This is a presentation from the webinar on June 12, 2012 where we presented an update regarding this year's KWD Webranking. During the webinar we present key dates, highlights from the background research as well as some major updates to the scoring criteria. We have also introduced a new classification of companies into industries which is based on the ICB super sectors, which will be used to create industry lists that cuts across countries.
Leveraging Social Media to Reach B2B CustomersAlex Flagg
When you think of social media, do you think of running Facebook contests and videos of cats playing Patty Cake? Think again. Your B2B customers are increasingly using social media to gather product information and short list vendors.
This presentation covers 1) How B2B customers behave differently than their consumer counterparts, 2) How to develop and orchestrate an editorial plan to reach your B2B audience, 3) Recruiting your social media ambassadors, 4) The importance of Search Engine Optimization 5) Measuring the Share of Conversation.
Alex Flagg
Manager, Social Media and Digital Content Enablement
HP Enterprise Segment Marketing
In HP’s Worldwide Enterprise Segment, Alex leads a unique organization dedicated to increasing HP’s influence and participation in key B2B conversations with customers through social media channels. Alex is a dynamic B2B marketer with more than 18 years experience leading teams and running strategic marketing programs for HP, Sun, Microsoft, and AT&T. In his advertising career, Alex was among the first to buy online media in 1995 and helped shape the industry by proposing the first Internet advertising standards. Alex has a deep understanding of how to create engaging B2B editorial content, how to leverage social media to maximize content reach and how to utilize search engine optimization to ensure content find-ability and relevance.
Leveraging Social Media to Drive B2B InfluenceAlex Flagg
Learn about how to create a social media influencer program by developing the social media skills of your own employee subject matter experts to drive demand.
Investor Relations in the Age of New MediaDave Hogan
This presentation was delivered March 14, 2011, at the SNL Financial Bank Investor Relations Symposium at the New York Stock Exchange in New York, NY, USA.
Canada Media Marketplace, Tim Marklein, April 12, 2010Tim Marklein
This was my professional development presentation on "Evaluating & Measuring Online Media Coverage," presented April 12, 2010 to the travel PR and marketing leaders at Canada Media Marketplace in San Francisco, hosted by the Canadian Tourism Commission (Weber Shandwick client)
Mark James, VP Economic and Business Development gave this presentation to a group of business and economic development professionals in Athens, Ohio on April 24, 2013. Mark was invited by the Voinovich School within Ohio University.
LinkedIn Financial Services Webinar Part 1 - 6-13-2012LinkedIn
High Net Worth Investors Pt. 1 - Social Media’s Influence Among Affluent Investors
This deck takes a closer look at new research from LinkedIn and Cogent Research about how affluent investors use social media to inform their finance decisions. By Marie Rice and Chris Savio from Cogent Research and Jake Raroque from LinkedIn.
Social Media Measurement, ROI and Business OutcomesTim Marklein
Presentation on "Social Media Measurement, ROI and Business Outcomes" -- delivered by Tim Marklein, Executive VP of Measurement & Strategy for Weber Shandwick -- presented to attendees of 2nd European Summit on PR Measurement, hosted by AMEC and IPR -- June 16, 2010 in Barcelona, Spain
Leveraging Social Media to Reach B2B CustomersAlex Flagg
When you think of social media, do you think of running Facebook contests and videos of cats playing Patty Cake? Think again. Your B2B customers are increasingly using social media to gather product information and short list vendors.
This presentation covers 1) How B2B customers behave differently than their consumer counterparts, 2) How to develop and orchestrate an editorial plan to reach your B2B audience, 3) Recruiting your social media ambassadors, 4) The importance of Search Engine Optimization 5) Measuring the Share of Conversation.
Alex Flagg
Manager, Social Media and Digital Content Enablement
HP Enterprise Segment Marketing
In HP’s Worldwide Enterprise Segment, Alex leads a unique organization dedicated to increasing HP’s influence and participation in key B2B conversations with customers through social media channels. Alex is a dynamic B2B marketer with more than 18 years experience leading teams and running strategic marketing programs for HP, Sun, Microsoft, and AT&T. In his advertising career, Alex was among the first to buy online media in 1995 and helped shape the industry by proposing the first Internet advertising standards. Alex has a deep understanding of how to create engaging B2B editorial content, how to leverage social media to maximize content reach and how to utilize search engine optimization to ensure content find-ability and relevance.
