Brighter, Bolder, Better is Amadeus' introductory presentation highlighting that it is the global leader in travel technology. It provides concise summaries of its two business lines:
1) Global Distribution System (GDS) - Amadeus is the leading GDS with a 37% market share, providing indirect distribution services to travel agencies.
2) Passenger Service System (PSS) - Amadeus has a 30% market share of passengers handled by its PSS solutions that provide IT solutions to travel providers.
Amadeus has a successful transaction-based business model in both businesses that is highly resilient and profitable.