"Always On" is a lifestyle characterized by the connectivity shift from a technological service to a personal trait.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Always On through stories, examples, numbers, case studies.
Gamification brings game experience to real world and in non-game contexts aiming at keeping people engaged, making them collaborate, driving their behaviors.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Gamification through stories, examples, numbers, case studies.
Last year, we presented the top, must-know, culturally relevant trends for 2015 and our predictions were 83% accurate!
To help the “curious class” stay relevant in 2016, we’ve assembled an A-Z glossary of what trends we predict to be 100 must-know terms and concepts of 2016.
We hope this cultural crib sheet will help prepare you for the year ahead!
Presentation given by Playhouse Communication Ltd as part of Social Media Week, Lagos on 18th Feb 2013.
It outlines how social media has given people a voice, why companies need to listen, monitor & engage and gives pointers on how they can do it.
The Market Research Event (TMRE) 2016 ChapStick User Experience ResearchIsobarUS
Every brand is looking to establish powerful emotional bonds with their consumers, but marketers often struggle to define that connection and activate against it. Learn how MindSight Mobile helped Pfizer uncover the emotional experience of using ChapStick “in the moment.” Most importantly, learn how those insights are can be used to transform marketing strategy, creative, and potential new omni-channel experiences that will foster stronger emotional bonds with their consumers while inspiring brand loyalty.
Gamification brings game experience to real world and in non-game contexts aiming at keeping people engaged, making them collaborate, driving their behaviors.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Gamification through stories, examples, numbers, case studies.
Last year, we presented the top, must-know, culturally relevant trends for 2015 and our predictions were 83% accurate!
To help the “curious class” stay relevant in 2016, we’ve assembled an A-Z glossary of what trends we predict to be 100 must-know terms and concepts of 2016.
We hope this cultural crib sheet will help prepare you for the year ahead!
Presentation given by Playhouse Communication Ltd as part of Social Media Week, Lagos on 18th Feb 2013.
It outlines how social media has given people a voice, why companies need to listen, monitor & engage and gives pointers on how they can do it.
The Market Research Event (TMRE) 2016 ChapStick User Experience ResearchIsobarUS
Every brand is looking to establish powerful emotional bonds with their consumers, but marketers often struggle to define that connection and activate against it. Learn how MindSight Mobile helped Pfizer uncover the emotional experience of using ChapStick “in the moment.” Most importantly, learn how those insights are can be used to transform marketing strategy, creative, and potential new omni-channel experiences that will foster stronger emotional bonds with their consumers while inspiring brand loyalty.
The concept of work-life balance today is obsolete. This conference took a deeper look at people, projects, products, and services that we can all leverage to try to LIVE, WORK, and PLAY BETTER.
The best speakers & key topics according to social data, the trends most relevant to communications professionals – plus a deep dive in to one of the biggest areas of focus for this year; Sports.
MRY's South by Southwest (SXSW) Interactive recap from 2015 featuring trends in wearables, virtual reality, mobile video (Meerkat!), and more - plus what brands like GE, Taco Bell, Mazda, HBO and others did in Austin, TX for SXSWi
Nudgestock 2020 – Necessity is the Mother of ReinventionOgilvy Consulting
Every year, Ogilvy Consulting's Behavioural Science Practice hosts Nudgestock — the world’s largest festival of creativity and behavioural science. Ordinarily, this event is held on the British Seaside (a cunning strategy to help people focus on the day) with approximately 400 in attendance. However this year, as a result of Covid-19, we tried something different...and the results were astonishing.
Inside the Driving Forces of Disruptive InnovationMSL
In this short publication, we touch upon, among others, some of our clients’ stories and our perspective on how disruption plays out as a force within markets: the creative process, technology and communications. And to the marketing communications industry, we lay down the gauntlet: disruptive innovation offers us all an opening to embrace the polar shift towards a greater integration combining dissimilar currents into explosive ideas, the chance to help create ever-more meaningful partnerships for our clients, and the prospect of delivering insight-fueled foresight to help companies predict what’s over the horizon.
If you would like to talk to MSLGROUP about how we can support you in your business transformation, please contact Trudi Harris, Chief Communications Officer, trudi.harris@mslgroup.com
From insights on Generation Z, to the new developments around VR and robotics, check out Mindshare NA's insights and takeaways from SXSW Interactive 2016.