Leveraging Social Media to Drive B2B InfluenceAlex Flagg
Learn about how to create a social media influencer program by developing the social media skills of your own employee subject matter experts to drive demand.
Investor Relations in the Age of New MediaDave Hogan
This presentation was delivered March 14, 2011, at the SNL Financial Bank Investor Relations Symposium at the New York Stock Exchange in New York, NY, USA.
Canada Media Marketplace, Tim Marklein, April 12, 2010Tim Marklein
This was my professional development presentation on "Evaluating & Measuring Online Media Coverage," presented April 12, 2010 to the travel PR and marketing leaders at Canada Media Marketplace in San Francisco, hosted by the Canadian Tourism Commission (Weber Shandwick client)
Mark James, VP Economic and Business Development gave this presentation to a group of business and economic development professionals in Athens, Ohio on April 24, 2013. Mark was invited by the Voinovich School within Ohio University.
LinkedIn Financial Services Webinar Part 1 - 6-13-2012LinkedIn
High Net Worth Investors Pt. 1 - Social Media’s Influence Among Affluent Investors
This deck takes a closer look at new research from LinkedIn and Cogent Research about how affluent investors use social media to inform their finance decisions. By Marie Rice and Chris Savio from Cogent Research and Jake Raroque from LinkedIn.
Social Media Measurement, ROI and Business OutcomesTim Marklein
Presentation on "Social Media Measurement, ROI and Business Outcomes" -- delivered by Tim Marklein, Executive VP of Measurement & Strategy for Weber Shandwick -- presented to attendees of 2nd European Summit on PR Measurement, hosted by AMEC and IPR -- June 16, 2010 in Barcelona, Spain
Webinar Presentation: Influencing IT Decisions with SocialLinkedIn
B2B IT buyers are flocking to social networks to help inform purchase decisions and validate information from other sources. In fact, 85% now use social networks for business purposes. As an IT marketer, how do you adapt to this changing digital landscape?
This webinar from February 2013 presented results from a study commissioned by LinkedIn and conducted by Forrester Consulting Group and Research Now.
We also revealed:
• Why and how IT decision makers use social networks
• Which social platforms are most valuable
• How IT marketers like HP have leveraged social to influence decision makers
• Best practices for IT marketers to leverage social in their marketing mix
Effectively Leveraging Social Media as a Support ChannelTatyana Kanzaveli
Presentation done by John Ragsdale at the meetup for Bay Area Executives:
http://www.meetup.com/BayAreaExecutives/
Social media are fast-tracking to becoming important channels for customer support. In fact, our data shows that 57% of technology companies have a customer discussion forum, and 36% already embrace Twitter as a method for starting conversations with customers. Join us for an interactive lunch presentation to hear John Ragsdale, VP of technology research at Technology Services Industry Association (TSIA), share the advantages and risks of embracing social media for support, as well as data from TSIA’s social media survey.
Disruptive digital workplace: 3 approachesJane McConnell
The digital workplace disrupts enterprises. It challenges traditional ways of doing things. This presentation offers 3 approaches to defining your strategy towards the "digital workplace mode".
How to Use Search and Social Networks for Lead GenerationPaul Gillin
Qualified lead generation, which is the holy grail of B2B marketing, is being reinvented by online tools. Traditional outbound marketing relied upon scatter-shot techniques like advertising, direct mail, and events to attract prospects. Today, search engines and social networks have evolved this process into a much more targeted and conversation-focused approach.
Today's new breed of effective lead generation combines keyword optimization and link-building strategies (inbound marketing) with strategic participation in social networks (outbound marketing). Result: social media and search engines can deliver qualified leads at a dramatically lower cost than traditional means.
