Marketing Plan
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The document provides a marketing plan for a short film called "Monday Morning Madness". It is a black and white comedy that follows two contrasting characters on their journey to school, similar to Charlie Chaplin films. The plan discusses approaching production companies like Fox, DreamWorks and Universal for funding and distribution. Focus groups with the target audience of 14-19 year olds provided positive feedback and agreement that the film was suitable. The marketing strategy involves showing the short film before full comedies in theaters and on DVDs to effectively reach its British youth audience.
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Question 3
1) A film distributor is responsible for marketing and distributing a film, and can help secure financing. They determine the release date and method of exhibition.
2) The document recommends using a major distributor like Blumhouse Productions to release the film widely in multiplex cinemas. Major distributors have successful track records and name recognition that can attract audiences.
3) Low-budget horror films have been very successful, such as Paranormal Activity and Insidious, which cost $15,000 and $1.5 million respectively. With the right marketing, low budgets need not limit a film's profits.
Question 3
Our low-budget horror film would be best distributed by the independent company Blumhouse, as they specialize in similar niche horror genres and have successfully distributed popular films like Paranormal Activity. Blumhouse markets films through film festivals, trailers, websites, and social media to generate excitement among horror fans on a limited budget. We would also promote our film through television advertisements during shows our target demographic watches, and on social media platforms popular with our target audience of males and females under 35. Ultimately, an independent distributor like Blumhouse that has experience with similar low-budget horror films would be best able to promote and distribute our niche psychological horror media product.
Script for question 3
The document discusses a film project targeting males aged 16-24. It will be in the crime and thriller genre using conventions like guns and handcuffs. The film stands out by having the problem solved when the main character turns herself in for murder. It will be marketed through billboards, posters, and social media which are popular with the target audience. The filmmakers want investors to help make the film successful and attract a wider audience which would benefit the investor through positive impressions of their company for distributing a popular film. One company declines due to the risk while another expresses interest since the genre fits their other films and could become popular beyond the target age range.
Sofia task 3
Icon Film Distribution would be most interested in distributing the media product, as they have distributed similar thriller films in the past like "Alpha dog" and "Fairytale" that have older target audiences. Film Nation Entertainment also seems suitable since they distributed the similar thriller "Crush". The media product would mainly appeal to UK and US teenagers and young adults since it relates to typical high school experiences. Marketing through social media, TV, and radio ads would be most effective given the target demographic. Self-distribution in UK cinemas and on Netflix could work well to reach a wide audience, especially younger viewers who use Netflix.
Analysis of Audience Research
The document summarizes audience research conducted for a film noir project. A survey was sent to 12 people and 10 responses were received. Most respondents preferred action and adventure films. Some were unfamiliar with the noir genre. Most wanted to see props like guns and cars incorporated. Over half of respondents were between 15-18 years old. The research informed decisions about characters, plot elements, and title sequences to align the film with audience expectations and preferences.
Question 3
New Line Cinema would distribute the film Fracture because they have experience with independent films in similar genres like crime and thrillers. New Line has distributed successful R-rated films involving guns and drugs. They have also worked with the film's production company, Marv Films, on projects in matching genres. Fracture will have a £800,000 budget for marketing to make audiences aware of the film. It will initially show in independent cinemas but then be distributed on DVD to especially target 16-24 year old males who spend much of their weekly time indoors watching TV or online.
Marketing Plan
Lucy McKenna is marketing a short comedy film called "Monday Morning Madness" targeting 14-19 year olds. The film uses slapstick humor in the style of Charlie Chaplin and focuses on the journey of two contrasting characters to school. McKenna would approach production companies like Fox, DreamWorks and Universal to publish the film. Focus groups found the target audience enjoyed the film and it could be shown before other films to get audiences in the right mood. The film keeps costs low through minimal sets that focus on facial expressions and accidents over props. It will be distributed by showing it before other films to make it easily accessible to the target demographic.
Marketing Plan
Our short film "Monday Morning Madness" is a black and white slapstick comedy following two contrasting characters on their journey to school. We conducted focus groups with our target 14-19 year old audience who enjoyed and related to the comedy. We would approach production companies like Fox, DreamWorks and Universal to publish the film, showing it before their full-length movies to get audiences in the right mood. With a limited budget, the comedy comes from facial expressions and accidents rather than elaborate sets. We aim to make the film easily accessible to our target demographic through showings before other films. The film will have a recognizable tagline to brand it on posters, magazines and at the start of the short film.
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Question 3
1) A film distributor is responsible for marketing and distributing a film, and can help secure financing. They determine the release date and method of exhibition.
2) The document recommends using a major distributor like Blumhouse Productions to release the film widely in multiplex cinemas. Major distributors have successful track records and name recognition that can attract audiences.
3) Low-budget horror films have been very successful, such as Paranormal Activity and Insidious, which cost $15,000 and $1.5 million respectively. With the right marketing, low budgets need not limit a film's profits.
Question 3
Our low-budget horror film would be best distributed by the independent company Blumhouse, as they specialize in similar niche horror genres and have successfully distributed popular films like Paranormal Activity. Blumhouse markets films through film festivals, trailers, websites, and social media to generate excitement among horror fans on a limited budget. We would also promote our film through television advertisements during shows our target demographic watches, and on social media platforms popular with our target audience of males and females under 35. Ultimately, an independent distributor like Blumhouse that has experience with similar low-budget horror films would be best able to promote and distribute our niche psychological horror media product.
