Could you be using Google Plus to grow your business? You may assume that not many people are using G + to grow their business yet – but dont make the mistake of dismissing it as this social platform is in the same stable as the number one and number two search engines, Google and You Tube – and that should make you sit up and pay attention. Using Google Plus properly will definitely improve your search engine rankings – and that is one very good reason to come along on Friday and learn the basics of how people interact on this unfamiliar platform. Circles, Communities and Ripples - Emma will talk about using these to grow your audience and network online. She will also introduce you to some basic apps that make using G+ a whole lot easier and demonstrate an interactive G+ hangout !

1. Social Google – are you paying
enough attention??
Google Plus
10 Reasons your Business should not dismiss Google Plus
A Presentation
by

2. WWhyh yG Goooogglele P Plluuss??
 Google Plus is like Twitter with
pictures, video, phone and email
added
 You can set up video
conferencing Hangouts for up to
9 people plus unlimited
audience numbers for live
broadcasting direct to You Tube
 Content can be seen and
searched by Google Search and
YouTube
 It is linked to Gmail

3. So what can you do in Google +?

4. Anatomy of a Post
We’re going in…

7. You can unsubscribe from these …

8. But your audience
will still get a
notification….

9. Build a relevant
audience …
• How to build your audience – posts and circles
Always post to Public (this allows re shares and search)
Anything not marked ‘public’ is private
Also share with specific circles – these people will be notified
TIP: Bring other people’s whole public circles into your circles
TIP: create a special circle just for your ‘engagers’ - people you
don’t know who share and +1 your stuff. Share everything with
them.

10. Share publicly…to be
searchable

11. ..and to enable re shares …

12. You can email everyone
in your circles from G +
…

13. Communities
Communities are cool
If you follow the rules…
Communities work really well if they are active and your topic is relevant
But there are rules and if you don’t follow them you’ll probably be ignored.
Always read the ‘about’ post before you post anything.
Always introduce yourself . It is best to do a lot of chatting and getting to know people
before you hit them with your promotional post!
Categorise your post – are you asking a question, introducing yourself or sharing
something of value?
Ask questions . A lot. Always reply to anyone who engages with you and tag (+1)_ them
in your response, then they will be notified.

14. Community posts are
categorised…
And can be filtered…

15. Questions can get a lot
of engagement…

16. And if you click on the
little green icon top
right of the post you can
see who has engaged
TIP: You can then hover over people and add them to your ‘engaged’ circle

17. Circlecount
Circlecount is a great
Chrome add on…
(You really need to be
using Chrome for G + by
the way)

18. Adding Circlecount gives
you these cool icons …

19. …and is a really easy way to
track post activity
(These are Google
Ripples…)

20. This is another Google
extension
I don’t yet use it…
Although I am told its very useful…

21. Why Google Plus?
So now you’ve grasped
G+ - what’s next??
 Google Plus combines the
best features of Facebook and
Twitter and also boasts better
graphics and greater photo and
text display.
 You can set up video
conferencing or video Hangouts
for up to 9 people plus unlimited
audience numbers for live
broadcasting direct to You Tube
 Content can be seen and
searched by Google Search and
YouTube

22. (You saw it at the Hub
first….)