These new approaches to lead generation require more active participation by marketing organizations than in the past, but the payoff is in higher quality leads, faster closing times, and less waste.
This presentation covers:
*The power of long tail search optimization
*How to identify prospects who are seeking your products and services through public social networks
*How analytics and social CRM can dramatically improve lead quality
*How to target messages to reach prospects at the optimal point in the sales cycle
NIRI Capital Social Media and Investor Relations - January 6, 2010Darrell Heaps
Slides from a presentation I gave to the NIRI Capital Area Chapter on Jan 6, 2010. Some of the slides are repetitive from previous presentations. Includes an overview of the recent trends of how social media is being used for investor relations.
How Social Networks are Delivering on the Failed Promise of Knowledge ManagementPaul Gillin
Organizations are inherently social, and when they enable people to reach out and find each other, connections are formed and discoveries are made that transcend org charts. But Intranet 2.0 isn't a zero-sum game. Open communication challenges traditional lines of authority and may be seen as a threat to those who are invested in existing structures. In fact, the biggest barriers to internal social network adoption are political, not technical. In an economy that demands innovation, resourcefulness and knowledge efficiency, do we really have any choice but to change? This presentation looks at how social networks are transforming the way businesses operate and at the bitter medicine some companies must swallow in order to realize their potential.
Handout used in Professional Learning Laboratory webinar held on August 31, 2010 entitled Social Media for the Practical Economic Development Professional.
The Digital Workplace in the Connected OganizationJane McConnell
Gave this presentation in a private briefing for a management team in a global company in Europe. It's about the digital workplace and how it's changing processes, practices and roles in organizations.
Stay Relevant: Map Your Interactive White Papers to the Buyer's JourneyAlinean, Inc.
The basic white paper is still one of the most important pieces of marketing content used and trusted as the key buying decision tool by over 60% of IT buyers (SiriusDecisions 2010).
How to make social media work for Investor Relations - January 31, 2012Darrell Heaps
Darrell Heaps, co-founder and CEO of Q4 Web Systems (Q4), leads a session aiming to equip IRO's with the knowledge and tools to start tackling these tough questions. Social media can be a powerful tool — make sure it is one working FOR you and not against you.
Getting Started with Enterprise Social NetworkingDavid Stephens
This presentation is to introduce social software and social networking. It includes a demo of Lotus Connections and some information on how to get started quickly with a Lotus Connections deployment.
How to reach INBOUND
Letters to the editor may be sent to: editor@ccapro.com
About Contact Center Association (CCA)
CCA provides professionals with information, education, training and professional networking opportunities.
724 S Tejon Suite C • Colorado Springs Colorado, 80903 • 719.476.0289
www.contactcenterassociation.com
INBOUND is digitally published by CCA. It is a bi-monthly magazine which focuses on contact center operations and topics impacting the contact center industry and practitioner.
Editorial Submissions
Visit contactcenterassociation.com to learn more about submitting editorial to INBOUND.
I recently gave a keynote presentation in Slovenia on the business value of using social and collaborative tools to solve employee facing business problems. This is that presentation, enjoy and feel free to share!
Investor Relations 2 0 - Global Benchmark Study 2012 - University of LeipzigKristin Koehler
Empirical study investigating how corporations in the United States, Germany, United Kingdom, France, and Japan use social media for financial communications, both on their own websites and on external platforms including mobile channels. Global benchmark of 190 companies including the 150 largest firms listed on DJIA (Dow Jones Industrial Average, USA), FTSE (Financial Times London Stock Exchange Index, UK), CAC (Cotation Assistée en Continu quarante, France), DAX (Deutscher Aktien-Index, Germany), NIKKEI (Nihon Keizai Shimbun Index, Japan), as well as the top 10 companies in regard to market cap, and the top 10 companies in regard to performance of the US mid- and small-cap indices Russell Midcap and Russell 2000. As the third annual study in a row, this research provides longitudinal data and in-depth analysis based on content analysis and statistical evaluation. Authors: Ansgar Zerfass and Kristin Koehler, University of Leipzig, Germany.
