Impact of Social Media in Tourism
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The slide presentation starts with introduction to social media, types of social media, special reference to twitter is given, a short discussion on instagram, google plus and travel blogs is presented with examples
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Impact of social media on tourism ppt
This document discusses the impact of social media on tourism. It introduces social media as a powerful tool for marketers due to internet, mobile technology, and smartphones. The objective is to understand social media's influence on tourism and how marketing activities impact the tourism industry. Some key platforms are identified as blogging, social networking, chat rooms, and video/photo sharing. Survey results and examples from India are provided on social media's role in tourism. Advantages include real-time communication and alternative advertising, while disadvantages include lack of control and potential damage from bad publicity. The conclusion states social media must be considered for promotional activities in the demanding tourism market.
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Social media engagement and word-of-mouth recommendations are increasingly important for the travel and tourism industry. The document discusses how people's social networks influence their travel decisions and how brands can utilize social media to influence word-of-mouth. It also examines how the internet has impacted word-of-mouth conversations and how brands can provide resources to customers before, during, and after these conversations. Finally, it outlines strategies for travel brands to engage customers on social media through content creation, customer service, and thought leadership in order to build brand awareness and positive word-of-mouth.
Impact of Social Media and Internet to the Travel Industry (2013)
A follow up to the previous presentation of similar title. This presentation builds from the previous version with updated statistics to further explain the impact of social media and Internet as a whole to the travel and hospitality industry.
Although it contains global data I put more emphasis on South East Asia and Indonesia because of increasing travel demands here and it's also my primary market base.
If you would like to receive a copy of the presentation please send email to joris.satyadharma@gmail.com.
All data used in this presentation are credited to the respective sources and clearly indicated.
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Dr. Sumit Kumar Singh discusses how developments in internet technology and the rise of Web 2.0 and social media have impacted the tourism industry. Trends like blogs, social networking, online reviews, and user-generated content now play a major role in how tourists plan trips and select destinations. While this presents challenges to traditional businesses, it also opens new opportunities for enterprises that learn to utilize technologies like social media, tagging, videos and mashups to better engage customers. The future of e-tourism will be defined by businesses that can effectively harness the power of Web 2.0 tools and user-generated content to build loyalty and improve the customer experience.
Tourism organisations
Tourism organizations play several important roles in promoting tourism. They include government agencies that determine tourism policy, commercial establishments that organize tours, and associations that promote domestic and international travel. Tourism organizations provide services to tourists like accommodations, transportation, and activities. They work to generate foreign exchange, create jobs, encourage specialization in tourism fields, and improve techniques through research, information sharing, and international cooperation. Their functions involve setting policy, planning, coordination, developing infrastructure and tourism products, training personnel, marketing destinations, and conducting research.
E-Tourism
This document provides an overview and definitions of key concepts related to information and communication technologies (ICTs) and their application in tourism, known as e-tourism. It discusses how ICTs have transformed the tourism industry, moving from early computer reservation systems to today's global distribution systems and use of the internet. The document defines important terms like the world wide web, intranets, extranets, and defines the roles of intermediaries and infomediaries in the digital tourism landscape. It provides context on how ICTs have impacted business processes, distribution channels, and strategic relationships across the tourism industry.
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Impact of social media on tourism ppt
This document discusses the impact of social media on tourism. It introduces social media as a powerful tool for marketers due to internet, mobile technology, and smartphones. The objective is to understand social media's influence on tourism and how marketing activities impact the tourism industry. Some key platforms are identified as blogging, social networking, chat rooms, and video/photo sharing. Survey results and examples from India are provided on social media's role in tourism. Advantages include real-time communication and alternative advertising, while disadvantages include lack of control and potential damage from bad publicity. The conclusion states social media must be considered for promotional activities in the demanding tourism market.
Social Media in Tourism
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Hope Everyone gets to know the content meaning and can understand the roles well.
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Social media engagement and word-of-mouth recommendations are increasingly important for the travel and tourism industry. The document discusses how people's social networks influence their travel decisions and how brands can utilize social media to influence word-of-mouth. It also examines how the internet has impacted word-of-mouth conversations and how brands can provide resources to customers before, during, and after these conversations. Finally, it outlines strategies for travel brands to engage customers on social media through content creation, customer service, and thought leadership in order to build brand awareness and positive word-of-mouth.
Impact of Social Media and Internet to the Travel Industry (2013)
A follow up to the previous presentation of similar title. This presentation builds from the previous version with updated statistics to further explain the impact of social media and Internet as a whole to the travel and hospitality industry.
Although it contains global data I put more emphasis on South East Asia and Indonesia because of increasing travel demands here and it's also my primary market base.
If you would like to receive a copy of the presentation please send email to joris.satyadharma@gmail.com.
All data used in this presentation are credited to the respective sources and clearly indicated.