Script for question 3
The document discusses a film project targeting males aged 16-24. It will be in the crime and thriller genre using conventions like guns and handcuffs. The film stands out by having the problem solved when the main character turns herself in for murder. It will be marketed through billboards, posters, and social media which are popular with the target audience. The filmmakers want investors to help make the film successful and attract a wider audience which would benefit the investor through positive impressions of their company for distributing a popular film. One company declines due to the risk while another expresses interest since the genre fits their other films and could become popular beyond the target age range.
Sofia task 3
Icon Film Distribution would be most interested in distributing the media product, as they have distributed similar thriller films in the past like "Alpha dog" and "Fairytale" that have older target audiences. Film Nation Entertainment also seems suitable since they distributed the similar thriller "Crush". The media product would mainly appeal to UK and US teenagers and young adults since it relates to typical high school experiences. Marketing through social media, TV, and radio ads would be most effective given the target demographic. Self-distribution in UK cinemas and on Netflix could work well to reach a wide audience, especially younger viewers who use Netflix.
Analysis of Audience Research
The document summarizes audience research conducted for a film noir project. A survey was sent to 12 people and 10 responses were received. Most respondents preferred action and adventure films. Some were unfamiliar with the noir genre. Most wanted to see props like guns and cars incorporated. Over half of respondents were between 15-18 years old. The research informed decisions about characters, plot elements, and title sequences to align the film with audience expectations and preferences.
Question 3
New Line Cinema would distribute the film Fracture because they have experience with independent films in similar genres like crime and thrillers. New Line has distributed successful R-rated films involving guns and drugs. They have also worked with the film's production company, Marv Films, on projects in matching genres. Fracture will have a £800,000 budget for marketing to make audiences aware of the film. It will initially show in independent cinemas but then be distributed on DVD to especially target 16-24 year old males who spend much of their weekly time indoors watching TV or online.
Marketing Plan
Lucy McKenna is marketing a short comedy film called "Monday Morning Madness" targeting 14-19 year olds. The film uses slapstick humor in the style of Charlie Chaplin and focuses on the journey of two contrasting characters to school. McKenna would approach production companies like Fox, DreamWorks and Universal to publish the film. Focus groups found the target audience enjoyed the film and it could be shown before other films to get audiences in the right mood. The film keeps costs low through minimal sets that focus on facial expressions and accidents over props. It will be distributed by showing it before other films to make it easily accessible to the target demographic.
Marketing Plan
Our short film "Monday Morning Madness" is a black and white slapstick comedy following two contrasting characters on their journey to school. We conducted focus groups with our target 14-19 year old audience who enjoyed and related to the comedy. We would approach production companies like Fox, DreamWorks and Universal to publish the film, showing it before their full-length movies to get audiences in the right mood. With a limited budget, the comedy comes from facial expressions and accidents rather than elaborate sets. We aim to make the film easily accessible to our target demographic through showings before other films. The film will have a recognizable tagline to brand it on posters, magazines and at the start of the short film.
Question 4 evaluation
The document discusses the target audience for a media product that involves action, adventure, physical activity like free running and chase scenes. The target audience is described as young males under 25 who enjoy less mainstream British films, music, and action/adventure genres. They would be interested in weapons, mafia, and living in urban areas like where the film takes place. A survey confirmed the target audience are mainly young males who thought a chase sequence would be a good opening.
How did you attract/address your audience?
Our film targets 10-17 year olds who have a passion for football dreams, as the main plot follows an aspirational young boy pursuing his football dream despite struggles. It will also appeal to older, ambitious viewers through its message of perseverance. As an independent film with limited advertising budget, we used mainly social media to promote the film through posters, trailers and reviews. We also screened the film at festivals and played the trailer at sports and youth centers to attract interested audiences. The relatively popular cast and exciting trailers helped grab our target audiences' attention.
Media evaluation slide show 2
Our media product is a short opening sequence to a psychological thriller film. It represents young females and their struggles through themes of kidnapping, abuse, and catfishing. The main character Iris lives a normal life in an urban area like most young women. Flashbacks show her abusive ex-boyfriend, representing those who commit such acts. Through its characters, themes, and portrayal of social issues, the product aims to attract its target audience of 15-25 year olds.
Question 3
A film distributor is responsible for marketing and distributing a film. They help finance films and decide how and when films are released, such as in theaters or for home viewing. For a low-budget horror film, the ideal distributor would be Blumhouse Productions, as they specialize in horror and have had success releasing similar films in movie theaters. If partnering with a major distributor is not possible, the film could be independently distributed, but it would likely earn less money and reach a smaller audience. To maximize viewership and profits, the film should be distributed in theaters, through online streaming services, and video-on-demand to access different types of audiences.
Question 4
The target audience for the media product is females under 35 and males under 35, based on data from the UK Film Council. This group tends to enjoy horror films. Research also found that psychological horror films typically receive a 15 rating from the BBFC due to violent and scary content. To effectively reach the target audience, the film would need to be advertised on social media and released in major cinemas to achieve mainstream success. An example target audience member profile supported that horror fans appreciate original plots, suspense, and jump scares but dislike gore and cliches.