SXSW 2018
I’ve Got No Screens: Internet’s Screenless Future
Christopher Ferrel
Digital Strategy Director
The Richards Group
Fairmont Congressional A
March 10, 2018
9:30 AM
What does the Internet look like without screens? We are about to find out. Within three years, 30 percent of all web-browsing sessions will be done without a screen. More than 10 million homes will possess screenless devices like Google Home and Amazon Echo. For some, screenless digital time will eclipse digital screen time. What’s a marketer to do? Join Chris Ferrel as he explores how brands can embrace the Screenless Internet.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Solo
Event Type: Session
Track: Brands & Marketing
Level: Intermediate
Tags: artificial intelligence, branding, design, digital voice assistants, voice-enables speakers, smart speakers
#screenlessfuture
SxSW is a two week festival (not a conference) where the best of tech, film, and music collide. It's the "Spring Break for Geeks," the thing you're supposed to get lost in, the way-less-serious and way-more-fun version of TED. It's the only place where you'd find all of these people in a two-week span:
- Vice President Joe Biden,
- DJ/Producer Chainsmokers,
- Billionaire investor Mark Cuban,
- Elon Musk's brother Kimble Musk
- Producer Rick Ross
- CTO of Pixar Steve May,
- Actor Seth Rogan
Can't wait for next year.
Every year, planners at Y&R share a roundup of today’s most interesting trends and their inherent tension. This year’s North American Trends with Tension report takes on an array of topics from privacy, wellness, and gender fluidity.
SXSW 2016 Recap: Highlights of Brands and TechnologiesDavid Berkowitz
Which marketers stood out the most at South by Southwest Interactive? Which technologies look most impactful? Which speakers stood out? Find out in this annual tradition from MRY's David Berkowitz. Featured brands include Visa, Budweiser, Capital One, Miracle-Gro, McDonald's, Samsung, and more.
There was a time when SXSW set the agenda, but now it seems to reflect it.
Once a focal point of the digital design industry, the event has grown in size and ambition to become a forum for a wide variety of contemporary issues, seemingly random in nature and curated around no clear principles.
Havas has summarized some of the common key themes on display at SXSW, which were reflected more generally as societal trends.
The concept of work-life balance today is obsolete. This conference took a deeper look at people, projects, products, and services that we can all leverage to try to LIVE, WORK, and PLAY BETTER.
The best speakers & key topics according to social data, the trends most relevant to communications professionals – plus a deep dive in to one of the biggest areas of focus for this year; Sports.
MRY's South by Southwest (SXSW) Interactive recap from 2015 featuring trends in wearables, virtual reality, mobile video (Meerkat!), and more - plus what brands like GE, Taco Bell, Mazda, HBO and others did in Austin, TX for SXSWi
Nudgestock 2020 – Necessity is the Mother of ReinventionOgilvy Consulting
Every year, Ogilvy Consulting's Behavioural Science Practice hosts Nudgestock — the world’s largest festival of creativity and behavioural science. Ordinarily, this event is held on the British Seaside (a cunning strategy to help people focus on the day) with approximately 400 in attendance. However this year, as a result of Covid-19, we tried something different...and the results were astonishing.
Inside the Driving Forces of Disruptive InnovationMSL
In this short publication, we touch upon, among others, some of our clients’ stories and our perspective on how disruption plays out as a force within markets: the creative process, technology and communications. And to the marketing communications industry, we lay down the gauntlet: disruptive innovation offers us all an opening to embrace the polar shift towards a greater integration combining dissimilar currents into explosive ideas, the chance to help create ever-more meaningful partnerships for our clients, and the prospect of delivering insight-fueled foresight to help companies predict what’s over the horizon.
If you would like to talk to MSLGROUP about how we can support you in your business transformation, please contact Trudi Harris, Chief Communications Officer, trudi.harris@mslgroup.com
From insights on Generation Z, to the new developments around VR and robotics, check out Mindshare NA's insights and takeaways from SXSW Interactive 2016.
SXSW 2018
I’ve Got No Screens: Internet’s Screenless Future
Christopher Ferrel
Digital Strategy Director
The Richards Group
Fairmont Congressional A
March 10, 2018
9:30 AM
What does the Internet look like without screens? We are about to find out. Within three years, 30 percent of all web-browsing sessions will be done without a screen. More than 10 million homes will possess screenless devices like Google Home and Amazon Echo. For some, screenless digital time will eclipse digital screen time. What’s a marketer to do? Join Chris Ferrel as he explores how brands can embrace the Screenless Internet.
Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Solo
Event Type: Session
Track: Brands & Marketing
Level: Intermediate
Tags: artificial intelligence, branding, design, digital voice assistants, voice-enables speakers, smart speakers
#screenlessfuture
SxSW is a two week festival (not a conference) where the best of tech, film, and music collide. It's the "Spring Break for Geeks," the thing you're supposed to get lost in, the way-less-serious and way-more-fun version of TED. It's the only place where you'd find all of these people in a two-week span:
- Vice President Joe Biden,
- DJ/Producer Chainsmokers,
- Billionaire investor Mark Cuban,
- Elon Musk's brother Kimble Musk
- Producer Rick Ross
- CTO of Pixar Steve May,
- Actor Seth Rogan
Can't wait for next year.
Every year, planners at Y&R share a roundup of today’s most interesting trends and their inherent tension. This year’s North American Trends with Tension report takes on an array of topics from privacy, wellness, and gender fluidity.
SXSW 2016 Recap: Highlights of Brands and TechnologiesDavid Berkowitz
Which marketers stood out the most at South by Southwest Interactive? Which technologies look most impactful? Which speakers stood out? Find out in this annual tradition from MRY's David Berkowitz. Featured brands include Visa, Budweiser, Capital One, Miracle-Gro, McDonald's, Samsung, and more.
There was a time when SXSW set the agenda, but now it seems to reflect it.
Once a focal point of the digital design industry, the event has grown in size and ambition to become a forum for a wide variety of contemporary issues, seemingly random in nature and curated around no clear principles.
Havas has summarized some of the common key themes on display at SXSW, which were reflected more generally as societal trends.
Great Inspiring Leader - Sir Richard BransonSri Vikas. U
This is a slide I created for my MBA (IFMR,Chennai) presentation on an Inspiring leader. There are many leaders I admire but Sir Richard Branson is someone I aspire to be someday .
Da hardware a software: l'evoluzione del living e degli stili abitativi | Tre...Market Revolution
Il 2015 è stato l’anno un cui i Millennials hanno superato tutte le precedenti generazioni sia numericamente sia come forza lavoro, diventando di fatto i nuovi protagonisti del panorama sociale, culturale ed economico. Numerosi studi e ricerche dimostrano come questa generazione si caratterizzi per nuovi stili di vita e comportamenti, che hanno portato all'affermazione, tra le altre cose, di un nuovo concetto fluido di abitazione. In questo report raccontiamo quali sono i 5 driver essenziali che rimodellano l'ambiente domestico e quali inedite applicazioni si integrano oggi nel "sistema operativo" chiamato casa.
Inspiring Route - Do-it-yourself & the makers revolutionMarket Revolution
Do It Yourself and Makers Revolution is a contemporary subculture representing a technology-based extension of DIY culture that encourages invention and prototyping. This trend includes millions of people who are creating their self-made products and taking risks to start their own small businesses dedicated to marketing and selling of these products.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Do It Yourself and Makers Revolution through stories, examples, numbers, case studies.
In occasione di HOMI 2016, il Salone degli Stili di Vita di Milano, Market Revolution ha esplorato le ultime tendenze all’incrocio tra nuovi stili di vita, loro narrazione da parte del retail e allestimento dello spazio fisico dello store. Perché mai come oggi l’esperienza dei prodotti all’interno dello store è influenzata da tutto ciò che accade di nuovo in termini di design, abitudini e lifestyle nello spazio dell’abitazione.
The emergence of new models of peer-relationship between people and firms that - surpassing the old framework of consumption - enable the co-creation of value within the market relationship.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to the Collaboration Revolution through stories, examples, numbers, case studies.
Colin Powell on Leadership. 4 star General (ret) Colin Powell shares his insights to leadership, that enabled him to become the chairman of the Joint Chief of Staff and first African American Secretary of State.
A leader is one who is committed to taking individuals along towards the fruition of a certain mission and creates an environment in which people can be actively involved. There is no magic in the way in which inspirational leaders operate. However an inspirational leader is considered more effective and efficient than a good leader. So, who is an inspirational leader? What are the qualities that set a good leader apart from an inspirational leader? How can a good leader be transformed into an inspirational leader? Here is presentation that answers all these questions.
In today’s world, rules and regulations to control behaviors are no longer effective ways to run a company. Results are produced by employees who are driven and inspired by their leaders and peers to do the right thing and make the right decision; and those who do not work just for the pay but for their ability to achieve.
Many leadership articles and talent management trainings have now begun to focus on inspirational leadership. It is believed that companies/teams are more engaged and function more effectively with inspiring leaders (with or without official titles). In the process, employees become more engaged, a trait that transcends other areas of their lives including community involvement.
