Result-oriented individual targeting career-enriching assignments in Sales & Marketing / Business Development with a
leading organization of repute
Target Location: Bangalore, Delhi/NCR, & Mumbai
Target Industry: FMCG / Consumer Durable & Building Material
ǁ Profile Summary ǁǁǁǁǁǁ
 Dynamic career of over 11 years that reflects pioneering expertise & year-on-year success in Sales & Marketing,
Business Development, Marketing Strategies, Institutional Sales with exposure in North (Delhi, UP, Rajasthan,
Punjab) West (Mumbai, Pune, Goa, Gujarat) South (Karnataka, Chennai, and AP)
 Planned, formulated and implemented sales strategies and promotions to increase market penetration and to drive
revenue and profitability by maximizing sales
 Developing a credible range of products, sourcing new products, reviewing existing products and conducting sales
trend analysis for sales maximization & anticipatory response to trend variations
 Successfully drove positive Return On Investment (ROI) by establishing appropriate selling model, customer metrics,
and a compelling incentive compensation plan
 Skilled in conceptualising, implementing plans / objectives in sync with vision and establishing corporate strategies &
budgets for achievement of the targets.
 Consistent success in maximizing corporate performance, driving growth, generating revenues, capturing market
share and enhancing the value in markets
 A strategist and implementer with recognized proficiency in spearheading business to accomplish corporate plans and
goals successfully
ǁ Core Competencies ǁǁǁǁǁǁ
~ Strategic Planning ~ Institutional Sales & Marketing ~ Market & Competitor Analysis
~ Client Relationship Management ~ Business Development ~ Product Promotions
~ Revenue Generation ~ Training & Development ~ Team Building & Leadership
ǁ Notable Accomplishment across the Career ǁǁǁǁǁǁ
At Louis Dreyfus
 Drove Sunflower market for Platter & Vibhor; successfully appointed 283 distributors and traders for Sunflower,
Mustard and Soya; generated INR 10 Cr. of business in last six months
 Recognized with Person of the Year award for sales in LCD
 Supervised C&FA initiative and opened 2 new C&FA in Karnataka such as Davangere, and Gulbarga to reach out the
north Karnataka region
 Managed 8 C&FA across 2 states with commitment of Monthly and yearly target; managed key accounts like Metro
Cash & Carry, Wal-Mart, Big Basket and Local Super Market
 Horaca contribution is 40% of current business; account covers Taj, JW Marriot, ITC, Britania, Parle, Akshya Patra,
and QSR
At Mars International
 Received MTD Award (Make the Difference) in Mars India for taking business to the next level
 Managed major accounts such as Westside, Shopper Stop, Relay, WH Smith, Landmark, Crossword, Sapna Book House
 Contributed in key account opening; added 4 new key accounts with the value sales of INR 15 Lacs / months
 Appreciated for reaching the organizational target of distribution by 300% with customer base of 321
 Successfully appointed 6 new business partners with INR 5 Lacs business contribution from each
 Recognized for achieving the said target in 6 month with 110%, in values INR 44 Lacs
 Received award of Best Performer of the Year
 Achieved target by 200% growth due to new opening of the territory
At Dalmia Continental
 Acknowledged for building Olive Oil and Canola Oil business with all key accounts like Star Bazaar, Nature Baskets,
D’Mart, Hyper City, Reliance, ABRL, Haiko and Spencer & Metro
 Recognized as highest selling Olive Oil in these format with category growth of 35%
 Proved successful in educating the consumers that Olive Oil is not only meant for massage but Indian cooking too
Amit Kumar
P h on e : +91- 9886055475
E -m a i l : amitldci81@gmail.com
 Hand-picked by management and transferred to Mumbai to head the west zone during 2nd year tenure in Goa, &
Gujarat with volume of INR 10 Lacs
At Tansion Entertainment
 Recognized for closing 21 deals in 30 months
 Achieved INR 5 Cr. business for the organization in 30 months
 Successfully added 10 new clients to the organization like Big FM, Tata, Dalmia, Manipal and so on
ǁ Work Experience ǁǁǁǁǁǁ
Louis Dreyfus Company India, Bangalore & Gurgaon Since Nov’13
Growth Path:
Nov’13 to Jan’16: Head - South (Karnataka, AP, TL)
Jan’16 to Present: Manager - Sales & Marketing, Gurgaon
Key Result Areas:
 Developing, reviewing and reporting on the business development division’s strategy, ensuring the strategic
objectives were well understood and executed by the team
