Marketing envt
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The document discusses the marketing environment and its components. The marketing environment consists of the microenvironment and macroenvironment. The microenvironment includes factors directly related to the company like customers, competitors, suppliers, and public groups. The macroenvironment includes large societal forces like demographic, economic, technological, political, and cultural factors that indirectly influence the company. Understanding both the microenvironment and macroenvironment is important for developing effective marketing strategies.
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Marketing Environment Marketing
Environmental monitoring and scanning is crucial for business success. Carefully studying the marketing environment allows companies to adapt their strategies to changing opportunities and challenges. The marketing environment consists of micro and macro forces - the microenvironment includes a company's departments, suppliers, intermediaries, customer markets, competitors, and publics. The larger macroenvironment comprises demographic, economic, natural, technological, political, and cultural forces that shape opportunities and threats.
Marketing Environment
The document discusses the various internal and external factors that make up a company's marketing environment and how they can influence marketing strategies. It describes the microenvironment which includes factors close to the company like customers, suppliers, competitors. It also describes the macroenvironment which includes broader forces like demographic, economic, technological, political and cultural factors. It emphasizes the importance of environmental scanning and analysis to understand opportunities and threats from the changing marketing environment.
2 .responding to the marketing environment
1. The document discusses strategies for analyzing a company's marketing environment, including using an environmental scanning plan to monitor key areas and collect data from various sources.
2. An effective scanning plan determines areas to monitor, how to collect information, who is responsible, and how to analyze trends found in the data.
3. Information collected must be reliable, timely, and used in decision making. Emphasis should be placed on interpreting data rather than just collecting it.
Marketing environment
The marketing environment consists of internal and external factors that affect marketing management's ability to build relationships with customers. The microenvironment includes actors close to the company like suppliers and intermediaries. The macroenvironment comprises larger societal forces like demographic, economic, natural, technological, political, and cultural forces beyond the company's control. Companies must monitor the changing marketing environment and respond to opportunities and threats.
Marketing environment
The document discusses the marketing environment and its components. It describes the micro environment as comprising of factors directly affecting the organization like customers, suppliers, competitors, public and the company itself. The macro environment consists of uncontrollable external factors like demographic, economic, technological, political and cultural forces influencing the organization. It provides details about each component's influence and considerations for marketers.
Marketing environment
The document discusses the marketing environment and its various elements. It defines marketing environment as internal and external factors that affect a firm's marketing strategies. There are three levels of the marketing environment - micro, meso, and macro. It then goes on to explain the key factors under each element of the marketing environment - demographic, economic, socio-cultural, natural, technological, and political. These include factors like population growth, income distribution, social trends, environmental concerns, technological advancements, and government regulations respectively. The document provides details on each of these environmental factors and their impact on marketing.
Marketing environment
The marketing environment refers to internal and external forces that affect an organization's ability to operate successfully. The micro environment includes forces close to the company like customers, suppliers, competitors, and public groups. The macro environment includes broader societal forces like political/legal, economic, sociocultural, technological, and demographic factors. Understanding these internal and external forces is important for analyzing markets and developing effective marketing strategies.
Marketing environment
This document discusses the marketing environment and its impact on organizations. It identifies two types of marketing environment - micro and macro. Micro environment includes company, suppliers, marketing intermediaries, customers, competitors, and public. Macro environment includes economic, technological, social/cultural, demographic, political/legal, and natural forces. The document provides examples to illustrate how each of these micro and macro factors can influence organizational marketing and strategy. It emphasizes the importance of monitoring changes in the external environment to help organizations adapt their business opportunities accordingly.
Recommended
Marketing Environment Marketing
Environmental monitoring and scanning is crucial for business success. Carefully studying the marketing environment allows companies to adapt their strategies to changing opportunities and challenges. The marketing environment consists of micro and macro forces - the microenvironment includes a company's departments, suppliers, intermediaries, customer markets, competitors, and publics. The larger macroenvironment comprises demographic, economic, natural, technological, political, and cultural forces that shape opportunities and threats.
Marketing Environment
The document discusses the various internal and external factors that make up a company's marketing environment and how they can influence marketing strategies. It describes the microenvironment which includes factors close to the company like customers, suppliers, competitors. It also describes the macroenvironment which includes broader forces like demographic, economic, technological, political and cultural factors. It emphasizes the importance of environmental scanning and analysis to understand opportunities and threats from the changing marketing environment.
2 .responding to the marketing environment
1. The document discusses strategies for analyzing a company's marketing environment, including using an environmental scanning plan to monitor key areas and collect data from various sources.
2. An effective scanning plan determines areas to monitor, how to collect information, who is responsible, and how to analyze trends found in the data.
