Here is a presentation I did for a specific group of pet store owners, offering information and advice to carry their social media marketing to the next level!
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like?
Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods.
This panel was presented at SXSW Interactive on March 7, 2014. The panel included:
- Alexandra Samuel, Vision Critical • @awsamuel
- Jeremiah Owyang, Crowd Companies • @jowyang
- Colby Flint, Discovery Communications • @discoverycomm
- Beth Kanter • @kanter
Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH
How website analytics create a great starting point for your social selling journey + couple general tips what to remember when doing social selling. Salespeople can utilise analytics with different tools, getting better leads, making better sales.
[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail
Digital marketers are the leaders and innovators - and the things they're doing and paying attention to now give us a sneak peek into where the rest of the market is likely to be in 12-18 months. Given that we looked at the Twitter behavior of 500+ North American digital marketers to see what patterns emerged and how we could apply these insights to reaching, engaging, and influencing this audience (and in fact, any audience, using the same methods). Here's what we discovered.
Marketing through social media - the basicsMythology LLC
What are the fundamentals of social media success for your business? Mythology breaks it down for you, including some key suggestions on how to hold an interesting conversation.
Take a fresh look at your definition of "social selling". Discover how sales leaders are using social media to connect with peers, prospects, and customers, and to build their own personal brands and influence.
Social Media Audits, Strategy & Everything In-between Ashley Segura
inOrbit
Wondering if you're doing this whole social media thing right? Getting ready to launch a new brand or work with a new social media client?
This session was made for you! In this session, we will focus on the following:
Realistic goals to accomplish on social media
The anatomy of a branded social media appearance
Content ideation and content types
Hashtag strategy and other social media strategies
Posting frequency and social media calendar
And finally, how to audit if it’s all working or not
What Social Media Analytics Can't Tell You (SXSW Interactive 2014)Vision Critical
Social media analytics can help you understand the active members of your social media audience, but what about the people who aren't posting? How do you fill in the gaps in your analytics with insight into your customers' purchases, your fans' offline interests, or your users' reasons for liking what they like?
Find a new way of tackling these questions in a session that shares a new approach to social media insight, and see how some of the web's leading thinkers are answering their research questions by combining social media analytics with survey data. Find out how this brings new insight to a 90,000-person study of the collaborative economy; how it enhances what we know about online fundraising; and what it tells Discovery about how social media users watch TV. Whether you're looking for fresh insight on what makes social media users tick, or trying to expand your own monitoring and analytics program, this session will give you a first look at the latest data and research methods.
This panel was presented at SXSW Interactive on March 7, 2014. The panel included:
- Alexandra Samuel, Vision Critical • @awsamuel
- Jeremiah Owyang, Crowd Companies • @jowyang
- Colby Flint, Discovery Communications • @discoverycomm
- Beth Kanter • @kanter
Some data from this presentation were taken from our latest report, Sharing is New Buying: How to Win in the Collaborative Economy: http://bit.ly/SharingNewBuyingSH
How website analytics create a great starting point for your social selling journey + couple general tips what to remember when doing social selling. Salespeople can utilise analytics with different tools, getting better leads, making better sales.
[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail
Digital marketers are the leaders and innovators - and the things they're doing and paying attention to now give us a sneak peek into where the rest of the market is likely to be in 12-18 months. Given that we looked at the Twitter behavior of 500+ North American digital marketers to see what patterns emerged and how we could apply these insights to reaching, engaging, and influencing this audience (and in fact, any audience, using the same methods). Here's what we discovered.
Marketing through social media - the basicsMythology LLC
What are the fundamentals of social media success for your business? Mythology breaks it down for you, including some key suggestions on how to hold an interesting conversation.
Take a fresh look at your definition of "social selling". Discover how sales leaders are using social media to connect with peers, prospects, and customers, and to build their own personal brands and influence.
Social Media Audits, Strategy & Everything In-between Ashley Segura
inOrbit
Wondering if you're doing this whole social media thing right? Getting ready to launch a new brand or work with a new social media client?
