The document discusses the challenges B2B sellers face in the current marketing landscape, highlighting that 80% of customers find sellers themselves. It emphasizes the importance of a well-structured marketing database and lead nurturing to convert potential leads into sales-ready customers. The document suggests that effective storytelling and timely engagement can significantly improve the flow of leads to sales teams.

1. How it really works Inbound Marketing

2. Customers are in control today

3. What problems do BtoB sellers face?

4. “In your most recent purchase, how did it start? Were you contacted by vendor or did you find the seller?” 8 out of 10 said “ We found seller” How do Deals Really Get Done?

5. 60% Lower cost per lead What about cost of leads?

6. Marketing Database E-Mail Blog articles Landing Page Opt in Press Release Website How it works

7. Marketing Database E-Mail Blog articles Landing Page Opt in Press Release Website In One Month

8. Marketing Database E-Mail Blog articles Landing Page Opt in Press Release Website In 6 Months

9. Marketing Database E-Mail Blog articles Landing Page Opt in Press Release Website In One Year

10. Up to 9 out of 10 visitors not ready to buy now Careful, gentle nurturing turns browsers into buyers Problem to solution story-telling Scoring behaviors enables sales to call at just the right time Convert Names to Sales-Ready Leads using Lead Nurturing

12. "Find New Customers can certainly help your business dramatically improve the flow of sales-ready leads to salespeople .“ Paul Dunay “ If more people listened to Jeff, a lot more would be sold.” Dan McDade, PointClear

13. Join Us www.facebook.com/findnewcustomers www.linkedin.com/find-new-customers www.twitter.com/fearlesscomp

14. Jeff Ogden, the Fearless Competitor President, Find New Customers (516) 495-9350 [email_address] http://www.findnewcustomers.com