Hacking Communities With Behavioral Economics - Jono Bacon

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People are irrational. As community leaders part of our role is to manage irrationality to deliver predictable results. Behavioral economics provides a skeleton for this work and in this new talk from Jono Bacon, he will share some scaffolding that help you to build predictable results out of the randomness of human vision, collaboration, and decision-making.

Business

Hacking CommunitiesHacking Communities
@jonobacon@jonobacon
With behavioral economicsWith behavioral economics

We accomplish our goals indirectly
TWO GOLDEN RULES
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WE INFLUENCE BEHAVIOR WITH SMALL ACTIONS
We accomplish our goals indirectly
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CERTAINTY
CREATING A SENSE OF Security And PREDICTABILITY

relatedness
Defining clear social groupings and systems

Fairness
Reducing unfair opportunity and rewards

S
C
A
R
F
TATUS
ERTAINTY
UTONOMY
ELATEDNESS
AIRNESS

RAISE
AWARENESS
DEVELOP
KNOWLEDGE
PRACTICAL
CONTRIBUTIONS
PERSONAL
APPRECIATION

RAISE
AWARENESS
DEVELOP
KNOWLEDGE
PRACTICAL
CONTRIBUTIONS
PERSONAL
APPRECIATION
EXPECTATIONS
TRUST
SOCIAL NORMS
INSPIRATION

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