Originally presented at the Boston KM Forum meeting at Bentley, Wednesday, April 9, 2008.
At the time, our first-quarter 2008 “Market IQ” on Enterprise 2.0 had just been completed, and a survey of 441 people revealed a subset who are having more success with Enterprise 2.0 than the general survey population. Does Enterprise 2.0 signify the birth of KM 2.0? We’ll examine some of the findings, and discuss the implications for new and old KM implementations.
A summary of the KWD Webranking 2012-2013 - how does it work, what does the capital market and the job seekers expect, what companies do this well. And who are the winners in Sweden.
Global Trends in New Media and the Investment CommunityQ4 Web Systems
This presentation was given by Sheryl Joyce, Q4's Vice President Marketing & Communications at the NIRI Cleveland Chapter in Ohio on December 6, 2012.
In it, she shares some of the emerging trends that are changing the way IROs think about their online communications strategy.
Webinar Presentation: Influencing IT Decisions with SocialLinkedIn
B2B IT buyers are flocking to social networks to help inform purchase decisions and validate information from other sources. In fact, 85% now use social networks for business purposes. As an IT marketer, how do you adapt to this changing digital landscape?
This webinar from February 2013 presented results from a study commissioned by LinkedIn and conducted by Forrester Consulting Group and Research Now.
We also revealed:
• Why and how IT decision makers use social networks
• Which social platforms are most valuable
• How IT marketers like HP have leveraged social to influence decision makers
• Best practices for IT marketers to leverage social in their marketing mix
Effectively Leveraging Social Media as a Support ChannelTatyana Kanzaveli
Presentation done by John Ragsdale at the meetup for Bay Area Executives:
http://www.meetup.com/BayAreaExecutives/
Social media are fast-tracking to becoming important channels for customer support. In fact, our data shows that 57% of technology companies have a customer discussion forum, and 36% already embrace Twitter as a method for starting conversations with customers. Join us for an interactive lunch presentation to hear John Ragsdale, VP of technology research at Technology Services Industry Association (TSIA), share the advantages and risks of embracing social media for support, as well as data from TSIA’s social media survey.
Disruptive digital workplace: 3 approachesJane McConnell
The digital workplace disrupts enterprises. It challenges traditional ways of doing things. This presentation offers 3 approaches to defining your strategy towards the "digital workplace mode".
How to Use Search and Social Networks for Lead GenerationPaul Gillin
Qualified lead generation, which is the holy grail of B2B marketing, is being reinvented by online tools. Traditional outbound marketing relied upon scatter-shot techniques like advertising, direct mail, and events to attract prospects. Today, search engines and social networks have evolved this process into a much more targeted and conversation-focused approach.
Today's new breed of effective lead generation combines keyword optimization and link-building strategies (inbound marketing) with strategic participation in social networks (outbound marketing). Result: social media and search engines can deliver qualified leads at a dramatically lower cost than traditional means.
These new approaches to lead generation require more active participation by marketing organizations than in the past, but the payoff is in higher quality leads, faster closing times, and less waste.
This presentation covers:
*The power of long tail search optimization
*How to identify prospects who are seeking your products and services through public social networks
*How analytics and social CRM can dramatically improve lead quality
*How to target messages to reach prospects at the optimal point in the sales cycle
NIRI Capital Social Media and Investor Relations - January 6, 2010Darrell Heaps
Slides from a presentation I gave to the NIRI Capital Area Chapter on Jan 6, 2010. Some of the slides are repetitive from previous presentations. Includes an overview of the recent trends of how social media is being used for investor relations.
How Social Networks are Delivering on the Failed Promise of Knowledge ManagementPaul Gillin
Organizations are inherently social, and when they enable people to reach out and find each other, connections are formed and discoveries are made that transcend org charts. But Intranet 2.0 isn't a zero-sum game. Open communication challenges traditional lines of authority and may be seen as a threat to those who are invested in existing structures. In fact, the biggest barriers to internal social network adoption are political, not technical. In an economy that demands innovation, resourcefulness and knowledge efficiency, do we really have any choice but to change? This presentation looks at how social networks are transforming the way businesses operate and at the bitter medicine some companies must swallow in order to realize their potential.
