Marketing Basics
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General guidelines of any marketing plan
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Marketing Basics
- 1. By Mr. Mohamed Ibrahim
- 3. • Creating a Value • Choosing a Format • Doing a Proposition • Getting Exposure • Making a Transaction
- 4. • 1- Creating a product and then target, identify your customers or audience.
- 5. • 2- Doing Marketing and making sales
- 6. • To add a value to your topic, you should identify the problems and the wishes of your customers
- 7. • Define the solution
- 8. • Being lonely Free membership
- 9. • Having debts Cutting cost of living with 25%
- 10. • Being obese Fruit diet
- 11. • Determine the nature of product (knowledge, advice, entertainment, etc.)
- 12. • will allow you to choose the suitable media methods (ebook,video,mp3,presentation.e-mailsequence, etc.)
- 14. • Packaging • Pricing • Terms
- 18. • • • • • • • Website , blog Advertising Videos Forums Articles Social media (My Space, Twitter, Facebook) List
- 21. • What were your profit and ROI? • How much time did you spend on making that profit? • Repeat • Optimize • Upscale……”more money to invest” • Automate ……”more time to invest” • Start all over again creating a new product
- 23. • Name: Mohamed Abdelmoamen Mostafa Ibrahim • Date of Birth : 21/December / 1987 • E-mail: Mohamed.Abdelmoame n.Mostafa@gmail.com • Mobile No.: +97470151612 • Phone: +97444370299
Editor's Notes
- What is Marketing? What is marketing come on tell me?In my point of view marketing is this…….””introduce yourself first and whats your interests”””
- Write onj puzzle by using adobe
- Automated slides….and a golden words
- Investment = summerize
- At the end as a brief
- If you didn’t create a value to your product so no need for the customer to buy your product, find a topic that suits you a topic that you fond of, identify your customer study his problems and wishesTopic= product
- By finding the suitable topic, make a research and find out the practical solution for the problems of your customers
- For example if your customer has a problem of being lonely, create a social network website with free membership
- if your customer has a problem of having so many debts, create some tips and advices on how to cut cost of living with 25%
- if your customer has a problem of being obese, give some tips on how to carry out a fruit diet
- Determine the nature of product is it (knowledge , advice, entertainment , etc.) …………………………because it will allow you to choose the suitable media methods is it gonna be (e-book,video,mp3,presentation.e-mailsequence, etc.)
- Determine the nature of product is it (knowledge , advice, entertainment , etc.) …………………………because it will allow you to choose the suitable media methods is it gonna be (e-book,video,mp3,presentation.e-mailsequence, etc.)
- You can use your own name , finding a new product name , using an existing product names. ………………………… Create the product……………………………….
- Packing what you will offer to your customer is it only an e–book or you will include some videos or physical component.
- Pricing is a very tricky step, because if the price of your product is very expensive your customer will not be prepared to buy for your product and if you make it so cheap your customer will feel that has no value…..so try hardly to find a reasonable price after studying your competitors and the whole market and willing of paying of your customer.Get an examples to gain trust one or two strategy of pricingThe simplest
- And your product proposition will be finished after mentioning your term and conditions that may include money back guarantees and so on.After your product proposition is ready so you can go to your customer and say okay if you pay me this I’ll deliver you that.
- Exposure is a science in itself, but let me give you some example in how you expose your product and business proposition to your customers, first of all you can create a website or a blog a paid one or for free, just to have some space on the web to show your business to the whole world through the web.Then you can advertise your business by getting involved with some programs like ppc “pay per click” like google adwords and so on in order to drive some traffic into your website or blog.Than you can promote your business by uploading some videos on some hosts like youtubePost some messages in some related forums, but be careful because if you don’t do it in a correct way it will be considered like you are spamming the forum and your account will be deactivated right a way.Write some articles followed by the link leading back to your site, and you can submit these articles in articles sitesCreate an Account in every social network websites like (myspace , face book , twitter) and start posting your business updated news on them.And last but not least Create a list and whenever you are revealing something new, send it to the list that you haveExposure = advertisingEmarketing and normal marketing
- You need to give your customer the ability to pay and get the product and in order to do so, you need to create a sales page, payment processing through which kind of cards and so on.
- Some logistics to deliver the product and a customer services to answer the inquires after saleContact information
- You liked the deal, so why you don’t repeat it start from proposition ahead, because it worked once why it won’t work twice, optimize your whole plan your whole strategy from the experience that you should have had after this long way of marketing journey, and if you do that in proper way; your time, profit and return on investment could be higher.A higher profit means more money to invest in advertising so you can upscale, you can have more sales and more profitThen you have to invest you time by automate the whole plan by taking less time than it was taking when you started this business, or hire a responsible person to run this project while you planning for your second productThe bottom line
- Any questions?
- No birth day