This document analyzes the layout conventions used in magazine design. It notes that the masthead color is typically based on something relating to the cover image, like the subject's hair color. Common design elements include a central cover image, masthead, cover lines advertising interior articles, barcode, and justified text along the side or bottom. Fonts, colors, and image composition are deliberately designed to be appealing, eye-catching, and draw in readers. The conventions discussed aim to create a recognizable brand and attract a target audience to purchase the magazine.

1. Magazine
Analysis
Lucy Fearon

2. Masthead colour has been taken
from the artist’s hair colour . Image
is over the masthead which is a
common convention
Header/banner
Based on black American’s –
R&B style
Barcode
Justified text down the
side of the magazine
3 different colours and text fonts
have been used which follows
the common conventions of a
magazine layout.
Main image is in the
centre (medium shot).
Looking directly at the
camera to give the
impression that she is
looking directly at
you.
Glamourous woman, more appealing
to the audience as it will attract more
people to buy the magazine.

3. Masthead
Main image is central
(medium close up)
header
Storylines to
advertise
articles within
the magazine.
This attracts a
wider range of
people
The colour red has
connotations of sex,
fashion and glamour
Her name has a bigger
text to show that she is
the main story and also
to show who she is
Wide range of colour pallet used –
4 colours
Justified text
down the side
which is a
common
convention for
magazines
Main target audience
is young woman
She is looking directly
at the camera which
would appeal to the
audience as it seems
as though she is
looking directly at you
2 or 3 fonts

4. masthead
Name of the band in plain
bold text to make it stand
out
Saturated colour
Limited colour pallet
Mobile/internet -
young target
audience. Allows
more people to get
involved in a
quicker, easier and
more modern way
which attracts more
people.
Interview to draw in
the readers attention

5. Mast head – creates the brand
image of the magazine and
makes it recognisable for the
target audience
Simplicity used for text
font as there is one font
used throughout Q,
whereas there are usually a
variety of up to 3-4 fonts.
Colour pallet creates a recognisable
house style which is used to create and
maintain a loyal readership
The central image is a
close up. The use of
direct address helps
create a welcoming
bond between the
reader and the
magazine. This is the
most common
convention used.
Slogan is usually under the header to explain the magazine
content and to help make the magazine stand out
They have taken the colour
from her lips and used it for
some of the justified text on the
right hand side to show off their
skills
Deliberately eye-
catching and interesting
to draw in the readers
attention
Cover lines are the
main text on the front
of a magazine which
advertise articles
within the magazine to
entice the audience