Creativity can not be standardized by testing techniques. Can you put a lid on the amount of creative juices flowing throw Picasso's brush strokes? No, don't be a fool. We need to understand how important it is to kindle, protect and spread the light of creativity instead of killing the cat. Social hermits and outcasts are creative geniuses misunderstood. Einstein never scored more than 60 on a physics test at school but he gave you the mother load of scientific breakthrough with String and Relativity Theory. Undermining one's unique ability to think and act is common social practice. We stop and kill what we don't understand. LogoOnlinePros harbors, nurtures and promotes creative ideas and work.

2. Learning Objectives
Defining What Is Creativity
Understanding It’s Importance
Finding Out What Killed The Cat and How
Ideas to Rekindle That Creative Spark

4. Defining Creativity
• There are three aspects to Creativity:
– Thinking Out-of-the-box
– Generating Solutions
– Creating Value

6. Are You Creative?
• 1 in 4 people believe they are living up to their
creative potential

7. What Killed The Cat?
• Social Conditioning
– We’re told what “is the right thing” to do, how to
do it, why, and when to do it.
– From the basic concept to the intricate details;
everything is handed over to us.
– The society approves or disapproves.

8. What Killed The Cat?
• Linear Thinking
2 + 2 = 4 : This is what we’re taught
2 + 2 = Fish : This puts a creative spin on it
[but we’ll never know]
2
2
+ =

9. What Killed The Cat?
• Standardization
– “If s/he can get an A grade, why can’t
you?”
– “Medical Practitioners get the highest
paying jobs all over the world! You
should become a doctor!”
– It won’t be long before they start
saying, “Everyone can fit in a box,
why can’t you?!”

10. What Killed The Cat?
• Standardization

11. What Killed The Cat?
• Standardization

12. Creativity Can Be Learned
• The good news is:
Creativity can be
learned.
• More than 73% of the
most creative
individuals believe
creativity can be taught

14. Instilling Creativity: Idea # 1
Be a Kid
– Talk to them – they
haven’t been through
social conditioning yet
– Play with them – they’ll
help you uncover your
inner child
– Observe them – you’ll
end up babysitting if
nothing else

15. Instilling Creativity: Idea # 2
Brainstorm Ideas
– The best ones come
from group discussions
– Have a social group from
diverse backgrounds – a
fresh “unrelated”
perspective may be just
the thing you need
– Networking with people
of your specialization
also helps

16. Instilling Creativity: Idea # 3
Connect with Nature
– Take a walk on the
beach
– Go for a jog in the
neighborhood
– Visit your nearest park
– Get a pet
– Take your eyes away
from your glass screens
to admire nature and all
that it entails

17. Instilling Creativity: Idea # 4
Stay Curious
There are two simple
rules:
– Question everything
– Question everyone

18. Instilling Creativity: Idea # 5
Be A Little Foolish
– How about karaoke?
– Some role playing?
– Dressing up as a mascot?
– Playing pranks on
someone?
– Clicking stupid pictures?
– Or doing things you’ve
never done before?
This will refresh your
creative side

19. Instilling Creativity: Idea # 6
Take A Shower
When nothing else
works, take a shower!
At least 19% of the
creative breakthroughs
occur in the shower

22. Thank you!
• Research Credits:
– Fast Company
– Adobe Study
• Image Credits:
– Freedigitalphotos.net
– Brainyquotes.com
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