This session was made for you! In this session, we will focus on the following:
Realistic goals to accomplish on social media
The anatomy of a branded social media appearance
Content ideation and content types
Hashtag strategy and other social media strategies
Posting frequency and social media calendar
And finally, how to audit if it’s all working or not
In her presentation for our SEJThinkTank webinar series, Debbie talks about how big brands can create unique campaigns, combine event and social marketing, and handle crisis with ease. Good for brand both big and small!
Be More Connected: Social Media Marketing Strategies for Non-ProfitsJulia Gorzka Freeman
What story are you going to tell? Marketing is about stories. The best are easy to relate to and easy to tell. With Social Media, Non-Profits have a new set of storytelling tools at their disposal. The challenge is to create a social media marketing strategy that maps on to organizational goals.
I gave this keynote presentation at WEDU's 4th Annual Be More Effective Workshop in Tampa September 9, 2009. "The mission of the nationally-recognized, award-winning Be More Awards program is to generate awareness for nonprofit organizations, champion those organizations' unsung heroes and celebrate the spirit of good will throughout the community." It's an awesome event and I am honored to be a part of it!
Get more scoop: http://www.wedu.org/bemore
If you’re new to Twitter – or if Twitter makes no sense to you – then this quick overview provides the information you need to get up to speed. Developed for the specific needs of B2B professionals, it covers all the basics of getting started with Twitter, building a following and maximizing your visibility and influence with colleagues and business prospects. It also profiles three successful B2B Twitter practitioners and describes the tactics they’ve used to thrive.
This presentation covers:
The fundamentals of micro blogs and how they deliver value;
Filling out your Twitter profile for maximum impact;
How to use Twitter readers on desktop and mobile platforms;
Finding Twitter members to follow;
Best practices for participating in the community;
How to build and use Twitter lists;
Building trust and visibility in the community;
How hash tags work;
Twitter events;
How successful B2B companies are leveraging Twitter.
The PowerPoint presentation includes detailed speaker notes.
Spring Creek Group Social Media Non-Profit Summit 2-24-2011Mediabrands Social
Spring Creek Group hosted a summit for non-profits to learn about social media. Here's the deck that we presented. There were small group breakout sessions and a wonderful panel to round out the day.
How to Plan an Integrated Content Marketing CampaignLoren Baker
This presentation I did at Pubcon 2015 reviews the data, goals, ideas and marketing utilized to plan an SEO and social media driven content marketing campaign which was a success for all parties involved.
Social Media For Non-Profit AdministratorsEAHarter
A Social Media overview for Non-Profit Administrators. Originally presented March 13, 2014 at the NonProfit Communications Breakfast Series hosted by the Office of Public Affairs and the Nonprofit Executive Programs at the University of Notre Dame.
Dunkin' Brands: Dunkin' and influencers, presented by Melanie CohnSocialMedia.org
In her SocialMedia.org Member Meeting case study presentation, Dunkin' Brands' Melanie Cohn explains how they work with influencers to produce beautiful content, test new innovations, drive loyalty, and achieve scalable reach.
She talks specifically about influencer campaigns connected with pumpkin season, Valentine's Day, and their own loyalty program.
It’s almost Thanksgiving and that means people (read: your prospective donors!) are looking back on the year with gratitude and renewed feelings of generosity. If you haven’t had the time to put together a year-end giving campaign, guess what? It’s not too late to pull one off! Kate Rose went over a step-by-step look at the importance of year-end giving, advice for setting the right goal, tips on choosing a theme, and guidance to find ways (through social media) to have a successful fundraising campaign to close out 2015. Watch the webinar recording here: http://socialmedia4nonprofits.org/its-not-too-late-close-out-2015-strong-with-year-end-giving/
The 2017 State of Social Marketing Report RevealBryan Blackburn
In this live-recorded webinar, we unveil the findings from our 2017 State of Social Marketing Report.
