Joseph Magazine is a seasoned sales professional with over 20 years of experience representing a variety of craft and import malt beverages. He is a proactive leader with strong business acumen and interpersonal skills who facilitates teamwork to achieve goals. Magazine is highly skilled at introducing new product lines and has a track record of increasing sales revenue. His work experience includes roles in sales marketing, sales representation, sales management, and sales account management for various beverage companies where he consistently outperformed sales targets and expanded market penetration.

1. Joseph Magazine
Sales account representative
126 Andrew Lane - Lansdale, PA 19446
magman11@comcast.net - (215) 920-8437
• Seasoned sales professional with more than 20+ years of experience representing a wide variety of craft
and import malt
beverages
• Proactive leader with refined business acumen and exemplary people skills. Facilitate a team approach to
achieve organizational objectives, increase productivity and enhance employee morale
• Highly adept at introducing new product lines, with a history of increasing sales revenue
• Introduced existing and new product lines through presentations to accounts
• Initiated and developed new customer base through cold calls and in-person follow-up meetings which
resulted in increased sale volumes
WORK EXPERIENCE
Sales Marketing Associate
Interaction Marketing - San Diego, CA - June 2014 to Present
Responsibilities
In store promotions for food and beer and non food products educate myself on new and exiting products and
communicating features benefits and advantages to influence consumer behavior and to purchase product.
Sales Representative
Muller Inc - Philadelphia, PA - September 1996 to June 2014
Advertised, marketed, and sold various brands of Miller Lite products including craft and import beers to 150+
accounts
• Outperformed distribution goals for both current and new branches on year over year and month over month
basis
• Responsible for effective use of point of sale, merchandising and display exhibits
• Expand market penetration by building effective customer relationships
• Compiled and submitted weekly status and inventory reports for sales division
• Collected and analyzed data on pricing distribution, volumes, and general market trends, and presented this
information to decision makers
• Served as an integral member of a team that increased sales by 7%, benchmarking
Red Bell Brewing Company Philadelphia, PA
Sales Manager
• Recruited to join the newly formed company in the initial development stages and assisted the Northeast
region of
Pennsylvania, New Jersey and Delaware in establishing new beer and spirit wholesales to distribute Red Bell
brands
• Collaborated with sales personnel on distribution and wholesale to increase both distribution and sales volume
through the planning and the monitoring of incentives and promotional activities
• Participated in numerous trade shows showcasing exciting new products that lead to sales increases of 10%
Frank's Beverage Philadelphia, PA

2. Sales Account Manager
• Sold advertising, merchandising, and promotional programs to develop strong business relationships
between Frank's
Beverage and customers
• Nominated by manger of "Sales Rep of the Year"
Lever Brothers Philadelphia, PA
Sales Representative
• Executed sales plan for manufacturer of soaps and detergents through supermarket headquarters and their
channels of distribution
EDUCATION
B.A. in Business Administration
Fox School of Business, Temple University - Philadelphia, PA
1976
CERTIFICATIONS
Serve Safe Food Handler
August 2014 to August 2017
Tips trained programe
October 2012 to October 2015