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Marketing photowPromote With Pictures: Leverage the Latest Marketing Trends at Your Next Event
The document outlines the importance of professional photography for event marketing, detailing how quality images enhance engagement and social media sharing. It covers strategies for documenting events and promoting them through effective storytelling and branding while emphasizing the need for timely updates and creative marketing approaches. The overall message encourages leveraging photography to connect with audiences and increase visibility for events.
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Marketing photowPromote With Pictures: Leverage the Latest Marketing Trends at Your Next Event
- 1. Promote with pictures: Leverage the latest marketing trends at your next event! Presented by Jessie Fox & Lansie Sylvia
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- 3. TOPICS OF DISCUSSION Section 1 / Why Professional Photography is Important for Your Event Section 2 / Documentation Before, During, and After Section 3 / How To Market an Event Through Photography Section 4 / Spice Up Your Event Section 5 / Promotion and Engagement Section 6 / Enhance Your Social Media Sharing Conclusions / Harness the Power of Photography
- 5. 01 SECTION WHYPROFESSIONAL PHOTOGRAPHY IS IMPORTANT FOR YOUR EVENT
- 6. 01 SECTION Thephotography behind your event • Quality behind the images = Sharability • Future marketing campaigns • Leverage (high-res photos will go further) • First impressions • Impact • Engagement
- 8. 01 SECTION Thevisual age • Photos are a universal language • Images are interactive • Increase in photo creation
- 9. 01 Sharing theright image SECTION
- 10. 01 Sharing theright image SECTION
- 14. 02 SECTION Documentationbefore, During, and after
- 15. 02 SECTION Documentationbefore, during, and after • Keep your current audience engaged with live updates • The more you share the more you will build up your following • Tell your story and your process, personalize your appearance • Humanize your experiences and others will relate • Share quality images
- 16. Documentation before, during,and after 02 SECTION
- 17. Documentation before, during,and after 02 SECTION
- 18. Documentation before, during,and after 02 SECTION
- 21. 03 SECTION Howto market an event through photography
- 22. Market your event • Get people excited! • Constant/timely social media posts • Create a #hashtag • Show off/share the right kind of photos • Keep your branding consistent • Sponsorship packages 03 SECTION
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- 27. 03 Sharing photosSECTION
- 28. Market your event: Sponsorship packages • Benefits of Sponsorship • Sponsor-A-Round • Awards Sponsor • Photography Photo Booth Sponsor • Auction Bidding Paddle Sponsor • Signature Sponsor 03 SECTION
- 29. 04 SECTION Spiceup your event
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- 32. 05 SECTION Promotion& engagement
- 33. 05 Promotion &engagement SECTION • Thank you(s) • Put together strategic packages for your donors • Tag people and organizations • Personalize your experiences • Get creative! • Pick the right images • Always follow up
- 34. 05 SECTION Promotion& engagement
- 35. 06 Social mediaSECTION If it’s a bad photo, people will be less likely to: • Share (Tweet, Instagram, FB) • Tag • Engage
- 36. 06 Social mediaSECTION
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- 43. Harness the powerof photography! • Spend the money up front • Tell YOUR stories • Get others excited about what YOU’RE up to • Share quality, not quantity • One image, make it count!
- 44. Stay connected! LetHMC help you promote with pictures and tell YOUR stories Jessie Fox Photojournalist jessie@heresmychance.com www.heresmychance.com workwithus@heresmychance.com @hmctwit @heresmychance