For the past five years, Mike Haddad, president and CEO of Schreiber Foods, has been inspiring 7,000+ partners by abiding by principles of inspirational leadership. He will share his experience of inspiring others and the journey he’s taken to become an inspiration leader not only in the corporate world but also in the community.
Startups are human institutions that are designed to deliver a new product or service under conditions of extreme uncertainty.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Startup and The New Entrepreneurs through stories, examples, numbers, case studies
Squadrati - In che direzione va la nostra alimentazione?Squadrati
Vi raccontiamo una ricerca di scenario, quattro stili alimentari e una tendenza di consumo per rispondere a una domanda: come sta cambiando il nostro rapporto col cibo e che impatti ha sul mercato del cibo?
Un focus sugli Industry e i Consumer Trends che interessano il mondo del food: dall’autarchia alimentare al crowdsourcing, dalla ricerca della trasparenza assoluta (la recente spettacolarizzazione degli scandali alimentari incoraggia le derive fobiche) agli ecotariani, dai super-cibi alle fughe edoniste… una panoramica veloce ma esaustiva e qualche indicazione utile per costruire una strategia di business più consapevole e valorizzare al meglio i punti di forza del Made in Italy.
Il seminario, organizzato dalla Camera di Commercio di Parma in collaborazione con Unioncamere Emilia-Romagna e District Vision Lab, rientra nelle attività del progetto "SIMPLER - Support Services to IMprove innovation and competitiveness of business in Lombardia and Emilia-Romagna", finanziato dall'Unione Europea nell'ambito della Enterprise Europe Network. Febbraio 2009.
In this end of year report we highlight some of the key trend narratives and events that we think will be shaping the consumer landscape in the coming year as well as signposting the global economic outlook. We also review some of the biggest and most significant trend shifts and insights from 2013, identifying what happened across areas such as retail, technology and finance. Find out more about us at futurefoundation.net
This is the full presentation of the introduction to young advertising students from the Belgian Advertising School to the world of market research (6 October, 2014). Presentation by Hakim Zemni, Katia Pallini & Tom De Ruyck.
Introducing the Gen-Narrators, research by The Economist among 90,000 Millennials worldwide. One sub-segment of the millennials has an extraordinary ability to influence. They are effective at sharing. The Economist called them the ‘gen-narrators.’
This group of millennials were characterised with traits that disproved all previous stereotypes and millennial clichés. Gen-narrators had a focused audience, were specialists, had interest networks, and they paid in knowledge rather than in cash.
The Millennial generation will have a bigger impact on the future of media over the next five years than any other demographic group. But an Economist Group study finds many misconceptions about this group when it comes to their attitudes, media habits and their understanding of the relationship between media and marketing. Check out the study's global results,
For more information visit http://www.howcoolbrandsstayhot.com/trends
Enjoy the inspiration!
Early 2014, five trend watchers teamed up to share their views on the consumer and societal evolutions for 2014 and beyond. In this brand-new consumer trends paper, we gathered 5 paradoxical trends defining the consumer of today and of the future:
1. Learn from Joeri Van den Bergh how global brands such as Heineken and Renault are using serendipity in their advertising.
2. Find out from Steven Van Belleghem how companies benefit from the abundance of useful information to predict consumer behavior.
3. Follow Tom Palmaerts to experience four possible cloaking channels: de-facing, de-sharing, de-leting and the dark web…
4. Discover with Sven Mastbooms how existing business models are under pressure due to the consumers’ urge to take a quicker, easier and cheaper shortcut to the solution.
5. And finally tune in to Herman Konings to find out how consumers are taking control of their own health.
Brand Orbits - A New Language for Marketing in a Non-Linear WorldMark Bonchek
What does it take to create loyalty in an age of channel proliferation and fleeting differentiation? The secret is building Brand ORBITS - Ongoing Relationships Beyond Individual Transactions.
Path Finders (or Why You Can’t Trust Billy from Family Circus)Loyal Order
I gave this seminar a year ago at Innovative Evenings in Toronto in response to growing demand for mobile strategies as separate beasts from digital and brand strategies. A year later it's still a story worth sharing, thus I upload it and hope you'll take it in and share it with those who need to see it. I'll evolve it soon, but in the meantime I still hope you'll find it relevant.
Here's the executive summary: Digital, and mobile, are states of our day. These aren't channels, they aren't to be treated as extensions or unique platforms. The worst part is none of us in marketing/advertising behave how we pretend our customers do - if we pause we know we don't care about most of what we say.