Future of e tourism
Future of E-Tourism
Dr. Sumit Kumar Singh discusses how developments in internet technology and the rise of Web 2.0 and social media have impacted the tourism industry. Trends like blogs, social networking, online reviews, and user-generated content now play a major role in how tourists plan trips and select destinations. While this presents challenges to traditional businesses, it also opens new opportunities for enterprises that learn to utilize technologies like social media, tagging, videos and mashups to better engage customers. The future of e-tourism will be defined by businesses that can effectively harness the power of Web 2.0 tools and user-generated content to build loyalty and improve the customer experience.
Tourism organisations
Tourism organizations play several important roles in promoting tourism. They include government agencies that determine tourism policy, commercial establishments that organize tours, and associations that promote domestic and international travel. Tourism organizations provide services to tourists like accommodations, transportation, and activities. They work to generate foreign exchange, create jobs, encourage specialization in tourism fields, and improve techniques through research, information sharing, and international cooperation. Their functions involve setting policy, planning, coordination, developing infrastructure and tourism products, training personnel, marketing destinations, and conducting research.
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This document provides an overview and definitions of key concepts related to information and communication technologies (ICTs) and their application in tourism, known as e-tourism. It discusses how ICTs have transformed the tourism industry, moving from early computer reservation systems to today's global distribution systems and use of the internet. The document defines important terms like the world wide web, intranets, extranets, and defines the roles of intermediaries and infomediaries in the digital tourism landscape. It provides context on how ICTs have impacted business processes, distribution channels, and strategic relationships across the tourism industry.
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In today's world, social media has made it convenient for people to search, book and plan their next trip at the click of a mouse button. This research paper, co-authored by Ambuj Saxena, Dr. GG Saxena, and Dr. Sajeevan Rao takes you through the travel enthusiast's online journey while booking a leisure trip.
How does the travel enthusiast make up his mind to travel using social media and which social media channels affect him the most and how? What are the social, psychological and hedonic effects while planning a trip using social media and how reliable, entertaining and valuable do tourists consider social media sites while planning a trip. These are some of the important questions and customer behavior being brought out through this research paper that was presented in Jammu University's 4th International Conference on Sustainable Destination Excellence with the theme: Empowering Communities for Inclusive Tourism Development.
If you wish to know the experience of presenting my research paper in Jammu University, you may access my blog post: http://wp.me/p8r6B6-jQ
Sources of inspiration:
http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/
www.adweek.com
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This document summarizes several international tourism organizations:
The United Federation of Travel Agents Associations (UFTAA) was formed in 1966 and works to unite travel agents globally and represent their interests. The World Association of Travel Agencies (WATA) was formed in 1949 to improve and rationalize international tourism. The American Society of Travel Agents (ASTA) was established in 1931 and promotes the US travel industry. The World Tourism Organization (UNWTO) and International Civil Aviation Organization (ICAO) are UN agencies focused on sustainable tourism and aviation standards, while the International Air Transport Association (IATA) and Pacific Asia Travel Association (PATA) represent airlines and regional travel interests.
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This document discusses mass tourism and its potential positive and negative impacts. It provides definitions of mass tourism and ecotourism. Students are asked to consider examples of mass tourism destinations and holidays. The text explores how mass tourism began in coastal resorts in Spain and the Mediterranean in the 1960s and the environmental and economic impacts of the large-scale development of tourism infrastructure in these regions.
Travel And Tourism Research Report
The document provides information about travel and tourism based on a survey conducted with 100 respondents. Some key findings from the survey include:
- 47% of respondents were between 20-25 years old. Most respondents (72%) were students.
- The majority (69%) preferred planning their own trips rather than using a travel agent. Family vacations (57%) were the most common trip purpose.
- Hill stations (50%) were the most popular destination. Train was the preferred mode of transportation.
- Stays were usually short, with 30% of trips being 1-2 days and 18% being 3-5 days. Expensive hotels (64%) were preferred over economy hotels (25%).
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This document provides an overview of the travel and tourism industry. It defines travel and tourism, discusses the components of the tourism industry such as travel agents and lodging. It also examines the types of tourists, including business and leisure tourists. Additionally, it outlines the impacts of the tourism industry including the social, cultural, economic and environmental impacts. Finally, it discusses some of the major challenges facing the tourism industry such as fluctuations in currency exchange rates and seasonal dependence.
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The document discusses the concepts of e-tourism and the role of information technology in the tourism industry. It outlines how e-tourism can expand markets, empower employees, lower costs, and enhance distribution. Key strategies for e-tourism include micro-targeting, personalization, building stickiness, targeting segments, and integrating across channels. New technologies like collaborative filtering, profiling software, and electronic payments are changing the tourism industry value chain and benefiting businesses, customers, and the industry overall.
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It was an awesome opportunity to be able to share the social media and digital marketing insights the last 3 days in Philippines, Manila.
During the talk, I shared about what an Integrated Digital Marketing Strategy is, where are the gaps companies (especially in the Tourism Industry) needs to consider and fill as we embrace technology and the evolution of marketing in 2020 and beyond.
