Make a Full Time Income Blogging - Viewing Your Blog Like a Startup
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I basically go through how to start viewing your blog like any other startup. From creating personas, to dealing with uncertainty, there's a lot that bloggers can learn from startups.
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Make a Full Time Income Blogging - Viewing Your Blog Like a Startup
- 1. VIEW YOUR BLOG LIKE A STARTUP HOW TO MAKE A FULL-TIME INCOME BLOGGING
- 2. ABOUT ME • Family of 5 • Graduated from the U of U with BA in Biology and MBA • Co-founder of LDS S.M.I.L.E. with my wife Kara • Blogger/Social Media/Startups • Twitter: @jhuntinghouse • Facebook: John Huntinghouse
- 3. • 1 Million pageviews a month • 170,000 Fans across our social channels • Pinterest reach of 6 million/month • Youtube: 4.5 million views
- 5. UP
- 6. AMBIGUITY
- 7. RISK VS UNCERTAINTY Startups deal with understanding uncertainty
- 9. WHAT WOULD A BUSINESS DO? •THEY MARKET •THEY RAISE CAPITAL •THEY ACQUIRE NEW ASSETS •THEY CREATE NEW VERTICALS •THEY SELL SERVICES •THEY INVEST
- 10. WHAT DID WE DO? • WE ACQUIRED MORMON MEMES (80,000+ LIKES, PERFECT FIT FOR OUR COMMUNITY) • RAISED CAPITAL TO ACQUIRE MORMON MEMES • SPEND OVER $1500 A MONTH ON MARKETING • CREATED NEW VERTICALS WITH OUR SMILE NECKLACE, AFFILIATE MARKETING, LEAD GEN, BLANKETS, AND INVESTMENTS • INVESTED BACK INTO THE COMPANY FOR FUTURE GROWTH
- 11. NAIL IT THEN SCALE IT • NAIL THE PAIN • NAIL THE SOLUTION • NAIL THE DISTRIBUTION CHANNEL • NAIL THE BUSINESS MODEL • SCALE IT Hero myth Process myth Money myth
- 12. RELIGIOUS LIKE INTENSITY IRRATIONAL BUT NECESSARY
- 14. SPECIFIC PRODUCTIVITY TIPS THAT WILL SAVE YOU HOURS A DAY! • TURN OFF ALL NOTIFICATIONS ON YOUR PHONE! • LEARN TO BE HAPPY • 2 MINUTE RULE • FACE TO FACE – PHONE CALL – ALMOST ALWAYS MORE EFFICIENT • DO NOT USE E-MAIL AS YOUR TO DO LIST – CREATE AN ACTUAL TO DO LIST • WRITE “TO DO” & “IDEAS” DOWN IMMEDIATELY • DON’T USE CRUTCHES! • STOP MULTI TASKING! • EXERCISE • DOING IT RIGHT THE FIRST TIME
- 15. HYPOTHESIS DRIVEN RAPID EXPERIMENTATION f all you are trying to do is see what happens you’ll be right every time
- 16. VANITY METRICS What actionable thing can I do now that I know _______?
- 17. AFFILIATE MARKETING • WHICH ONES SHOULD I JOIN? • WHICH WORKS THE BEST? • IRRELEVANT QUESTION #3 • IRRELEVANT QUESTION #4 • IRRELEVANT QUESTION #5 • IRRELEVANT QUESTION #6 • IRRELEVANT QUESTION #7
- 18. DON’T LET PAST FAILURES INFLUENCE FUTURE SUCCESS
- 19. THEN WE DECIDED TO TRY AGAIN
- 20. 4 DAYS ON AMAZON
- 21. ATTACH YOURSELF TO A LARGER ENGINE
- 22. PERSONAS
- 23. NETWORK! “A GOOD WAY TO GET YOUR LUCKY BREAK IS TO FIND SOMEONE TO HELP CREATE THE LUCK FOR YOU”
- 24. HOW THEN DO YOU MAKE MONEY • AD REVENUE (HARD) • SPONSORED POSTS (HARD) • AFFILIATE MARKETING • LEAD GENERATION (PAID STRATEGIES) • CREATE YOUR OWN PRODUCTS • DROP SHIPPING • ARBITRAGE • RESELLING • COMMISSION • SERVICES • PRESALES/CROWDFUNDING • INVESTMENTS FROM REVENUE • COAT TAILING OTHER BLOGGERS • REVENUE SPLITS WITH SOCIAL PAGES/BLOGGERS
- 25. INVEST IN YOUR BUSINESS
- 26. RESULTS
- 27. NOTICE SOMETHING Pat Flynn – Smart Passive Income BlogJust a Girl and Her Blog
- 28. CURRENT MONTH REVENUE AS OF FEBRUARY 15, 2016 $3600 – SMILE NECKLACES $600 – BUSINESS INVESTMENTS $500 – CLICK BANK AFFILIATES $500 – AMAZON AFFILIATE $500 – DIRECT ADVERTISERS $400 – BLOGGER NETWORK $300 – GOOGLE ADSENSE $200 – MISSION T-SHIRTS $100 – SMILE BLANKETS 50% of our Income stream
- 29. 80/20 RULE Image courtesy of theviewinside.me
- 30. THINK LIKE A BUSINESS LEARN FROM THOSE BEFORE YOU CREATE YOUR OWN STORY CREATE YOUR OWN PATH START EXPERIMENTING QUICKLY! BE YOU!
- 31. THANKS! Twitter: @jhuntinghouse E-mail: john@ldssmile.com Linkedin: John Huntinghouse Snapchat: I’m too old for this