With responses from nearly 2,800 marketers from 111 countries, this is our biggest report yet. You will get a detailed look into the social media industry in 2017 - including:
Challenges and successes of marketers from across the world
Social media budget forecasts through 2020
The rise of influencer marketing
Paid social and its role in business objectives
In this first of two webinars, we have an overview of Social Media and how it fits into our big picture of 21st Century real estate marketing. The reasons for using social media to promote your business can be summarized with two concepts: Getting Social Signals and Staying Top of Mind.
When people visit your company’s social media sites do they get a singular look and feel every time or do they find your social media branding confusing? Sites like Twitter have been going strong for 9 years, Facebook for 11 years and LinkedIn for 12! The verdict is, they aren’t going away soon and if you are on them, you need a unified look, feel and voice across your social platforms. Expert Holly Solomon will help you understand the current trends in social media today and discuss branding you and your company through social media. We will discuss the importance of consistency in your branding efforts and share tips and tricks in being successful in the most commonly used social platforms used today.
During this session you will learn some great tips on branding and using social media tools to allow your social launch to be successful:
-Understand why consistency in your brand/image is essential
-Tips in using Facebook and LinkedIn
-Examples of engaging content to use in your social posts
-How to monitor your network for valuable information
Introduction to Social Media Marketing training & campaign execution on Facebook & Tiktok etc platform
1.Detailed understanding of Social Media Marketing.
2.How to execute each paid channel
and Analyse that by sharing the understanding.
3. What is the use of each channel, what are the analytics generated from each channel?
I hope it would be helpful.
P.S Do share your thoughts by commenting.
In her presentation for our SEJThinkTank webinar series, Debbie talks about how big brands can create unique campaigns, combine event and social marketing, and handle crisis with ease. Good for brand both big and small!
Be More Connected: Social Media Marketing Strategies for Non-ProfitsJulia Gorzka Freeman
What story are you going to tell? Marketing is about stories. The best are easy to relate to and easy to tell. With Social Media, Non-Profits have a new set of storytelling tools at their disposal. The challenge is to create a social media marketing strategy that maps on to organizational goals.
I gave this keynote presentation at WEDU's 4th Annual Be More Effective Workshop in Tampa September 9, 2009. "The mission of the nationally-recognized, award-winning Be More Awards program is to generate awareness for nonprofit organizations, champion those organizations' unsung heroes and celebrate the spirit of good will throughout the community." It's an awesome event and I am honored to be a part of it!
Get more scoop: http://www.wedu.org/bemore
If you’re new to Twitter – or if Twitter makes no sense to you – then this quick overview provides the information you need to get up to speed. Developed for the specific needs of B2B professionals, it covers all the basics of getting started with Twitter, building a following and maximizing your visibility and influence with colleagues and business prospects. It also profiles three successful B2B Twitter practitioners and describes the tactics they’ve used to thrive.
This presentation covers:
The fundamentals of micro blogs and how they deliver value;
Filling out your Twitter profile for maximum impact;
How to use Twitter readers on desktop and mobile platforms;
Finding Twitter members to follow;
Best practices for participating in the community;
How to build and use Twitter lists;
Building trust and visibility in the community;
How hash tags work;
Twitter events;
How successful B2B companies are leveraging Twitter.
The PowerPoint presentation includes detailed speaker notes.
Spring Creek Group Social Media Non-Profit Summit 2-24-2011Mediabrands Social
Spring Creek Group hosted a summit for non-profits to learn about social media. Here's the deck that we presented. There were small group breakout sessions and a wonderful panel to round out the day.
How to Plan an Integrated Content Marketing CampaignLoren Baker
This presentation I did at Pubcon 2015 reviews the data, goals, ideas and marketing utilized to plan an SEO and social media driven content marketing campaign which was a success for all parties involved.
Social Media For Non-Profit AdministratorsEAHarter
A Social Media overview for Non-Profit Administrators. Originally presented March 13, 2014 at the NonProfit Communications Breakfast Series hosted by the Office of Public Affairs and the Nonprofit Executive Programs at the University of Notre Dame.
