Katallaxy is a strategic marketing firm. We help companies of all sizes find opportunities in the marketplace, and fulfill those opportunities profitably. The business solutions we deliver reflect our practical experience, our multi-disciplined approach and our dynamic, entrepreneurial model.
In the end, we help companies commercialize products, drive adoption and usage, and build brands.
Katallaxy is a strategic marketing firm. We help companies of all sizes find opportunities in the marketplace, and fulfill those opportunities profitably. The business solutions we deliver reflect our practical
experience, our multi-disciplined approach and our dynamic, entrepreneurial model.
In the end, we help companies commercialize products, drive adoption and usage, and build brands.
The document provides tips for getting the most results from a trade show experience. It recommends qualifying leads by developing criteria for determining interested prospects versus casual visitors. Pre-show planning includes determining goals, marketing initiatives, and qualifying questions. At the show, the tips are to qualify leads, take photos/videos, and use lead retrieval tools. Post-show follow up is critical, with a follow up plan for each lead category and a sample monthly follow up schedule. New tools like CRM systems, surveys, iPad apps, and business card scanners can help as well. The key is to think of qualification and quality over quantity of leads.
This document discusses customer creation strategies for startups. It outlines four key activities for customer creation: setting year one objectives, positioning, launch, and demand creation. It notes that customer creation strategies should differ depending on whether the startup is targeting an existing market, resegmenting an existing market, or entering a new market. The document also discusses using influence maps, sales roadmaps, and marketing metrics like the AARRR framework to track customer acquisition and retention.
Is there a market for my new product nf programme 2012 mirc athloneGreg Byrne
The document provides information about a market research and validation workshop for startups with new products. It discusses the purpose of conducting market research and validation for startups to develop and test their business model. The workshop will cover conducting secondary and primary market research in 7 steps across 2 stages to gather information about the company, product concept, business model, industry context, competitors, collaborators, and customers to validate the business model.
The document summarizes an agenda for a certificate program in leading innovation and growth. It includes an overview of innovation, a discussion on how innovation works and doesn't work at companies, and details on the certificate program which involves a 5-day certification to become a Certified Professional Innovator. The program will help develop an elite group of innovators and is offered through an innovation institute and laboratory called the Atlanta Innovatrium.
This document discusses customer development and its importance for startups. It argues that product development alone is not enough and that startups need a parallel process focused on customer development from the beginning. This includes discovering customers, validating problems and solutions, creating customers, and building a company around them. Customer development should be iterative and focus on learning rather than linear execution. It is as important as product development for startup success.
This document discusses customer development and company building. It covers moving from early adopters to mainstream customers by managing sales growth based on market type. It also discusses crossing the chasm between early adopters and mainstream pragmatists. Strategies for crossing the chasm include creating a "whole product", focusing on one or two market segments, and becoming a market leader in a niche. The document also discusses evolving management and developing a mission-centric culture as a company grows.
Katallaxy is a strategic marketing firm. We help companies of all sizes find opportunities in the marketplace, and fulfill those opportunities profitably. The business solutions we deliver reflect our practical
experience, our multi-disciplined approach and our dynamic, entrepreneurial model.
In the end, we help companies commercialize products, drive adoption and usage, and build brands.
The document provides tips for getting the most results from a trade show experience. It recommends qualifying leads by developing criteria for determining interested prospects versus casual visitors. Pre-show planning includes determining goals, marketing initiatives, and qualifying questions. At the show, the tips are to qualify leads, take photos/videos, and use lead retrieval tools. Post-show follow up is critical, with a follow up plan for each lead category and a sample monthly follow up schedule. New tools like CRM systems, surveys, iPad apps, and business card scanners can help as well. The key is to think of qualification and quality over quantity of leads.
This document discusses customer creation strategies for startups. It outlines four key activities for customer creation: setting year one objectives, positioning, launch, and demand creation. It notes that customer creation strategies should differ depending on whether the startup is targeting an existing market, resegmenting an existing market, or entering a new market. The document also discusses using influence maps, sales roadmaps, and marketing metrics like the AARRR framework to track customer acquisition and retention.
