Sent out to all collaborators through email attachment. This is my written treatment which is to give my actors and helpers some information prior to filming.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
1. Grace Arnell
HEY THERE DELILAH LYRIC ANALYSIS MUSIC VIDEO
Hey There Delilah
Grace Arnell
Hey there Delilah What's it like in New York City? I'm a thousand miles away But girl, tonight you look so pretty Yes you do Times Square can't shine as bright as you I swear it's true
Hey there Delilah Don't you worry about the distance I'm right there if you get lonely Give this song another listen Close your eyes Listen to my voice, it's my disguise I'm by your side
Plain White T’s
The song will begin with an opening of narrative, being a blurred, dream like out- line of a city as if someone was looking around it. Begins the introduction to the song and narrative idea. (first 2 lines )
The Shot will change to the artist prepar- ing to record his new song in the studio. Shots of beginning to sing and guitar tun- ing...
Flashes back to nar- rative (his thoughts) the city becoming less blurred) coming into focus… thoughts being more vivid… remembering
Close up of Female Face
Extreme close up of artists lips singing
Midshot of fe- male being on location (aquarium, city scene) Interest- ing background. Her back to the camera with her blurred and as she turns around the background blurs.
Artist standing next to her with his guitar sing- ing, next to her in spirit but fades out. Audi- ence feels empa- thy and missing someone
2. PAGE 2
Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me What you do to me
Hey there Delilah I know times are getting hard But just believe me, girl Someday I'll pay the bills with this guitar We'll have it good We'll have the life we knew we would My word is good
Performance part of the chorus, artist play- ing the guitar. Shots will be mid, close up and extreme close up of guitar and him.
Shot of female doing her make up, get- ting ready to go out.
Shots change from make to her face in the mirror.
The movements shall be edited to be slow moving catch- ing every detail like the boy was there watching—him see- ing her that she doesn't need the make up.
Artist stars directly into the camera, edit will be a fade from her face to his. He will be playing the guitar...
Couple together playing the guitar, him teaching her or them walking to- gether.
Him writing the lyrics to the song, camera moves to the bin in the corner filled with paper screwed up drafts.
GRACE ARNELL
PAGE 5
Hey there Delilah You be good and don't you miss me Two more years and you'll be done with school And I'll be making history like I do You'll know it's all because of you We can do whatever we want to Hey there Delilah here's to you This one's for you
(screen splits into 2 - One half being him singing one half being her laughing) (The Screen then splits again, into 3 - photomontage, artist and female)
Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me What you do to me.
Music Fades out - shot of him and the photo montage close down and its her face left, then fades out smiling
The girl is getting ready for school, doing her tie in the mirror, collecting folders, slow moves to capture detail.
Range of shots of him playing to then zoom out and split the screen with her
3. PAGE 4
A thousand miles seems pretty far But they've got planes and trains and cars I'd walk to you if I had no other way Our friends would all make fun of us and we'll just laugh along because we know That none of them have felt this way Delilah I can promise you That by the time we get through The world will never ever be the same And you're to blame
Artist singing, camera will be edited to be black and white. The light will be a spot light from be- hind the artist.
Girl being filmed jok- ing around . Poten- tially girl and guy to- gether, memories go- ing out.
Girl doing her make up / look- ing through a photo al- bum of the growing up togeth- er?
Artist sing- ing, camera zooms out to take up the whole room, highlighting he’s alone
GRACE ARNELL
PAGE 3
Hey there Delilah I've got so much left to say If every simple song I wrote to you Would take your breath away I'd write it all Even more in love with me you'd fall We'd have it all
Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me Oh it's what you do to me
.
Scenes of the girl joking around in city locations, such as them having days out together (looking back on the highlights of when they were together before she moved..
Texts the girl has got from the guy, flick- ing through old text which mak- er her smile… over the shoulder shot.
Photo mon- tage of differ- ent, romantic phrases and words which he feels de- scribes her… camera moves slowly from one to the oth- er. No given direction
Couple Dancing to- gether and joking around together… spot lights and vivid colour with black background
Chorus will end with the hands separating, close up of hands to highlight her leaving them ‘breaking up’. The audience should feel sad and be able to relate to the feel- ing.