDEO IN THE INDUSTRY
FOR SOCIAL VIDEO
HIGHEST ENGAGEMENT
RATE IN THE INDUSTRY
FOR SOCIAL VIDEO
OUR EDITORIAL GROWTH
IS 100% ORGANIC AND
PAID FREE
FASTEST INSTAGRAM
GROWTH RATE VS.
COMPETITORS
3 billion
monthly impressions
850 million
monthlyvideo views
100 million
monthly unique US reach
3
WE REACH AND ENGAGE A MASSIVE AUDIENCE
Sources: ATTN Internal, 2018 Monthly; Facebook Insights, 2018 Monthly
4. WE BELIEVE QUALITY > QUANTITY
AND ENGAGEMENT IS EVERYTHING
Source: Tubular, Six month average on Facebook (Jan-Jun18). V30 based on 3 month avg (Apr-Jun18)
FB Followers 6.0M 13.2M 9.9M 13.8M 3.8M 7.8M 10.7M 2.4M 5.7M
Videos
Posted
381 697 1,396 2,865 593 924 656 511 1,063
Engagement
Likes, Shares,
Comments
26.2M 14.1M 4M 42.2M 2.7M 4.3M 12.1M 3.7M 6.8M
Engagement
Per Video
68.8K 20.2K 2.9K 14.7K 4.6K 4.7K 18.4K 7.2K 6.4K
Views 1.3B 952M 419M 2.6B 143M 408M 596M 210M 510M
Views Per
Video
3.4M 1.4M 300.1K 907.5K 241.1K 441.6K 908.5K 411.0K 479.8K
Views Per
Follower
216 72 42 188 38 53 56 86 89
V30
Views In First 30
Days From Publish
3.3M 971K 286K 708K 123K 335K 781K 312K 288K
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6. ATTN: IS MORE THAN A SOCIAL MEDIA POWERHOUSE
ENTERTAINMENT
In partnership with TV and
SVOD platforms, we’ve
catapulted into the world of
premium long-form
programming
INFLUENCERS
Our network of emerging
influential voices come to
ATTN: to amplify their standing
on social and beyond
EXPERIENCES
IRL moments around tentpole
topics inspire, inform, and
transform audiences into
change makers
PRODUCTS
We curate, promote, and sell
meaningful products that help
people care more about the
world around them
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7. attn: | entertainment
WE HAVE DEVELOPED SUCCESSFUL,
ROLLING SERIES + FRANCHISES
7
MONEY
METAPHORS
INTERN
FOR A
DAY
ROLE
REVERSAL
With Lilly Singh
howto
sound
smart
howto
sound
smart
HOW
IT’S
DONE
8. OUR ENTERTAINMENT INFORMS PASSIONATE AUDIENCES
We help our audience stay up to date on all of the exciting innovations &
products aiming to make the world a better place.
We lean into relatable humor and actionable advice to highlight the most
prominent issues of modern-day parenting.
Earth is the one resource that affects us all. Learn about the challenges
facing our planet today—and the people fighting to save it.
In our original platform "America Versus," we explore political, social, and
cultural differences between the U.S. and countries around the world.
987 K Followers 146 M Monthly Views
391 K Followers
962 K Followers
1.3 M Followers
43 M Monthly Views
173 M Monthly Views
161 M Monthly Views
Our inspiring, inclusive wellness platform inspires audiences to live
mindfully and tackle health stigmas together.