Handout used in Professional Learning Laboratory webinar held on August 31, 2010 entitled Social Media for the Practical Economic Development Professional.
The Digital Workplace in the Connected OganizationJane McConnell
Gave this presentation in a private briefing for a management team in a global company in Europe. It's about the digital workplace and how it's changing processes, practices and roles in organizations.
Stay Relevant: Map Your Interactive White Papers to the Buyer's JourneyAlinean, Inc.
The basic white paper is still one of the most important pieces of marketing content used and trusted as the key buying decision tool by over 60% of IT buyers (SiriusDecisions 2010).
How to make social media work for Investor Relations - January 31, 2012Darrell Heaps
Darrell Heaps, co-founder and CEO of Q4 Web Systems (Q4), leads a session aiming to equip IRO's with the knowledge and tools to start tackling these tough questions. Social media can be a powerful tool — make sure it is one working FOR you and not against you.
Getting Started with Enterprise Social NetworkingDavid Stephens
This presentation is to introduce social software and social networking. It includes a demo of Lotus Connections and some information on how to get started quickly with a Lotus Connections deployment.
How to reach INBOUND
Letters to the editor may be sent to: editor@ccapro.com
About Contact Center Association (CCA)
CCA provides professionals with information, education, training and professional networking opportunities.
724 S Tejon Suite C • Colorado Springs Colorado, 80903 • 719.476.0289
www.contactcenterassociation.com
INBOUND is digitally published by CCA. It is a bi-monthly magazine which focuses on contact center operations and topics impacting the contact center industry and practitioner.
Editorial Submissions
Visit contactcenterassociation.com to learn more about submitting editorial to INBOUND.
I recently gave a keynote presentation in Slovenia on the business value of using social and collaborative tools to solve employee facing business problems. This is that presentation, enjoy and feel free to share!
Investor Relations 2 0 - Global Benchmark Study 2012 - University of LeipzigKristin Koehler
Empirical study investigating how corporations in the United States, Germany, United Kingdom, France, and Japan use social media for financial communications, both on their own websites and on external platforms including mobile channels. Global benchmark of 190 companies including the 150 largest firms listed on DJIA (Dow Jones Industrial Average, USA), FTSE (Financial Times London Stock Exchange Index, UK), CAC (Cotation Assistée en Continu quarante, France), DAX (Deutscher Aktien-Index, Germany), NIKKEI (Nihon Keizai Shimbun Index, Japan), as well as the top 10 companies in regard to market cap, and the top 10 companies in regard to performance of the US mid- and small-cap indices Russell Midcap and Russell 2000. As the third annual study in a row, this research provides longitudinal data and in-depth analysis based on content analysis and statistical evaluation. Authors: Ansgar Zerfass and Kristin Koehler, University of Leipzig, Germany.
Originally presented at the Boston KM Forum meeting at Bentley, Wednesday, April 9, 2008.
At the time, our first-quarter 2008 “Market IQ” on Enterprise 2.0 had just been completed, and a survey of 441 people revealed a subset who are having more success with Enterprise 2.0 than the general survey population. Does Enterprise 2.0 signify the birth of KM 2.0? We’ll examine some of the findings, and discuss the implications for new and old KM implementations.
A summary of the KWD Webranking 2012-2013 - how does it work, what does the capital market and the job seekers expect, what companies do this well. And who are the winners in Sweden.
Global Trends in New Media and the Investment CommunityQ4 Web Systems
This presentation was given by Sheryl Joyce, Q4's Vice President Marketing & Communications at the NIRI Cleveland Chapter in Ohio on December 6, 2012.
In it, she shares some of the emerging trends that are changing the way IROs think about their online communications strategy.
In this webinar, Prescient’s President and CEO Toby Ward discusses the secrets to convincing senior executives about the value of an intranet redesign.