Is there a market for my new product nf programme 2012 mirc athloneGreg Byrne
The document provides information about a market research and validation workshop for startups with new products. It discusses the purpose of conducting market research and validation for startups to develop and test their business model. The workshop will cover conducting secondary and primary market research in 7 steps across 2 stages to gather information about the company, product concept, business model, industry context, competitors, collaborators, and customers to validate the business model.
The document summarizes an agenda for a certificate program in leading innovation and growth. It includes an overview of innovation, a discussion on how innovation works and doesn't work at companies, and details on the certificate program which involves a 5-day certification to become a Certified Professional Innovator. The program will help develop an elite group of innovators and is offered through an innovation institute and laboratory called the Atlanta Innovatrium.
This document discusses customer development and its importance for startups. It argues that product development alone is not enough and that startups need a parallel process focused on customer development from the beginning. This includes discovering customers, validating problems and solutions, creating customers, and building a company around them. Customer development should be iterative and focus on learning rather than linear execution. It is as important as product development for startup success.
This document discusses customer development and company building. It covers moving from early adopters to mainstream customers by managing sales growth based on market type. It also discusses crossing the chasm between early adopters and mainstream pragmatists. Strategies for crossing the chasm include creating a "whole product", focusing on one or two market segments, and becoming a market leader in a niche. The document also discusses evolving management and developing a mission-centric culture as a company grows.
This document discusses the process of transforming a business idea into a company. It defines a startup as a temporary organization that works to test and validate a business model in order to transform an idea into an ongoing company. The key steps involve developing hypotheses about the business model components like customers, value propositions, key activities and resources. The startup then works to test these hypotheses through customer discovery, validation, and development until it has a repeatable, scalable business model. Once validated, the business transitions into an ongoing company that executes the model through formal systems and procedures. More startups fail due to a lack of customers than problems with product development.
The document summarizes a workshop program on commercializing research presented by Northumbria Commercial Enterprises. The workshops cover topics like intellectual property, market research, finance, and business planning. They aim to provide information to help build business plans and commercialize research. The program consists of 6 workshops held between November 2009 and May 2010.
The document summarizes a lecture on business models and customer development. It discusses how startups used to believe they should execute a plan, but now know they must search for a business model through customer development. It outlines the four steps of customer development: customer discovery, customer validation, customer creation, and company building. It provides an example of a startup, Graphene Frontiers, that went through the Lean LaunchPad class to test hypotheses and secure partnerships through customer conversations to further develop their business model.
Tekes Business Opportunities related to migration of work & knowledgeMarc Borremans
How to take advantage of the business opportunities related to the migration of work & knowledge. Workshop related to Tekes BRIC in Design Factory, Aalto University, Otaniemi, Helsinki, Finland on June 16, 2009
Mp1 1 Innovative Demand Side RelationshipsECR Community
This document discusses the importance of innovation in driving demand and growth, especially in mature markets. It notes that both retailers and suppliers have become risk averse and focused on efficiency rather than innovation. There are several systemic barriers that inhibit innovation, including a lack of long-term alignment and planning between retailers and suppliers, financial constraints, and a lack of data sharing. The document proposes that establishing industry standards and measures around innovation could help unlock growth opportunities estimated at €42 billion by enabling more effective collaboration.
The document provides guidance for startups on focusing on customers and markets from the beginning. It emphasizes that startups fail more often due to a lack of customers rather than product development failures. It outlines 8 steps startups should take, including developing a sales roadmap, validating customer needs, iterating based on customer feedback, getting help from outside sources, creating pitch decks and funding materials, preparing for due diligence, and ensuring the company is built for long-term success through customer focus and market fit. The overarching message is that startups must prioritize gaining customers and market traction over solely focusing on product development.
The Business Model Handbook provides a practical approach on how to describe, evaluate and (re)invent your business model. Use it on your own or as a discussion guide with your team. DOWNLOAD YOUR COPY AT http://www.e-junkie.com/sniukas
This document discusses three types of markets that startups can enter: existing markets, resegmented markets, and new markets. It defines each market type and discusses the risks associated with each. Existing markets involve competing with incumbents for performance-seeking customers. Resegmented markets involve targeting underserved customer niches or a lower price point. New markets serve customer needs that have never been addressed before. The risks vary depending on the market type and how incumbent companies may respond. Overall, understanding the market type is important for developing the right business model and execution strategy.