Question 4
The document discusses the target audience for a horror media product. The primary target audience is identified as females under 35, usually parents from a middle-class background, based on UK Film Council data showing 44% of women under 35 enjoy horror films. The secondary target audience is males under 35, with 36% enjoying the genre. Both genders will be included in the product to avoid leaving groups out. The target audiences suggest younger people prefer horror. An age rating of 15 is chosen to reach the under-35 audience.
Question 4
Our target audience for the film is teenagers ages 15-19. While teen movies were originally aimed solely at teenagers going through adolescence, the genre now attracts a wider range of ages, including both teens and adults interested in teen culture. Specifically, our youth drama film takes influence from Attack the Block, which targets the 15-19 age range, so we have tailored our film to the same demographic.
AS media pitch
The document outlines a pitch for a film called "Reality" that will be produced by Dollhouse Productions. It will focus on social realism and stigmatized issues through the story of Riley, a 6-year old boy living with his mother in Tamworth. The film will use a handheld camera style to immerse viewers in Riley's perspective and struggles. The target audience is teenagers and young adults aged 15-24, especially females, and the film will be promoted through social media, film posters, and screenings for support and student groups.
Research: Audience Survey Results & Audience Profile
The British Board of Film Classification is responsible for classifying and censoring films in the UK. It was established in 1912 and originally had two age ratings but now has seven. The BBFC ensures films are rated appropriately based on their content, such as violence. For horror and slasher films, the 15 and 18 ratings are most common as they allow more explicit content. A filmmaker would consider the rating they want for their film as different ratings impact the potential audience and profits.
Evaluation question 2
The combination of the film, trailer, poster, and magazine will effectively promote the film.
The trailer uses intriguing imagery and music to tease the post-apocalyptic storyline and draw in the target 15-30 year old audience.
The poster further hints at the narrative while establishing the dark, dystopian genre through imagery and tagline. It will be placed in public locations likely viewed by the target audience.
The magazine cover prominently features the strong female protagonist and portrays the dark theme, helping expand awareness to a wider audience that may not see other promotions.
Together, these ancillary materials work to build curiosity around the film and align with the marketing plan to maximize awareness and interest
Film producers question
A production company is responsible for the physical production of media like films, television, or radio. They raise funds for productions and aim to sell their products to film studios. Castlefield Productions is one such company created by students to produce their film. Universal is a major film production company they partnered with due to its experience and success producing thriller films. Film distributors are responsible for releasing films to the public through cinemas or other releases. They have input into the filmmaking process and work to sell films to buyers who will lease them. Universal was also chosen as the distributor due to its experience and reputation distributing successful thrillers in both the US and UK. Isle of Man Films is a popular UK film funding company that
Question 5:how did you attract/address your audience?
The document discusses targeting an audience of males under 18 for a found footage film. It suggests advertising the film on TV shows and websites popular with that demographic, like those featuring content about lifestyle and entertainment. It also recommends emphasizing the found footage format and simplifying the more complex plot to attract the intended audience. Additionally, the document categorizes types of viewers and analyzes that the film could appeal to both mainstream plus audiences interested in unique styles like found footage, as well as more adventurous film buffs due to its non-linear storytelling.
Evaluation – question 3 finished
This document discusses distributing a small, low-budget romance film. It would likely be distributed by an independent distributor like Warp Films due to its small scale and budget. The target audience is teenage girls and young women under 35 who enjoy romance genres. The film would be marketed on television after 8pm on channels they watch, across social media sites, and in magazines targeted towards teenage girls to reach the intended audience.
Marketing campaign of iron man 3
The document discusses how the producers of Iron Man 3 determined the target audience for the film. It explains that they conducted private test screenings with 100 and 400 people to get feedback on the film and identify what viewers liked and disliked. Based on this research, the producers would re-edit the film as needed. The test screenings provided both qualitative and quantitative data to help the producers better understand who the audience was and how to market the film accordingly.
Media question 1
The document discusses the filmmaker's process in deciding on the genre and story for their media product. They researched popular genres from 2016 and found that thriller and horror were most popular. They decided to make their film a hybrid of thriller and drama to attract a large audience while making it more relatable. They also incorporated conventions of the thriller genre, such as making the opening sequence uncomfortable, based on their research of other films. The film tells the story of a young black boy who covers up his drug-abusing mother's death and becomes homeless.
Question 3
Showtime Networks would be a good potential distributor for the film because they have experience distributing similar thriller genres that deal with bullying and crime stories. Showtime Networks distributes films and TV shows like Scream and Bang Bang You're Dead, which the film is based on. They understand how to market and distribute this type of film. While self-distribution could allow keeping all profits, it would be very time consuming without the industry connections that distributors have.
Question 3
Film distributors play an important role in distributing films to various markets and platforms. For short films, distributors represent the film at festivals and markets worldwide to sell it to companies that screen shorts. For feature films, distributors handle theatrical releases in specific countries as well as marketing and home video/streaming distribution. Distributors will source new films at festivals like Cannes and Sundance.
