2014 EVA/Minerva Jerusalem International Conference on Digitisation of Cultural Heritage http://2014.minervaisrael.org.il http://www.digital-heritage.org.il

1. EVA
Minerva
Jerusalem
2014
Digital
Crea9vity
and
Culture
in
Local
London
and
Beyond:
From
Ar9sts
&
Designers
to
Public
Broadcas9ng
&
Theatre
Event
Cinema

2. Camden

3. London
Borough
Map

4. Camden
Wards
(with
elec9on
results)

5. Camden

6. Hampstead
(Village)
Bloomsbury
Ken9sh
Town
St
Pancras
&
Somers
Town
Camden
Town
Camden:
drilling
down
Five
local
towns
/
villages

7. Brent
Westminster
Haringey
Islington
Barnet
Camden
City
of
London
Camden’s
Neighbouring
Boroughs

8. Camden’s
Ar9sts,
Designers
and
Crea9ve
Industries

9. Greenwich
1

10. Greenwich
connec9ons

11. Greenwich

12. Tower
Hamlets
Lewisham
Barking
Bexley
Newham
Greenwich
Bromley
Greenwich
and
its
neighbours

15. Greenwich
ar9sts
and
crea9ve
industries

16. Department
of
Design
Futures
at
the
University
of
Greenwich

17. Jeremy
Gardiner
–
Landscape
painter
and
digital
ar9st
based
between
Greenwich
and
Camden

18. Jeremy
Gardiner

22. Nicholas
Brealey
Publishing;
New
edi9on
edi9on
(8
April
1999)

29. DIGITAL
EVENT
CINEMA
EC
‘LIVE-­‐CASTING’
ENGLISH
&
GERMAN
THEATRE
TO
MULTIPLE
INTERNATIONAL
‘BIG
SCREEN’AUDIENCES
:
ACHIEVABLE
&
SUSTAINABLE
DREAMS?

30. Na9onal
Theatre,
London

31. Outline
of
Paper
• History
–
present
and
future
• Technology,
ar9s9c
design
choices
–
audiences
and
liveness
• A
future
dream:
2008
Live-­‐Cas9ng
–
two
German
plays
to
London
• First
steps
and
possible
evolu9on
• Concluding
remarks

32. Origins
and
Early
Years
2006-­‐2009
• Opera
in
lead
• New
York
‘Met’
–
the
bold
innovator
• Paris
Opera
&
Royal
Opera
House
–
followed
rapidly
• Berlin
Philharmonic
–
another
fast
follower
• Other
high
culture
genres
-­‐
started

33. The
2010’s:
Rapid
Growth
• New
York
Met
keeps
leading
posi9on:
some
problems,
now
resolved
• Theatre
goes
to
top
posi9on
in
UK
-­‐
Na9onal
Theatre,
NT
Live,
led
by
young
American
David
Sobel
hcp://www.theguardian.com/culture-­‐professionals-­‐network/culture-­‐professionals-­‐blog/2012/
apr/10/david-­‐sabel-­‐digital-­‐na9onal-­‐theatre
-­‐
Royal
Shakespeare
Company

34. Top
9
Event-­‐cinema
Successes
in
UK
• War
Horse
(Na9onal
Theatre,
NT
Live)
• Billy
Elliot
the
Musical
• Monty
Python
Live
(O2
London)
• Skylight
(NT
Live)
• Curious
incident
of
the
dog
...
(NT
Live)
• King
Lear
(NT
Live)
• Coriolanus
NT
Live)
• Andre
Rieu
Maastricht
Concert
(concert)
• Sleeping
Beauty
(Royal
Ballet)
• ntlive.na9onaltheatre.org.uk

35. Adapta9ons
Community
–
academic
views
• ‘live
cinema-­‐
a
popular
and
powerful
theatre
form
for
the
future’
(Wyver)
•
‘a
new
and
dis6nc6ve
cultural
form’
(Cochrane
&
Bonner)
• ‘a
new
mode
of
literary
adapta6on,
with
a
complex
set
of
a:endant
ques6ons
about
the
nature
of
‘liveness’
(Wardle).

36. Technology
and
its
U9lisa9on
• 2D
vs
3
D
-­‐
7
country
analysis
-­‐
2.6%
3D
in
Sweden
-­‐
14.3%
in
Germany/Austria
• 3D
provided
ini9al
assistance
to
Live-­‐Cas9ng
but
situa9on
has
changed.
‘One
area
that
is
less
a
driver
for
EC
than
for
cinemas
is
3D:
only
8%
0f
UK
events
were
in
3D
in
2012,
down
from
17%
in
2011’
(Hancock,
2013)

37. Concluding
Remarks
1
• General
field
of
Event-­‐Cinema/Live-­‐Cas9ng
expanding
‘
-­‐
the
sector
[globally]
will
account
for
5%
of
global
box
office
by
the
end
of
2015,
and
could
reach
$1
billion
in
2017'
(Cited
by
Robert
Mitchell
[2014]).

38. Concluding
Remarks
2
• Expecta9ons
include
another
push
from
Rio
Cultural
Olympiad
and
Olympic
Games
• Met
is
s9ll
the
leader
• Theatre
now
number
one
in
UK
• Educa9onal
market
opportuni9es
promising
(see
James
Morris,
Ravensbourne
EVA
Berlin
paper)
• In
German
language
Europe
...
??

39. Concluding
Remarks
3
• Possibly
Interested
in
Par9cipa9ng??
• Talk
with
me
or
email:
jrhemsley@hotmail.com
• THANK
YOU
FOR
YOUR
ATTENTION!!