This presentation also covers a brief overview of what a potential tourist goes through in their buyer's journey prior to purchasing / deciding on a flight booking, hotel booking, and holiday tours.
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In this direction, it includes the strategic contributions to the sector by critically reviewing the tourism sector and evaluating the value and benefits of digital transformation in the sector. In addition, the report includes the infographic of the tourism sector by analyzing information from business owners and suppliers using Bloomberg, SWOT and sector reports.
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- New Technologically Empowered Traveler / Consumer
- Power of Word-Of-Mouth and Viral Effect in Digital
- Change is Inavitable
- Increasing Traveler Expectations
- eTourism Innovation
- New Tourism
- Increasing Resources for Travel Ispirations and Travel Planning
- Internet's Effect in Inspiring New Travel
- Change in Travel Habits and Behaviors
- Comparison Travel Shopping
- Use of Multi-Devices in Research, Booking and Check-in
- Power of User Reviews and Comments
- Loyalty Programs Effect in Tourism
- New Demographics of Affluent Travelers
- Interest in Untraditional Methods of Lodging and Transportation
- Effect of Quality Travel Content, Stunning Visuals and Videos
- Social Media Usage of European Travel Market
- Local Online Micro-Platforms for Increasing Tourism
- Cross-Integration of Social Media Channels
- Responsive Platforms Accross all Devices
- Instant Mobile Accessibility
- Providing Attractive Local Offers, Deals and Experiences
- Power of Personal and Friendly Interaction Methods
- Hight Effect of 360 Degree Creative Travel Campaigns
- Continuous SEO & SEM
- User Registrations and Subscriptions for Periodical Newsletters and Instant Travel Deals
- Collecting, Storing and Using Traveler / Visitor Data
- Additional Consumer Oriented Functionality: Online Visitor Assistance, Online Chats, Online / Mobile Check-Ins
- Extensive Use of Maps and Search
- Use of QR Codes
- Top Citation Sources for Hotels
- Digital Marketing Options for Small Businesses based on Cost and Effort Level
- Pop Quiz #1: What Are You Selling / Marketing?
- Pop Quiz #2: What is the Next Big Thing in New Tourism?
- Source Credits for Data Used
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The document discusses social media marketing strategies for the tourism industry. It begins by explaining how word of mouth recommendations have always been important for marketing but now occur online through social media. It then discusses how the marketing landscape has changed, with people constantly exposed to thousands of ads daily but also influencing each other through online reviews and recommendations. The document provides tips for tourism businesses on using social media effectively, including defining goals, using platforms like Facebook, Twitter and YouTube, and emphasizing community engagement and customer service. It stresses the importance of a coordinated social media strategy and monitoring conversations.
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In today's world, social media has made it convenient for people to search, book and plan their next trip at the click of a mouse button. This research paper, co-authored by Ambuj Saxena, Dr. GG Saxena, and Dr. Sajeevan Rao takes you through the travel enthusiast's online journey while booking a leisure trip.
How does the travel enthusiast make up his mind to travel using social media and which social media channels affect him the most and how? What are the social, psychological and hedonic effects while planning a trip using social media and how reliable, entertaining and valuable do tourists consider social media sites while planning a trip. These are some of the important questions and customer behavior being brought out through this research paper that was presented in Jammu University's 4th International Conference on Sustainable Destination Excellence with the theme: Empowering Communities for Inclusive Tourism Development.
If you wish to know the experience of presenting my research paper in Jammu University, you may access my blog post: http://wp.me/p8r6B6-jQ
Sources of inspiration:
http://www.pewinternet.org/fact-sheets/social-networking-fact-sheet/
www.adweek.com
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Tourism is a social, cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for personal or business/professional purposes.
Objective - Develop a comprehensive and integrated strategy for the adoption of a road map, with a coordinated approach involving relevant actors.
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This document summarizes several international tourism organizations:
The United Federation of Travel Agents Associations (UFTAA) was formed in 1966 and works to unite travel agents globally and represent their interests. The World Association of Travel Agencies (WATA) was formed in 1949 to improve and rationalize international tourism. The American Society of Travel Agents (ASTA) was established in 1931 and promotes the US travel industry. The World Tourism Organization (UNWTO) and International Civil Aviation Organization (ICAO) are UN agencies focused on sustainable tourism and aviation standards, while the International Air Transport Association (IATA) and Pacific Asia Travel Association (PATA) represent airlines and regional travel interests.
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Mass tourism
This document discusses mass tourism and its potential positive and negative impacts. It provides definitions of mass tourism and ecotourism. Students are asked to consider examples of mass tourism destinations and holidays. The text explores how mass tourism began in coastal resorts in Spain and the Mediterranean in the 1960s and the environmental and economic impacts of the large-scale development of tourism infrastructure in these regions.
Travel And Tourism Research Report
The document provides information about travel and tourism based on a survey conducted with 100 respondents. Some key findings from the survey include:
- 47% of respondents were between 20-25 years old. Most respondents (72%) were students.
