SlideShare a Scribd company logo

Inkfruit – online tee brand

•
•
DigiWhirl
DigiWhirl

A case-study of our work with Inkfruit. Inkfruit is a B2C brand selling youth-centric t-shirts in India. Their community consists mainly of anyone and everyone who loves t-shirts with snazzy graphic designs.

TechnologyBusiness
1 of 8
Download to read offline
Inkfruit – Online Tee Brand DigiWhirl Client Case-Study Contact: www.digiwhirl.com info@digiwhirl.com +91-9004350022
Company Overview • Inkfruit is a youth centric website, they print and sell t-shirts crowdsourced from the community • Their target audience is everyone that likes tees, mostly the young Indians
Strategy Aspects ONLINE ACTIVITY Community Engagement Increase engagement OBJECTIVE with fans FACEBOOK PAGE Content & Contests FOCUS by Community Manager METRIC Active Users & Interactions
Facebook Fan Page Management • We outlined a content strategy that would appeal to the young audience • The strategy was further refined based on their interactions and responses
In 2 months we saw a clear jump in fan interactions and active users
While fan base grew organically the active users grew 4x times RISE IN ENGAGEMENT
Thank You! For more: www.digiwhirl.com Pic Source
We help brands socialize! Contact: www.digiwhirl.com info@digiwhirl.com +91-9004350022

Recommended

Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...
Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...
Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...Windchimes Communications Pvt Ltd
 
Social Media Case Study - MIF Innovation for India Awards 2010
Social Media Case Study - MIF Innovation for India Awards 2010Social Media Case Study - MIF Innovation for India Awards 2010
Social Media Case Study - MIF Innovation for India Awards 2010Windchimes Communications Pvt Ltd
 
Klout: The Evolution of Influence
Klout: The Evolution of InfluenceKlout: The Evolution of Influence
Klout: The Evolution of InfluenceDaniel Lotriet
 
Social Media case study of Emerson
Social Media case study of EmersonSocial Media case study of Emerson
Social Media case study of EmersonWindchimes Communications Pvt Ltd
 
Havmor - Mother's Day
Havmor - Mother's Day Havmor - Mother's Day
Havmor - Mother's Day Windchimes Communications Pvt Ltd
 
Sheila dowd
Sheila dowdSheila dowd
Sheila dowd500 Startups
 
Using Social Media to Drive Web Traffic
Using Social Media to Drive Web TrafficUsing Social Media to Drive Web Traffic
Using Social Media to Drive Web TrafficAndrea Tudor
 
Home for heroes media plan
Home for heroes media planHome for heroes media plan
Home for heroes media plan타샤 렌 브라멘
 

Recommended

Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...
Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...
Case Study - Use Of Social Media For Bajaj Allianz Child Plan by Windchimes C...Windchimes Communications Pvt Ltd
 
Social Media Case Study - MIF Innovation for India Awards 2010
Social Media Case Study - MIF Innovation for India Awards 2010Social Media Case Study - MIF Innovation for India Awards 2010
Social Media Case Study - MIF Innovation for India Awards 2010Windchimes Communications Pvt Ltd
 
Klout: The Evolution of Influence
Klout: The Evolution of InfluenceKlout: The Evolution of Influence
Klout: The Evolution of InfluenceDaniel Lotriet
 
Social Media case study of Emerson
Social Media case study of EmersonSocial Media case study of Emerson
Social Media case study of EmersonWindchimes Communications Pvt Ltd
 
Havmor - Mother's Day
Havmor - Mother's Day Havmor - Mother's Day
Havmor - Mother's Day Windchimes Communications Pvt Ltd
 
Sheila dowd
Sheila dowdSheila dowd
Sheila dowd500 Startups
 
Using Social Media to Drive Web Traffic
Using Social Media to Drive Web TrafficUsing Social Media to Drive Web Traffic
Using Social Media to Drive Web TrafficAndrea Tudor
 
Home for heroes media plan
Home for heroes media planHome for heroes media plan
Home for heroes media plan타샤 렌 브라멘
 
SOCIAL AND DIGITAL MEDIA MARKETING
SOCIAL AND DIGITAL MEDIA MARKETINGSOCIAL AND DIGITAL MEDIA MARKETING
SOCIAL AND DIGITAL MEDIA MARKETINGSP Jain School of Global Management. Dubai, Mumbai, Singapore, Sydney
 