For a horror film, an independent distributor would be suitable as horror films tend not to get major releases but are well advertised. Independent distributors like Icon Film Distribution and Vertigo Films have experience with successful horror films and could benefit from a hit. Bigger companies also provide experience distributing a wide variety of films. Specialist horror dist
Media Evaluation: Question 4
This document discusses the target audience for a student media production. It began by considering audiences aged 12-15 but focus groups of classmates aged 16-17 did not relate to or understand the film. Teachers aged 30+ had a better understanding. The document then discusses choosing a BBFC 12A rating but targeting an older audience of 25+ who would appreciate the complex narrative and genre elements. Research on film genres and gender showed that crime films appeal to both male and female audiences.
Evaluation Task 3 - Who would distribute my Thriller
An institution produces and distributes media, while a conglomerate owns multiple companies across industries like film, TV, music, and publishing. Vertical integration is when one company owns production, distribution, and exhibition, while horizontal integration expands within an industry. Film distribution makes movies available to audiences through theaters or online. Digital distribution delivers content like films over the internet instead of physical media. The document discusses different types of media companies and how they distribute films.
Evaluation 4
- The target audience for the horror film is females and males under 35, primarily middle class. Research from the UK Film Council supports this audience.
- The filmmakers chose this audience because they enjoy watching horror films and are passionate about the genre. Being part of the target age group helped them understand what this audience wants to see.
- Interviews with the target audience confirmed that people wanted to see suspense and mind games in the film. The film will be rated 15 by the BBFC due to its horror content and psychological themes.
Marketing Plan
The document provides a marketing plan for a short film called "Monday Morning Madness". It is a black and white comedy that follows two contrasting characters on their journey to school, similar to Charlie Chaplin films. The plan discusses approaching production companies like Fox, DreamWorks and Universal for funding and distribution. Focus groups with the target audience of 14-19 year olds provided positive feedback and agreement that the film was suitable. The marketing strategy involves showing the short film before full comedies in theaters and on DVDs to effectively reach its British youth audience.
Russo bielefed dec11
This document discusses causes and probabilities for health from a philosophical perspective. It introduces medical humanities and the philosophical study of medicine. It discusses different levels of causation for populations and individuals. It also discusses how probabilities are interpreted differently for generic groups versus single cases. The document questions who philosophical perspectives in medicine are for, suggesting laymen, medical practitioners, and how Western medicine can learn from other healing traditions.
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Question 4 evaluation
The document discusses the target audience for a media product that involves action, adventure, physical activity like free running and chase scenes. The target audience is described as young males under 25 who enjoy less mainstream British films, music, and action/adventure genres. They would be interested in weapons, mafia, and living in urban areas like where the film takes place. A survey confirmed the target audience are mainly young males who thought a chase sequence would be a good opening.
How did you attract/address your audience?
Our film targets 10-17 year olds who have a passion for football dreams, as the main plot follows an aspirational young boy pursuing his football dream despite struggles. It will also appeal to older, ambitious viewers through its message of perseverance. As an independent film with limited advertising budget, we used mainly social media to promote the film through posters, trailers and reviews. We also screened the film at festivals and played the trailer at sports and youth centers to attract interested audiences. The relatively popular cast and exciting trailers helped grab our target audiences' attention.
Media evaluation slide show 2
Our media product is a short opening sequence to a psychological thriller film. It represents young females and their struggles through themes of kidnapping, abuse, and catfishing. The main character Iris lives a normal life in an urban area like most young women. Flashbacks show her abusive ex-boyfriend, representing those who commit such acts. Through its characters, themes, and portrayal of social issues, the product aims to attract its target audience of 15-25 year olds.
Question 3
A film distributor is responsible for marketing and distributing a film. They help finance films and decide how and when films are released, such as in theaters or for home viewing. For a low-budget horror film, the ideal distributor would be Blumhouse Productions, as they specialize in horror and have had success releasing similar films in movie theaters. If partnering with a major distributor is not possible, the film could be independently distributed, but it would likely earn less money and reach a smaller audience. To maximize viewership and profits, the film should be distributed in theaters, through online streaming services, and video-on-demand to access different types of audiences.
Question 4
The target audience for the media product is females under 35 and males under 35, based on data from the UK Film Council. This group tends to enjoy horror films. Research also found that psychological horror films typically receive a 15 rating from the BBFC due to violent and scary content. To effectively reach the target audience, the film would need to be advertised on social media and released in major cinemas to achieve mainstream success. An example target audience member profile supported that horror fans appreciate original plots, suspense, and jump scares but dislike gore and cliches.
Question 4
The document discusses the target audience for a horror media product. The primary target audience is identified as females under 35, usually parents from a middle-class background, based on UK Film Council data showing 44% of women under 35 enjoy horror films. The secondary target audience is males under 35, with 36% enjoying the genre. Both genders will be included in the product to avoid leaving groups out. The target audiences suggest younger people prefer horror. An age rating of 15 is chosen to reach the under-35 audience.
Question 4
Our target audience for the film is teenagers ages 15-19. While teen movies were originally aimed solely at teenagers going through adolescence, the genre now attracts a wider range of ages, including both teens and adults interested in teen culture. Specifically, our youth drama film takes influence from Attack the Block, which targets the 15-19 age range, so we have tailored our film to the same demographic.