Dunkin' Brands: Dunkin' and influencers, presented by Melanie CohnSocialMedia.org
In her SocialMedia.org Member Meeting case study presentation, Dunkin' Brands' Melanie Cohn explains how they work with influencers to produce beautiful content, test new innovations, drive loyalty, and achieve scalable reach.
She talks specifically about influencer campaigns connected with pumpkin season, Valentine's Day, and their own loyalty program.
It’s almost Thanksgiving and that means people (read: your prospective donors!) are looking back on the year with gratitude and renewed feelings of generosity. If you haven’t had the time to put together a year-end giving campaign, guess what? It’s not too late to pull one off! Kate Rose went over a step-by-step look at the importance of year-end giving, advice for setting the right goal, tips on choosing a theme, and guidance to find ways (through social media) to have a successful fundraising campaign to close out 2015. Watch the webinar recording here: http://socialmedia4nonprofits.org/its-not-too-late-close-out-2015-strong-with-year-end-giving/
The 2017 State of Social Marketing Report RevealBryan Blackburn
In this live-recorded webinar, we unveil the findings from our 2017 State of Social Marketing Report.
With responses from nearly 2,800 marketers from 111 countries, this is our biggest report yet. You will get a detailed look into the social media industry in 2017 - including:
Challenges and successes of marketers from across the world
Social media budget forecasts through 2020
The rise of influencer marketing
Paid social and its role in business objectives
In this first of two webinars, we have an overview of Social Media and how it fits into our big picture of 21st Century real estate marketing. The reasons for using social media to promote your business can be summarized with two concepts: Getting Social Signals and Staying Top of Mind.
When people visit your company’s social media sites do they get a singular look and feel every time or do they find your social media branding confusing? Sites like Twitter have been going strong for 9 years, Facebook for 11 years and LinkedIn for 12! The verdict is, they aren’t going away soon and if you are on them, you need a unified look, feel and voice across your social platforms. Expert Holly Solomon will help you understand the current trends in social media today and discuss branding you and your company through social media. We will discuss the importance of consistency in your branding efforts and share tips and tricks in being successful in the most commonly used social platforms used today.
During this session you will learn some great tips on branding and using social media tools to allow your social launch to be successful:
-Understand why consistency in your brand/image is essential
-Tips in using Facebook and LinkedIn
-Examples of engaging content to use in your social posts
-How to monitor your network for valuable information
Introduction to Social Media Marketing training & campaign execution on Facebook & Tiktok etc platform
1.Detailed understanding of Social Media Marketing.
2.How to execute each paid channel
and Analyse that by sharing the understanding.
3. What is the use of each channel, what are the analytics generated from each channel?
I hope it would be helpful.
P.S Do share your thoughts by commenting.
How To Engage and Manage Influencers for Your Next Marketing CampaignCait Hassett
In the brave new world of Influencer Marketing, it is sometimes hard to determine where to start, how to acquire influencers, how to manage them, and more.
Influencer Marketing Workshop - Social Jack - Social Media Strategy Summit (S...Social Jack
In the brave new world of Influencer Marketing, it is sometimes hard to determine where to start, how to acquire influencers, how to manage them, and more. In this training, we will cover the newest scope of Influencer Marketing, how to structure your engagement, plan your campaign, make sure your audience is ready and ways to measure success.
Join Cait Hassett, Influencer Marketing Manager at Forward Progress, Inc., as she shares the team’s system for managing the whole process, from start to finish, and new ways to look at this rapidly growing strategy to drive your brand to the next level.
You will learn:
What is Influencer Marketing (the newest definition)
Why You Should Do it
How to Tie in Your Business Objectives
Methods to Engage: Earned, Paid and Owned
Identify Your Target Influencers
How is Your Market Talking to Influencers?