9.7M Video Views on the
top performing video236 K Followers
Source: Facebook Insights, April 2018
9. attn: | entertainment
SOCIALCONTENT DIGITALSHORTFORM EPISODICMID-FORM FEATURELENGTH
3 to 5 Mins 5 to 12 Mins 22 to 60 Mins 90 to 120 Mins
Social In-Feed
Social Streaming
Social Streaming, SVOD
Festival Submission
Social Streaming
Network TV, SVOD
Theatrical Release, Network TV,
SVOD, Festival Submission
9 SOCIAL
PROPERTIES
9 FACEBOOK
WATCH SHOWS
2 TV SPECIALS
AND 2 TV SHOWS
LONG-FORM DOCS
IN DEVELOPMENT
9
WE PRODUCE ACROSS CONTENT FORMATS + LENGTHS
10. attn: | influencers
EMERGING AND ESTABLISHED TALENT
JOIN ATTN: TO AMPLIFY THEIR VOICES
HOW IT’S DONE
WITH MIKE ROWE
INTERN FOR A DAY
WITH KARLIE KLOSS
GOOD SEX
WITH CARDI B
SWEAT WITH
WILL ARNETT
FATHERLY ADVICE
WITH D.L. HUGHLEY
26+ INFLUENCER SERIES
IN DEVELOPMENT + AVAILABLE FOR SPONSORSHIP
IMPERFECT WITH
NEV + LAURA
HEALTH HACKS S2
WITH JESSICA ALBA
YOUR BRAIN WITH
WHITNEY CUMMINGS
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11. attn: | experiences
Salon Events ▹ Awards Shows ▹ Interactive OOH ▹ Immersive Art Installations ▹ Creative Merchandising ▹ And More
Join us to bring to life Tables for Ten, a multi-city
dinner and conversation series
Get involved in the inaugural ATTN: Honors event, a
celebration of young change makers
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WE CURATE EXPERIENCES THAT ARE
ROOTED IN SOCIAL ENGAGEMENT
12. attn: | products
SELL
Shoppable content drives
audiences down your sales funnel
12
WE SPOTLIGHT, SELL, AND CREATE PRODUCTS
CREATE
Let’s partner to make custom
products and merchandise
SPOTLIGHT
Our new series spotlights
products worth your attention
13. WE SPARK MEANINGFUL ENGAGEMENT
BETWEEN AUDIENCES AND BRANDS
what you
care about
unique attn:
best practices
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Source: BrandTale, January to December 2017
2.4x
average views
3.3x
average engagement
on attn: branded videos compared
to all branded videos on facebook
14. CONTENT PRODUCTION
co-branded or white label
CREATIVE STRATEGY EXPERIENCES + OOH
INFLUENCER PARTNERSHIP PRODUCT CURATION DISTRIBUTION + MEDIA
14
wayswe partner:
16. we partnerwith brands
to drive action and awareness.
16
LOGO INCLUSION
THROUGHOUT CONTENT
CUSTOM ENDING
WITH CALL TO ACTION
PINNED COMMENT
DRIVING ACTION
Your brand logo will appear
throughout all content,
creating crucial visibility and
awareness for your brand.
A 3 second or longer video end
card or swipe up feature will
lead viewers to visit your website
to take a desired action.
The top, pinned comment on the
video, visible to all users, will
drive click-through to your
website or custom destination.
To learn more visit YOURBRAND.com
MADE IN PARTNERSHIP WITH
SWIPE UP
TO SEE MORE
TARGETED CALLS
TO ACTION
Calls to action on paid
content will drive targeted
audiences to learn more,
shop, sign up, and beyond.
attn: | we drive action
LOGO
LOGO
Learn More
17. 13-17
18-24
25-34
35-44
45-54
55-64
65+ 8%
9%
12%
17%
29%
23%
2%
BREAKDOWN BY AGE
17
26YEARS OLD
Median Age
Source: Facebook Audience Insights, 2018 Monthly
$87 THOUSAND
Median HHI
59 :: 41
Female vs. Male
67 PERCENT
College Grads
25-34
attn: | audience profile
ourmature millennial audience hasthe means +
motivationto changetheworld
18. 850M
monthly views
Our bread and butter,
Facebook is the primary
distribution platform.
290K
monthly views
Live programming on
Snapchat can
supplement campaigns.
1M
monthly views
Twitter will serve as
an added
distribution channel.
27M
monthly views
Instagram will host
short videos as well
as images.
18
attn: | distribution
Source: ATTN: Internal, June 2018
15.9M
total fans
19. ofATTN: followers
are notfans of
Vice.
ofATTN: followers
are notfans of
Refinery29.
ofATTN: followers
are notfans of
Buzzfeed.
ofATTN: followers
are notfans of
NowThis.
80% 72%78% 69% 66%
ofATTN: followers
are notfans of
Upworthy.
attn: offers a unique, unduplicated audience
attn: | unduplicated audience
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Source: Facebook Audience Insights, 2018 Monthly
20. we deliverinsightsthatmeasure brand impact
before, during, and aftercampaigns
PERFORMANCE
views
impressions
engagements
virality
benchmarks
AUDIENCE
location
gender
age
gender by age
device used
SENTIMENT
reactions
comments
shares
audience research study
brand lift study
TARGETING
demographic
behavioral
power users
custom audiences
lookalike audiences
we report on the performance
of content, measured against
goals and benchmarks.
our audience insights guide
our creative and allow us to
optimize content as we go.
beyond performance, we
actively track how our audience
responds to content.
targeting allows us to reach a
wider audience and collect
more niche audience data.
attn: | insights
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21. WE WORK WITH 80+ BRANDS ON A MISSION
NETFLIX HBO DISCOVER APPLE T-MOBILE FORD SAMSUNG
REI ZILLOWMILLER COORS LYFT CLOROX GE GEICO
MICROSOFT YOUTUBE TRUTH SU2C THRIVE
SCHOOLS OF
OPPORTUNITY
WASTE
MANAGEMENT
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