- The majority (69%) preferred planning their own trips rather than using a travel agent. Family vacations (57%) were the most common trip purpose.
- Hill stations (50%) were the most popular destination. Train was the preferred mode of transportation.
- Stays were usually short, with 30% of trips being 1-2 days and 18% being 3-5 days. Expensive hotels (64%) were preferred over economy hotels (25%).
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this ppt contains topics like electronic payment system, virtual realty, video conferencing, couch surfing, and travel blogs.
Travel Industry Overview
This document provides an overview of the travel and tourism industry. It defines travel and tourism, discusses the components of the tourism industry such as travel agents and lodging. It also examines the types of tourists, including business and leisure tourists. Additionally, it outlines the impacts of the tourism industry including the social, cultural, economic and environmental impacts. Finally, it discusses some of the major challenges facing the tourism industry such as fluctuations in currency exchange rates and seasonal dependence.
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The document discusses the concepts of e-tourism and the role of information technology in the tourism industry. It outlines how e-tourism can expand markets, empower employees, lower costs, and enhance distribution. Key strategies for e-tourism include micro-targeting, personalization, building stickiness, targeting segments, and integrating across channels. New technologies like collaborative filtering, profiling software, and electronic payments are changing the tourism industry value chain and benefiting businesses, customers, and the industry overall.
Digital Marketing Strategy for Tourism Industry
It was an awesome opportunity to be able to share the social media and digital marketing insights the last 3 days in Philippines, Manila.
During the talk, I shared about what an Integrated Digital Marketing Strategy is, where are the gaps companies (especially in the Tourism Industry) needs to consider and fill as we embrace technology and the evolution of marketing in 2020 and beyond.
This presentation also covers a brief overview of what a potential tourist goes through in their buyer's journey prior to purchasing / deciding on a flight booking, hotel booking, and holiday tours.
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A background on moving from competitive clusters to destination management organizations. An overview of the Destination Management Organization Toolkit developed by the Global Sustainable Tourism Alliance for the United States Agency for International Development.
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In the course, we had to make a presentation on a chosen company of a specific domain and pitch a startup idea in that domain.
Emerging trends in Tourism and Hospitality
The document discusses various trends in the hospitality and tourism industries in India and globally. It describes how the hospitality industry encompasses lodging, restaurants, event planning, theme parks and other tourism-related fields. It then outlines emerging trends in Indian tourism like increasing tourist numbers and earnings. Some key niche tourism products discussed include rural, golf, adventure, medical, wellness, ecotourism, rail and spiritual tourism. New technologies are also enabling trends like mobile bookings and staying connected during travel.
History of tourism
A presentation to familiarize the students in the 1st semester of hospitality institutes with basic ideas related to the origin and growth of tourism industry.
Digital transformation in the Tourism Sector - University Of Salford Manchester
In this report, the first phase of the digital business and entrepreneurship module within the digital business division of Salford University, Digital Business: Sector Investigation and Infographic, research will be conducted, analysis and information will be provided on the Tourism industry.
In this direction, it includes the strategic contributions to the sector by critically reviewing the tourism sector and evaluating the value and benefits of digital transformation in the sector. In addition, the report includes the infographic of the tourism sector by analyzing information from business owners and suppliers using Bloomberg, SWOT and sector reports.
In the report, the current environment required for digital transformation was reviewed in the tourism sector and the vuca technique was used to characterize leadership.
Itft - National Tourism Organization in India
The document summarizes the roles and functions of national tourism organizations (NTOs) and the Ministry of Tourism in India. It states that NTOs are responsible for controlling, directing, and promoting tourism within their respective countries. In India, the Ministry of Tourism is the apex body that formulates and administers tourism policies and regulations. It oversees various departments and organizations to fulfill functions like promotion, research, setting standards, and international cooperation to develop tourism.
WORLD TRAVEL & TOURISM COUNCIL
The World Travel & Tourism Council (WTTC) is a business forum composed of CEOs from travel and tourism companies. It aims to promote travel and tourism by advocating for policies that support industry growth and jobs. Key priorities include promoting freedom to travel through smarter visa policies, implementing business-friendly growth policies, and ensuring sustainable tourism development. WTTC works with governments and businesses to recognize travel and tourism's economic importance and pursue long-term, shared growth while balancing social and environmental impacts.