3. Information collected must be reliable, timely, and used in decision making. Emphasis should be placed on interpreting data rather than just collecting it.
Marketing environment
The marketing environment consists of internal and external factors that affect marketing management's ability to build relationships with customers. The microenvironment includes actors close to the company like suppliers and intermediaries. The macroenvironment comprises larger societal forces like demographic, economic, natural, technological, political, and cultural forces beyond the company's control. Companies must monitor the changing marketing environment and respond to opportunities and threats.
Marketing environment
The document discusses the marketing environment and its components. It describes the micro environment as comprising of factors directly affecting the organization like customers, suppliers, competitors, public and the company itself. The macro environment consists of uncontrollable external factors like demographic, economic, technological, political and cultural forces influencing the organization. It provides details about each component's influence and considerations for marketers.
Marketing environment
The document discusses the marketing environment and its various elements. It defines marketing environment as internal and external factors that affect a firm's marketing strategies. There are three levels of the marketing environment - micro, meso, and macro. It then goes on to explain the key factors under each element of the marketing environment - demographic, economic, socio-cultural, natural, technological, and political. These include factors like population growth, income distribution, social trends, environmental concerns, technological advancements, and government regulations respectively. The document provides details on each of these environmental factors and their impact on marketing.
Marketing environment
The marketing environment refers to internal and external forces that affect an organization's ability to operate successfully. The micro environment includes forces close to the company like customers, suppliers, competitors, and public groups. The macro environment includes broader societal forces like political/legal, economic, sociocultural, technological, and demographic factors. Understanding these internal and external forces is important for analyzing markets and developing effective marketing strategies.
Marketing environment
This document discusses the marketing environment and its impact on organizations. It identifies two types of marketing environment - micro and macro. Micro environment includes company, suppliers, marketing intermediaries, customers, competitors, and public. Macro environment includes economic, technological, social/cultural, demographic, political/legal, and natural forces. The document provides examples to illustrate how each of these micro and macro factors can influence organizational marketing and strategy. It emphasizes the importance of monitoring changes in the external environment to help organizations adapt their business opportunities accordingly.
Marketing Enviroment
This document outlines the key components of a company's marketing environment, including the microenvironment and macroenvironment. The microenvironment comprises six actors that directly influence marketing: the company itself, suppliers, marketing intermediaries, customer markets (consumer, business, reseller, government, international), competitors, and publics. The macroenvironment contains broader forces like demographic, economic, natural, technological, political, and cultural factors. Specifically, it notes the changing age structure of populations as an important demographic trend, with baby boomers, generation X, and generation Y being significant groups.
Marketing environment
Marketing environment, classification of marketing environment- macro and micro environment, components of marketing environment, marketing intermediaries, competitors, public, factors of macro environment, social and cultural factors.
Chapter 2. Analyzing the Marketing Environment
The marketing environment consists of internal and external factors that affect marketing decisions. The microenvironment includes suppliers, marketing intermediaries, customers, competitors, and publics. The macroenvironment comprises broader societal and industry forces including demographics, economics, natural environment, technology, politics, and culture. Marketers must understand how these forces impact customers and shape opportunities and threats in order to develop and maintain successful relationships.
Marketing Enviroment
The document discusses market segmentation and target marketing. It defines market segmentation as dividing the market into customer segments and target marketing as selecting which segment to focus on. It also outlines the key components of a company's marketing environment, including the microenvironment of actors close to the company like suppliers, marketing intermediaries, and competitors, as well as the larger macroenvironment forces like demographics, economic conditions, natural resources, technology, and culture. Finally, it provides some statistics about Pakistan's population in terms of age structure, education levels, life expectancy, income distribution, and other factors in the macroenvironment.
Marketing Environment
The document defines and describes the key elements of a company's marketing environment. It discusses both the microenvironment, consisting of actors in close proximity like suppliers and customers, and the macroenvironment, consisting of larger societal forces. These include demographic factors like population size and age; economic conditions like income levels and inflation; the physical environment of natural resources; socio-cultural aspects like beliefs and subcultures; technological changes; and the political/legal landscape of laws and regulations. Understanding these internal and external influences is important for marketers to develop successful strategies.
Marketing Management (micro and macro environment)
Marketing management require and environment. Micro and macro environment is the core elements where marketers must look into. By failing so, companies will be in trouble.
322 Marketing Environment
The document discusses the marketing environment and its impact on organizations. It is comprised of the microenvironment and macroenvironment. The microenvironment includes suppliers, marketing intermediaries, customers, competitors, and other actors close to the company. The larger macroenvironment includes forces like demographics, economy, natural environment, technology, culture, and politics that are beyond a company's control but affect opportunities and threats. The marketing environment shapes what organizations can offer and influences their strategies and operations.
