ENGLISH 7_Q4_LESSON 2_ Employing a Variety of Strategies for Effective Interp...
Lesson 15 When Where To Show Your Ads
1. Where (Online), Where (in the Real World), and When to Display Your Ad Jim Jansen College of Information Sciences and Technology The Pennsylvania State University [email_address]
2. Google’s Network: In addition to Google, itself … Google’s Search Network Partners Google’s Content Network Partners Google’s Gmail
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8. How Do We Manage Our Ads on the Content Network?
9. How Do We Manage Our Ads on the Content Network?
10. How Do We Manage Our Ads on the Content Network?
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14. Geo-targeting Options Here is an example of a multi-point geo-targeted campaign around the city of Charlottesville, Virginia.
17. How do I get to this stuff? At the campaign level
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19. Thank you! (reminder to do your daily logs) Jim Jansen College of Information Sciences and Technology The Pennsylvania State University [email_address]
Editor's Notes
https://adwords.google.com/support/bin/answer.py?answer=6119&topic=82 AdWords not only displays on the main Google.com home page but also on partner networks such as Aol.com and Ask.com Google’s content network partners are those sites that partner with Google’s AdSense prgoram.