This document discusses various social media platforms and how real estate agents can leverage them for marketing purposes. It covers setting up profiles and pages on Facebook, Twitter, YouTube, LinkedIn and Flickr. It also discusses search engine optimization for websites, using blogs, podcasts and video to engage clients, and creating enewsletters. The key takeaways are that these media are cheap to use, can reach many people, and allow real estate agents to interact directly with clients. Agents are encouraged to develop a social media policy and provide consistent, valuable content across different platforms.
Presentation by aussiehome.com coFounder and MD, Charlie Gunningham, on how to use the power of internet marketing in real estate.
Your own real estate site, plus Google, plus Facebook and Twitter, with enewsletters - the 'how to do it' is explained.
Rough ideas, perspectives and diagrams about the coolest thing since pirate radio. Yes, social media. Enjoy - but do note that this presentation works better when it's presented face to face.
Presentation by aussiehome.com coFounder and MD, Charlie Gunningham, on how to use the power of internet marketing in real estate.
Your own real estate site, plus Google, plus Facebook and Twitter, with enewsletters - the 'how to do it' is explained.
Rough ideas, perspectives and diagrams about the coolest thing since pirate radio. Yes, social media. Enjoy - but do note that this presentation works better when it's presented face to face.
Association of Fundraising Professionals G-09 Session. A social media starting guide to help NFP leaders and fundraisers better understand the functionality of key social media platforms.
Indian Social Media trend: Why Nonprofits, Academics, Informal sectors don't ...Sanjukta Basu
This is my presentation delivered at the workshop ‘Creating High Impact and Digital Initiative in India’ organised by ITHAKA with support from the Ford Foundation and assistance from the American Institute of Indian Studies, held from 8th to 10th Dec in Pride Hotel, Bangalore.
I was invited to talk about social media and web strategy for non profits.
You can find more details about the workshop here - http://wp.me/p1xyZ-FA
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How The Internet Can Change Your Career PathKevin Hisko
Presentation at St. Clements School on how the Internet can be leveraged to change your career path. I discus the importance of personal branding and how both Twitter and Linkedin can be used to engage with professors and future bosses.
Twitter is an online social media website and phenomenon that is spurring a new revolution on the Internet -- and in modern business. More than 50 million users have joined its ranks in the past two years, and Twitter.com is amongst the most heavily used and most influential websites on the Internet.
This online presentation provides an overview of Twitter, its position and context on the Internet relative to other online tools and social media (Web 2.0), and how to use Twitter as a business tool for increasing sales, and building (or safe-guarding) corporate reputation. Presented by Toby Ward, Prescient Digital Media, for IFCA, Insurance and Financial Communicators Association (members only webinar).
How to use social media to leverage your personal brand, build relationships, solve issues, generate desire, stay connected and learn what people are saying about your business. A solid overview of this medium and why every business needs to think about using it.
A half day course on using social media for small business - latest stats, uses and examples of precisely how to deploy social media as part of your online marketing strategy.
Association of Fundraising Professionals G-09 Session. A social media starting guide to help NFP leaders and fundraisers better understand the functionality of key social media platforms.
Indian Social Media trend: Why Nonprofits, Academics, Informal sectors don't ...Sanjukta Basu
This is my presentation delivered at the workshop ‘Creating High Impact and Digital Initiative in India’ organised by ITHAKA with support from the Ford Foundation and assistance from the American Institute of Indian Studies, held from 8th to 10th Dec in Pride Hotel, Bangalore.
I was invited to talk about social media and web strategy for non profits.
You can find more details about the workshop here - http://wp.me/p1xyZ-FA
Bell Bajao Blog, Social Media Case StudySanjukta Basu
I recently prepared a social media case study on the web components of Breakthrough's multimedia campaign against domestic violence, Bell Bajao! This is a slide show of the study. A full text of the case study is available on India Social - http://www.indiasocial.in/case-studies/bellbajao/
How The Internet Can Change Your Career PathKevin Hisko
Presentation at St. Clements School on how the Internet can be leveraged to change your career path. I discus the importance of personal branding and how both Twitter and Linkedin can be used to engage with professors and future bosses.
Twitter is an online social media website and phenomenon that is spurring a new revolution on the Internet -- and in modern business. More than 50 million users have joined its ranks in the past two years, and Twitter.com is amongst the most heavily used and most influential websites on the Internet.
This online presentation provides an overview of Twitter, its position and context on the Internet relative to other online tools and social media (Web 2.0), and how to use Twitter as a business tool for increasing sales, and building (or safe-guarding) corporate reputation. Presented by Toby Ward, Prescient Digital Media, for IFCA, Insurance and Financial Communicators Association (members only webinar).