AS media pitch
The document outlines a pitch for a film called "Reality" that will be produced by Dollhouse Productions. It will focus on social realism and stigmatized issues through the story of Riley, a 6-year old boy living with his mother in Tamworth. The film will use a handheld camera style to immerse viewers in Riley's perspective and struggles. The target audience is teenagers and young adults aged 15-24, especially females, and the film will be promoted through social media, film posters, and screenings for support and student groups.
Research: Audience Survey Results & Audience Profile
The British Board of Film Classification is responsible for classifying and censoring films in the UK. It was established in 1912 and originally had two age ratings but now has seven. The BBFC ensures films are rated appropriately based on their content, such as violence. For horror and slasher films, the 15 and 18 ratings are most common as they allow more explicit content. A filmmaker would consider the rating they want for their film as different ratings impact the potential audience and profits.
Evaluation question 2
The combination of the film, trailer, poster, and magazine will effectively promote the film.
The trailer uses intriguing imagery and music to tease the post-apocalyptic storyline and draw in the target 15-30 year old audience.
The poster further hints at the narrative while establishing the dark, dystopian genre through imagery and tagline. It will be placed in public locations likely viewed by the target audience.
The magazine cover prominently features the strong female protagonist and portrays the dark theme, helping expand awareness to a wider audience that may not see other promotions.
Together, these ancillary materials work to build curiosity around the film and align with the marketing plan to maximize awareness and interest
Film producers question
A production company is responsible for the physical production of media like films, television, or radio. They raise funds for productions and aim to sell their products to film studios. Castlefield Productions is one such company created by students to produce their film. Universal is a major film production company they partnered with due to its experience and success producing thriller films. Film distributors are responsible for releasing films to the public through cinemas or other releases. They have input into the filmmaking process and work to sell films to buyers who will lease them. Universal was also chosen as the distributor due to its experience and reputation distributing successful thrillers in both the US and UK. Isle of Man Films is a popular UK film funding company that
Question 5:how did you attract/address your audience?
The document discusses targeting an audience of males under 18 for a found footage film. It suggests advertising the film on TV shows and websites popular with that demographic, like those featuring content about lifestyle and entertainment. It also recommends emphasizing the found footage format and simplifying the more complex plot to attract the intended audience. Additionally, the document categorizes types of viewers and analyzes that the film could appeal to both mainstream plus audiences interested in unique styles like found footage, as well as more adventurous film buffs due to its non-linear storytelling.
Evaluation – question 3 finished
This document discusses distributing a small, low-budget romance film. It would likely be distributed by an independent distributor like Warp Films due to its small scale and budget. The target audience is teenage girls and young women under 35 who enjoy romance genres. The film would be marketed on television after 8pm on channels they watch, across social media sites, and in magazines targeted towards teenage girls to reach the intended audience.
Marketing campaign of iron man 3
The document discusses how the producers of Iron Man 3 determined the target audience for the film. It explains that they conducted private test screenings with 100 and 400 people to get feedback on the film and identify what viewers liked and disliked. Based on this research, the producers would re-edit the film as needed. The test screenings provided both qualitative and quantitative data to help the producers better understand who the audience was and how to market the film accordingly.
Media question 1
The document discusses the filmmaker's process in deciding on the genre and story for their media product. They researched popular genres from 2016 and found that thriller and horror were most popular. They decided to make their film a hybrid of thriller and drama to attract a large audience while making it more relatable. They also incorporated conventions of the thriller genre, such as making the opening sequence uncomfortable, based on their research of other films. The film tells the story of a young black boy who covers up his drug-abusing mother's death and becomes homeless.
Question 3
Showtime Networks would be a good potential distributor for the film because they have experience distributing similar thriller genres that deal with bullying and crime stories. Showtime Networks distributes films and TV shows like Scream and Bang Bang You're Dead, which the film is based on. They understand how to market and distribute this type of film. While self-distribution could allow keeping all profits, it would be very time consuming without the industry connections that distributors have.
Question 3
Film distributors play an important role in distributing films to various markets and platforms. For short films, distributors represent the film at festivals and markets worldwide to sell it to companies that screen shorts. For feature films, distributors handle theatrical releases in specific countries as well as marketing and home video/streaming distribution. Distributors will source new films at festivals like Cannes and Sundance.
For a horror film, an independent distributor would be suitable as horror films tend not to get major releases but are well advertised. Independent distributors like Icon Film Distribution and Vertigo Films have experience with successful horror films and could benefit from a hit. Bigger companies also provide experience distributing a wide variety of films. Specialist horror dist
Media Evaluation: Question 4
This document discusses the target audience for a student media production. It began by considering audiences aged 12-15 but focus groups of classmates aged 16-17 did not relate to or understand the film. Teachers aged 30+ had a better understanding. The document then discusses choosing a BBFC 12A rating but targeting an older audience of 25+ who would appreciate the complex narrative and genre elements. Research on film genres and gender showed that crime films appeal to both male and female audiences.
