This document discusses the importance of proper species identification for implementing the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES). It notes that CITES relies on accurate identification by non-specialists, so administrators and law enforcement need skills and resources for identification. A 7-step methodology is provided for identification, including preparing reference materials, narrowing the search, using identification guides, self-questioning the results, and practicing skills. Effective identification is key to properly regulating international wildlife trade according to CITES.