Idea Lab Teams Skills and Goals LPC – Launch Pad Central Work for next week

1. LLP@Tecnico
Class 1
Luis Caldas de Oliveira

2. Agenda for Class 1
• Idea Lab
• Teams Skills and Goals
• LPC – Launch Pad Central
• Work for next week

3. 1. 30 CIRCLES
Think different

5. Exercise

6. Objective:
Turn as many circles as possible
into something different

7. 3 Minutes

8. 30 Circles
Got Stuck?

9. Think out-of-the-box

10. 3 Minutes

11. 30 Circles
How was it this time?
What was different?

12. EFFECTUATION AND DESIGN
THINKING
Think like an entrepreneur

13. Managerial Thinking
(Causal)

14. Entrepreneurial Thinking
(Effectual)

15. Design Thinking
Process

16. TEAMS SKILLS AND GOALS

17. PROBLEMS YOU CAN HELP SOLVE
Empathy: change the world

18. Match Your Resources with
Big Problem Areas
Healthcare Education Economy
Environment Cities People
Mobility Energy Housing

19. Problem, Area, Resources
Healthcare Education Economy
Environment Cities People
Mobility Energy Housing
Problem
Area Resources
Who am
I?
What do
I know?
Who do
I know?
What do
I have?

20. Key Issues of the Problem
Key Issue
Why is the
problem
important?
Customer
Who has
this
problem?
Value
Is it worth
the
investment?
Reframe
Can the
problem be
viewed
differently?
http://diytoolkit.org/tools/problem-definition-2/

21. Business Problems
• Companies need to be more sustainable
• Content production and management
• Safety and security
• Staffing and human resources
• Growing number of internal and externel events
• Staff efficiency and training
• Better workspace and working environment

22. Problems for IoT
• Outdoor lightning
• Waste collection
• Tank level and leak detection
• Indoor noise, vibration and air quality
• Outdoor data collection
• Manufacturing efficiency and legacy equipment
• Workspace management

23. LPC: LAUNCH PAD CENTRAL

24. www.launchpadcentral.com

25. WORK FOR NEXT WEEK

26. Before Next Class
• Talk to 10 customers about your project
• Learn to use LaunchPad Central (LPC)
• Update LPC Narrative and Canvas
• Prepare Class Presentation
• Watch Videos
• Lecture 2: Value Proposition

27. Slides
• Slide 1: Cover slide
• Slide 2: Business Model Canvas
• Slide 3: Identify market type
• Slide 4: Identify market size
• Slide 5: Identify competitors
• Slide 6: Propose experiments to test Value Propositions,
Customer Segments, channel, and revenue model of the
team’s business model. What constitutes a pass/fail signal
for each test?

28. Obrigado