Can we start being smarter?
Note: Most images stolen off the first page of Google Image results because, frankly, the free ones just didn’t tell a good story. I’m a bad person. Please don't sue me.
Going Beyond the Empowered Buyer: The Next Five Mega Marketing Challenges Demandbase
In the modern B2B buying cycle, control has moved away from businesses and into the hands of their buyers. This challenge has inspired a wave of marketing innovation, but there are even bigger challenges ahead. Follow along as Mathew Sweezey reveals the next Five Mega challenges facing B2B marketers – and how to confront them.
What might the future of social media look like?CharityComms
Tony Wright, head of creative strategy, Eight & Four
Marie Faulkner, senior social media manager, Marie Curie
Visit the CharityComms website to view slides from past events, see what events we have coming up and to check out what else we do: www.charitycomms.org.uk
Consumer trends and the way they affect retailFuturelab
This Slideshare focuses on some of the key consumer trends in the market and the way customer-centric retailers can adapt to them. It is a compilation of presentations Alain Thys gave to groups of retailers in Vilnius (Nov 2013) and Tallinn (March 2014).
Consumer trends and the way they affect retailAlain Thys
This Slideshare focuses on some of the key consumer trends in the market and the way customer-centric retailers can adapt to them. It is a compilation of presentations Alain Thys gave to groups of retailers in Vilnius (Nov 2013) and Tallinn (March 2014).
Similar to Inspiring Route - Always On: people, consumers, companies - Modelli e strategie per le aziende (20)
Il workshop di FUTUREBERRY su come creare un clima di lavoro multi-generazionale mettendo in pratica strumenti efficaci per progettare strategie, esperienze e una cultura organizzativa per conquistare e trattenere i talenti delle nuove generazioni e farli collaborare insieme alle precedenti già presenti in azienda.
Ma di cosa si parla esattamente quando si parla di “Design Thinking” ? Perché oggi è così rilevante? A cosa serve? Soprattutto, come può essere impiegato nel lavoro di tutti i giorni?
Questa documento è stato presentato in occasione del IOThings Milan 2018 all’interno del panel “End users meet open innovation and design thinking”.
Questa ricerca, costruendo un parallelo con il mondo del fashion, racconta l'evoluzione e il futuro del food.
È stata presentata durante la Social Media Week 2015 insieme ad un’analisi di Squadrati sul target e le tendenze del mondo del food.
Quantified Self is a movement of people that track individual daily activities metrics through technology with the goal of self improvement. Quantified selfers believe that the meaning of life is improving his own talent, no matter which it is. From a business point of view Quantified Self allows companies to reach consumers while they change their shopping habits and to deal with them in a new and different way.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Quantified Self through stories, examples, numbers, case studies.
Sharing Economy is a set of practices and models that, through technology and community, allows individuals and companies to share access to products, services and experiences.
This report - part of the "Inspiring Route" project - analyses and understands the main themes related to Sharing Economy through stories, examples, numbers, case studies.
Cosa vuol dire "digital revolution"? E da cosa è composta? Quali sono le sue dimensioni e la sua portata? A queste e altre domande abbiamo provato a rispondere durante il primo webinar di Market Revolution.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
Website Link :
https://skyeresidences.com/
https://skyeresidences.com/about-us/
https://skyeresidences.com/gallery/
https://skyeresidences.com/rooms/
https://skyeresidences.com/near-by-attractions/
https://skyeresidences.com/commute/
https://skyeresidences.com/contact/
https://skyeresidences.com/queen-suite-with-sofa-bed/
https://skyeresidences.com/queen-suite-with-sofa-bed-and-balcony/
https://skyeresidences.com/queen-suite-with-sofa-bed-accessible/
https://skyeresidences.com/2-bedroom-deluxe-queen-suite-with-sofa-bed/
https://skyeresidences.com/2-bedroom-deluxe-king-queen-suite-with-sofa-bed/
https://skyeresidences.com/2-bedroom-deluxe-queen-suite-with-sofa-bed-accessible/
#Skye Residences Etobicoke, #Skye Residences Near Toronto Airport, #Skye Residences Toronto, #Skye Hotel Toronto, #Skye Hotel Near Toronto Airport, #Hotel Near Toronto Airport, #Near Toronto Airport Accommodation, #Suites Near Toronto Airport, #Etobicoke Suites Near Airport, #Hotel Near Toronto Pearson International Airport, #Toronto Airport Suite Rentals, #Pearson Airport Hotel Suites
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
7. Source: The Verge, Apr, 2012, The Verge, May, 2013
ALWAYS ON - INSPIRING ROUTE
but then ...