Client Presentation
Client PresentationClient Presentation
Client PresentationGabrielle Casole
 
Building The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your AudienceBuilding The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your AudienceAsiana Ponciano
 
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14Noisy Little Monkey
 
NEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for BusinessNEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for BusinessMichelle Davies (Hryvnak)
 
IMC 639 Content Marketing Plan
IMC 639 Content Marketing PlanIMC 639 Content Marketing Plan
IMC 639 Content Marketing PlanAaron Weese
 
Digital Marketing Basics
Digital Marketing BasicsDigital Marketing Basics
Digital Marketing BasicsTahia
 
Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...CharityComms
 
Social Media That Works for Nonprofts
Social Media That Works for NonproftsSocial Media That Works for Nonprofts
Social Media That Works for NonproftsCommunications 21
 
Weight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy PresentationWeight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy PresentationSamantha Mitchelson
 
Building biggby ADV420 final presentation
Building biggby ADV420 final presentationBuilding biggby ADV420 final presentation
Building biggby ADV420 final presentationmuldown6
 
Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015Peter Osicka
 
Parul Gupta Portfolio
Parul Gupta PortfolioParul Gupta Portfolio
Parul Gupta PortfolioParul Gupta
 
Marketing Presentation 1
Marketing Presentation 1Marketing Presentation 1
Marketing Presentation 1Jotham Allwein
 
Speech- Social Media
Speech- Social MediaSpeech- Social Media
Speech- Social MediaMichelle Via
 
An Intro To Social Media
An Intro To Social MediaAn Intro To Social Media
An Intro To Social Media2Communicate
 
Social media copy
Social media copySocial media copy
Social media copyEduardo Cambinda
 
Hillshire farm two page strategy final
Hillshire farm two page strategy finalHillshire farm two page strategy final
Hillshire farm two page strategy finalkgwertheim
 
hibu Social
hibu Socialhibu Social
hibu SocialJavier Chero
 
An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016CharityComms
 
Grow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experienceGrow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experienceTechnopreneurs Association of Malaysia
 
Case examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & moreCase examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & moreMerry Ann Moore
 

More Related Content

What's hot

Building The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your AudienceBuilding The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your AudienceAsiana Ponciano
 
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14Noisy Little Monkey
 
NEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for BusinessNEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for BusinessMichelle Davies (Hryvnak)
 
IMC 639 Content Marketing Plan
IMC 639 Content Marketing PlanIMC 639 Content Marketing Plan
IMC 639 Content Marketing PlanAaron Weese
 
Digital Marketing Basics
Digital Marketing BasicsDigital Marketing Basics
Digital Marketing BasicsTahia
 
Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...CharityComms
 
Social Media That Works for Nonprofts
Social Media That Works for NonproftsSocial Media That Works for Nonprofts
Social Media That Works for NonproftsCommunications 21
 
Weight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy PresentationWeight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy PresentationSamantha Mitchelson
 
Building biggby ADV420 final presentation
Building biggby ADV420 final presentationBuilding biggby ADV420 final presentation
Building biggby ADV420 final presentationmuldown6
 
Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015Peter Osicka
 
Parul Gupta Portfolio
Parul Gupta PortfolioParul Gupta Portfolio
Parul Gupta PortfolioParul Gupta
 
Marketing Presentation 1
Marketing Presentation 1Marketing Presentation 1
Marketing Presentation 1Jotham Allwein
 
Speech- Social Media
Speech- Social MediaSpeech- Social Media
Speech- Social MediaMichelle Via
 
An Intro To Social Media
An Intro To Social MediaAn Intro To Social Media
An Intro To Social Media2Communicate
 
Hillshire farm two page strategy final
Hillshire farm two page strategy finalHillshire farm two page strategy final
Hillshire farm two page strategy finalkgwertheim
 
An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016CharityComms
 

What's hot (20)

SOCIAL AND DIGITAL MEDIA MARKETING
SOCIAL AND DIGITAL MEDIA MARKETINGSOCIAL AND DIGITAL MEDIA MARKETING
SOCIAL AND DIGITAL MEDIA MARKETING
 