Henrik Berglund, Presentation at Venture Cup, feb 2013.
This presentation is based on the Customer Development theory developed by Steve Blank and Bob Dorf (http://www.steveblank.com), and is based on slides developed by Steve Blank and Bob Dorf (http://www.slideshare.net/sblank/).
The document provides an overview of customer development and discovery phases for a high tech startup. It discusses testing hypotheses about customers, problems, products, distribution, pricing, demand creation and competition. The key phases covered are authoring hypotheses, testing the problem hypothesis by talking to customers, presenting the problem, and testing the product hypothesis by getting early feedback and iterating before moving to customer validation.
Learn the fundamental of innovation concepts and foundation for value creation.
Learn Concurrent, reverse, value engineering concept and tools to facilitate successful innovation.
How to structure your innovation process. By SunIdeeellydoek
This document provides an overview of how to structure an effective innovation process in 3 stages:
1. Develop an innovation strategy to guide long-term innovation efforts by defining a vision, mission, and ambitious goals. This helps outsmart competitors by innovating the business model and product portfolio.
2. Bring the strategy to life by developing great products and services through a process of interacting with customers, formulating insights, generating ideas, and creating product roadmaps.
3. Boost commercial success through innovative marketing, sales, and communication by applying a similar innovation process and reinventing how products are sold based on customer value.
Structuring the innovation process in this way provides clear benefits to businesses.
Youngilab is analyzing creating a smartphone application called CustomPhone to address the problem of customers not being able to easily provide feedback to businesses. The app would allow customers to express their feelings about a service with just 3 clicks on their phone and influence changes without confrontation. This would provide value to both customers, by giving them a voice, and businesses, by gaining important customer feedback and data to improve services. Market research shows the total available market for customer data solutions is $446 million globally with an estimated 20% annual growth rate, and the target market segment in Czech Republic and Slovakia is $5 million.
This document provides an overview of innovation services offered by a technology, consulting, and training firm. The firm offers a flexible portfolio of proven innovation services that can be customized to meet a company's specific needs and budgets. Their services cover the full spectrum of business activities and innovation process, from defining problems and opportunities to exploring ideas, evaluating options, and delivering solutions to market. Their goal is to work with clients to build a balanced innovation strategy combining incremental and more radical innovation approaches. They aim to help organizations harness innovation to gain competitive advantages through new and better products.
Chip Hysler from CM Marketing presents "Launching Your Product- Are You Ready?" Part of an ongoing education series, presented by the Nashville Technology Council and Nashville Entrepreneur Center
This document provides an overview and syllabus for the course "Customer Development in the High-Tech Enterprise" taught by Steve Blank. The course is divided into two parts over 12 weeks and will cover key concepts in customer development, applying the customer development methodology to case studies of companies, and having student teams conduct a research project analyzing a company using customer development. The syllabus outlines the weekly classes, assigned readings, cases to be discussed, application exercises for students, and the team research project which accounts for 50% of the grade. The course aims to teach students how to reduce product/market risk and bring new products to market through customer development and validation.
The document discusses different types of startups and lessons learned about building startup ecosystems. It outlines four main types of startups - lifestyle startups that allow owners to pursue a passion, social entrepreneurship startups that solve social problems, small businesses that support families, and scalable startups designed for growth. It also examines the factors that contributed to the success of Silicon Valley's ecosystem, including government investment, university research, a culture that embraces risk, and the necessary infrastructure, culture, tools, and motivations.
The document outlines a new product launch plan that includes the product name and launch timing. It provides details on the product introduction such as propositioning, pricing, distribution targets, and sales targets. It also describes the sales operation guidelines, product fact sheet, and launch support activities including trade push and consumer pull initiatives. The document is intended to guide the new product launch.
This presentation describes the Business Modeling Starter Kit, an out-of-the-box workshop that helps entrepreneurs exploring viable business models for a new or existing business. It was created by Prof. Dr. Henning Breuer and his colleagues at the Telekom Innovation Laboratories in Berlin and revised, extended and translated by UXBerlin.