7
Meet the guy who left the internet
1st May 2012
P.Miller, senior editor at “The Verge”,
decides to leave Internet for one year.
His goal is to separate himself from the
constant connectivity to explore sans-internet
reality.
“I thought it was making me unproductive. I
thought it lacked meaning. I thought it was
corrupting my soul”
8. Meet the guy who left the internet
... came back
1st May 2013
P.Miller, comes back to the Internet.
During his offline year he realized he was
wrong: “there's a lot of ‘reality’ in the virtual,
and a lot of ‘virtual’ in our reality, so living
without Internet is not a real life”.
My plan was to leave the internet, find the
"real" Paul and get in touch with the "real"
world, but the real Paul and the real world are
already inextricably linked to the internet.
Source: The Verge, Apr, 2012, The Verge, May, 2013
ALWAYS ON - INSPIRING ROUTE 8
9. “Always ON” is a lifestyle characterized by the
connectivity shift from a technological service
to a personal trait.
ALWAYS ON - INSPIRING ROUTE 9
10. Source: Path, 2011.
ALWAYS ON - INSPIRING ROUTE
Path
Are you online or are you sleeping?
10
11. Source: MIT, 2008.
ALWAYS ON - INSPIRING ROUTE
What drives always on?
2 key factors
11
Psycological
“second life” chance
uncomfortable feeling of loneliness
Technological
ubiquity of internet access
more mobile devices than people in the world
12. Source: Sploid, june 2014
ALWAYS ON - INSPIRING ROUTE
“This is so tweetable”
still online while offline
12
“Social media is a
narcissistic playground
where the best, the
funniest, the most charming
aspects of our lives are
publicized and the shitty
stuff, the boring stuff, the
beige almost never gets
posted.”
13. Source: TED Talks, Feb 2012
ALWAYS ON - INSPIRING ROUTE
Getting used to a new way
of being alone
13
“Being alone feels like a
problem that needs to be
solved.
And so people try to solve
it by connecting.
We slip into thinking that
always being connected is
going to make us feel less
alone.”
14. “from a business point of view”
models, strategy, consequences
ALWAYS ON - INSPIRING ROUTE 14
15. ALWAYS ON - INSPIRING ROUTE
My life as a customer
15
16. “Wait a sec, let me google it!”
At any place and time I have access to all available information about your
ALWAYS ON - INSPIRING ROUTE
offer, product and company.
16
If knowledge is power, then relationships have just been turned
upside down.
17. Source: Find The Best, jun 2014.
ALWAYS ON - INSPIRING ROUTE
FindTheBest.com
From smartphones to dog breeds to members of congress.
17
A search engine that find, collect and compare any information
you need to make the best decision. Just in a click.
18. “The bottleneck used to be distribution, now it’s attention”
Source: Statistic Brain, Jan 2014; Urban Dictionary, jun 2014
ALWAYS ON - INSPIRING ROUTE
“Catch me if you can”
I am overwhelmed by all kinds of stimuli.
I amuse easily, but I get bored even more easily.
Even if you manage to catch my attention, you lose it anyway at any moment.
18
The Goldfish Syndrome
Today your average attention
span is 8 seconds.
1 second less than a goldfish.
disclaimer: even if you’re listening to me, during this slide you've probably already checked your phone. twice.
19. Source: Inc, jan 2014; Inc, jan 2014.
ALWAYS ON - INSPIRING ROUTE
Superbowl Ads
Rented attention has become less and less effective
19
There is nothing like "wait". There’s just “real-time”.
65% aren’t even able
to associate the
company/product
with the ad.
30-sec spot.
4 million dollar
pricetag.
56% of viewers don’t
recall the ad.
20. “Multi-if-not-hyper-tasking lifestyle”
I research, communicate, interact, purchase, consume, share, all at the same
Source: Trendwatch, may 2004; Clickz, jun 2011; Trendwatching, 2013.
ALWAYS ON - INSPIRING ROUTE
time. All the time.
20
Consumers look to maximize every moment. No amount of (micro)
time will be too fleeting, or activity too absorbing, to cram in more
content, connection, consumption or simply more fun.
21. Bet Tracker app
Tool to enhance the thrill and excitement watching sport (and betting on it)
Source: PR Newswire, 2014.
ALWAYS ON - INSPIRING ROUTE
Testo slide
21
Check stats, set up alerts to track multiple bets, challenge your friends,
track probabilities once the game begins - in real time - and add bets.