Client Presentation
Client PresentationClient Presentation
Client Presentation
 
Building The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your AudienceBuilding The Right Social Media Campaign For Your Audience
Building The Right Social Media Campaign For Your Audience
 
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
Seasonal Facebook Campaigns. Bath & Bristol Marketing Network. 09.09.14
 
NEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for BusinessNEPA BlogCon 2012 - Social Media for Business
NEPA BlogCon 2012 - Social Media for Business
 
IMC 639 Content Marketing Plan
IMC 639 Content Marketing PlanIMC 639 Content Marketing Plan
IMC 639 Content Marketing Plan
 
Digital Marketing Basics
Digital Marketing BasicsDigital Marketing Basics
Digital Marketing Basics
 
Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...Taking stock - integration at Oxfam. Integration: breaking down the silos con...
Taking stock - integration at Oxfam. Integration: breaking down the silos con...
 
Social Media That Works for Nonprofts
Social Media That Works for NonproftsSocial Media That Works for Nonprofts
Social Media That Works for Nonprofts
 
Weight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy PresentationWeight Watchers Digital Strategy Presentation
Weight Watchers Digital Strategy Presentation
 
Building biggby ADV420 final presentation
Building biggby ADV420 final presentationBuilding biggby ADV420 final presentation
Building biggby ADV420 final presentation
 
Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015Jelly Belly FY15 Facebook April 3, 2015
Jelly Belly FY15 Facebook April 3, 2015
 
Parul Gupta Portfolio
Parul Gupta PortfolioParul Gupta Portfolio
Parul Gupta Portfolio
 
Marketing Presentation 1
Marketing Presentation 1Marketing Presentation 1
Marketing Presentation 1
 
Speech- Social Media
Speech- Social MediaSpeech- Social Media
Speech- Social Media
 
An Intro To Social Media
An Intro To Social MediaAn Intro To Social Media
An Intro To Social Media
 
Social media copy
Social media copySocial media copy
Social media copy
 
Hillshire farm two page strategy final
Hillshire farm two page strategy finalHillshire farm two page strategy final
Hillshire farm two page strategy final
 
hibu Social
hibu Socialhibu Social
hibu Social
 
An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016An integration catalyst. Integrated campaigns conference, 25 February 2016
An integration catalyst. Integrated campaigns conference, 25 February 2016
 

Similar to Inkfruit – online tee brand

Grow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experienceGrow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experienceTechnopreneurs Association of Malaysia
 
Case examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & moreCase examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & moreMerry Ann Moore
 
Social Shopping at Media140
Social Shopping at Media140Social Shopping at Media140
Social Shopping at Media140Tommy Tudehope
 
Productive New Methods in New Media
Productive New Methods in New MediaProductive New Methods in New Media
Productive New Methods in New MediaCo-Communications
 
Social Strategy
Social StrategySocial Strategy
Social StrategyastrIDema
 
Digital Jungle Credentials 2011
Digital Jungle Credentials 2011Digital Jungle Credentials 2011
Digital Jungle Credentials 2011christiansolo
 
Chapter 3 - Digital marketing: Online, Social, and Mobile
Chapter 3 - Digital marketing: Online, Social, and MobileChapter 3 - Digital marketing: Online, Social, and Mobile
Chapter 3 - Digital marketing: Online, Social, and MobileKarenCastillo643847
 
Leveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media MarketingLeveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media MarketingDr Matt McDougall
 
Social Media Marketing 101
Social Media Marketing 101Social Media Marketing 101
Social Media Marketing 101RodgersTriple
 
Digital Marketing Post-COVID19
Digital Marketing Post-COVID19Digital Marketing Post-COVID19
Digital Marketing Post-COVID19Manu Menon
 
Digital Marketing & Social Media
Digital Marketing & Social MediaDigital Marketing & Social Media
Digital Marketing & Social MediaKayla362635
 
Mio credentials snapshot
Mio credentials snapshotMio credentials snapshot
Mio credentials snapshotRishiraj Neog
 