Ways to Measure Success
Tools to Use Along the Way
Attendees will leave with:
Access to Social Jack – Influencer Development Platform
Tips Sheets and Worksheets to Use in Your Campaigns
Presentation to the Leadership Fuquay-Varina group as an intro to Facebook for businesses, nonprofits and communities. Overview covers Why Social Media Marketing Makes Sense,
Social Media Network Numbers and FB Demographics,
Social Media Strategy + Make a Plan,
Facebook Do’s, Don’ts, and Tips,
Overview of Measuring Success,
and Identifies Additional Resources
Erica Paczkowski, Social Media Strategist at Design & Promote, presented how to build a social media strategy that is manageable and cohesive with your branding. Here's everything you need to know.
The Future of Social Media; Jumping Ahead of Your CompetitionShelly Cedarblade
Whether you work for a big business or small one, one thing is clear from the research; social media marketing is here to stay. It is simply not enough to have a presence on social media channels; you need to deliver relevant content to your fans that engages them, encourages them to connect with you, and ultimately take action.
You will learn:
• Which social channels marketers should focus on in the future?
• New social media content features
• Which social media strategies are most effective?
• The best ways to engage your audience with social media
• How to measure the return on your social media investment
• The best social management tools
• How much time you should invest with social media activities
Week 3 - Illuminous Marketing's 30 Day Marketing PlanGwen Beren
The third installment of our 30 Day Online Marketing plan builds on the last two weeks of tasks and goes into using social media for your small business.
This was for a presentation that I conducted for Startup@Singapore in NUS on 16 October 2010. It's a quick summary of what works and what does not plus some guidelines on making social media work harder for you.
Similar to Making Sense of Social Media for Pet Store Retailers (20)
This is a brief rundown on how Financial Advisors can utilize Social Media for their business advancement.
Making Sense of Social Media with Lorri Ratzlaff
This week's content project is #Pinterest #theOTHERPnetwork [😅😆 everyone, including myself, is ALL about #Periscope these days]!
Pinterest 📌is an extremely valuable, and I feel often under-utilized #socialnetwork!
Here is ONE #Pinteresttip I have for you today...go into it with a PLAN! A content calendar is what I'm talking about! 📅 If you'd like one to use, give me a comment here and I'll connect you with one I use!
Periscope tips & tricks for Jeunesse Distributors Lorri Ratzlaff
My first upload of a daily scope ... there was a little bit of an audio problem close to the beginning & again at the end (stupid Samsung!!), but it doesn't last long.
Here are some tips & tricks for you on how to get started with Periscope and how to use it!
We call our collection of products the Youth Enhancement System, or Y.E.S.
Y.E.S. was carefully developed to combine powerful benefits into a synergistic system of skincare and supplements you won’t find elsewhere.
Y.E.S. keeps you young in six vital ways:
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ENHANCE: AM & PM Essentials™ contain potent vitamins, minerals, and nutrients that enhance healthy cellular function and delay premature aging.
DEFEND: RESERVE™ is a fortified fruit blend that combines a host of superfruits and antioxidants to defend cells from environmental damage.
RESTORE: Nobel Prize-winning research shows that shortened telomeres—the protective end caps of our DNA—are a fundamental cause of aging. FINITI™ contains a powerful, patented supplement shown to lengthen and restore short telomeres in humans.
BALANCE: Carefully formulated to balance your metabolism, ZEN BODI™ is a targeted, holistic approach to weight management. By curbing cravings, burning fat, and building muscle, ZEN BODI™ opens the path to health and restores the body’s natural mechanisms.
Social media for the Automobile Industry [UPDATED STRATEGY]Lorri Ratzlaff
An updated version of my original Social Media for the Automobile Industry from almost a year ago. There is great power with social media for the car dealership, when done right, and consistently.
Here is an updated strategy for you.
Pinterest Marketing Strategy using Community Boards Lorri Ratzlaff
Here's a unique Pinterest marketing strategy that will not only help YOU, but it could potentially help 100's of thousands of others spread the word about their amazing products and services!
I love coming upon new strategies, and I love even more, sharing them with you!
I hope that you have found this useful, and that perhaps you will start a brand new Pinterest marketing strategy for your business!