Marketing environment
The document discusses the marketing environment and its influence on marketing decisions. It defines the marketing environment as consisting of external factors that affect a company's ability to develop transactions. These factors can be divided into the microenvironment, comprising suppliers, customers, competitors, and other organizations; and the macroenvironment, consisting of broader social, economic, technological, political, and natural forces. It is important for companies to monitor and understand how these environmental factors influence marketing decisions and can present opportunities or threats.
Analyzing marketing environment
The document summarizes the marketing environment and its key components. It discusses that the marketing environment consists of the microenvironment and macroenvironment. The microenvironment includes factors close to the company like suppliers, customers and competitors. The macroenvironment includes larger societal forces like demographic, economic, technological, political and cultural factors. It also discusses how companies can respond to changes in the marketing environment in a proactive, reactive or passive manner by developing strategies, reacting to changes or doing nothing.
Marketing environment
The document discusses the internal and external marketing environments. The micro-environment includes factors close to the company like suppliers, competitors, and customers. The macro-environment includes broader forces like demographics, technology, economy, and government that influence marketing. Understanding both environments is important for marketers to build relationships and stay aware of trends. Market research helps companies gather information on these environments.
the marketing environment
the marketing environment: internal marketing environment.
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Marketing Environment
The document discusses the marketing environment and its importance for business planning and competition. It describes the internal and external environments. The external environment includes the micro and macro environments. The micro environment comprises suppliers, marketing intermediaries, competitors, publics, and customers. The macro environment includes the demographic, economic, socio-cultural, natural, technological, and political-legal environments. Understanding these environments helps businesses identify opportunities and threats and compete more effectively.
Chapter4 The Marketing Environment
The document discusses the marketing environment that affects a company's ability to develop and maintain customer relationships. It identifies the microenvironment as consisting of suppliers, marketing intermediaries, customers, competitors, and publics. The internal environment includes top management, finance, manufacturing, purchasing, accounting, and R&D. It also outlines the macroenvironment including demographic, economic, natural, technological, political, and cultural forces, and identifies types of customer markets and publics that are part of a company's environment.
Marketing Environment
The document discusses the various factors that make up the marketing environment for businesses. It identifies the internal/organizational environment and external/macro environment as the two main elements. The internal environment includes corporate culture, staff relationships, resource constraints, and organizational structure. The external micro environment includes suppliers, intermediaries, competitors, customers, and publics. The broader macro environment encompasses political/legal, economic, social/cultural, technological, ecological, and ethical factors that influence businesses. Marketers must understand how these internal and external forces shape customer behavior and impact business operations.
Marketing environment 1
The document provides an overview of the marketing environment and its various components. It begins by defining the marketing environment and distinguishing between internal/controllable and external/uncontrollable factors. It then describes the key elements of the microenvironment including suppliers, intermediaries, customers, competitors, and publics. Finally, it outlines the macroenvironment and its demographic, economic, natural, technological, political, and cultural influences. The document aims to equip students with an understanding of the various forces that impact marketing management decisions.
Macro and micro
This document summarizes the key factors that influence hospitality marketing. It outlines both the macro environment including economic, social, political, technological and ecological factors. It also outlines the micro environment including competitors and customers. It then discusses how these environments influence consumer behavior and the buying process.
Marketing micro environment
The document discusses the micro-environment that affects firms. It includes customers, suppliers, marketing intermediaries, competitors, and publics. The micro-environment includes factors closest to the firm that it can influence. It discusses the different types of customers and markets firms operate in as well as the importance of suppliers and conducting competitor analysis. It also outlines the various marketing intermediaries that help firms promote, sell, and distribute goods, and defines publics as groups interested in or impacted by an organization.
Marketing environment
The document discusses the marketing environment, which consists of external forces and actors that affect a company's ability to do business. It describes the microenvironment as close actors like suppliers, marketing intermediaries, customers, competitors, and publics. It also covers the macroenvironment, including demographic, economic, natural, technological, political, and cultural forces in the larger societal environment. Understanding these forces allows companies to identify opportunities and threats beyond their direct control.
Micro and Macro Environment of Business
The document discusses the micro and macro environment factors that affect businesses.
The micro environment includes internal factors like suppliers, customers, competitors, and publics that are close to the company. The macro environment includes larger societal forces like economic, demographic, technological, political/legal, and natural factors.
It then provides more details on the micro environment factors - suppliers can control business success based on power dynamics; resellers impact marketing success; customers are important to attract and retain; competitors influence pricing and marketing tactics; and the general public impacts public opinion.