Visual Data Group Corporate Presentationcindyharder
QlikView is a business intelligence software created by QlikTech. It has over 15,000 customers worldwide and is known for its ease of use and rapid deployment. QlikView loads all data into memory, allowing for real-time associative searches and analysis across multiple data sources. Surveys have shown high customer satisfaction rates and returns on investment with QlikView.
This document appears to be a list of vocabulary words in Spanish for a student named Lucila Andrea Tarapues at Universidad San Buenaventura. The words include common phrases like "go to bed", "I have to tan (on) vacation", "a good time to go walking", "take a vacation is a lot of fun", "I have to wash the dishes", "I do a dance contest", "make a trip to San Andres", "take some photocopies to study", and "take my dirty clothes to leave in the laundry". The teacher listed is named Angel Watler Arch Bould.
This document discusses the process of transforming a business idea into a company. It defines a startup as a temporary organization that works to test and validate a business model in order to transform an idea into an ongoing company. The key steps involve developing hypotheses about the business model components like customers, value propositions, key activities and resources. The startup then works to test these hypotheses through customer discovery, validation, and development until it has a repeatable, scalable business model. Once validated, the business transitions into an ongoing company that executes the model through formal systems and procedures. More startups fail due to a lack of customers than problems with product development.
The document summarizes a workshop program on commercializing research presented by Northumbria Commercial Enterprises. The workshops cover topics like intellectual property, market research, finance, and business planning. They aim to provide information to help build business plans and commercialize research. The program consists of 6 workshops held between November 2009 and May 2010.
The document summarizes a lecture on business models and customer development. It discusses how startups used to believe they should execute a plan, but now know they must search for a business model through customer development. It outlines the four steps of customer development: customer discovery, customer validation, customer creation, and company building. It provides an example of a startup, Graphene Frontiers, that went through the Lean LaunchPad class to test hypotheses and secure partnerships through customer conversations to further develop their business model.
Tekes Business Opportunities related to migration of work & knowledgeMarc Borremans
How to take advantage of the business opportunities related to the migration of work & knowledge. Workshop related to Tekes BRIC in Design Factory, Aalto University, Otaniemi, Helsinki, Finland on June 16, 2009
Mp1 1 Innovative Demand Side RelationshipsECR Community
This document discusses the importance of innovation in driving demand and growth, especially in mature markets. It notes that both retailers and suppliers have become risk averse and focused on efficiency rather than innovation. There are several systemic barriers that inhibit innovation, including a lack of long-term alignment and planning between retailers and suppliers, financial constraints, and a lack of data sharing. The document proposes that establishing industry standards and measures around innovation could help unlock growth opportunities estimated at €42 billion by enabling more effective collaboration.
The document provides guidance for startups on focusing on customers and markets from the beginning. It emphasizes that startups fail more often due to a lack of customers rather than product development failures. It outlines 8 steps startups should take, including developing a sales roadmap, validating customer needs, iterating based on customer feedback, getting help from outside sources, creating pitch decks and funding materials, preparing for due diligence, and ensuring the company is built for long-term success through customer focus and market fit. The overarching message is that startups must prioritize gaining customers and market traction over solely focusing on product development.
The Business Model Handbook provides a practical approach on how to describe, evaluate and (re)invent your business model. Use it on your own or as a discussion guide with your team. DOWNLOAD YOUR COPY AT http://www.e-junkie.com/sniukas
This document discusses three types of markets that startups can enter: existing markets, resegmented markets, and new markets. It defines each market type and discusses the risks associated with each. Existing markets involve competing with incumbents for performance-seeking customers. Resegmented markets involve targeting underserved customer niches or a lower price point. New markets serve customer needs that have never been addressed before. The risks vary depending on the market type and how incumbent companies may respond. Overall, understanding the market type is important for developing the right business model and execution strategy.
Henrik Berglund, Presentation at Venture Cup, feb 2013.
This presentation is based on the Customer Development theory developed by Steve Blank and Bob Dorf (http://www.steveblank.com), and is based on slides developed by Steve Blank and Bob Dorf (http://www.slideshare.net/sblank/).