MHR Analytics Summit 2018 | Value Profiling: How to Identify the Real Challen...MHR Analytics
MHR Analytics is committed to helping every organisation use this mass of data to obtain actionable insights for real growth. Learn how to identify the real challenges for your organisation from Max Blumberg of the Blumberg Partnership, workforce, Salesforce and analytics advisor.
The New Investor Web & Social Media - March 13, 2012Q4 Web Systems
On March 13, 2012 Q4's CEO, Darrell Heaps moderated a discussion that centred around the emergence of the investor web and social media as an important channel for investors to gather and share ideas.
Q4 Web Systems + Follow The New Investor Web & Social Media - March 13, 2012Darrell Heaps
On March 13, 2012 Q4's CEO, Darrell Heaps moderated a discussion that centred around the emergence of the investor web and social media as an important channel for investors to gather and share ideas.
We had three great panelists including: Brian Rivel, President, Rivel Research Group; Kelly Freeman, Manager Investor Relations, PotashCorp; and Heather Hunter, Director, Marketing Communications, Safeguard Scientifics.
Listen in and you'll:
- Discover the most recent trends in online communications
- Hear how an integrated approach using the IR website and social media can help expand your reach and attract and influence investors.
- Learn what tools, channels and tactics should be employed to maximize an integrated approach to online communications.
What do analysts and journalists really expect from your website? Best practice and key trends. Challenges and opportunities for 2012. (Phil Marchant, KWD)
Slides used in the WEBINAR - Data-driven Organizational Design to improve efficiency and productivity an AI powered technique held on Friday 14th January, 2022
Canterbury Tech July 2022 - Digital Journey ideas.pdfDouglas Talbot
Talk on digital maturity and complexity with a framework to consider the interrelatedness of organisational functions. Given at Canterbury Tech meetup July 2022.
Includes some digital bad habits and dysfunctions and a reading list for inspiration.
Addressing Top CEO Priorities through Social Media Marketing and MetricsJacques Pavlenyi
Presented at the August 21 2012 Business Marketing Association's Southern California Chapter meeting. The world is changing - becoming more social, even in traditionally conservative B2B. B2B marketing is maturing, with social leading to more measurable successes. But taking b2b social media marketing to the next level is easier than you might think. This presentation hopes to help you:
-- Understand how to better align social media marketing with key strategic initiatives
-- Learn how to focus on the social metrics that matter
-- See applicable examples of real b2b social media marketing benefits
These views are my own and do not represent those of my employer.
How to setup and lead digital transformation capability (CIOs perspectives)Livingstone Advisory
Presented at the University of Technology, Sydney's DigiSAS Lab Seminar "Adaptive strategic journey management for leading digital transformations", Rob explores Digital transformation scorecard, The current CIO landscape, CIOs leading enterprise digital transformation capabilities - why this is important and some of the critical success factors
Narrated Youtube version available here: https://youtu.be/XJLa-fgDVcA
How do you create a content strategy and then execute content assets throughout the buying cycle? In this session, Curt will show you how his team at MasterControl has developed a process for content creation, and how that content is found and delivered
to prospects and customers. In this session, you’ll learn:
• Where the content marketing strategy starts and getting buy-in
• What types of content works best at different parts of the buying cycle
• The best way to integrate content marketing into the entire marketing strategy
How to attract job seekers with corporate communicationComprend
We have asked students and employees how they use social media and corporate websites when looking for a job and what type of content they are interested in. In this report you will get the answers and tips on what kind of content to produce.
Annual reports in digital channels 2014 - Sharable scalable and usable Comprend
Presentation from H&H's Annual Report seminar. Magnus Backteman, Director at KW Digital, shared his thought on driving forces changing the future of reporting and the advantages digital solutions hold.
Delbar, skalbar, användbar - årsredovisning i digitala kanalerComprend
Presentation från Hallvarsson & Halvarsson och KW Digitals Årsredovisningsseminarium 2014. Delbar, skalbar, användbar - årsredovisning i digitala kanaler. Trender och möjligheter för digital rapportering.