 Driving business volume of Premium Vanaspati Darbar / Vibhor and Vibhor Soya through BTL activation
 Supervising team of 22 frontline staff with target of 1000mts - 1200mts of Premium Vanaspati at the year end
 Formulating annual business plans / strategies for maximizing profitability & revenue generation & realize
organizational goals
 Impacting organization profitability through effective strategic & tactical management decisions and new business
development across assigned area
 Ensuring effective communication and activities between distributors and sales team to meet departments and
company’s overall strategy
 Implementing business development plans for achievement of organisational goal in terms of revenue & profitability
 Monitoring the performance of dealers / distributors with key emphasis on achieving revenue & collection targets
 Identifying and networking with prospective clients, generating business from the existing accounts and achieving
profitability and increased sales growth
 Organising meetings for evaluating training needs and designing or streamlining processes to ensure smooth
functioning of sales operations
 Directing the timely development and execution of marketing plans and strategies, product launches and new
advertising campaigns while ensuring that sales growth and profit goals were met
ǁ Previous Experience ǁǁǁǁǁǁ
Mars International India Pvt. Ltd., Mumbai & Bangalore Oct’10 to Nov’13
Area Head for Institutional Sales (Mumbai, Pune Goa, Gujarat & Karnataka)
Dalmia Continental Pvt. Ltd., Delhi & Mumbai Mar’07 to Oct’10
Area Sales Manager Sales & Distribution
Tansion Entertainment Pvt. Ltd., Delhi Oct’05 to Mar’07
Assistant Manager - Business Development
ǁ Education ǁǁǁǁǁǁ
 MBA (Sales & Marketing) from Rai Business School, Maharishi Dayanand University in 2006
 Graduation in Computer Science from T. John College, Bangalore University in 2003
Achievements:
 Stood 2nd in Inter-college Project on Intruder Censor
 Bagged 2nd position in Inter-college Statistic Quiz Competition
ǁ IT Skills ǁǁǁǁǁǁ
 MS-Office, Windows XP/NT/2000/98, Media Centre, E-commerce, and MIS
ǁ Personal Details ǁǁǁǁǁǁ
Date of Birth: 02nd December 1981
Languages Known: English & Hindi
Address: Nikhar Estate, U-1/2 Block, Cyber City, DLF Phase – 3, Gurgaon, Haryana - 122002

Amit_Recent

  • 1.
    Result-oriented individual targetingcareer-enriching assignments in Sales & Marketing / Business Development with a leading organization of repute Target Location: Bangalore, Delhi/NCR, & Mumbai Target Industry: FMCG / Consumer Durable & Building Material ǁ Profile Summary ǁǁǁǁǁǁ  Dynamic career of over 11 years that reflects pioneering expertise & year-on-year success in Sales & Marketing, Business Development, Marketing Strategies, Institutional Sales with exposure in North (Delhi, UP, Rajasthan, Punjab) West (Mumbai, Pune, Goa, Gujarat) South (Karnataka, Chennai, and AP)  Planned, formulated and implemented sales strategies and promotions to increase market penetration and to drive revenue and profitability by maximizing sales  Developing a credible range of products, sourcing new products, reviewing existing products and conducting sales trend analysis for sales maximization & anticipatory response to trend variations  Successfully drove positive Return On Investment (ROI) by establishing appropriate selling model, customer metrics, and a compelling incentive compensation plan  Skilled in conceptualising, implementing plans / objectives in sync with vision and establishing corporate strategies & budgets for achievement of the targets.  Consistent success in maximizing corporate performance, driving growth, generating revenues, capturing market share and enhancing the value in markets  A strategist and implementer with recognized proficiency in spearheading business to accomplish corporate plans and goals successfully ǁ Core Competencies ǁǁǁǁǁǁ ~ Strategic Planning ~ Institutional Sales & Marketing ~ Market & Competitor Analysis ~ Client Relationship Management ~ Business Development ~ Product Promotions ~ Revenue Generation ~ Training & Development ~ Team Building & Leadership ǁ Notable Accomplishment across the Career ǁǁǁǁǁǁ At Louis Dreyfus  Drove Sunflower market for Platter & Vibhor; successfully appointed 283 distributors and traders for Sunflower, Mustard and Soya; generated INR 10 Cr. of business in last six months  Recognized with Person of the Year award for sales in LCD  Supervised C&FA initiative and opened 2 new C&FA in Karnataka such as Davangere, and Gulbarga to reach out the north Karnataka region  Managed 8 C&FA