The macro environment factors discussed are economic conditions, demographic trends, natural resources, technological advances, political/legal developments, and social/cultural norms that
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This document outlines the key components of a company's marketing environment, including the microenvironment and macroenvironment. The microenvironment comprises six actors that directly influence marketing: the company itself, suppliers, marketing intermediaries, customer markets (consumer, business, reseller, government, international), competitors, and publics. The macroenvironment contains broader forces like demographic, economic, natural, technological, political, and cultural factors. Specifically, it notes the changing age structure of populations as an important demographic trend, with baby boomers, generation X, and generation Y being significant groups.
Marketing environment
Marketing environment, classification of marketing environment- macro and micro environment, components of marketing environment, marketing intermediaries, competitors, public, factors of macro environment, social and cultural factors.
Chapter 2. Analyzing the Marketing Environment
The marketing environment consists of internal and external factors that affect marketing decisions. The microenvironment includes suppliers, marketing intermediaries, customers, competitors, and publics. The macroenvironment comprises broader societal and industry forces including demographics, economics, natural environment, technology, politics, and culture. Marketers must understand how these forces impact customers and shape opportunities and threats in order to develop and maintain successful relationships.
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The document discusses market segmentation and target marketing. It defines market segmentation as dividing the market into customer segments and target marketing as selecting which segment to focus on. It also outlines the key components of a company's marketing environment, including the microenvironment of actors close to the company like suppliers, marketing intermediaries, and competitors, as well as the larger macroenvironment forces like demographics, economic conditions, natural resources, technology, and culture. Finally, it provides some statistics about Pakistan's population in terms of age structure, education levels, life expectancy, income distribution, and other factors in the macroenvironment.
Marketing Environment
The document defines and describes the key elements of a company's marketing environment. It discusses both the microenvironment, consisting of actors in close proximity like suppliers and customers, and the macroenvironment, consisting of larger societal forces. These include demographic factors like population size and age; economic conditions like income levels and inflation; the physical environment of natural resources; socio-cultural aspects like beliefs and subcultures; technological changes; and the political/legal landscape of laws and regulations. Understanding these internal and external influences is important for marketers to develop successful strategies.
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Marketing management require and environment. Micro and macro environment is the core elements where marketers must look into. By failing so, companies will be in trouble.
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The document discusses the marketing environment and its impact on organizations. It is comprised of the microenvironment and macroenvironment. The microenvironment includes suppliers, marketing intermediaries, customers, competitors, and other actors close to the company. The larger macroenvironment includes forces like demographics, economy, natural environment, technology, culture, and politics that are beyond a company's control but affect opportunities and threats. The marketing environment shapes what organizations can offer and influences their strategies and operations.
Marketing environment
The document discusses the marketing environment and its influence on marketing decisions. It defines the marketing environment as consisting of external factors that affect a company's ability to develop transactions. These factors can be divided into the microenvironment, comprising suppliers, customers, competitors, and other organizations; and the macroenvironment, consisting of broader social, economic, technological, political, and natural forces. It is important for companies to monitor and understand how these environmental factors influence marketing decisions and can present opportunities or threats.
Analyzing marketing environment
The document summarizes the marketing environment and its key components. It discusses that the marketing environment consists of the microenvironment and macroenvironment. The microenvironment includes factors close to the company like suppliers, customers and competitors. The macroenvironment includes larger societal forces like demographic, economic, technological, political and cultural factors. It also discusses how companies can respond to changes in the marketing environment in a proactive, reactive or passive manner by developing strategies, reacting to changes or doing nothing.
Marketing environment
The document discusses the internal and external marketing environments. The micro-environment includes factors close to the company like suppliers, competitors, and customers. The macro-environment includes broader forces like demographics, technology, economy, and government that influence marketing. Understanding both environments is important for marketers to build relationships and stay aware of trends. Market research helps companies gather information on these environments.
the marketing environment
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Marketing Environment
The document discusses the marketing environment and its importance for business planning and competition. It describes the internal and external environments. The external environment includes the micro and macro environments. The micro environment comprises suppliers, marketing intermediaries, competitors, publics, and customers. The macro environment includes the demographic, economic, socio-cultural, natural, technological, and political-legal environments. Understanding these environments helps businesses identify opportunities and threats and compete more effectively.
Chapter4 The Marketing Environment
The document discusses the marketing environment that affects a company's ability to develop and maintain customer relationships. It identifies the microenvironment as consisting of suppliers, marketing intermediaries, customers, competitors, and publics. The internal environment includes top management, finance, manufacturing, purchasing, accounting, and R&D. It also outlines the macroenvironment including demographic, economic, natural, technological, political, and cultural forces, and identifies types of customer markets and publics that are part of a company's environment.