How to use social media to leverage your personal brand, build relationships, solve issues, generate desire, stay connected and learn what people are saying about your business. A solid overview of this medium and why every business needs to think about using it.
A half day course on using social media for small business - latest stats, uses and examples of precisely how to deploy social media as part of your online marketing strategy.
Full day presentation to real estate Principals in Perth, WA, Australia, by Charlie Gunningham, CoFounder and MD of aussiehome.com.
Tips and techniques on how to use the power of the internet to save ad costs and money. One participant said that the course helped them save $25,000 in ad costs!
Workshop on using social media for small business, presented by Charlie Gunningham of aussiehome.com, to small business owners and managers, Stirling Business Centre, July 20th 2009
Social Media in Real Estate - REIWA Conferenceaussiehome.com
Short 10 min presentation by Charlie Gunningham to REIWA's Annual Conference, 30 Oct 2009 - on possibilities of using social media in real estate marketing
Presentation on Online Marketing- Digital, Social Media, & BeyondShouvanik Dey
This is a one-stop comprehensive course for beginners who want to learn Digital Marketing. The original course was conducted by me over 5 days, with an emphasis on providing information in a fun and interactive manner to a young audience at the University of Ottawa.
Please note that this Digital Marketing course does not cover advanced strategies, but is intended to give a great guide on the different avenues that are available within Digital Marketing for those who are intrigued by it.
As the internet becomes the critical hub for all business and personal communications, discover ten trends that will allow businesses and individuals to differentiate themselves and succeed online.
Jay Berkowitz, CEO, Ten Golden Rules (Twitter @JayBerkowitz)
Facebook and, more recently, Twitter are all the rage on the internet. But do these social networking tools have an application for recruitment? In this session, you will learn how these services can be used to recruit people for your organisation right now. Whilst many dismiss these sites as a fad, how can we easily integrate our recruitment website or ATS into these systems to collect user data?
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At our April 2017 luncheon, Jeff Julian presented on understanding what goes into producing valuable video assets. Then, AMA Iowa welcomed Jeff back to host a video focused workshop in September 2017 where he dove even deeper into the topic of video marketing.
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Rixos Tersane Istanbul Residences Brochure_May2024_ENG.pdfListing Turkey
Tersane Suites Residences is a luxurious real estate project located in the heart of Istanbul, next to the beautiful Golden Horn. This unique development offers hotel concept residences with Rixos management, making it the perfect choice for both homeowners and investors.
The Tersane Suites Residences offers a wide range of options, from studio apartments to spacious four-bedroom units, all designed to the highest standard. The suites are finished with high-quality materials and feature modern, open-plan living spaces, fully-equipped kitchens, and large balconies with stunning views of the city and sea.
One of the standout features of Tersane Suites Residences is the Rixos management, which provides a truly exclusive and upscale living experience. Residents will have access to a range of luxury amenities, including a fitness center, spa, and indoor and outdoor swimming pools. Plus, the on-site restaurants and cafes provide a taste of the local and international cuisine.
The Tersane Suites Residences also offers a great opportunity for investors, as it provides a rental guarantee program. This means that investors can enjoy a steady income stream, with the peace of mind that their property is being managed by a reputable and experienced team.
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The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
500 acres of brilliance await you here at Riverview City which offers modern living, effortless convenience, and a beautiful natural setting. It is a mega township by Magarpatta City in Loni Kalbhor, Pune. Enjoy easy access to work, schools, and fun while experiencing a perfect work-life balance.
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Simpolo Tiles & Bathware
Tile ho,
toh Simpolo.
Since the first steps were taken in 1977, Simpolo Ceramics has carved its niche as a consistently growing organisation with unparalleled innovation and passion rooted in simplicity.
We endure gratification for every experience we offer, created to share something meaningful. It may not resonate with the majority, but that makes us a class apart. If only a handful were to understand the purpose of our existence, we would be proud to have found our believers. Rather, people with whom we can share our beliefs.
VISUALIZER
Design your space in your style with our very own Visualizer. Now, you can choose the tiles of your liking from our wide selection and see how they would look in a space. Select the tile from the multiple options and the visualiser will replace the surfaces in the image with the selected tiles. This way, instead of just your imagination, you can choose the tiles for your place by getting an actual picture of how they would look in a space. So, design your space the way you desire digitally and implement it in real life to get the best results!
You can also share this visualiser with others to help them design their space.
Committed to delighting customers with world-class ceramic products and services. Make Simpolo synonymous with the best quality and set new benchmarks of excellence for all stakeholders. Pursue best business practices with utmost integrity to make Simpolo an exciting organisation to work with, for vendors, channel partners, investors and employees alike.