The document provides an overview of customer development and discovery phases for a high tech startup. It discusses testing hypotheses about customers, problems, products, distribution, pricing, demand creation and competition. The key phases covered are authoring hypotheses, testing the problem hypothesis by talking to customers, presenting the problem, and testing the product hypothesis by getting early feedback and iterating before moving to customer validation.
Learn the fundamental of innovation concepts and foundation for value creation.
Learn Concurrent, reverse, value engineering concept and tools to facilitate successful innovation.
How to structure your innovation process. By SunIdeeellydoek
This document provides an overview of how to structure an effective innovation process in 3 stages:
1. Develop an innovation strategy to guide long-term innovation efforts by defining a vision, mission, and ambitious goals. This helps outsmart competitors by innovating the business model and product portfolio.
2. Bring the strategy to life by developing great products and services through a process of interacting with customers, formulating insights, generating ideas, and creating product roadmaps.
3. Boost commercial success through innovative marketing, sales, and communication by applying a similar innovation process and reinventing how products are sold based on customer value.
Structuring the innovation process in this way provides clear benefits to businesses.
Youngilab is analyzing creating a smartphone application called CustomPhone to address the problem of customers not being able to easily provide feedback to businesses. The app would allow customers to express their feelings about a service with just 3 clicks on their phone and influence changes without confrontation. This would provide value to both customers, by giving them a voice, and businesses, by gaining important customer feedback and data to improve services. Market research shows the total available market for customer data solutions is $446 million globally with an estimated 20% annual growth rate, and the target market segment in Czech Republic and Slovakia is $5 million.
This document provides an overview of innovation services offered by a technology, consulting, and training firm. The firm offers a flexible portfolio of proven innovation services that can be customized to meet a company's specific needs and budgets. Their services cover the full spectrum of business activities and innovation process, from defining problems and opportunities to exploring ideas, evaluating options, and delivering solutions to market. Their goal is to work with clients to build a balanced innovation strategy combining incremental and more radical innovation approaches. They aim to help organizations harness innovation to gain competitive advantages through new and better products.
Chip Hysler from CM Marketing presents "Launching Your Product- Are You Ready?" Part of an ongoing education series, presented by the Nashville Technology Council and Nashville Entrepreneur Center
This document provides an overview and syllabus for the course "Customer Development in the High-Tech Enterprise" taught by Steve Blank. The course is divided into two parts over 12 weeks and will cover key concepts in customer development, applying the customer development methodology to case studies of companies, and having student teams conduct a research project analyzing a company using customer development. The syllabus outlines the weekly classes, assigned readings, cases to be discussed, application exercises for students, and the team research project which accounts for 50% of the grade. The course aims to teach students how to reduce product/market risk and bring new products to market through customer development and validation.
The document discusses different types of startups and lessons learned about building startup ecosystems. It outlines four main types of startups - lifestyle startups that allow owners to pursue a passion, social entrepreneurship startups that solve social problems, small businesses that support families, and scalable startups designed for growth. It also examines the factors that contributed to the success of Silicon Valley's ecosystem, including government investment, university research, a culture that embraces risk, and the necessary infrastructure, culture, tools, and motivations.
The document outlines a new product launch plan that includes the product name and launch timing. It provides details on the product introduction such as propositioning, pricing, distribution targets, and sales targets. It also describes the sales operation guidelines, product fact sheet, and launch support activities including trade push and consumer pull initiatives. The document is intended to guide the new product launch.
This presentation describes the Business Modeling Starter Kit, an out-of-the-box workshop that helps entrepreneurs exploring viable business models for a new or existing business. It was created by Prof. Dr. Henning Breuer and his colleagues at the Telekom Innovation Laboratories in Berlin and revised, extended and translated by UXBerlin.
Visual Data Group Corporate Presentationcindyharder
QlikView is a business intelligence software created by QlikTech. It has over 15,000 customers worldwide and is known for its ease of use and rapid deployment. QlikView loads all data into memory, allowing for real-time associative searches and analysis across multiple data sources. Surveys have shown high customer satisfaction rates and returns on investment with QlikView.
This document appears to be a list of vocabulary words in Spanish for a student named Lucila Andrea Tarapues at Universidad San Buenaventura. The words include common phrases like "go to bed", "I have to tan (on) vacation", "a good time to go walking", "take a vacation is a lot of fun", "I have to wash the dishes", "I do a dance contest", "make a trip to San Andres", "take some photocopies to study", and "take my dirty clothes to leave in the laundry". The teacher listed is named Angel Watler Arch Bould.
