The document outlines a business plan for Just Fitness Things (JFT), a fitness coaching and nutrition business. It lists the team members and supervisor. The business description explains that JFT aims to inspire people through workout and nutrition coaching. The objectives are to conduct fitness classes in education institutes and provide virtual gym classes. Market research involved visiting areas in Hyderabad and found that people were reluctant to join fitness clubs due to lack of awareness, time, and transportation issues. The management structure is outlined, including roles for a president, vice presidents, managers, instructors, and nutritionist. Marketing plans include targeting customers in January when motivation is highest, competing in corporate challenges, and offering free training days.

1. TEAM MEMBERS:
MARYAM QAZI
HIBA SHAIKH
MISBAH ANWAR
MAHGUL KHAN
VARDA SHAIKH
SUPERVISED BY:
Ms.DONIA BUGHIO

2. OUTLINES
1. Business Description.
2. Business Research.
3. Business Management
And HR Management.
4. Business Marketing.

3. 1.
BUSINESS
DISCRIPTION
Just fitness things strive to
inspire people through workout
& nutrition coaching, offering
them opportunity to engage more
in positive, healthy and life
enhancing habits.

4. JFT’s
OBJECTIVES
• JFT will start conducting
fitness classes in
education institutes.
• JFT is working to provide
Virtual gym classes to the
members.

5. Target Market:
To conduct the research it is
required to visit the targeted
areas of Hyderabad to get the
desired results and for this
purpose the JFT team visited:
• Isra University.
• Kohsar.
2.
BUSINESS
RESEARCH

6. RESEARCH
RESULTS
People reluctant to join fitness club
due to mainly these reasons:
• Lack of awareness.
• Lack of time.
• And the Conveyance issues.

7. PRESIDENT
VARDA SHAIKH
vice president
mahgul khan
FINANCE
MANAGER
(account manager)
vice president
maryam qazi
ADMINISTRATIVE
MANAGER
(database manager)
PLANT MANAGER
(maintainance manager)
repair staff
cleaning staff
vice president
hiba shaikh
MARKETING
MANAGER
(ADVERTISING MANAGER)
SALES MANAGER
vice president
misbah anwar
HR MANAGER
(RECRUIT EXECUTIVE)
fitness instructor
(female)
fitness instructor
(male)
nutritionist
3.BUSINESS MANAGEMENT AND HR MANAGEMENT

8. 4.
BUSINESS
MARKETING
JFT team planned to promote it
through more interesting and
exciting campaigns to engage
more customers.
JFT will sell these services
through different mediums to
capture the large market.

9. MARKETING
METHODS
1. Perfect time to hit: Starting January
1st when the fitness motivation is at
its highest and the first day of summer
would be the ideal timeline.
2. Corporate challenge: Among the local
gyms to compete against each other, it
will help us to maintain healthy relation
with the other business owners.
3. Free training day: JFT team will
arrange free training day every month,
train them and let the people testing out
their selves.

10. THANK
YOU!