To see the Pinterest account I was analyzing, click here http://www.pinterest.com/carineservante/
Five ways to repurpose old content to benefit your business and keep you more...Lorri Ratzlaff
The reality is; social media platforms are evolving and your content needs to keep up with the times. The reason that content needs to be refreshed and redone is to stay ahead of the curve AND of your competitors. The concepts of social media haven’t changed all that much since the beginning, but the methods of delivery have [i.e. your content].
Here are five ways to repurpose old content to benefit your business and keep you more awesome than Depeche Mode and cooler than Phil Collins.
Making Sense of Social Media for Entrepreneurs and Small Business Owners Lorri Ratzlaff
The best and most effective social media strategies involve those who are willing to tell their stories. Effectively sharing YOUR STORY through the different social media channels is crucial to your social media marketing success. This will help you determine exactly which social media channel is right for you and your BEST customer.
For every event that you do, you want to make sure that you have a stellar social media plan. Download this sample template so that you know your social strategy for before, during, and after an event. This worksheet will help you plan the following aspects of your event using Facebook, Twitter, LinkedIn, Google+, Pinterest, and your blog:
Social logistics
Pre-event planning
Pre-event social checklist
During event social checklist
Post event social checklist
Go into all of your events prepared with a solid social strategy by downloading this handy worksheet!
making sense of social media | strategies that convertLorri Ratzlaff
I’m PASSIONATE about helping business owners and entrepreneurs get results with social media! I’ve been breathing, eating and sleeping social media since 2007 and while some call me an expert, I call myself a student.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
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Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
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Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
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3. makingsenseofsocialmedia.org
Today’s Objectives
1. Get “Retailer” Specific with Social
Media
2. Brief Breakdown of the Different
Networks
3. The REAL Value of Knowing Your
Target Market
4. Analysis & Overview of Each
Company
4. Social Media for Retailers
“…many retailers have locked
themselves into the position that social
media is mainly a marketing
and sales tool. It is still widely seen as a
channel to be used for pushing
advertisements and linking back to
online stores.”
17. makingsenseofsocialmedia.org
Social Media Strategy
Analysis & Advice
Other Social Networks :
• Start using Twitter
again
• Upgrade branding and
make it consistent
across networks &
website
• Establish the hashtag
#petland in everything
you do
18. makingsenseofsocialmedia.org
Social Media Strategy
Analysis & Advice
Facebook:
• Get your custom URL
• Dive into apps a little more
– maybe use contests
(“caption this” is popular) or
offers (I see you posted an
event last night, great
job!)
19. makingsenseofsocialmedia.org
Social Media Strategy
Analysis & Advice
Other Social Networks:
• You do have what’s called a
“local page“, however, not
used since 2013
• Hashtag #petswest has 7
pictures already on
Instagram; set up an
account and work off of that
21. makingsenseofsocialmedia.org
Social Media Strategy
Analysis & Advice
Other Social Networks:
• Tell your customer list of
your social networks
through a newsletter
• Incentivize them to “like”
and “follow”, for example, a
coupon / discount on their
next purchase
• Start using Instagram
22. makingsenseofsocialmedia.org
Social Media Strategy
Remember…
• Know Your Customer so you Know where to
REACH OUT to them on Social Media
• Tell Stories
• Be Original
• Get Creative
• Don’t tackle EVERYTHING – pick one or two
platforms, get REALLY GREAT at those, then
build on that
• Now … for that !
23. makingsenseofsocialmedia.org
I can most easily be reached online:
facebook.com/makingsenseofsocialmedia
twitter.com/lorriratzlaff
ca.linkedin.com/in/lorriratzlaff
Other contact information:
info@makingsenseofsocialmedia.org
makingsenseofsocialmedia.org
604.852.0695
How to Reach Me
24. Making Sense
of Social Media
To Help Your Business Grow
By Lorri Ratzlaff
makingsenseofsocialmedia.org
For packages and rates:
Please contact me.