Gain worldwide recognition in the field of ceramic building products through Research and Innovation and bring an enhanced lifestyle within reach for every household.
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https://listingturkey.com/property/avrupa-konutlari-yenimahalle/
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https://www.leadgeneration.media/blog/b/streamline-your-mca-sales-process-with-pre-qualified-leads
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Keep Your Home Naturally Cool and Warm Out Change in Seasons
Vinra Construction is a private limited company registered under the ROC. The management has an experience of over 15 years of understanding the needs and delivering apt solutions to the end users We are providing turnkey solutions in construction fields. like Construction, Interior Designing Facility Management, Plantation Management, etc..
Vinra Construction Tech Enabled Company for Eco-Friendly Home Construction
Contact With Vinra for a Greener Future >>> Call us @ 888 4898 765
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Flat available for sale
Location- Tupudana, Ranchi
Savitri enclave
Area- 3BHK
Rate- 4000/sq.ft.
Super Build Up Area-1629 sq.ft.
Build-up area-1253 sq.ft.
Rate- 65lakh16k(approx)
Floor available- Flat available in all floor(G+12)
Balcony- 2
Washroom- 2
Parking - CAR PARKING
Amenities- Joggers track,temple, children's park,gym,banquet hall (5 Lakh)
Possession year (Handover year)- Dec 2025
Outside View from the apartment and flat balcony is very beautiful.
For more information contact AASHIYANA STAR PROPERTIES
7766900371
3. Our Mission “ putting media power back in our clients’ hands ”
4. Ad Spend in Australia - 09/10*1. Takeaway Food …..….$3343m 2. Real Estate Agents ……...$1563m3. Auto Industry ……….$997m4. Banks ……….$966m5. Supermarkets ……….$774mSource: IBIS World Research, July 2009
5. Internet Media:the power back in your hands1. Your Site + Google2. Facebook3. Twitter 4. Enewsletters5. Blogging
6. YOUR SITE = YOUR MEDIA_ Your brand / differentiation_ Only your listings_ Your message_ Grab emails_ Make a connection_ Your broadcast
7. YOUR SITE : latest_ is it in old/latest language? _ how it is on Google?_ does it upload to Google RE?_ does it have latest features?_ video? Mapping? StreetView? Blog? etc… etc…
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9. asp vsaspx (Dotnet)_ asp no longer supported (but will work)_ asp will not support future innovations_ aspx search more robust + faster_ aspx better support, XML-componentswe’ve not coded in asp since mid 2007
10. 1. GOOGLE – being found (SEO)_ It’s not rocket science_ Google reads text_ Title tag (80 characters)_ blogs are great_ update/fresh
14. Just a few case examples…_ “broome real estate” hutchrealstate.com.au_ “northbridge apartments for sale” limnios.com _ “subiaco real estate” paxtonhoad.com.au
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18. 1. GOOGLE – being found (SEO)_ think of phrases they’d put in (now!)_ test them out on Google…_ how do you fare?_ employ SEO tactics_ keep an eye on it, brag about it!_ it’s credibility (free organic search)
19. 2. GOOGLE Real Estate_ July 6th, 2009, 3pm_ new way of being found_ aussiehome, REIWA, upload for you_ your web sites can also be uploaded_ REA and domain are not (yet?ever?) REIWA Property Management Breakfast, 16th July 2009 Slide 19
24. 2. GOOGLE Real Estate_ get yourself on there ($150 to code it)_ future: your web site + google?_ makes your site most important_ is there any danger here? Not for you, but YES for large real estate portal biz models REIWA Property Management Breakfast, 16th July 2009 Slide 24
26. Do your own FACEBOOK Profile Page free ‘n’ easy to set up people find you you’re in control 540,000 in Perth more > 40 than < 20 500+/day in Perth join
30. Set up a FACEBOOK Group/Business Page Invite ‘fans’ publish events, goings on interactive shop window Walls, Photos, discussions Import blog feed, apps
34. FACEBOOK Fan Box Have your FB Business page Update your site + advertise FB page
35. Post your own FACEBOOK Ads Direct + targetted Set a budget Easy to set up, edit, cancel + monitor 12mn+ views ($1400)
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38. Post your own FACEBOOK Ads Bid / Budget Impressions Clicks Click Thru Rate Cost per Click Cost / Thousand Imp’s
39. Create your FACEBOOK Ads Click Advertising CREATE AN ADVERT Design Target Pricing