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Digital Revolution in Tourism Marketing
Presenting "Digital Revolution in Tourism Marketing" at Small Hotels Association of Turkey Meeting on January 29th, 2014
- Welcome to Digital Revolution in Internet and Social Media
- New Digital Marketing Trends in Tourism
- New Technologically Empowered Traveler / Consumer
- Power of Word-Of-Mouth and Viral Effect in Digital
- Change is Inavitable
- Increasing Traveler Expectations
- eTourism Innovation
- New Tourism
- Increasing Resources for Travel Ispirations and Travel Planning
- Internet's Effect in Inspiring New Travel
- Change in Travel Habits and Behaviors
- Comparison Travel Shopping
- Use of Multi-Devices in Research, Booking and Check-in
- Power of User Reviews and Comments
- Loyalty Programs Effect in Tourism
- New Demographics of Affluent Travelers
- Interest in Untraditional Methods of Lodging and Transportation
- Effect of Quality Travel Content, Stunning Visuals and Videos
- Social Media Usage of European Travel Market
- Local Online Micro-Platforms for Increasing Tourism
- Cross-Integration of Social Media Channels
- Responsive Platforms Accross all Devices
- Instant Mobile Accessibility
- Providing Attractive Local Offers, Deals and Experiences
- Power of Personal and Friendly Interaction Methods
- Hight Effect of 360 Degree Creative Travel Campaigns
- Continuous SEO & SEM
- User Registrations and Subscriptions for Periodical Newsletters and Instant Travel Deals
- Collecting, Storing and Using Traveler / Visitor Data
- Additional Consumer Oriented Functionality: Online Visitor Assistance, Online Chats, Online / Mobile Check-Ins
- Extensive Use of Maps and Search
- Use of QR Codes
- Top Citation Sources for Hotels
- Digital Marketing Options for Small Businesses based on Cost and Effort Level
- Pop Quiz #1: What Are You Selling / Marketing?
- Pop Quiz #2: What is the Next Big Thing in New Tourism?
- Source Credits for Data Used
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The document discusses social media marketing strategies for the tourism industry. It begins by explaining how word of mouth recommendations have always been important for marketing but now occur online through social media. It then discusses how the marketing landscape has changed, with people constantly exposed to thousands of ads daily but also influencing each other through online reviews and recommendations. The document provides tips for tourism businesses on using social media effectively, including defining goals, using platforms like Facebook, Twitter and YouTube, and emphasizing community engagement and customer service. It stresses the importance of a coordinated social media strategy and monitoring conversations.
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This document discusses social media optimization (SMO) as a technique to attract traffic to websites through social media channels. SMO involves using tools like Facebook, Twitter, and other social networks to tell people about a website and where it can be found online. The benefits of SMO include increased linkability, inbound links, visibility, and traffic to a website. Common social media types for SMO include social networking, social bookmarking, blogs, wikis, photo sharing, and video sharing platforms.
Social Media PPT.pptx
Social media refers to internet platforms that allow users to share information through profiles and feeds. Users create profiles by providing a name and email, then share content like photos and posts that others can view in their feeds. Common types of social media include microblogging, forums, social bookmarking, social networking, and media sharing sites. Businesses can use social media for analytics, customer relationship marketing, marketing campaigns, and internal networking.
Social mediahandoutfinal
This document provides an introduction to social media and how students can get started using various social media tools at Duke University. It discusses popular platforms like Facebook, Twitter, YouTube and Flickr, and how each can be used. It also introduces WordPress blogs available through Duke's website and provides ideas for how students can apply social media in their courses and projects.
Social networking sites - Off Page SEO
Social networking sites have evolved greatly since their beginnings in the late 1970s. They allow users to connect with friends, share content, and importantly, promote websites to build online reputation. Popular sites today include Facebook, Twitter, LinkedIn, Instagram, Pinterest, and Google+. These sites differ in their focuses, such as business networking, photo sharing, or collecting visual bookmarks, but all enable users to share content and profiles to expand their online networks. Using social media is an important part of off-page SEO, as it can help increase backlinks, shares, and website traffic when profiles are regularly updated with engaging, relevant content.
Social Media for Landscape Architects
Social media is defined as media that allows for social interaction, using highly accessible publishing techniques to share content. It supports sharing information widely and allows people to go from passive consumers to active producers of content. Businesses also refer to this user-generated content. Social media is seen as driving the current "Attention Age" period in history by some. Common social media platforms that were discussed include Facebook, Twitter, LinkedIn, blogs, Flickr, and YouTube. The benefits listed for businesses creating social media profiles included promotion, brand awareness, engagement, feedback, and relationship building with customers.
Social media platforms explained
The document lists 20 popular social media platforms and provides a brief overview of each one, including their logo, target audience, overall purpose, and in some cases alternate uses. The platforms covered include About.me, Blogger, Box.net, Delicious, Digg, Facebook, Flickr, Foursquare, Google Plus, Klout, LinkedIn, Pinterest, Skype, Slideshare, Twitter, Tumblr, YouTube, WordPress, Vimeo, and Yelp.
Social Media Marketing Tools
This document provides an overview of social media tools and tips for content and relationship management. It describes various social media tools categorized by their functionality, such as blogging, microblogging, social networking, video sharing, photo sharing, and more. For each tool, it outlines the key features and benefits. The document concludes with tips for social bookmarking, RSS readers, aggregating content, automating posts, monitoring analytics and mentions, and ensuring ethics, privacy and transparency in one's online presence.
