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iconnect360 a digital marketing case study

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iconnect360
iconnect360

iconnect360 provides a fitness membership management software for gyms and fitness centres. We use the latest digital marketing techniques to communicate with our customers and attract new customers. This is an overview of some of the digital marketing strategies we use.

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iconnect360.com Topic: Or sub heading here... Presented by: Celeste Kirby-Brown Date: 15th February 2012 iconnect360 a digital case study
Overview | #DDM360 iconnect360.com Overview About Generate leads Technology Tools Future
About | iconnect360 iconnect360.com
About | Web presence Key Elements Responsive Clean design SEO SEM Social media links Testimonials Call to action forms Call to action buttons Automation iconnect360.com
Now | Generate leads iconnect360.com • PPC • Google Remarketing Banners • Organic Search
Now | Generate leads iconnect360.com • Call to action buttons • Call to action forms • Capture data in salesforce
Now | Generate leads iconnect360.com • Blogs • Media releases • Product information • Emails
Now | Generate leads iconnect360.com
iconnect360.com Social Media Now | Technology Web Development and Content LinkedIn Facebook YouTube Twitter Email Blog SEO Word Press Google Analytics Google Webmaster Google Feedburner Form Assembly Salesforce Web Design Illustrator Photoshop InDesign PPC Google Remarketing Banners Partner Websites Online Media Releases Keyword-rich Content
Now | Tools Very Cool (and FREE!) Marketing Tools iconnect360.com  Your colleagues  Your friends  Your family
Future | Tweaks Become scientists Embed in iconnect360 Analysis of keywords and traffic Increase daily leads from 7 to 20 Increase the quality of leads iconnect360.com
Future | Digital channels Get better at using Twitter iconnect360.com
Future | Communication Improve Communications iconnect360.com Get better at planning comms. Focus on internal comms.
Future | Testing More A/B testing iconnect360.com
Future | Bigger audience Syndicate content iconnect360.com
Future | More content Write more content iconnect360.com
Future | Fun Have fun along the way  iconnect360.com
Future | More of this  iconnect360.com

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iconnect360 a digital marketing case study

  • 1. iconnect360.com Topic: Or sub heading here... Presented by: Celeste Kirby-Brown Date: 15th February 2012 iconnect360 a digital case study
  • 2. Overview | #DDM360 iconnect360.com Overview About Generate leads Technology Tools Future
  • 3. About | iconnect360 iconnect360.com
  • 4. About | Web presence Key Elements Responsive Clean design SEO SEM Social media links Testimonials Call to action forms Call to action buttons Automation iconnect360.com
  • 5. Now | Generate leads iconnect360.com • PPC • Google Remarketing Banners • Organic Search
  • 6. Now | Generate leads iconnect360.com • Call to action buttons • Call to action forms • Capture data in salesforce
  • 7. Now | Generate leads iconnect360.com • Blogs • Media releases • Product information • Emails
  • 8. Now | Generate leads iconnect360.com
  • 9. iconnect360.com Social Media Now | Technology Web Development and Content LinkedIn Facebook YouTube Twitter Email Blog SEO Word Press Google Analytics Google Webmaster Google Feedburner Form Assembly Salesforce Web Design Illustrator Photoshop InDesign PPC Google Remarketing Banners Partner Websites Online Media Releases Keyword-rich Content
  • 10. Now | Tools Very Cool (and FREE!) Marketing Tools iconnect360.com  Your colleagues  Your friends  Your family
  • 11. Future | Tweaks Become scientists Embed in iconnect360 Analysis of keywords and traffic Increase daily leads from 7 to 20 Increase the quality of leads iconnect360.com
  • 12. Future | Digital channels Get better at using Twitter iconnect360.com
  • 13. Future | Communication Improve Communications iconnect360.com Get better at planning comms. Focus on internal comms.
  • 14. Future | Testing More A/B testing iconnect360.com
  • 15. Future | Bigger audience Syndicate content iconnect360.com
  • 16. Future | More content Write more content iconnect360.com
  • 17. Future | Fun Have fun along the way  iconnect360.com
  • 18. Future | More of this  iconnect360.com