The document discusses various design elements of magazine covers and how they are used to attract audiences. The masthead font is unique to each magazine and larger than other text to draw attention. The main image is usually a mid-shot of a subject looking at the camera to create a connection with viewers. Cover lines related to the main story are in large, bold text and different colors to incentivize purchasing. Together these visual elements are strategically designed to engage the target readership.

1. The Masthead-
The mastheads font for any type of
magazine is always unique to that
particular magazine. This is so that other
magazine companies do not copyright
there font. This is because magazine want
there font to be associated with there
magazine.
The size of font is also important, the
masthead should be the biggest font of
the magazine front cover. This is so the
target audience will be draw to the title
and to gain the target audiences attention.
For this magazine for example the name is
an onomatopoeia, for the sound of a
guitar. They have done this as it reflects
the genre of the magazine, which is music.
The Barcode-
The barcode is normally in the corner of
the front cover and in small as its not as
important than the main image or the
cover lines on the front cover.

2. The Main Image-
The shot type for most magazine front cover is
mostly always either a mid close up or a mid
shot. The angle of the camera is also
important as it should be level. This is so that
the target audience feels like the subject/star
on the front cover is just like us, this would
then gratifies the audiences need for personal
identity. This is due to the fact that if the
camera angle was at a worms eye view shot
that the subject would look more dominate to
the target audience, so they cannot relate to
the subject.
The subject is always looking straight into the
camera, this will create a direct mode of
address with the audience and help entice
them. This will also gratify the audiences need
for social interaction and personal identity.
Splash
This is normal a circle shape on magazine with
a special offer or offering someone to the
audience. This gives the customer an incentive
to buy the magazine.

3. The Cover lines-
The main cover line is in a large font and
in bold, this cover line will relate to the
main image. This gives the audience an
incentive to buy the magazine. For
example on this magazine the main
cover line is ‘Lana Del Rey’ which is in
pink which is in a different colour to
most of the other text which is in black
or white. Cover lines can also included
rhetorical questions to create a direct
mode of address towards the audience
and to entice the reader. The main image
of the magazine anchors the cover lines
meaning that the main cover image is
related to the main image.
Positioning statement-
This is the text along the top of the
magazine, this gives the reader an
insight into what the magazine contents
and what it is about.

4. Main Headline-
The main image anchors the main
headline, meaning that the main
heading will always be about the
subject in the main image.
The main headline stands out to the
target audience and gratifies the
audiences need for social
interaction and personal identity.