Marketing Environment
The document discusses the various factors that make up the marketing environment for businesses. It identifies the internal/organizational environment and external/macro environment as the two main elements. The internal environment includes corporate culture, staff relationships, resource constraints, and organizational structure. The external micro environment includes suppliers, intermediaries, competitors, customers, and publics. The broader macro environment encompasses political/legal, economic, social/cultural, technological, ecological, and ethical factors that influence businesses. Marketers must understand how these internal and external forces shape customer behavior and impact business operations.
Marketing environment 1
The document provides an overview of the marketing environment and its various components. It begins by defining the marketing environment and distinguishing between internal/controllable and external/uncontrollable factors. It then describes the key elements of the microenvironment including suppliers, intermediaries, customers, competitors, and publics. Finally, it outlines the macroenvironment and its demographic, economic, natural, technological, political, and cultural influences. The document aims to equip students with an understanding of the various forces that impact marketing management decisions.
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This document summarizes the key factors that influence hospitality marketing. It outlines both the macro environment including economic, social, political, technological and ecological factors. It also outlines the micro environment including competitors and customers. It then discusses how these environments influence consumer behavior and the buying process.
Marketing micro environment
The document discusses the micro-environment that affects firms. It includes customers, suppliers, marketing intermediaries, competitors, and publics. The micro-environment includes factors closest to the firm that it can influence. It discusses the different types of customers and markets firms operate in as well as the importance of suppliers and conducting competitor analysis. It also outlines the various marketing intermediaries that help firms promote, sell, and distribute goods, and defines publics as groups interested in or impacted by an organization.
Marketing environment
The document discusses the marketing environment, which consists of external forces and actors that affect a company's ability to do business. It describes the microenvironment as close actors like suppliers, marketing intermediaries, customers, competitors, and publics. It also covers the macroenvironment, including demographic, economic, natural, technological, political, and cultural forces in the larger societal environment. Understanding these forces allows companies to identify opportunities and threats beyond their direct control.
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The document discusses the micro and macro environment factors that affect businesses.
The micro environment includes internal factors like suppliers, customers, competitors, and publics that are close to the company. The macro environment includes larger societal forces like economic, demographic, technological, political/legal, and natural factors.
It then provides more details on the micro environment factors - suppliers can control business success based on power dynamics; resellers impact marketing success; customers are important to attract and retain; competitors influence pricing and marketing tactics; and the general public impacts public opinion.
The macro environment factors discussed are economic conditions, demographic trends, natural resources, technological advances, political/legal developments, and social/cultural norms that
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The marketing environment represents a mix between the internal and external forces which surround an organization and have an impact upon it, especially their ability to build and maintain successful relationships with target customers.
The marketing environment consists of the micro and macro environment.
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This document discusses key concepts related to service marketing. It begins by comparing goods and services, noting that services are intangible processes while goods are tangible outputs. It then examines the unique challenges of marketing services due to their intangibility, inseparability from production, inconsistency, and perishability. The document also explores the roles of the service sector in the Indian economy and its contributions to GDP and employment. Finally, it covers positioning, the process of creating a distinct image in the consumer's mind, and the steps involved in effective positioning.
marketing orientation environment-160905161616.pptx
marketing orientation environment-160905161616.pptx
marketing environment
This document discusses analyzing a company's marketing environment. The microenvironment consists of factors close to the company that affect its ability to serve customers, including the company itself, suppliers, marketing intermediaries, customer groups, competitors, and publics. The macroenvironment includes broader factors like demographics, economic conditions, natural forces, technology, politics and culture that influence marketing. A marketer must understand how these internal and external factors interact and respond either proactively or reactively to changes in the uncontrollable marketing environment.
Marketing management module 2 marketing environment mba 1st sem by babasab pa...
The document summarizes the key components of a company's marketing environment, including the microenvironment and macroenvironment. The microenvironment includes internal groups like management and suppliers. It also includes external groups like customers, competitors, and publics that directly influence the company. The larger macroenvironment consists of demographic, economic, natural, technological, political, and cultural forces in the broader society that shape opportunities and threats. Marketers must carefully monitor trends in both the microenvironment and macroenvironment to understand shifting conditions.
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Epcon is One of the World's leading Manufacturing Companies.
Epcon is One of the World's leading Manufacturing Companies. With over 4000 installations worldwide, EPCON has been pioneering new techniques since 1977 that have become industry standards now. Founded in 1977, Epcon has grown from a one-man operation to a global leader in developing and manufacturing innovative air pollution control technology and industrial heating equipment.