What the world's most shared website on Facebook can teach digital corporate ...Comprend
The website Upworthy.com is called the fastest growing media site of all time. With descriptive headlines and engaging content they challenge the traditional media. In this presentation you will find out how to apply the succesful methods of Upworthy to your corporate communication content.
KWD Web Management Report 2014 (open resource)Comprend
We asked web managers and others responsible for
corporate websites about the challenges they face in 2014
and what prioritises they will focus on. 116 professionals
from 96 companies in 18 countries participated in the
survey. 42% of the companies that took part in the survey
are in Financial Times’ Europe 500. These are our findings
from the survey.
How the brain reacts to a slow corporate websiteComprend
Websites just keep getting heavier and heavier today. Heavy pages are slow pages. And people don't like slow. Learn how the brain reacts to a slow corporate website, what the consequence are and how should you design your website to please your visitors.
Mobile and apps in corporate communicationsComprend
Making perfect use of mobile channels for corporate communications, investor relations, B2B, B2C and B2E. A workshop presentation from the KWD Webranking event 2014.
Workshop: Content marketing in a corporate context - 2014Comprend
This workshop about content marketing in a digital corporate communication context was held during the KWD Webranking event. Workshop leaders from KW Digital were Joakim Arhammar, Content Strategist and Sara Hernandez, Client Director
Web managers' challenges - social media, content and mobileComprend
A summary of the the challenges that web managers of corporate websites stand before. The major challenges are matched with what the stakeholders find important, to see if the challenges are to be taken seriously. Each challenge is followed by a checklist and some good advice.
Presentation from the Italian KWD Webranking Awards in Milan 13 December 2013.
Customisation is the future of annual reporting. A presentation about digital...Comprend
Forget one annual report fits all. In the future, annual reports will come in several shapes and channels, closely tailored to suit the specific needs of your target groups. This was the key takeaway from our Managing Director Staffan Lindgren’s presentation at the Annual Report Seminar hosted by H&H at IVA in Stockholm on 29 May 2013.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Memorandum Of Association Constitution of Company.pptseri bangash
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A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
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Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
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Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
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Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
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Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
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Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
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2. Before we start
• This presentation will be available on demand on our
website kw-digital.com
• All participant audio is muted
• If you have a question, please use the chat function to
send the question to us
3. Key dates 2012-2013 edition
June 1 Aug 17 Nov 1
Ranking Ranking Reports are
commence closed released to
pre-order
clients
Oct 15 Nov 29 Jan 2013
Publishing of KWD Global 100
results Webranking published
commence Forum
London
TBD TBD
Milan Stockholm
TBD
Middle East
5. Extensive background research leads to which criteria is important
Step 1 Step 3
Feedback from Survey to the Step 5
companies through capital market & Ranking
Web manager survey job seekers
Step 2
Interviews with Step 4
experts in different Creation of the
fields: IR, CSR etc criteria
Jan-Mar Mar-May Summer Oct
7. KWD
Web managers survey 2012 highlights
• 61% will have same or increased budget
• Focus areas for improvement
• Investor Relations section
• Corporate Governance section
• Social media
• 60% unsatisfied with social media strategy and actions
• 67% will prioritise working with social media
• 21% will spend more budget on social media
8. KWD
Capital market survey 2012
Almost 300 responses from Europe, Most requested information on
Asia, North and South America corporate websites
• Business Journalists 11% • Market share and
• Institutional investors 18% competitor statistics 65%
• Sell side 35% • Financial presentations 65%
• Buy side 17% • Latest financial report in pdf 64%
• Financial targets 61%
• Business operations 60%
How do you access the corporate
website? Only 1 out of Europe top 100
• 30% uses iPad or tablet websites by market cap uses
responsive design
• 31% uses smart phones
April 2012, researched by KWD
9. Analysts and investors about corporate websites
Large organizations with lots of data Too often sites can have the I would recommend all
pool should include a live chat to data I want, it is just put in websites to have video clips
provide info as required by the user. places that are not obvious or by management talking about
do not make sense to me. their businesses, background,
what they do, key drivers,
Make sure you can get to all current trading etc.
the data investors typically
look for (financial press It may be somewhat of a
releases, presentations, etc.) hassle for them, but will save
from the investor relations the CEO and CFO a lot of
Ease of navigation around the site to
page. time as the basics will have
find financial and operating data is most
important been covered beforehand.
