Manage Your Online Reputation - Interim Edition

Manage your
Online
reputation
wofford.edu/thespace

@thespacewofford

overview
 What is your online reputation?
 Why manage your online reputation?
 How to manage your online reputation


@thespacewofford

What is your online reputation?
 Anything that’s posted by you or about you on the
web.
 Examples:





Facebook
Twitter
Linkedin
blogs







pinterest  instagram
About.me  shapchat
Comments  Google +
images
@thespacewofford

Why manage your online reputation?
 MAINTAIN YOUR PERSONAL BRAND
 YOUR BRAND IS THE PROMISE OF AN EXPERIENCE
 IT’S WHAT PEOPLE SAY ABOUT YOU WHEN YOU’RE NOT
IN THE ROOM.
 WHAT YOU SAY ON YOUR RESUME OR IN AN INTERVIEW
MUST MATCH WITH THE INFORMATION AVAILABLE
ABOUT YOU ONLINE.

@thespacewofford

 Who is looking for you online?
 Employers ( jobs & internships )
 Graduate school admission committees
 90% are performing background checks online


@thespacewofford


Nearly half look at your online presence before
deciding if they’ll contact you.

@thespacewofford


2/3 have rejected candidates based on what they
saw on social media.

@thespacewofford


The reasons employers have rejected candidates
based on social media

@thespacewofford

How to mange your online reputation
 Google yourself
 Yahoo yourself
 BING yourself
 Go at least five pages deep


@thespacewofford

 Use several iterations:
o

First name last name

o
o
o
o
o

First name middle initial last name
First name maiden name
First name last name city and state
First name last name title
First name last name arrest ( or other trouble words )


@thespacewofford

 Go deeper than search engines with free tools:







Pipl.com
Reppler
BackTweets
Simplewa.sh
Photobox
MANY OTHERS OUT THERE


@thespacewofford

 Get rid of the bad stuff
 Remove anything in your control
 Ask others to remove for you
 If you can’t get rid of it, bury it with good stuff


@thespacewofford

Remove facebook posts/comments/photo tags, etc.
o go to Facebook.com/YOURNAME, click on the “Activity Log” link in the
lower right of your profile picture to get your Activity Log where
you can review:

o
o
o
o

Posts you’ve been tagged in
Photos you’ve been tagged in
Your Likes (you might have liked something inappropriate)
Your Comments (you might have made inappropriate comments)


@thespacewofford

Remove facebook comments you’ve made
o
o

o

Navigate to Facebook.com and log in to your account.
Locate the comment you posted under someone else's comment
that you want to remove. You can find a list of your activity on
your profile if you can't find it
Hold your mouse over the comment and then click the "X" when
it appears. Click "Remove" when prompted by Facebook to
remove your comment.


@thespacewofford

Remove photo tags:
Click on the photo then click “Options” under it. Choose Report/Remove
Tag to remove the tag and/or ask the person who posted it to take it
down.
You can remove tags from multiple photos at once:
1. In your activity log, click “Photos” in the left-hand column
2. Select the photos you'd like to remove a tag from
3. Click “Report/Remove Tags”
4. Click “Untag Photos” to confirm
Remember, when you remove a tag, that tag will no longer appear on the post or photo, but that post or
photo is still visible to the audience it's shared with other places on Facebook.

@thespacewofford

How to remove “Likes”:

o To unlike a piece of content that you or a friend has posted, just
click the Unlike link that appears beneath the content itself.
o To unlike a Page (which will remove it from your profile/timeline),
go to the Page, click on the gear or sprocket icon below the Page's
cover; select Unlike.
o Or use your Activity page and click on Likes on the left. You’ll see
all of yours. Click on the pencil icon to Unlike it or remove it
from your Timeline.


@thespacewofford

How to remove Posts:

When you delete something, you remove it from your Page permanently.
To delete a post on your Page:
o

Hover over the post on your Page's timeline

o
o
o

Click the pencil icon in the upper- right corner
Select Delete Post...
Confirm that you want to delete this post from your Page by
clicking Delete Post. This does NOT remove the post from the
author’s timeline.


@thespacewofford

You can only delete your Tweets; you cannot delete other users'
Tweets.
How to delete a Tweet or Retweet:
o

Visit your Profile page.

o
o

Locate the Tweet or Retweet you want to delete.
Hover your mouse over the
o message and options will appear. Click on Delete.

Note: Deleted Tweets often linger in Twitter search; they will clear
with time. You cannot bulk-delete. You can only delete Tweets manually,
one by one.

@thespacewofford

How to delete multiple Tweets:
Or if you have a TON of Tweets to review, log in to Twitter, click the gear
icon in the upper-right, click on “Edit Profile” directly under your photo,
then click “Account” on the left. Scroll down to “Request Your Archive.”
Twitter will send you an e-mail with a link to a zip file of all your
tweets. Download the zip file and open it. Double-click the “Index.html”
and you’ll be able to browse all your tweets online. If you click on a
single Tweet, you’ll be taken to your account where you can delete it.


@thespacewofford

How to get a fresh start on Twitter:
If you're looking to get a fresh start on your Twitter
account without losing your username, the best way
to do this is to create another account with a
temporary username, and then switch the username
between your current account and the new account.
Google Twitter’s article on How to Change Your
Username for more info.

@thespacewofford

 Control your online presence
 Three choices:
 Wide open: no privacy settings
 Locked down: no online presence
 Managed: control what you want seen


@thespacewofford

 A managed presence includes:
 Linkedin account
 Facebook privacy settings
 Using twitter wisely
 Blogs that support your brand
 Careful comments – RESPECTFUL,
GRAMMATICALLY CORRECT
 monitoring

@thespacewofford

Manage your
Online
reputation
wofford.edu/thespa
ce

@thespacewofford

Manage Your Online Reputation - Interim Edition

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