Este portafolio de fotografía incluye imágenes de frutas, productos con claroscuros, bodegones y productos navideños para ser utilizados en relaciones públicas.
Service Learning es un programa en Escuela Vieau donde los estudiantes aprenden a través del servicio a la comunidad. Los estudiantes participan en proyectos como recaudar fondos para organizaciones benéficas locales, limpiar parques y jardines, y visitar a residentes de hogares de ancianos. El objetivo del programa es enseñar a los estudiantes el valor de ayudar a otros y ser ciudadanos responsables.
This document outlines plans for implementing blended learning at MSS. Grade 9 students will bring their own laptops or tablets starting in September 2014. Teachers will receive professional development on integrating technology to support differentiated instruction and assessment, with the goal of developing student ownership of learning. A Teaching and Learning Leadership Project will provide release time and resources for a core team of teachers to learn tools that allow for blended, personalized learning on any device and to share their learning with other teachers.
C:\Documents And Settings\Acloutier\Desktop\Mat March11,2009 Frames Of Mind UmdAnnie c. Cloutier
Multiple Intelligence by Howard Gardner
Power Point 2009 by Annie C. Cloutier
Graduate Masters General Science Presentation University Massachusetts Dartmouth,MA
Andrea Tarapues is a pretty teacher who works at the Maria Elvinia college in the second grade. Andrea Piedrahita is also described as being pretty and works in the judicial branch as an administrator of judicial deposits. The document then provides physical descriptions of two individuals, noting that one has long black hair and black eyes, is of medium height, and is 31 years old. They are described as wearing a grey blouse and blue jeans.
The document provides a history of video games from their inception in the late 1950s to modern day. It discusses early games like Tennis for Two, Spacewar, and Odyssey and how they helped establish the industry. Major developers and popular titles that helped define genres are also covered decade by decade. The document also touches on rating systems, debates around the impact of video game violence and controversies.
Access National Bank Executive Briefing 2010 Banking Outlook - Growth Capita...Access National Bank
The document summarizes the key topics to be covered in a special executive briefing on the banking and lending outlook for 2010, including issues facing banks and borrowers. The briefing will be hosted by Access National Bank on February 19, 2010 from 12:00 noon to 1:30 pm at the Tower Club in Tysons Corner, Virginia. The guest speaker will be Michael Clarke, CEO of Access National Bank, who will discuss the banking and lending outlook for 2010 and what it means for small businesses.
According to Wikipedia, "old school" refers to "anything that is from an earlier era. Depending on context and intent, the term can infer high regard or respect, or be a pejorative. The term often describes music, clothing, games or language." For us, its clearly a matter of respect and high regard for those players of yesteryear. Sure we love Federer, Nadal and the Williams sisters, and they'll no doubt be on this site someday. But for now, we still love Mac, Jimbo, Borg, Vitas, Martina, Chrissie and everyone else. At Old School Tennis you can find a great selection of unique tennis clothing which will most certainly impress your friends and your opponents on and off the tennis court. We offer tennis t-shirts, sweatshirts, hoodies and more.
Plexus Woodworks is a company located in Naramata, BC that works exclusively with reclaimed Douglas fir. They produce a variety of woodwork including residential doors, commercial doors for wineries and other buildings, wide plank flooring, architectural timber, and millwork. Their products showcase reclaimed Douglas fir in rustic and distressed finishes.
This document presents different quantifiers used to describe counts and amounts. It lists quantifiers like "a lot", "a few", "many", "any", and "none" to describe counts of things and quantifiers like "a lot", "a little", "much", and "any" to describe amounts or quantities of non-count nouns with examples of each.
This document appears to be a list of vocabulary words in Spanish for a student named Lucila Andrea Tarapues at Universidad San Buenaventura. The words include common phrases like "go to bed", "I have to tan (on) vacation", "a good time to go walking", "take a vacation is a lot of fun", "I have to wash the dishes", "I do a dance contest", "make a trip to San Andres", "take some photocopies to study", and "take my dirty clothes to leave in the laundry". The student's professor is listed as Angel Watler Arch Bould.