Intro To Social Media (2011)
This class gives the student an introduction overview of the power of social media and how to get started. I outline the top 4 that I recommend as a must for most businesses.
Language and culture. lecture two.
This document discusses various forms of social media. It begins by defining social media as internet-based applications that allow users to generate and share content. It then outlines several popular social media platforms like Facebook, Twitter, Instagram, and LinkedIn. For each platform, it provides details on their core features and how users typically interact on each site. The document aims to educate readers on the most commonly used social media today.
Social media for event planners
Shaun Pierce presented on using social media for events. The presentation covered understanding which social media platforms are best, having a clear goal for results, and not being intimidated. Pierce discussed key social media platforms like Facebook, LinkedIn, and Twitter. Tactics for using social media included planning with goals and schedules, partnering with others, promoting events through updates and hashtags, engaging attendees both online and at events, and following up after events. Newer platforms like Pinterest, Instagram, and Storify were also mentioned. The overall message was how social media can help connect with potential clients and increase knowledge if used strategically and as part of an overall marketing plan.
Social Media 101: Twitter
*This presentation was prepared for the YES Montreal organization workshop, "Social Media 101: Twitter"
Social media offers job seekers with a powerful and accessible medium for self promotion, but achieving desired results depends largely on using it effectively.
This presentation focuses on strategies for leveraging Twitter (in concert with your other web & social media platforms) to increase your visibility and brand power by engaging and growing your following, all the while driving traffic to your website, Facebook page and ultimately to your events. This presentation also provides information about what recruiters look for when searching for prime talent.
Digital Disclosure
Presentation to Investor Relations officers, corporate secretaries, and lawyers on "Digital Disclosure", the use of social media by publicly listed companies. Sponsored by Valiant Trust, Kingsdale Shareholder Services, and communicatto.
Social Media Experience - Week 1
Here\'s an overview on what Social Media is, the business opportunity and how to apply it. Also the in depth review of LinkedIn. Setup your profile, your comapny\'s profile, make connections, join groups and more!
Social media workshop rotaract by Thibaud Rouquet
This is an overview of social media today. Made by Thibaud Rouquet for a workshop for the rotaract organization of the University of new mexico.
Social Media
The document discusses the history and evolution of social media from its earliest origins in computer networking in the 1960s and 1970s. It notes that while computer networking was initially developed for military purposes, as networks expanded, users began using them to discuss topics of mutual interest and reconnect with others. Early forms of social media included UseNet in 1979, which allowed communication through virtual newsletters. The document then provides brief descriptions of popular social media platforms that emerged in the late 20th/early 21st century like Twitter, Facebook, Instagram, YouTube, and others. It concludes by discussing how social media has become an important part of marketing strategies for many businesses.
Nekka Casinto
The document discusses the early history and development of the internet and social media. It notes that in the 1970s, as computer networking expanded beyond the military, people began using connected computers to discuss topics of interest and reconnect with others. Early forms of the internet in the 1960s included CompuServe and the development of basic email. By the 1970s, networking technology had improved and UseNet allowed for communication through virtual newsletters. The document then provides brief descriptions of popular social media platforms that emerged in the late 20th/early 21st century like Twitter, Facebook, Instagram, YouTube, and others. It notes that social media is now an integral part of marketing and outreach for many businesses.
Similar to Impact of Social Media in Tourism (20)
More from Deep Gurung
Office documents
This ppt slideshow is a compact capsule about various documents used for official communication.
Notice
Agenda
Memo
Minutes
House Organ
Bulletin
Enquiry Letter
Quotation
Offers
A brief description of various official documents are provided. For some documents, formats are provided.
Marketing analytics
The document provides an overview of marketing analytics, including defining marketing analytics, key elements and capabilities, impact, and getting started with analytics. Some key points:
- Marketing analytics is the process of identifying valid performance metrics, tracking them over time, and using the results to improve marketing. The goal is to measure progress toward objectives.
- Key elements include people, steps, tools/technology, inputs and outputs. Capabilities include understanding performance and reporting it externally.
- Impacts can include optimizing brand recognition, content, channels, customer understanding, and predictive intelligence.
- Getting started involves assessing readiness, reviewing objectives, and establishing metrics like website, social media, email, and digital advertising metrics.
Marketing research
This slide provides a quick overview of different aspects of marketing research. This ppt is expected to help researchers, faculties, and students to understand various aspects of Research and especially 'Marketing Research'.
Youtube link of the video in ppt: https://www.youtube.com/watch?v=Mm0g8mVHffE&feature=youtu.be
Services marketing
This document discusses services and service marketing. It defines what a service is, noting that a service is intangible and does not result in ownership. It categorizes economic activities into primary, secondary, and tertiary, with services falling under tertiary activities. The characteristics of services include intangibility, inseparability, variability, and perishability. The growth of the service industry is attributed to increasing affluence, more leisure time, higher percentage of women in the workforce, greater life expectancy, and increasing complexity of products and life. The marketing mix for services includes product, price, place, promotion, people, physical evidence, process, and service quality.