在线办理(lboro毕业证书)拉夫堡大学毕业证学历证书一模一样
学校原件一模一样【微信：741003700 】《(lboro毕业证书)拉夫堡大学毕业证学历证书》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Wildlife-AnIntroduction.pdf so that you know more about our environment
All about wildlife, if you are fond of animals and wildlife then do follow us for more content like this
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This presentation is for us to know that how our Environment need Attention for protection of our natural resources which are depleted day by day that's why we need to take time and shift our attention to renewable energy sources instead of non-renewable sources which are better and Eco-friendly for our environment. these renewable energy sources are so helpful for our planet and for every living organism which depends on environment.
Peatlands of Latin America and the Caribbean
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Recycling and Disposal on SWM Raymond Einyu pptx
Increasing urbanization, rural–urban migration, rising standards of living, and rapid development associated with population growth have resulted in increased solid waste generation by industrial, domestic and other activities in Nairobi City. It has been noted in other contexts too that increasing population, changing consumption patterns, economic development, changing income, urbanization and industrialization all contribute to the increased generation of waste.
With the increasing urban population in Kenya, which is estimated to be growing at a rate higher than that of the country’s general population, waste generation and management is already a major challenge. The industrialization and urbanization process in the country, dominated by one major city – Nairobi, which has around four times the population of the next largest urban centre (Mombasa) – has witnessed an exponential increase in the generation of solid waste. It is projected that by 2030, about 50 per cent of the Kenyan population will be urban.
Aim:
A healthy, safe, secure and sustainable solid waste management system fit for a world – class city.
Improve and protect the public health of Nairobi residents and visitors.
Ecological health, diversity and productivity and maximize resource recovery through the participatory approach.
Goals:
Build awareness and capacity for source separation as essential components of sustainable waste management.
Build new environmentally sound infrastructure and systems for safe disposal of residual waste and replacing current dumpsites which should be commissioned.
Current solid waste management situation:
The status.
Solid waste generation rate is at 2240 tones / day
collection efficiently is at about 50%.
Actors i.e. city authorities, CBO’s , private firms and self-disposal
Current SWM Situation in Nairobi City:
Solid waste generation – collection – dumping
Good Practices:
• Separation – recycling – marketing.
• Open dumpsite dandora dump site through public education on source separation of waste, of which the situation can be reversed.
• Nairobi is one of the C40 cities in this respect , various actors in the solid waste management space have adopted a variety of technologies to reduce short lived climate pollutants including source separation , recycling , marketing of the recycled products.
• Through the network, it should expect to benefit from expertise of the different actors in the network in terms of applicable technologies and practices in reducing the short-lived climate pollutants.
Good practices:
Despite the dismal collection of solid waste in Nairobi city, there are practices and activities of informal actors (CBOs, CBO-SACCOs and yard shop operators) and other formal industrial actors on solid waste collection, recycling and waste reduction.
Practices and activities of these actor groups are viewed as innovations with the potential to change the way solid waste is handled.
CHALLENGES:
• Resource Allocation.
Overview of the Global Peatlands Assessment
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Microbial characterisation and identification, and potability of River Kuywa ...
Microbial characterisation and identification, and potability of River Kuywa ...Open Access Research Paper
Water contamination is one of the major causes of water borne diseases worldwide. In Kenya, approximately 43% of people lack access to potable water due to human contamination. River Kuywa water is currently experiencing contamination due to human activities. Its water is widely used for domestic, agricultural, industrial and recreational purposes. This study aimed at characterizing bacteria and fungi in river Kuywa water. Water samples were randomly collected from four sites of the river: site A (Matisi), site B (Ngwelo), site C (Nzoia water pump) and site D (Chalicha), during the dry season (January-March 2018) and wet season (April-July 2018) and were transported to Maseno University Microbiology and plant pathology laboratory for analysis. The characterization and identification of bacteria and fungi were carried out using standard microbiological techniques. Nine bacterial genera and three fungi were identified from Kuywa river water. Clostridium spp., Staphylococcus spp., Enterobacter spp., Streptococcus spp., E. coli, Klebsiella spp., Shigella spp., Proteus spp. and Salmonella spp. Fungi were Fusarium oxysporum, Aspergillus flavus complex and Penicillium species. Wet season recorded highest bacterial and fungal counts (6.61-7.66 and 3.83-6.75cfu/ml) respectively. The results indicated that the river Kuywa water is polluted and therefore unsafe for human consumption before treatment. It is therefore recommended that the communities to ensure that they boil water especially for drinking.
Improving the viability of probiotics by encapsulation methods for developmen...