40. FACEBOOK Policy Addictive Time Wasting Haven’t got time! You need a policy, and stick to it Have a reason, WIIFT, part of marketing
41. SOCIAL MEDIA in Aus (Jun09)_ Facebook: 6mn visitors (+95% p.a.)_ MySpace: 3.5mn (only +5%)_ Twitter: 800,000 (up from 13,000)_ 70%+ net users visited social netwks(+29%)_ Twitter the fastest growing REIWA Property Management Breakfast, 16th July 2009 Slide 41
42. 3. TWITTER_ conversations in 140 characters_ easy + very powerful _ unique web address (twitter.com/…)_ link to site, updates, join in_ listings, news, events, h/opens… REIWA Property Management Breakfast, 16th July 2009 Slide 42
47. 3. TWITTER_ choosing your name_ background image_ what to say?_ what to pass on (RT)_ who to do it? REIWA Property Management Breakfast, 16th July 2009 Slide 47
48. 3. TWITTER_ world’s best search engine?_ find out what ppl are saying about anything, including you! respond_ pass on interesting tweets (RT)_ join in the conversation_ make connections REIWA Property Management Breakfast, 16th July 2009 Slide 48
49. 3. TWITTER_ it’s your own radio broadcast_ it can update FB for you_ tweets can be imported to site_ look tech savvy!_ brand yourself/company_ talk direct to your clients/prospects REIWA Property Management Breakfast, 16th July 2009 Slide 49
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51. 3. TWITTER extensions_ iphone/blackberry apps_ tweetdeck (organises it all)_ twitpic.com (photos out as tweets) REIWA Property Management Breakfast, 16th July 2009 Slide 51
52. TWITPIC.com App that synchs with twitter Take photo, upload + then it becomes a tweet with a link to the photo Can be done from mobile http://twitpic.com/photos/chazgunningham
53. 4. eNewsletters_ client database_ easy to edit templates_ flick the switch, off they go_ news, events, stats, advice_ no print cost, collect emails REIWA Property Management Breakfast, 16th July 2009 Slide 53
54. 4. eNewsletters_ enewslettersonline.com (Vic Park, talk with Sue Nesci, $695 set up, from $275/yr)_ custom made one; inc SMS too? (talk to aussiehome.com, can be custom made, linked to site) REIWA Property Management Breakfast, 16th July 2009 Slide 54
55. 4. eNewsletters_ sign up from yr web site_ unsubscribe/privacy_ keep top of mind, direct_ WIIFT REIWA Property Management Breakfast, 16th July 2009 Slide 55
56. 5. Video/Podcasts_ video = compulsive on the web_ podcasts = usu. Audio_ interact directly_ upload to Youtube REIWA Property Management Breakfast, 16th July 2009 Slide 56
63. 5. Podcasts_ record audio_ convert to podcast (byoaudio.com)_ paste web address onto property_ testimonials, talk about property, the area, the market… REIWA Property Management Breakfast, 16th July 2009 Slide 63
64. 6. Blogs_ interactive 2-way web pages_ you “post” an opinion/story/view + allow public to comment_ you have a lot to say!_ and if you listen, you can learn too REIWA Property Management Breakfast, 16th July 2009 Slide 64
65. Advantages SOCIAL MEDIA- Cheap! and fast/instant- Reach / Accessible- Can be updated/improved- Democratic (power to the little guy)- It involves your clients (directly)
66. BLOGS- a “web log”- leave comments, post- Start your own- video blog (“vlog”)DEMO - http://blog.aussiehome.com, incl back engine
67. BLOGGING SOFTWARE1. Blogger.com (Google)2. Wordpress.org (popular, purists) 3. DotNetBlogEngine(Microsoft)latter can fit right inside your site
68. THE RULES… not expensive in $’s Blog often, blog interesting Show yourpassion Encourage staff to blog Be authentic Ideas spread Allow publicto comment
69. BENEFITS? Better Traffic & SEO to your site Fun, empowering for you/staff Listen + Learn from your public Gather interesting content What goes around comes around “Markets are conversations”
74. Flickr.com Est 2004 Photo sharing Galleries, comments Company web address 3.6bn images Bought by Yahoo!
75. Flickr.com Tag photos Organise into sets Storage for blog pix Create your own space Need yahoo email (free)
76. USED TOGETHER – rinse and recycle - use bit.ly and tweet the links - comment on blogs - blog + tweet links to blog post - photo (twitpic) and upload - link twitter to Facebook updates
77. SOCIAL MEDIA POLICY- our clients & prospects are here- we are going to be here- we’re not going to be distracted- we are going to engage, contribute- we will listen, and learn- we will not talk business (much)
78. THANK YOU! _ loads of ideas_ feedback forms/follow ups?- for these slides, contact me…charlie@aussiehome.com