Bunnings Big Social Data Analysis [Aug 2011] Media Monitoring
Bunnings Big Social Data Analysis [Aug 2011] Media MonitoringBunnings Big Social Data Analysis [Aug 2011] Media Monitoring
Bunnings Big Social Data Analysis [Aug 2011] Media MonitoringKINSHIP digital
 
Presentation CROMAR
Presentation CROMARPresentation CROMAR
Presentation CROMARIvan Kelić
 

Similar to Inkfruit – online tee brand (20)

Grow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experienceGrow and engage with more customers via Social Media - the CIMB Niaga experience
Grow and engage with more customers via Social Media - the CIMB Niaga experience
 
Case examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & moreCase examples - Merry Ann Moore content marketing, PR, branding & more
Case examples - Merry Ann Moore content marketing, PR, branding & more
 
CEO Institute
CEO Institute CEO Institute
CEO Institute
 
Social Shopping at Media140
Social Shopping at Media140Social Shopping at Media140
Social Shopping at Media140
 
Productive New Methods in New Media
Productive New Methods in New MediaProductive New Methods in New Media
Productive New Methods in New Media
 
WAYN
WAYNWAYN
WAYN
 
Integrated Digital Marketing
Integrated Digital Marketing Integrated Digital Marketing
Integrated Digital Marketing
 
infinitee LinkedIn PowerPoint
infinitee LinkedIn PowerPointinfinitee LinkedIn PowerPoint
infinitee LinkedIn PowerPoint
 
Social Strategy
Social StrategySocial Strategy
Social Strategy
 
Digital Jungle Credentials 2011
Digital Jungle Credentials 2011Digital Jungle Credentials 2011
Digital Jungle Credentials 2011
 
Chapter 3 - Digital marketing: Online, Social, and Mobile
Chapter 3 - Digital marketing: Online, Social, and MobileChapter 3 - Digital marketing: Online, Social, and Mobile
Chapter 3 - Digital marketing: Online, Social, and Mobile
 
Leveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media MarketingLeveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media Marketing
 
Leveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media MarketingLeveraging Facebook in Social Media Marketing
Leveraging Facebook in Social Media Marketing
 
Social Media Marketing 101
Social Media Marketing 101Social Media Marketing 101
Social Media Marketing 101
 
Digital Marketing Post-COVID19
Digital Marketing Post-COVID19Digital Marketing Post-COVID19
Digital Marketing Post-COVID19
 
Digital Marketing & Social Media
Digital Marketing & Social MediaDigital Marketing & Social Media
Digital Marketing & Social Media
 
Mio credentials snapshot
Mio credentials snapshotMio credentials snapshot
Mio credentials snapshot
 
Bunnings Big Social Data Analysis [Aug 2011] Media Monitoring
Bunnings Big Social Data Analysis [Aug 2011] Media MonitoringBunnings Big Social Data Analysis [Aug 2011] Media Monitoring
Bunnings Big Social Data Analysis [Aug 2011] Media Monitoring
 
Presentation CROMAR
Presentation CROMARPresentation CROMAR
Presentation CROMAR
 
JLPR Capabilities
JLPR CapabilitiesJLPR Capabilities
JLPR Capabilities
 

More from DigiWhirl

Social Media in Gujarati language, GoGujarati Case-study #GoRegional
Social Media in Gujarati language, GoGujarati Case-study #GoRegionalSocial Media in Gujarati language, GoGujarati Case-study #GoRegional
Social Media in Gujarati language, GoGujarati Case-study #GoRegionalDigiWhirl
 
Social Media in Regional Indian Languages
Social Media in Regional Indian LanguagesSocial Media in Regional Indian Languages
Social Media in Regional Indian LanguagesDigiWhirl
 
Social media in serbia
Social media in serbiaSocial media in serbia
Social media in serbiaDigiWhirl
 
Social Media in Croatia
Social Media in CroatiaSocial Media in Croatia
Social Media in CroatiaDigiWhirl
 
6 Social Crowd-Sourced Campaign Strategies
6 Social Crowd-Sourced Campaign Strategies6 Social Crowd-Sourced Campaign Strategies
6 Social Crowd-Sourced Campaign StrategiesDigiWhirl
 
6 Social Content Strategies for Hospitals
6 Social Content Strategies for Hospitals6 Social Content Strategies for Hospitals
6 Social Content Strategies for HospitalsDigiWhirl
 