El documento presenta una serie de peticiones a Dios y sus respuestas. Dios responde que no puede quitar el dolor o hacer milagros, pero que da bendiciones y guía a las personas a través de las pruebas para acercarlas a él. Los caminos de Dios son más altos que los del hombre y aunque no se puedan comprender completamente, la fe, la paciencia y el amor de Dios pueden dar esperanza y alegría.
VELA GROUP is a collaboration between three leading Spanish companies - EGZ INGENIEROS, LACOEX, and VIALIA - formed in 2007 to provide more efficient services to customers working outside of Spain. EGZ INGENIEROS specializes in structural design and calculation for civil engineering and construction projects. LACOEX is an accredited laboratory for quality control in construction processes. VIALIA is a young construction company with experience in all types of civil works including roads, bridges, and buildings. The group has extensive experience with infrastructure projects throughout Spain.
This short document introduces a neighborhood and two people, Lucila and Andrea Tarapues. It does not provide much detail about the neighborhood or the individuals.
R K SWAMY BBDO Hansa Group provides marketing communication services including advertising, public relations, digital, and direct marketing. They recognize clients' needs for business performance, involvement from an agency with cross-functional capabilities, and practical solutions through knowledge sharing and performance monitoring. The agency aims to add value and change consumer behavior through powerful ideas. They bring a challenger mentality, total work approach, passion for clients' businesses, and belief in finding the sharper nail rather than using a larger hammer.
Here are some potential opportunities and intentions to avoid common pitfalls:
- Focus on creating unique value for customers rather than trying to be the best
- Target underserved customer needs rather than competing on price alone
- Consider all stakeholders' interests, not just power/profit battles between parties
- Leverage core competencies to their fullest rather than spreading resources too thin
- Build on existing strengths and adapt to changes, rather than disruptive transformations
- Pursue opportunities aligned with your mission that you can realistically achieve
The key is to identify opportunities where you can create differentiated value for customers in a sustainable way, given your strengths and environment, rather than unrealistic aspirations to be the best or disrupt at all costs.
This is an interesting 5-M Model to evaluate whether a new business idea hold the potential to become a sustainable business. It also shows the process and stages of angel investments.
Going Beyond Innovation: How Companies Must Use "Market-Driven" Principles to...CompellingPM
Innovation. Productivity. Quality. Companies understand these as key principles for improving competitiveness and achieving sustainable and profitable growth. Governments also recognize the importance of investing in these principles to make their countries more competitive and to achieve economic growth. Most of the time, investments in innovation, productivity and quality are focused on the products and services and the processes to deliver them. This is a necessary and important investment, but this investment will only achieve a sustainable and desirable result if the central focus is on the market. The key to sustainable competitiveness and growth through innovation, productivity and quality is through a set of "market-driven" principles. Only then can a company (& country) truly succeed.
1) Business model innovation broadens the scope of innovation beyond just products, services, and technology by focusing on rethinking how a company creates, delivers, and captures value.
2) A business model consists of who a company's customers are, what products/services are provided, how value is delivered and the company makes money. Each component presents an opportunity for innovation.
3) Companies can innovate their business model by inventing new models or evolving existing ones, challenging orthodoxies in each business model component, and leveraging changes in the external environment.
The document summarizes Kaizen Research and Marketing's philosophy, team, services, differentiators, and offices. It also provides details on two case studies: an FMCG marketing model testing project and a healthcare new product launch and sales project. For the FMCG project, Kaizen tested a new marketing concept involving door-to-door promotion and in-store demos. For the healthcare project, Kaizen launched a new product line through housing society events to position the brand as health-oriented.
We're a different kind of innovation firm.
Motiv is a premier innovation strategy consulting firm led by thought leader Jeneanne Rae. Our clients love working with us because we're more collaborative, joyful, and passionate than the typical consulting firm. While we're deadly serious about results, we like to create meaningful and energizing partnerships with our clients.
The document discusses various marketing tools and platforms created by iQ and Amplifier to help brands connect with customers, including eDetailing systems like iQ.mercury and iQ.align that provide reps with customized content and real-time analytics, the iQ.fluent patient education platform, and the iQ.rival interactive gaming platform for exhibits. iQ and Amplifier take ideas from inventors and rapidly prototype products and services to deliver memorable brand experiences and help people choose healthier lives.