Search functions are often not very
good on corporate websites - that
could be improved
Responses from our Capital market survey
10. KWD
Career survey 2012
160 responses, primarily researched through social
networks groups
• Median age group: 25-34 (59% of responses)
• Education level: Bachelor or higher (Master, PhD, etc) 89%
• 79% use corporate website as source when looking for job opportunities
44% actively look for information about the company
in social media
Information searching Job opportunities
1. Linkedin 42% 1. Linkedin 52%
2. Wikipedia 23% 2. Facebook 21%
3. Twitter 14%
12. Major updates to the structure of the criteria
Why change?
• Social media has become increasingly important for the
distribution of messages and content
• We want to improve the value for companies through
more detailed criteria definitions and measurements
• From “you need to link to LinkedIn” to “this is what you must
have on LinkedIn”
• Weighting of each criteria is solidly connected with
background research
13. How much do we change?
• 30% of the criteria are new and all
criteria have been restructured
• Weighting is updated for all criteria
based on target group feedback and
New
research
30%
Same
Gone 60%
10%
14. How much do we change?
• 30% of the criteria are new and all Social media measurement points
criteria have been restructured 60
• Weighting is updated for all criteria
based on target group feedback and 50
research
• Social media measurement is changed 40
from “we are there” to measure deep
integration and activity
30
• Number of social media measurement
points grow from 5 to 48
20
• Context based measurement
10
0
2010-2011 2011-2012 2012-2013
15. 2012-2013 criteria
100 criteria in 10 sections
A Startpage F Investor Relations
B About us/corporate profile G Corporate Governance
C Press H Corporate responsibility
D Financial reporting I Careers
E The Share J Functions and
stakeholder dialogue
For each criteria scoring can be on the website, in search or in social media
16. 2012-2013 criteria
• 323 measurements in the 100 criteria
• 20% related to channels outside the corporate website
• Investor Relations-focused criteria updated on detailed
level in a new structure for easier benchmarking
• Debt information
• Share information
• Media requirements mainly in how the content and
integration is handled
18. How we select companies to include
• Companies are selected based on market cap
• We start with the 100 largest companies in the world and
the 500 largest companies in Europe
• For select markets we add companies to create more
extensive country lists
• For companies outside of public lists we provide “On
Demand” reports
Selection to public lists is always based on market cap
19. Different lists
Global 100 Selected in Q4-2012
Europe 500 As per publishing in FT
Middle East Selected companies published in September
19 Industry lists ICB super sectors
~ 40 Country lists
Austria Finland Lebanon Saudi Arabia
Bahrain France Luxembourg Spain
Belgium Germany Netherlands Sweden
Brazil Greece Norway Switzerland
China Hong Kong Oman Turkey
Croatia Hungary Poland UK
Czech Republic Ireland Portugal United Arab Emirates
Denmark Italy Qatar USA
Egypt Kuwait Russia
20. New industry classification
ICB super sectors used for industry classification
Oil and gas Travel and Leisure
Chemicals Telecommunications
Basic resources Utilities
Construction and materials Banks
Industrial goods and services Insurance
Automobile and parts Real Estate
Personal and household goods Financial Services
Health Care Equity/Non-Equity Investment
Instruments
Retail
Technology
Media
More about ICB
http://en.wikipedia.org/wiki/Industry_Classification_Benchmark
22. KWD Webranking 2012-2013 reports
Background research Yes Yes Yes Yes
Detailed data from background
research surveys
Best practice examples Yes Yes Yes Yes
Criteria Yes Yes Yes Yes
Definitions and weight
Evaluation of your Yes Yes Yes Yes
website
Benchmark analysis Yes Yes Optional
Your website compared with
selected peers and industry
Qualitative comparison Yes Optional
and extended review
Presentation Yes Optional
Video or on location
Price 3 900 € 4 900 € 9 500 € On request