Social Media for Children's Newspaper - RobinAge
Social Media for Children's Newspaper - RobinAgeSocial Media for Children's Newspaper - RobinAge
Social Media for Children's Newspaper - RobinAgeDigiWhirl
 
Thwack - social marketing client case study
Thwack - social marketing client case studyThwack - social marketing client case study
Thwack - social marketing client case studyDigiWhirl
 
Social Media & Kids
Social Media & KidsSocial Media & Kids
Social Media & KidsDigiWhirl
 
Fmcg beverage brand case study
Fmcg beverage brand case studyFmcg beverage brand case study
Fmcg beverage brand case studyDigiWhirl
 
7 steps to create a social business strategy
7 steps to create a social business strategy7 steps to create a social business strategy
7 steps to create a social business strategyDigiWhirl
 
Social media professionals payscale - India
Social media professionals payscale - IndiaSocial media professionals payscale - India
Social media professionals payscale - IndiaDigiWhirl
 
Why Social Media - India
Why Social Media - IndiaWhy Social Media - India
Why Social Media - IndiaDigiWhirl
 
Internet Penetration in India 2009 - 2010
Internet Penetration in India 2009 - 2010Internet Penetration in India 2009 - 2010
Internet Penetration in India 2009 - 2010DigiWhirl
 
Social Media with an Indian Perspective
Social Media with an Indian PerspectiveSocial Media with an Indian Perspective
Social Media with an Indian PerspectiveDigiWhirl
 

More from DigiWhirl (15)

Social Media in Gujarati language, GoGujarati Case-study #GoRegional
Social Media in Gujarati language, GoGujarati Case-study #GoRegionalSocial Media in Gujarati language, GoGujarati Case-study #GoRegional
Social Media in Gujarati language, GoGujarati Case-study #GoRegional
 
Social Media in Regional Indian Languages
Social Media in Regional Indian LanguagesSocial Media in Regional Indian Languages
Social Media in Regional Indian Languages
 
Social media in serbia
Social media in serbiaSocial media in serbia
Social media in serbia
 
Social Media in Croatia
Social Media in CroatiaSocial Media in Croatia
Social Media in Croatia
 
6 Social Crowd-Sourced Campaign Strategies
6 Social Crowd-Sourced Campaign Strategies6 Social Crowd-Sourced Campaign Strategies
6 Social Crowd-Sourced Campaign Strategies
 
6 Social Content Strategies for Hospitals
6 Social Content Strategies for Hospitals6 Social Content Strategies for Hospitals
6 Social Content Strategies for Hospitals
 
Social Media for Children's Newspaper - RobinAge
Social Media for Children's Newspaper - RobinAgeSocial Media for Children's Newspaper - RobinAge
Social Media for Children's Newspaper - RobinAge
 
Thwack - social marketing client case study
Thwack - social marketing client case studyThwack - social marketing client case study
Thwack - social marketing client case study
 
Social Media & Kids
Social Media & KidsSocial Media & Kids
Social Media & Kids
 
Fmcg beverage brand case study
Fmcg beverage brand case studyFmcg beverage brand case study
Fmcg beverage brand case study
 
7 steps to create a social business strategy
7 steps to create a social business strategy7 steps to create a social business strategy
7 steps to create a social business strategy
 
Social media professionals payscale - India
Social media professionals payscale - IndiaSocial media professionals payscale - India
Social media professionals payscale - India
 
Why Social Media - India
Why Social Media - IndiaWhy Social Media - India
Why Social Media - India
 
Internet Penetration in India 2009 - 2010
Internet Penetration in India 2009 - 2010Internet Penetration in India 2009 - 2010
Internet Penetration in India 2009 - 2010
 
Social Media with an Indian Perspective
Social Media with an Indian PerspectiveSocial Media with an Indian Perspective
Social Media with an Indian Perspective
 

