2. Wretch 32
signature this
makes it relatable
to the audience as
it is also on the
album cover. This
in an example of
synergy.
The image consists of
both real life still image
combined with graphic
effects. This then
emphasis the name of
the album because it
allows him to be seen
in two different
perspectives.
Featuring artists have
been simultaneously
advertised in order to
create increased public
attention. At this time
(2008) Wretch 32 was
probably an upcoming
artist. This means that
he would have needed
over people to help
support him because he
was not established.
This shows that
the album is
available not just
on one source of
media, making it
accessible to all.
3. Font is basic
but effective.
As it is block
filled, a sense
of
dominance
created
which is
linked to her
position in
the music
industry.
This image is associated with her alter ego
Sasha fierce because she is wearing lots of
jewelry, heavy make up etc.
Beyoncé is more simplistic and natural in
this image which is a huge contrast to
the one on the right.
The songs being
advertised have
very different
tempos. I
believe that this
is because they
represent the
two different
sides of Beyoncé
which she is
attempting to
explore through
this album.
Furthermore the theme of black
and white runs between these
music videos creating an
adequate link between the music
video and the poster.
Beyoncé's attempt to show this side
allows her audience to connect with
her on a more personal level due to
the revelation of something very
private.
4. The exact same writing font for the
name of the artist and album is layer
out the same way and order as well
as being identical to the album cover.
This allows the
audience to
notice and be
familiar with is
as they are not
completely
different from
each other.
The same series of photos have been used because it has the same shot type
with similar poses. All three photos have the hands included.
5. The title layout is
identical to the
album cover creating
familiarity. The fonts
are extremely similar
and are in the same
colour.
As the letters in
red is defined
individually it
may cause the
audience to think
there is a more
important,
significant
meaning
The album is
designed to have
‘play on words’
as the white
writing is on the
red background
and vice-versa.
These are multiple ways in which the target
audience is able to contact the artist and
stay in touch
The record labels are
advertised so the
audience are able to
recognise and connect
similar artists to the
record label