Communication in Business (Part 1)
TOPICS COVERED
Communication - Introduction
Barriers to Communication
Effective Listening
Principles of effective oral communication
Pronunciation and Physical behaviour
Interpersonal Communication
Group Discussion
Interview
Business Letter
Report writing
Principles of Marketing Management-1
This document provides an overview of key marketing topics including fundamentals of marketing, the marketing mix, customer value, product life cycle, segmentation, targeting, positioning, branding, personal selling, and DAGMAR. It was prepared by Deep J. Gurung from CHRIST deemed to be University in Bengaluru, India and covers these concepts at a high level through definitions and brief explanations.
Pricing
This presentation introduces the term pricing and briefly explains different types of pricing techniques
Consumer behavior
For marketers and marketing students the importance of understanding the behavior of consumer is very important. Understanding Consumer Behavior can be directly related to the profit/ promotion of any product or service.
This presentation is associated with a Lecture delivered to M.B.A students.
MARKETING RURAL TOURIST DESTINATIONS OF NORTH EAST INDIA: A practical approach
(AS PRESENTED IN NATIONAL CONFERENCE ON LIVELIHOOD THROUGH RURAL TOURISM IN NORTH EAST INDIA, 6-7 January, 2018)
The location of North Eastern Region of India and the slow growth of Industrialization region have led to economic backwardness of the region. However, the popularity of rural tourism has brought hopes to the region. The cultural, historical, religious attractions of the rural destinations along with serene landscape and natural beauties make North Eastern rural destinations a special attraction for rural tourism. Although some initiatives have been taken at different levels to promote rural tourism, the results are not so promising so far. The presenter attempts to highlight the problems and issues in these
rural destinations the firsthand experiences of the author. The presenter suggests marketing mix for rural tourist destination of North East Region (India) for successful rural tourism in North East India
DOI10.13140/RG.2.2.36400.66560
Mayong
North-East India is one of the bio hot-spot of global scenario. The abundance of various flora and fauna resources has been widely used for traditional healing among the population of the region. In Morigaon district of Assam, there is a village called Mayong. Rural tourism is defined as tourism activities that take place in non-urban areas. Mayong village is originally famous as ‘land of black magic’. However, it is also known for its indigenous knowledge about various traditional treatments that can heal many ailments. The rising popularity of Ayurveda has drawn many followers towards the use of herbal remedies for better health. Health tourism is a popular genre of tourism where people travel to receive health treatment.
Influence of Wildlife Tourism on Handicraft sector of Kaziranga National Park
The presentation describes the influence of wildlife tourism on handicraft sector. With special reference to Kaziranga National Park the study shows the present scenario of handicraft sector near prominent tourist spots. It also provides propositions for sustainable tourism.
Max Weber Verstehen ( Intepretative Understanding)
Max Weber (1864-1920) was a German sociologist who studied law, history, economics and philosophy. He is known for defining sociology as the interpretive understanding of social action and causality. Weber believed in using verstehen, or empathetic understanding, to comprehend human behavior and developed the concept of ideal types to categorize social phenomena. He is renowned for his analyses of bureaucracy and authority, distinguishing between rational-legal, traditional and charismatic forms of authority.
Cultural toursim in ap
Arunachal Pradesh is rich in cultural diversity. These enormous resource can be used to promote Tourism in Arunachal Pradesh, which is a great revenue earning option for the state and the nation as a whole.
Marketing and Market survey
The document discusses marketing and market surveys. It defines marketing as communicating the value of a product or service to customers for the purpose of selling it. A market survey gathers information about existing or potential customers in a market to help organizations address problems related to customers, products, prices, promotion, and competition. Conducting a proper marketing survey involves defining objectives, selecting a sample, preparing questions, collecting and analyzing data, and preparing a report.
Entrepreneruship in North East India
The North Eastern Region is lagging behind other states of India. A major boost can be provided by promoting entrepreneurship in North Eastern Region of India
Michael Eugene Porter (A glimpse)
Michael Porter is an American academic known for his influential work on competitive strategy and national competitiveness. He was born in 1947 and received his B.S.E. and MBA from Princeton University and Harvard Business School. Porter has authored several influential works on competitive strategy and developed models like the five forces framework and the diamond model. He has received numerous honors for his work, including awards from the Financial Analysts Federation and the National Association of Business Economists. While influential, Porter's work has also received some criticism from academics for inconsistent arguments and a lack of empirical support in some of his conclusions.
Indian Ethos
The document discusses the principles of Indian ethos in management. It outlines concepts like karma yoga, cooperation, humanizing organizations, and self-introspection as part of Indian management principles. It also discusses the importance of human values like truthfulness, integrity, and humility. Work is seen as a way to purify the mind and serve others without self-interest. Ethical behavior is emphasized in relationships between superiors, coworkers, subordinates, and trainees. Upholding human rights and maintaining proper conduct are seen as important.