Recently uploaded

Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Alan Dix
 
Pigging Solutions Piggable Sweeping Elbows
Pigging Solutions Piggable Sweeping ElbowsPigging Solutions Piggable Sweeping Elbows
Pigging Solutions Piggable Sweeping ElbowsPigging Solutions
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...shyamraj55
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsEnterprise Knowledge
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
Unblocking The Main Thread Solving ANRs and Frozen Frames
Unblocking The Main Thread Solving ANRs and Frozen FramesUnblocking The Main Thread Solving ANRs and Frozen Frames
Unblocking The Main Thread Solving ANRs and Frozen FramesSinan KOZAK
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationRidwan Fadjar
 
Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Hyundai Motor Group
 
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your Budget
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your BudgetHyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your Budget
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your BudgetEnjoy Anytime
 
Snow Chain-Integrated Tire for a Safe Drive on Winter Roads
Snow Chain-Integrated Tire for a Safe Drive on Winter RoadsSnow Chain-Integrated Tire for a Safe Drive on Winter Roads
Snow Chain-Integrated Tire for a Safe Drive on Winter RoadsHyundai Motor Group
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxMalak Abu Hammad
 
AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsMemoori
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Patryk Bandurski
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...HostedbyConfluent
 
Artificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraArtificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraDeakin University
 

Recently uploaded (20)

Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...Swan(sea) Song – personal research during my six years at Swansea ... and bey...
Swan(sea) Song – personal research during my six years at Swansea ... and bey...
 
Pigging Solutions Piggable Sweeping Elbows
Pigging Solutions Piggable Sweeping ElbowsPigging Solutions Piggable Sweeping Elbows
Pigging Solutions Piggable Sweeping Elbows
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
Automating Business Process via MuleSoft Composer | Bangalore MuleSoft Meetup...
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
Unblocking The Main Thread Solving ANRs and Frozen Frames
Unblocking The Main Thread Solving ANRs and Frozen FramesUnblocking The Main Thread Solving ANRs and Frozen Frames
Unblocking The Main Thread Solving ANRs and Frozen Frames
 
My Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 PresentationMy Hashitalk Indonesia April 2024 Presentation
My Hashitalk Indonesia April 2024 Presentation
 
Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2Next-generation AAM aircraft unveiled by Supernal, S-A2
Next-generation AAM aircraft unveiled by Supernal, S-A2
 
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your Budget
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your BudgetHyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your Budget
Hyderabad Call Girls Khairatabad ✨ 7001305949 ✨ Cheap Price Your Budget
 
Snow Chain-Integrated Tire for a Safe Drive on Winter Roads
Snow Chain-Integrated Tire for a Safe Drive on Winter RoadsSnow Chain-Integrated Tire for a Safe Drive on Winter Roads
Snow Chain-Integrated Tire for a Safe Drive on Winter Roads
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
AI as an Interface for Commercial Buildings
AI as an Interface for Commercial BuildingsAI as an Interface for Commercial Buildings
AI as an Interface for Commercial Buildings
 
The transition to renewables in India.pdf
The transition to renewables in India.pdfThe transition to renewables in India.pdf
The transition to renewables in India.pdf
 
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
Integration and Automation in Practice: CI/CD in Mule Integration and Automat...
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
Transforming Data Streams with Kafka Connect: An Introduction to Single Messa...
 
Artificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning eraArtificial intelligence in the post-deep learning era
Artificial intelligence in the post-deep learning era
 

Inkfruit – online tee brand

  • 1. Inkfruit – Online Tee Brand DigiWhirl Client Case-Study Contact: www.digiwhirl.com info@digiwhirl.com +91-9004350022
  • 2. Company Overview • Inkfruit is a youth centric website, they print and sell t-shirts crowdsourced from the community • Their target audience is everyone that likes tees, mostly the young Indians
  • 3. Strategy Aspects ONLINE ACTIVITY Community Engagement Increase engagement OBJECTIVE with fans FACEBOOK PAGE Content & Contests FOCUS by Community Manager METRIC Active Users & Interactions
  • 4. Facebook Fan Page Management • We outlined a content strategy that would appeal to the young audience • The strategy was further refined based on their interactions and responses
  • 5. In 2 months we saw a clear jump in fan interactions and active users
  • 6. While fan base grew organically the active users grew 4x times RISE IN ENGAGEMENT
  • 7. Thank You! For more: www.digiwhirl.com Pic Source
  • 8. We help brands socialize! Contact: www.digiwhirl.com info@digiwhirl.com +91-9004350022