Evaluation Task 3 - Who would distribute my Thriller
An institution produces and distributes media, while a conglomerate owns multiple companies across industries like film, TV, music, and publishing. Vertical integration is when one company owns production, distribution, and exhibition, while horizontal integration expands within an industry. Film distribution makes movies available to audiences through theaters or online. Digital distribution delivers content like films over the internet instead of physical media. The document discusses different types of media companies and how they distribute films.
Evaluation 4
- The target audience for the horror film is females and males under 35, primarily middle class. Research from the UK Film Council supports this audience.
- The filmmakers chose this audience because they enjoy watching horror films and are passionate about the genre. Being part of the target age group helped them understand what this audience wants to see.
- Interviews with the target audience confirmed that people wanted to see suspense and mind games in the film. The film will be rated 15 by the BBFC due to its horror content and psychological themes.
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Research: Audience Survey Results & Audience Profile
Research: Audience Survey Results & Audience Profile
Question 5:how did you attract/address your audience?
Question 5:how did you attract/address your audience?
Evaluation Task 3 - Who would distribute my Thriller
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Russo Silf07 Explaining Causal Modelling
Causal modeling aims to explain phenomena by modeling causal mechanisms and relationships between variables. It represents explanations as statistical models relating explanatory variables to outcomes. Explanations in causal modeling are flexible and allow testing causal hypotheses against data while incorporating background knowledge. Modeling mechanisms gives causal models explanatory power by representing how social, economic, and biological factors interact causally to influence outcomes.
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The document provides ideas for characters in a photo shoot, including pictures of one of the main characters named Charlotte. The photos were taken to incorporate into a pitch to give audiences a sense of the characters. Different shot angles of Charlotte were included to showcase her from various perspectives.
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The concept of variation in causal discovery
This document discusses the concept of variation in causal discovery and reasoning. It argues that causal discovery relies on the analysis of differences and variations. There are three main types of causal reasoning - ordinary, experimental, and statistical - but they all depend on the evaluation of variations, whether comparing counterfactual scenarios, manipulating putative causes, or studying associations across different levels of exposure. The foundations of this variational approach are traced back to thinkers like Mill and Durkheim, who emphasized the importance of comparing instances where phenomena do and do not occur to establish causal relations. Regularities alone are not sufficient for causal learning; we need variations to detect the factors that make a difference.
Fórum 2
O documento descreve os indicadores e pontos fortes e fracos de uma biblioteca escolar em avaliação. O domínio D, que avalia a articulação da biblioteca com a escola, os serviços prestados e as condições materiais e humanas, parece requerer mais atenção devido à adesão parcial dos professores e limitações nos recursos humanos disponíveis.
Moodle2 bloquesb
Los bloques en Moodle proporcionan funcionalidades y información adicionales sobre los cursos. Al activar la edición, los bloques se pueden agregar, ocultar, suprimir y desplazar para personalizar el curso. Existen muchos tipos de bloques como actividades, aprendices, calendario, comentarios, cursos y mensajes.
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The document provides an evaluation of a student's media project - an opening sequence for a comedy film.
The student learned new techniques using software like iMovie and blogging platforms. Through the process, the student gained skills in shooting footage, editing clips together, adding effects, music and credits.
Feedback on the opening sequence was positive with many likes on Facebook and YouTube. In comparing it to the preliminary task, the student improved on making the shots more professional looking with smoother camerawork, more natural lighting and pace.
Lucy cotter distribution
Distribution involves launching and sustaining films in the marketplace. A distributor identifies an audience, estimates revenue potential across release formats, persuades cinemas to show the film, builds awareness and interest, and converts interest into cinema visits. For a thriller film like Gone Girl, a good distribution company would be 20th Century Fox as they have distributed thrillers and various genres before, helping appeal to a wide audience. The main audiences for Gone Girl were ages 25-34 and 15-24, so marketing strategies should target these demographics using social media, TV, radio, and appearances on morning shows.
Project evaluation media
The document summarizes Reece Jones' media project of creating an opening sequence for a comedy film. It discusses how the opening sequence follows conventions of the genre like including ordinary characters and locations, while also challenging conventions through its soundtrack and spoofing of the Rocky training montage. The intended audience is described as teenagers aged 12-16, with alternative/indie groups and students as secondary audiences. Caveman Films and Handmade Films are identified as media institutions that might distribute the film due to their experience with independent comedy films.
Question 1
Our media product uses conventions of other superhero media by basing a children's TV drama on popular genres like vampires and superheroes. While the introduction resembles others with a comic strip element, it was constructed creatively for its young audience. Though similar to the film "Sky High" in concept, it aims to be original by creating the first comic book-style program for 9-14 year olds. The format sticks closely to conventions to avoid confusing children and ensure they understand the narrative through predictable cues about characters.
Media evaluation slide show
Our media product is a thriller film opening sequence that represents young urban females. It addresses themes like domestic abuse, kidnapping, and "catfishing" that are prevalent in this social group. We use conventions of the psychological thriller genre and take inspiration from films like The Lovely Bones and The Room to craft a suspenseful story where the protagonist must overcome dangers. Through the characters and themes, the film aims to attract its target audience of 15-25 year olds, especially young women.
