1. Same colour
Same font used, different schemes, pink, bla
colours – shows synergy ck and white.
Same image
used in album
cover and advert
– adds to artist
identity/shows
synergy
Release
date –
shows the
buyer when
they can
purchase.
Ratings/reviews – appeals to
audiences who regard these Company logo –
magazines as trustworthy shows where to
buy the product
Small image of the album,
shows the audience what Logos feature on both
to look for if they are
album cover and advert –
buying the product.
shows synergy
Simple and plain
layout of album
cover is reflected
in advert, shows
synergy between
products.

2. Band logo – helps to
forma artist identity
within the industry
Website –
persuades the
audience to
find out more
about the
band/release
Release date –
shows
audience when Formats – appeal to
different audiences. 7”
it is available
applies to music collectors
for purchase
and big fans of the band, a
more niche market.
Same image used on the
Download applies to the
advert and cover – bright
wider audience as it is more
colours and abstract
easily accessible.
imagery on a black
background are typical of
the indie/rock genre of the
album.
Same font used for all
text on both advert and
album cover – shows
synergy between
products and allows
them to be easily
recognised

3. Release
information/formats –
encourage the audience to
buy the product as it shows
how easily available it is.
Website – shows the
audience where to go for
more
information, encourages
them to find out more
Same font used for advert and
cover – shows synergy
between products. Forms
artist identity.
Main image is different, which
goes against the conventions of
adverts and album covers.
However they use the same
make-up and similar
poses, show synergy is still
shown. This helps to enhance
the artists identity within the
industry.
Small image of album
cover, shows the
audience what to look
out for when buying the
product.
Reviews/ratings –
encourage the audience
to buy the product as it is
highly credited by well
know sources.

4. The magazine advert has the name of
the band, whereas the album cover
does not. This goes against conventions
of an album cover but shows that the
band is already easily identifiable.
Album title is written
using the same font
as the advert – makes
it easily recognisable.
The same
background
image is used –
shows synergy
between the
cover and
advert. Catches
the attention of
the audience.
Release date for the
album uses the same font
as the album
title, suggests its as
important as the album
‘Exclusive’ content
available for those who
pre-order – gives an
incentive to the audience
to buy the product.