Principles of Scientific Management (F.W. Taylor)
The slide explains the theory proposed by F.W. Taylor. He introduced scientific methods of doing work to increase productivity. Thus he is known as 'Father of Scientific Management;. Thus, the theory 'Principles of Scientific Management'.
More from Deep Gurung (18)
MARKETING RURAL TOURIST DESTINATIONS OF NORTH EAST INDIA: A practical approach
MARKETING RURAL TOURIST DESTINATIONS OF NORTH EAST INDIA: A practical approach
Influence of Wildlife Tourism on Handicraft sector of Kaziranga National Park
Influence of Wildlife Tourism on Handicraft sector of Kaziranga National Park
Max Weber Verstehen ( Intepretative Understanding)
Max Weber Verstehen ( Intepretative Understanding)
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如果您处于以下几种情况：
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3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
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7:个人信誉贷款加10分
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一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
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1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
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本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
LORRAINE ANDREI_LEQUIGAN_HOW TO USE TELEGRAM
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
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Transportation_Channel_Investor_Presentation_April_2024_ Final .pdf
Transportation_Channel_Investor_Presentation_April_2024_ Final .pdf
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANE
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANE
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISM
Impact of Social Media in Tourism
- 1. IMPACT OF SOCIAL MEDIA ON TOURISM (Special Reference to Twitter) Presented by: Mr. D.J. Gurung Doctoral Research Scholar School of Management Sciences Department of Business Administration
- 2. What is Social Media “websites and applications that enable users to create and share content or to participate in social networking.” “ forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos)”
- 3. Types of Social Media Blogs - Wordpress, Blogger, Typepad Content Sharing - YouTube, Flickr, Photobucket Social Networks - MySpace, Facebook Professional Networks - LinkedIn, ecademy, xing Microblogging & Presence - Plazes, Twitter, Jaiku Etc… etc… etc…
- 4. What is TWITTER??? “a series of short, high-pitched calls or sounds.”
- 5. Twitter is a free social networking microblogging service that allows registered members to broadcast short posts called tweets. To weave tweets into a conversation thread or connect them to a general topic, members can add hashtags to a keyword in their post. Tweets, which may include hyperlinks, are limited to 140 characters, due to the constraints of Twitter's Short Message Service (SMS) delivery system. Founder: Jack Dorsey, Noah Glass, Biz Stone, and Evan Williams Created in March, 2006 & Launched in 15th July, 2006 Learn about tweeter: https://support.twitter.com/articles/215585
- 7. Getting started with Twitter…
- 8. CAN TWITTER BE USEFUL FOR TOURISM???
- 15. Correct Errors
- 17. EXAMPLES OF TOURISM PROMOTERS USING TWITTER
- 23. Do’s & Don'ts : Dos: Tweet and re-tweet important contents Interact with followers Identify queries and reply them Connect through keywords using hashtags (#) Interconnect with different internet platforms of the organization (facebook, instagram, website etc.) Follow only the right people/twitter handle Increase the content
- 24. Don’t: Be inactive Be irresponsive Be monotonous Be boring Be careless
- 25. OTHER SOCIAL MEDIA Instagram Google plus (G+) Travel blogs
- 26. INSTAGRAM Instagram is an online mobile photo- sharing, video-sharing, and social networking service. Enables its users to take pictures and videos, and share them either publicly or privately on the app. The name originates from the word ‘Instant’ Created by Kevin Systrom and Mike Krieger Launched in October, 2010 Acquired by Facebook in April, 2012
- 27. INSTAGRAM FOR TOURISM Location tagging Hashtag key words Increase content Creative content Niche marketing & Mass marketing
- 28. Google Plus (G+) Google+ is an interest-based social network that is owned and operated by Google. Launched in June, 2011 Enables to post photos and status updates to the stream or interest based communities, group different types of relationships (rather than simply "friends") into Circles, a multi-person.
- 29. G+ for tourism Free to use & easy to promote Enables sharing of status, photographs & videos Instant messaging, text and video through google hangout Creation & Joining community of interests location tagging, and the ability to edit and upload photos to private cloud-based albums
- 32. Travel Blogs A travel blog is a blog written by tourists for the purpose of sharing there experiences regarding a visit to a destination. This can include photographs, videos and other information regarding the destination, modes of travel, accommodation facilities etc.. Examples: www.holidayiq.com, www.travelblog.com, www.virtualtourists.com
- 33. Advantages (courtesy: Sachin achar,Mahesh wadde) Social media works in a real time situations. Social media covers a wide range of possibility and audiences Social media in tourism is a creative way to allow the people to give ideas Social media had become a great extent alternative to word-of- mouth advertising
- 34. Disadvantages Publishing obvious advertising copy is unacceptable in the social media world Every post on twitter is public and user has no control over what people say. Bad news go viral as easily as good news and can do unethical business irreparable harm. Social media can be both an aid and a threat
- 35. THANK YOU