This document discusses factors that influence learners' behavior. It identifies psychological, socio-cultural, school-related, and teaching-learning process factors. Psychological factors include intelligence, motivation, emotions, interests, attitudes, self-concept, and learning styles. Socio-cultural factors encompass family, neighborhood, community, class, ethnicity and religion. School-related factors are school culture, climate, and environment. Teaching-learning process factors are methods of learning, use of print and non-print media, and how different media can facilitate learning.