across 2 states with commitment of Monthly and yearly target; managed key accounts like Metro Cash & Carry, Wal-Mart, Big Basket and Local Super Market  Horaca contribution is 40% of current business; account covers Taj, JW Marriot, ITC, Britania, Parle, Akshya Patra, and QSR At Mars International  Received MTD Award (Make the Difference) in Mars India for taking business to the next level  Managed major accounts such as Westside, Shopper Stop, Relay, WH Smith, Landmark, Crossword, Sapna Book House  Contributed in key account opening; added 4 new key accounts with the value sales of INR 15 Lacs / months  Appreciated for reaching the organizational target of distribution by 300% with customer base of 321  Successfully appointed 6 new business partners with INR 5 Lacs business contribution from each  Recognized for achieving the said target in 6 month with 110%, in values INR 44 Lacs  Received award of Best Performer of the Year  Achieved target by 200% growth due to new opening of the territory At Dalmia Continental  Acknowledged for building Olive Oil and Canola Oil business with all key accounts like Star Bazaar, Nature Baskets, D’Mart, Hyper City, Reliance, ABRL, Haiko and Spencer & Metro  Recognized as highest selling Olive Oil in these format with category growth of 35%  Proved successful in educating the consumers that Olive Oil is not only meant for massage but Indian cooking too Amit Kumar P h on e : +91- 9886055475 E -m a i l : amitldci81@gmail.com
  • 2.
     Hand-picked bymanagement and transferred to Mumbai to head the west zone during 2nd year tenure in Goa, & Gujarat with volume of INR 10 Lacs At Tansion Entertainment  Recognized for closing 21 deals in 30 months  Achieved INR 5 Cr. business for the organization in 30 months  Successfully added 10 new clients to the organization like Big FM, Tata, Dalmia, Manipal and so on ǁ Work Experience ǁǁǁǁǁǁ Louis Dreyfus Company India, Bangalore & Gurgaon Since Nov’13 Growth Path: Nov’13 to Jan’16: Head - South (Karnataka, AP, TL) Jan’16 to Present: Manager - Sales & Marketing, Gurgaon Key Result Areas:  Developing, reviewing and reporting on the business development division’s strategy, ensuring the strategic objectives were well understood and executed by the team  Driving business volume of Premium Vanaspati Darbar / Vibhor and Vibhor Soya through BTL activation  Supervising team of 22 frontline staff with target of 1000mts - 1200mts of Premium Vanaspati at the year end  Formulating annual business plans / strategies for maximizing profitability & revenue generation & realize organizational goals  Impacting organization profitability through effective strategic & tactical management decisions and new business development across assigned area  Ensuring effective communication and activities between distributors and sales team to meet departments and company’s overall strategy  Implementing business development plans for achievement of organisational goal in terms of revenue & profitability  Monitoring the performance of dealers / distributors with key emphasis on achieving revenue & collection targets  Identifying and networking with prospective clients, generating business from the existing accounts and achieving profitability and increased sales growth  Organising meetings for evaluating training needs and designing or streamlining processes to ensure smooth functioning of sales operations  Directing the timely development and execution of marketing plans and strategies, product launches and new advertising campaigns while ensuring that sales growth and profit goals were met ǁ Previous Experience ǁǁǁǁǁǁ Mars International India Pvt. Ltd., Mumbai & Bangalore Oct’10 to Nov’13 Area Head for Institutional Sales (Mumbai, Pune Goa, Gujarat & Karnataka) Dalmia Continental Pvt. Ltd., Delhi & Mumbai Mar’07 to Oct’10 Area Sales Manager Sales & Distribution Tansion Entertainment Pvt. Ltd., Delhi Oct’05 to Mar’07 Assistant Manager - Business Development ǁ Education ǁǁǁǁǁǁ  MBA (Sales & Marketing) from Rai Business School, Maharishi Dayanand University in 2006  Graduation in Computer Science from T. John College, Bangalore University in 2003 Achievements:  Stood 2nd in Inter-college Project on Intruder Censor  Bagged 2nd position in Inter-college Statistic Quiz Competition ǁ IT Skills ǁǁǁǁǁǁ  MS-Office, Windows XP/NT/2000/98, Media Centre, E-commerce, and MIS ǁ Personal Details ǁǁǁǁǁǁ Date of Birth: 02nd December 1981 Languages Known: English & Hindi Address: Nikhar Estate, U-1/2 Block, Cyber City, DLF Phase – 3, Gurgaon, Haryana - 122002