AS Media Opening Scene Evaluation
The document discusses the student's media production project of a psychological thriller film titled "The Run". It summarizes the key stages of development from initial ideas to a completed opening scene. It analyzes how the opening scene uses conventions of the thriller genre including plot twists and uses of sound and color. Feedback found the opening scene engaging and that conventions were successfully implemented. The student learned new skills in filming, editing, and presenting their work over the course of the project.
Media eval task3
The document discusses potential media institutions for distributing an independent media product. Based on the research presented, the document recommends an independent distributor would be the best option. Independent distributors specialize in specific genres and styles suited for independent films. While self-distribution is challenging, combining it with other marketing strategies could work for reaching the intended target audience. The document analyzes different distribution methods and companies before concluding an independent distributor would provide the best pathway for distributing the described media work.
Media Evaluation
The document discusses the process of creating a thriller opening for a class project. It describes how the group researched different thriller genres and films to understand conventions and aesthetics. They examined physiological, supernatural, and neo-noir thrillers. Based on this research, the group decided on the name "Remember Me" for their thriller. They used techniques like non-linear storytelling with flashbacks. Camera angles, lighting, and editing styles were adapted from the researched films to set mood. Through the process, the student learned about filming, editing, and technologies used in media production.
Media Evaluation
The document summarizes the research and development process for a student thriller film project titled "Remember Me." The students examined physiological, supernatural, and neo-noir thrillers to understand conventions of the genre. They focused on camera techniques, music, and portraying a troubled teenage girl protagonist and her dysfunctional family relationships. The goal was to create an artistic thriller that could appeal to teenagers and be distributed through independent film festivals and art house cinemas. Social media would be important for marketing to younger audiences.
Evaluation - Question 3&4
The document discusses the distribution of an indie thriller film called "Geek to Chic" produced by QUIRK productions. It considers major distributors like 20th Century Fox but decides a niche distributor like Pathe would be a better fit. It explains that a distributor is important because they have marketing expertise and contacts that the production company lacks. The film will be initially distributed in theaters, then on DVD/Blu-ray and streaming services like Netflix, before potentially airing on TV channels later.
5
Emma discusses how her group addressed their target audience of 16-17 year olds for their film "Aura". They conducted audience research to understand their target demographic. They decided to advertise in the late afternoon/evenings when their audience would be free. They planned to advertise through television commercials showing exciting clips but not revealing the full storyline, broadcasting a trailer on YouTube to reach their internet-using target audience, and promoting over social media like Twitter, Facebook, and Instagram which are popular among younger people. They also considered promoting on the radio by having presenters discuss the film.
Media evaluation slide show
The media product is a short opening sequence for a psychological thriller film. It represents young females by focusing on themes of kidnapping, abuse, and "catfishing" that are common challenges for this social group. The main character Iris is a relatable teenage girl living in an urban area. Inspiration was drawn from films like The Lovely Bones and The Room that also involve the kidnapping of vulnerable young women. Cinematography and lighting techniques from Skins were replicated to attract a target audience of 15-25 year olds. Independent film institutions like the BFI and distributors such as Cinedigim or Passion River may support distribution of the film.
Evalution
Our media product represents teenage girls ages 14-21 from middle-class backgrounds. It uses conventions of the thriller genre like creeping music during suspenseful scenes. The film follows three girls being stalked by a mysterious man who abducts one of them. Dimension Films and The Weinstein Company would be suitable distributors as they distribute similar thrillers. We attracted our target audience through establishing genre conventions seen in films like Scream, though feedback noted we needed more conventions and less conversation in the opening.
Media eval task3
The document discusses different options for distributing an independent film project. It describes various film distribution companies and strategies. Based on the genre of the student's psychological thriller film project, an appropriate distribution partner would be Stage 6 Films, an independent company that specializes in low-budget films. Stage 6 distributes 10-15 films per year, making it a good fit for an independent student project. Marketing strategies like film festivals, posters, and social media could help get the film noticed by its target audience. Overall, an independent distributor is recommended over self-distribution due to the distributor's experience and resources.
HOLLIE BEALE TASK 3
This document discusses film distribution and options for distributing an independent teen drama/comedy film that was produced. It considers potential distribution companies like Entertainment One and StudioCanal that have experience distributing similar films. Marketing strategies are proposed like trailers, posters, and social media to promote the film. The film could appeal to both UK and broader international audiences. Self-distribution is also briefly discussed but determined to be less advantageous than using an experienced distribution company.
Powerpoint evalution
Our media product represents teenage girls ages 14-21 from middle-class backgrounds. It uses conventions from thrillers like Scream, including three girls being stalked by a mysterious man. Dimension Films and The Weinstein Company would be suitable distributors for the film because they distribute similar psychological thrillers. We attracted our target audience by establishing genre conventions and storyline through storyboards and an opening scene that mirrored thrillers like Scream, while also addressing feedback to improve shots, editing, and use of music to build suspense.
Media eval task3
The document discusses different options for distributing a media product. It describes various types of distributors, from large Hollywood studios to independent distributors specialized in particular genres. For a psychological thriller film like the one discussed, the document suggests an independent distributor like Stage 6 Films would be a good fit, as they distribute 10-15 low-budget films per year within that genre. Self-distribution is also discussed but noted as a difficult and risky option, so the document concludes an independent distributor combining various marketing strategies would be the best approach to reach the intended target audience.