22. “You have no power here”
I’m constantly stalked by brands and their offerings (Like! Share! Try! Get!) and
all the mocking and debunking of their activities is making me more and more
Source: Mediaplanet, sept 2013.
ALWAYS ON - INSPIRING ROUTE
aware of their strategies & tricks to make me buy.
22
The rise of “marketing immunity”
23. Source: Adblock, jun 2014.
ALWAYS ON - INSPIRING ROUTE
Adblock
Surf the web without annoying ads.
23
Before After
A browser extension that automatically blocks video ads,
banner ads, Flash ads, Facebook ads, text ads...
24. So, what kind of guy is our Always on consumer?
ALWAYS ON - INSPIRING ROUTE
24
1
2
Overinformed Hyperactive
3
Multitasker
4
Marketing
immune
25. Source: BBC, aug 2013; Futureberry, jun 2014.
ALWAYS ON - INSPIRING ROUTE
The “needs” are a-changin'
Many new emerging phenomena are changing our needs.
25
26. Source: BBC, aug 2013; Futureberry, jun 2014.
ALWAYS ON - INSPIRING ROUTE
The “needs” are a-changin'
We also discovered some of them together.
26
But we think always on is not among the key factors
La Sharing
Economy
Makers e la
rivoluzione del
manufacturing
Startup e i nuovi
imprenditori
Collaboration
revolution Quantified Self
27. ALWAYS ON - INSPIRING ROUTE
Not “what” but “how”
Always on has a heavy impact on the behavior
27
Then Now
28. Source: KPMG, feb 2014; WSJ, jun 2014.
ALWAYS ON - INSPIRING ROUTE
Physical to digital, digital to physical
Some examples
28
SHOWROOMING
(Research Offline, Purchase Online)
ROPO
(Research Online, Purchase Offline)
People who research online and
buy offline spend 3 to 5 times
more than when they shop
through the website.
1 out of 5 people purchase via
mobile from an online competitor
while still physically visiting a
retailer’s store.
29. From tablet to laptop to desktop to smartphone
Source: Google-Ipsos, aug 2012.
ALWAYS ON - INSPIRING ROUTE
Some examples
29
30% of researches drive to shopping
content.
17% of people who watch a commercial
research for it via mobile.
30. What should a company do?
ALWAYS ON - INSPIRING ROUTE
30
31. “Good ol’ times”
The mono-dimensional funnel died a long time ago when the consumer ceased
Source: McKinsey, jun 2009; Wikipedia, jul 2014; Adweek, mar 2014.
ALWAYS ON - INSPIRING ROUTE
to be a purely passive target.
31
32. “Things just got real”
Add a second dimension to frame the enriched customer experience
Source: Forrester, feb 2010.
ALWAYS ON - INSPIRING ROUTE
through customer’s eyes.
32
Aware Research Consider Buy Engage Service Support Loyalty
33. What if
these consumers are adding
extra new dimensions ?
ALWAYS ON - INSPIRING ROUTE 33
34. The “always on customer journey”
Source: Fitch, sept 2011; Accenture, 2013; Azur Digital, jan 2014; Futureberry, jul 2014.
ALWAYS ON - INSPIRING ROUTE
Non-linear, continuous and dynamic
34
Each step of
the process is
bi-univocally
connected to
each other in a
non-sequential
way
Each
touchpoint
consumer are
exposed to
enable
countless
different
scenarios
35. ALWAYS ON - INSPIRING ROUTE
Some inspirational stories
35
36. ALWAYS ON - INSPIRING ROUTE
Viggle
Make money watching TV
Problem
TV shows are a really crowded market and there’s low level of engagement
(and thus retention) of the viewers
36
37. The integrated loyalty program that reward TV watchers.
Source: Slate, may 2012; Clairewait, may 2014; WSJ, jun 2014; Viggle, jul 2014.
ALWAYS ON - INSPIRING ROUTE
Viggle
Make money watching TV
37
Solution
‣ Find the perfect show on TV to Viggle
‣ Check-in or Match
‣ Share & follow your favorite shows
‣ Get point for watching show
‣ Redeem points to get real rewards like gift cards (Starbucks,
iTunes, Barnes & Noble), free subscription (Hulu, Spotify) or
discounts (Kindle Fire, MacBook Air)
Simple but somehow enough to affect watchers’ behaviors
(with 20.8 million montlhy user)
38. ALWAYS ON - INSPIRING ROUTE
Shopkick
Create a seamless digital-to-physical shopping experience
Problem
Our customer is frustrated by the digital-physical "gap" in his shopping experience.