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The popularity of functional foods among scientists and common people has been increasing day by day. Awareness and modernization make the consumer think better regarding food and nutrition. Now a day’s individual knows very well about the relation between food consumption and disease prevalence. Humans have a diversity of microbes in the gut that together form the gut microflora. Probiotics are the health-promoting live microbial cells improve host health through gut and brain connection and fighting against harmful bacteria. Bifidobacterium and Lactobacillus are the two bacterial genera which are considered to be probiotic. These good bacteria are facing challenges of viability. There are so many factors such as sensitivity to heat, pH, acidity, osmotic effect, mechanical shear, chemical components, freezing and storage time as well which affects the viability of probiotics in the dairy food matrix as well as in the gut. Multiple efforts have been done in the past and ongoing in present for these beneficial microbial population stability until their destination in the gut. One of a useful technique known as microencapsulation makes the probiotic effective in the diversified conditions and maintain these microbe’s community to the optimum level for achieving targeted benefits. Dairy products are found to be an ideal vehicle for probiotic incorporation. It has been seen that the encapsulated microbial cells show higher viability than the free cells in different processing and storage conditions as well as against bile salts in the gut. They make the food functional when incorporated, without affecting the product sensory characteristics.
Peatland Management in Indonesia, Science to Policy and Knowledge Education
Peatland Management in Indonesia, Science to Policy and Knowledge EducationGlobal Landscapes Forum (GLF)
Presented by Feri Johana at GLF Peatlands 2024 - 360 Degree Approach to Improving Capacity of Multiple Stakeholders to Manage Peatland SustainablyOptimizing Post Remediation Groundwater Performance with Enhanced Microbiolog...
Results of geophysics and pneumatic injection pilot tests during 2003 – 2007 yielded significant positive results for injection delivery design and contaminant mass treatment, resulting in permanent shut-down of an existing groundwater Pump & Treat system.
Accessible source areas were subsequently removed (2011) by soil excavation and treated with the placement of Emulsified Vegetable Oil EVO and zero-valent iron ZVI to accelerate treatment of impacted groundwater in overburden and weathered fractured bedrock. Post pilot test and post remediation groundwater monitoring has included analyses of CVOCs, organic fatty acids, dissolved gases and QuantArray® -Chlor to quantify key microorganisms (e.g., Dehalococcoides, Dehalobacter, etc.) and functional genes (e.g., vinyl chloride reductase, methane monooxygenase, etc.) to assess potential for reductive dechlorination and aerobic cometabolism of CVOCs.
In 2022, the first commercial application of MetaArray™ was performed at the site. MetaArray™ utilizes statistical analysis, such as principal component analysis and multivariate analysis to provide evidence that reductive dechlorination is active or even that it is slowing. This creates actionable data allowing users to save money by making important site management decisions earlier.
The results of the MetaArray™ analysis’ support vector machine (SVM) identified groundwater monitoring wells with a 80% confidence that were characterized as either Limited for Reductive Decholorination or had a High Reductive Reduction Dechlorination potential. The results of MetaArray™ will be used to further optimize the site’s post remediation monitoring program for monitored natural attenuation.
原版制作(Newcastle毕业证书)纽卡斯尔大学毕业证在读证明一模一样
学校原件一模一样【微信：741003700 】《(Newcastle毕业证书)纽卡斯尔大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Enhanced action and stakeholder engagement for sustainable peatland management
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Presented by Jan Peters at GLF Peatlands 2024 - The Global Peatlands Assessment: Mapping, Policy, and ActionKinetic studies on malachite green dye adsorption from aqueous solutions by A...
Kinetic studies on malachite green dye adsorption from aqueous solutions by A...Open Access Research Paper
Water polluted by dyestuffs compounds is a global threat to health and the environment; accordingly, we prepared a green novel sorbent chemical and Physical system from an algae, chitosan and chitosan nanoparticle and impregnated with algae with chitosan nanocomposite for the sorption of Malachite green dye from water. The algae with chitosan nanocomposite by a simple method and used as a recyclable and effective adsorbent for the removal of malachite green dye from aqueous solutions. Algae, chitosan, chitosan nanoparticle and algae with chitosan nanocomposite were characterized using different physicochemical methods. The functional groups and chemical compounds found in algae, chitosan, chitosan algae, chitosan nanoparticle, and chitosan nanoparticle with algae were identified using FTIR, SEM, and TGADTA/DTG techniques. The optimal adsorption conditions, different dosages, pH and Temperature the amount of algae with chitosan nanocomposite were determined. At optimized conditions and the batch equilibrium studies more than 99% of the dye was removed. The adsorption process data matched well kinetics showed that the reaction order for dye varied with pseudo-first order and pseudo-second order. Furthermore, the maximum adsorption capacity of the algae with chitosan nanocomposite toward malachite green dye reached as high as 15.5mg/g, respectively. Finally, multiple times reusing of algae with chitosan nanocomposite and removing dye from a real wastewater has made it a promising and attractive option for further practical applications.
Evolving Lifecycles with High Resolution Site Characterization (HRSC) and 3-D...