Mann Marketing LLC is a marketing firm that blends strategy and creativity to build brands. It was founded in 2002 and provides marketing services to both B2B and B2C clients across various industries. The firm assists companies with developing and improving their marketing plans through services such as market research, brand strategy, communications design, and measurement. Viki Mann is the president and owner, bringing over 20 years of experience in marketing leadership roles for Fortune 500 companies.
The document discusses Winnovation Network, a social media and business consulting firm. It provides an overview of the company's services, which include helping clients harness benefits from social media, implementing social media strategies, and facilitating collaboration between employees, customers, and partners. Example client cases are described, such as developing a social enterprise portal for a Finnish company and strategic options for a social platform for a Danish consumer staples company. The company's expertise is also summarized, including its experience in areas like social CRM, employee collaboration, and mobile technologies.
This document summarizes the banking and payments consulting services provided by Bayberry Consulting. They help financial institutions and payments firms with strategies to grow their business, attract and retain customers, develop new products and services, enter new markets, and navigate regulatory changes. Bayberry has expertise in areas like retail banking, payments, emerging technologies, and channel strategies. They have experience delivering innovative firsts for clients and a track record of helping turn strategies into successful business results.
The document summarizes a company called IPS Group that provides consulting services to help businesses capitalize on opportunities in the disability market. It notes that (1) disability is a large untapped market segment of 1.1 billion people, (2) IPS offers intelligence, strategic planning, targeted programming, and valuation/measurement services to integrate disability initiatives into companies' strategies, and (3) IPS' process helps companies identify opportunities, define strategies, deliver solutions, and measure their progress in including people with disabilities.
Social Media Value Proposition - Group FMGGroupFMG
Group FMG is a digital marketing agency that was founded in 2011 through a private equity investment. It offers a comprehensive set of social media solutions for brands, including monitoring brand and competitor performance, engaging with customers through responses and campaigns, and building brand advocacy through content, campaigns, and loyalty programs. The company has offices in London, New York, and Chennai and serves over 75 global clients across industries.
B2B StratPartners: Drive marketing and Grow SalesWalter Devesse
Technical products in B2B Markets.
Do you also want to GROW?
Need to optimise your product/service offering and/or grow your existing markets or enter new markets?
Your advantages of working with us are better products/services based on real market needs, identify new markets that need your products/services.
The document discusses strategies for creative agencies to pursue long-term growth. It suggests agencies integrate three core lines of business: services, product/service innovation, and digital infrastructure development. Agencies are currently responding to challenges by adding new services and expanding existing offerings, but are slower to tackle future-facing growth. The role of strategy is to spur growth by focusing on innovation, connection, industry leadership, and inspiring creativity. Specifically, strategy can innovate new experiences/models, connect brands/ideas, lead industry conversations, and use design thinking to enrich creative work.
Here are the key steps in our discovery process:
1. Conduct a brand interview with key stakeholders to understand the brand positioning, challenges, and requirements for the project.
2. Determine an overall program strategy by analyzing consumer behavior and market trends to guide the concept development process.
3. Perform any necessary market audits and competitive brand assessments to gather additional insights.
4. Establish design and merchandising principles by aligning all insights with the brand's overall goals.
5. Review principles with stakeholders before beginning the concepting phase to ensure alignment.
The discovery process focuses on understanding all relevant information to establish guidelines that will be used to evaluate concepts. This ensures solutions meet both the functional needs and
Here are the key steps in our discovery process:
1. Conduct a brand interview with key stakeholders to understand the brand positioning, challenges, and requirements for the project.
2. Determine an overall program strategy by analyzing consumer behavior and market trends to guide the concept development process.
3. Perform any necessary market audits and competitive brand assessments to gather additional insights.
4. Establish design and merchandising principles by aligning all insights with the brand's overall goals.
5. Review principles with stakeholders before beginning the concepting phase to ensure alignment.
The discovery process focuses on understanding all factors that will inform the design solutions and ensure they are strategically aligned with the brand. Key aspects include the
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.