Also, competition by other retailers and from digital channels makes it increasingly
difficult for B&M operators to generate in-store traffic.
38
39. The “ShopBeacon project”: welcome a shopper when she enters a store and show
her location-specific deals, discounts, recommendations, and rewards, without
even opening the app. Tie at-home browsing to in-store benefit (reminder,
suggestion, etc). Deliver department-specific offers throughout the store.
Source: Techcrunch, oct 2013; Wikipedia, jul 2014; Shopkick, jul 2014.
ALWAYS ON - INSPIRING ROUTE
Shopkick
Create a seamless digital-to-physical shopping experience
39
Solution
‣ 1 billion in-app deals and offers viewed (2012)
‣ $50 million in measurable incremental revenue
for a single retail partner (2013)
‣ 70 brand partners (2013)
‣ 6 million+ shoppers (2014)
A co-pilot for the shopping experience: helps to discover the best stores and products
40. Source: Marketing Magazine, Apr, 2014, Marketing Week, Oct, 2013.
ALWAYS ON - INSPIRING ROUTE
Tesco
MyTesco pilot project
40
Solution
Integrated system that help customers navigate the store, gather the shopping
lists they have prepared at home and easily locate products
“At Tesco, we’re already looking at what the store of the future look like. We’re
looking at the customer’s journey, whether they at the home or in-store or out”
41. Source: Ayantek, aug 2013
ALWAYS ON - INSPIRING ROUTE
Ikea
A new meaning to the world’s oldest direct marketing tool
(makes room design easier)
Problem
Traditional product communication is losing effectiveness because it is “flat”
and so little engaging.
14% of the purchase turn out to be the wrong size for its intended location.
41
42. The integration of the catalogue with the mobile app that enable customers to
view and place selected 3D representations of IKEA products in their own rooms
Source: Gizmag, 2013; Ikea, aug 2013; The Verge, aug 2014.
ALWAYS ON - INSPIRING ROUTE
Ikea
A new meaning to the world’s oldest direct marketing tool
(makes room design easier)
42
Solution
via augmented reality.
Users spent an average of 8 minutes with the app
compared to 3 minutes with just the catalogue.
43. ALWAYS ON - INSPIRING ROUTE
Amazon
Anytime, anywhere, in a second
Problem
Very few of the many stimuli that the consumer receives and the actions he takes are
translated into real sales opportunities.
43
44. Source: The Verge, jun 2014; Techcrunch, jun 2014.
ALWAYS ON - INSPIRING ROUTE
Amazon
Anytime, anywhere, in a second
44
Solution
The “Firefly” feature of the new Amazon smartphone is a “recognition engine” for
both real-world and digital items which the consumer engage and interacts with,
that track any research and we send instantly to Amazon store where we can buy.
It turns the entire world around you into a showroom
45. ALWAYS ON - INSPIRING ROUTE
Tide
Talk like a real person
Problem
Consumer moves fast, advertising moves slow.
Consumer “talks”, brands “communicate”.
45
Source: Cartodb, jun 2014.
46. Source: Mobile Marketer, Feb, 2014, AdAge, Feb, 2014
ALWAYS ON - INSPIRING ROUTE
Tide
Talk like a real person
46
Solution
During XXLVIII Super Bowl, Tide focused on creating short videos and tweet to join
the conversations generated by other brands’ commercials and interact in real-time
playfully with them and the consumer
3.6 million impressions genereted saving $4 million dollar
47. ALWAYS ON - INSPIRING ROUTE
ConAgra Foods with Google
Imagining the new era of shopping
Problem
Today the shopping experience is still long and complicated, a task that requires a lot of
time and attention. The consumer can distract, bore, change his mind.
47
48. Source: Mashable, mar 2013
ALWAYS ON - INSPIRING ROUTE
ConAgra Foods with Google
Imagining the new era of shopping
48
Solution
Through the Google Glasses, ConAgra Foods is re-inventing a fast and
breathtakingly seamless shopping experience
50. ALWAYS ON - INSPIRING ROUTE
In a survey it was asked to US consumers
“What would you give up to mantain Internet access?”
50
Source: Vivaldipartners, Feb, 20140
7% would forgo showering for a year
21% would give up sex
73% would sacrifice alcohol
51. Perhaps, after all, we are not facing a
passing hype but a radical shift that
consumers and companies have to face.
ALWAYS ON - INSPIRING ROUTE 51