About Communications consultant and researcher with a special interest in the interaction between fiction, place and media. Partner at the Stockholm-based PR and communications agency Cloudberry, Urban Souls and Value Field. Part-time PhD student in marketing at the School of Business and Economics at the Swedish speaking university in Finland, Åbo Akademi University, Turku. I live in Stockholm, with my wife and two daughters. Special competence in urban development, place branding and creative industries.