Film distribution final 2
The document discusses strategies for distributing an independent film. It examines how to target a specific audience through research on demographics like personality, gender, income, and ethnicity. Case studies of independent films like Bait and Sorry We Missed You show how their websites and social media campaigns helped distribution. Film festivals can further promote a successful independent film. The conclusion recommends starting with a social media campaign, and potentially pitching the film to independent distributors like Verve or Warp if it gains attention.
Media eval task3
The document discusses distribution strategies for independent films. It suggests that an independent distributor would best suit the narrator's psychological thriller film. Independent distributors specialize in specific genres and have experience distributing low-budget films through film festivals and online marketing. While self-distribution is challenging, the narrator believes combining it with other strategies could work to reach their target audience. In conclusion, an independent distributor or a combination of self-distribution and online marketing are presented as viable options.
Question 3
The document discusses the differences between independent and mainstream cinemas. Independent cinemas typically have lower budgets and show more serious, niche films to educated audiences, while mainstream cinemas have higher budgets, show blockbuster films with famous actors to wide audiences, and can afford more advertising. The document also discusses strategies for marketing and distributing a film to make it successful as a mainstream feature, such as getting funding from a major production company, using viral and push advertising, and having an initial cinema run before releasing on DVD and the internet.
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A group conducted research to find a unique font for the cover of their magazine called MADNESS. They selected 6 fonts and had a group of 40 people vote on their preference. The majority voted for the fourth font listed, called Reprise Chords, as it had randomly sized letters that gave it a twist. The second font, Kristen ITC, was also popular but Reprise Chords was chosen as the font for the magazine cover.
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The document describes creating a poster showing two characters by cutting their faces in half from separate pictures in Photoshop and combining the halves to form a new composite face. Photos were taken of the actor playing one of the characters, "Michael", to use in making the poster.
Our Madness Font Research
A group conducted research to find a unique font for the cover of their magazine called MADNESS. They selected 6 fonts and had a group of 40 people vote on their preference. The majority voted for the fourth font listed, Reprise Chords, as it had randomly sized letters that gave it a twist. The second font, Kristen ITC, was also popular but Reprise Chords was chosen as the font for the magazine cover.
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This document outlines three scenes from Lucy's house - a kitchen scene where the character Charlotte makes toast, a bathroom scene where Charlotte gets ready, and a dining room scene where Charlotte revises at the table and a piano is also included in the shot.
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This document is a media questionnaire asking 4 questions to determine a person's preferences for films and TV programs. It asks the person's age, their preferred film genre and why, examples of films in that genre they like and why, if they enjoy comedy films and why, and if they prefer programs aimed at their age group and why. It also asks what elements they like to see in comedy films.
Mr Bliss
A teacher confronts a student about missing an upcoming exam, with the filmmakers capturing extreme close-ups of the teacher from the front and side to seem intimidating and grab the audience's attention from the beginning. The shots were meant to appear as menacing as possible to portray the serious tone of the teacher ensuring the student understands attendance is required.
Springwood High School Letter
1) A student named Lucy McKenna is writing to request permission to use royalty-free music from Mr. Macleod's site in a short film her group is creating for a media studies A-Level course.
2) The film is about two characters struggling to get to school for an important exam and is being made in the silent, black-and-white style of Charlie Chaplin films.
3) Lucy asks for permission to include Mr. Macleod's music, which she found online and feels is a perfect fit for the film's genre and style.
Survey
A survey was conducted to determine the most relevant magazine title for a film genre magazine by presenting potential name options like Films4you, In movies we trust, Film Treat, Laughing Films, Film Central, Movie Headquarters, and Film Xpress to the target audience. The chosen name should reflect the genre of films featured in the magazine.
Tag Line
The document discusses potential tag lines for a comedy film about Mondays. It notes that tag lines for comedies typically highlight the film's idea in a short, attention-grabbing way. A group generated several Monday-themed options like "Mondays are mad" and "Because Mondays are always mad", with the latter being selected to convey the hectic, stressful tone of Mondays that the film will portray.
Tag Line
The document discusses potential tag lines for a comedy film about Mondays. It notes that tag lines for comedies typically highlight the film's idea in a short, attention-grabbing way. A group generated several Monday-themed options like "Mondays are mad" and "Because Mondays are always mad", with the latter being selected to convey the hectic, stressful tone of Mondays that the film will portray.
Tag Line
The document discusses potential tag lines for a comedy film about Mondays. It notes that tag lines for comedies typically highlight the film's idea in a short, attention-grabbing way. A group generated several Monday-themed options like "Mondays are mad" and "Because Mondays are always mad", with the latter being selected to convey the hectic, stressful tone of Mondays that the film will portray.
Monday Morning Madness Questionnaire
This document is a media questionnaire asking about film preferences. It asks the respondent's age and their preferred film genre, examples of films in that genre that they like and why. It also asks if they like comedy films, if they prefer programs aimed at their age group, and what they like to see in comedy films.
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1) A student named Lucy McKenna is writing to request permission to use royalty-free music from Mr. Macleod's site in a short film her group is creating for a media studies A-Level course.
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留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
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留信网认证的作用:
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