The incorporation of a 3DCSM and completion of HRSC provided a tool for enhanced, data-driven, decisions to support a change in remediation closure strategies. Currently, an approved pilot study has been obtained to shut-down the remediation systems (ISCO, P&T) and conduct a hydraulic study under non-pumping conditions. A separate micro-biological bench scale treatability study was competed that yielded positive results for an emerging innovative technology. As a result, a field pilot study has commenced with results expected in nine-twelve months. With the results of the hydraulic study, field pilot studies and an updated risk assessment leading site monitoring optimization cost lifecycle savings upwards of $15MM towards an alternatively evolved best available technology remediation closure strategy.
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Epcon is One of the World's leading Manufacturing Companies.
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Marketing envt
- 2. MARKETING Acc to American marketing association “Marketing is an organizational function and a set of process for creating, communicating and delivering value to customers and for managing relationships in ways that benefit the organization and its stake holders”
- 3. MARKETING ENVIRONMENT The market environment is a marketing term and refers to factors and forces that affect a firm’s ability to build and maintain successful relationships with customers
- 4. COMPONENTS OF MARKETING ENVIRONMENT MICRO ENVIRONM ENT MACRO ENVIRONM ENT
- 5. MICRO ENVIRONMENT The micro-environment affects the organization directly. It refers to the environment that most closely linked to the firm This environment is not also under the full control of business. The business is influenced by this environment.
- 7. THE COMPANY Company organization consists of Board of Directors and functional managers. Marketing plans are drawn up as per the philosophy of Top management. Marketing decisions like new products, expansion, etc depend on the support of top management. It depends upon finance, managerial skills, organization’s strengths and weaknesses.
- 8. SUPPLIERS Suppliers are firms and individuals that provide the resources needed by the company. They are an important link in the company’s overall customer “value delivery system.”
- 10. COMPETITORS To be successful, a company must satisfy needs and wants of consumers better than competitors Must understand competitor’s strengths Must differentiate firm’s products and offerings from those of competitors
- 12. INTERMEDIARIES
- 13. CONTD….. Marketing Service Agencies • They help the company target and promote its products. • Advertising agencies. Media agency, marketing research firms, etc. Financial Intermediaries • They help finance transactions and insure against risks. • Banks, credit companies, insurance company, ect.
- 14. CUSTOMER Customers are the actual buyer of our goods and services. They are large in number influenced by cultural, social and psychological factors
- 15. CUSTOMER MARKET • individuals and households that buy goods and services for personal consumption Consumer Market • buy goods and services for further processing or for use in their production process Business Market • buy goods and services in order to resell them at a profitReseller Market • agencies that buy goods and services in order to produce public services or transfer them to those that need them Government Market • buyers of all types in foreign countries International Market
- 16. PUBLIC A public is any group that has an actual or potential interest in or impact on an organization’s ability to achieve its objectives. A company should prepare a marketing plan for all of their major publics.
- 18. MACRO ENVIRONMENT The major external and uncontrollable factors that influence an organization's decision making, and affect its performance and strategies. These factors include the economic factors, demographics, legal, political, and social conditions, technological changes, and natural forces.
- 19. MACROENVIRONMENT company Demograp hic forces Economi c forces Technologi cal forces Political forces Cultural forces Natural forces
- 20. DEMOGRAPHIC Demography is the study of human populations in terms of size, density, location, age, gender, race, occupation, and other statistics Demographics change over time and companies must keep up with them
- 21. ECONOMIC ENVIRONMENT The economic environment consist of factors affecting consumers purchasing power and spending patterns both across and within their world markets.
- 23. ECOLOGICAL ENVIRONMENT • Involves the natural resources that are needed as inputs by marketers or that are affected by marketing activities Ecological factors have recently assumed great importance Trends Shortages of raw materials Increased pollution Increased government intervention
- 25. TECHNOLOGICAL ENVIRONMENT The technological environment is perhaps the most dramatic force now shaping our destiny. Forces that create new technologies, create new product and market opportunities. Technological Innovation. Role of research and development.
- 26. POLITICAL & LEGAL ENVIRONMENT The political environment consist of laws, government agencies, and pressure groups that influence and limit various organizations and individuals in the given society.
- 27. CONTD…….. Political factors means how and in which manner and in what degree a govt interfere in business. Laws and Regulations for safety for consumer protection to protect special interests
- 28. CULTURAL ENVIRONMENT Cultural Environment of a nation determines the value system of the society which in turn affects the functioning of the Business.
- 29. CONCLUSION Marketing environment-micro & macro environment Micro factors- company, competitors, customers, suppliers, intermediaries, public Macro factors- political, economic, ecological, demographic, technology, legal, socio-cultural.
- 30. Thank you……