2. Ad & PPC Tools
adAlysis: “Powerful Ad Testing Made Simple” | adalysis.com |
AdAlysis Features:
• Automatically Find Winning Ads
• By Device
• For Image & Text Ads
• By Your Favorite Metric
• Fast Workflow to Pause & Create Ads
• Easily Find Ad Insights
• & Much More!
Powerful Ad Tsting Without Excel!
3. Adbeat: “home” | adbeat.com |
Adbeat Positioning:
• Advertisers - see what competitors are
up to;
• Agencies - makes them more valuable
to clients;
• Ad Networks & Publishers - helps them
sell more ads
Ad & PPC Tools
19. Fraudlogix : Impression Fraud Solution
| fraudlogix.com |
Affiliate Tools
Process Flow - Impressions
As online brands are increasingly relying on programmatic
buying and real time bidding (RTB) environments, it’s become
all the more important to decipher which ad impressions are
legitimate from those that have been generated via dishonest
tactics.
Common practices detected by criminals who commit
impression fraud can include:
• ad stacking
• Illegitimate ad requests
• iframe stuffing
• Bot generated traffic
20. Fraudlogix : Click Fraud Solution
| fraudlogix.com |
Affiliate Tools
Process Flow - Click
Click fraud, which most often occurs in pay per click (PPC)
environments, has gradually become a subject of controversy
amongst many online advertisers. As the level of transparency in the
online advertising space increases, it becomes more and more critical
to identify and filter out any potential click fraud attempts, in a real-
time environment.
Common practices employed by criminals who commit click fraud
can include:
• Trojans
• Botnets & automated scripts designed to mimic human activity
• Hijacked click streams
• Human generated click fraud
21. Fraudlogix : Lead Fraud Solution
| fraudlogix.com |
Affiliate Tools
Process Flow - Lead
The affiliate marketing channel has unlimited potential when it comes to finding
and partnering with sources who can help you generate the leads that your
business needs to both survive and grow. A key component to successful affiliate
marketing is being able to identify, in real time, which of your marketing partners
are generating legitimate, high converting leads versus those who are
fraudulently submitting data into your lead generation forms.
• Eliminate false leads from ever entering your database
• Detect lead fraud even when real contact information is used
• Report fraud down to the sub affiliate level
• Reduce the cost of affiliate commissions for zero converting leads
• Save on call center & admin costs
• Increase lead volume with new partners, while decreasing dependency on
others
• Protect your brand & goodwill
22. Fraudlogix : Credit Card Fraud Solution
| fraudlogix.com |
Affiliate Tools
One of the most hazardous types of fraud occurring in the online marketing space today happens when rogue affiliates “self generate” sales using stolen
credit card information. This type of fraud is especially prevalent amongst re-bill or continuity based offers that present high affiliate payouts.
While this type of fraud can cause a great deal of lost revenue in fraudulent affiliate payouts, the greatest risk is the negative effect it has on chargeback rates.
High chargeback rates not only come at a cost financially, but they can cause your processors to shut down your card processing abilities.
Because of this high risk environment, it’s essential to monitor all credit card submits, in real time, for fraudulent activity. Fraudlogix’s pixel based technology
provides the ability to identify this type of fraud attack and stop it before allowing the transaction to go through processing.
Common practices employed by criminals who commit credit card fraud in the affiliate marketing space can include:
• Hijacking devices via trojans to enter and complete payment forms
• Tunneling through multiple locations
• Exhibiting random user behavior
• Spoofed user agent header info
• Claiming entry via statistically non-viable referring urls
23. Has offers: Your own performance
ad network
| hasoffers.com |
Affiliate Tools
“We were spending hours manually calculating statistical significance for ad copy testing. With AdAlysis, the testing takes minutes – across multiple campaigns ...
Your competitor's marketing strategy is evolving this very second. Do you know what they're up to? Adbeat does. The World's Most Successful Advertisers, ...
“Instantly uncover any advertiser’s online strategy. Learn what’s working for them and what’s not. Leverage their results to spend smarter.”
The online advertising world is the survival of the fittest: react, implement, and evolve... or become extinct.
The difference between success and failure is the speed that you receive up-to-date, accurate data & insights. This’s why Adbeat’s data scientists developed a unique technology that gives you instant access to any competitor’s marketing strategy.
Deep Insights At The Touch of a Button
The "secret sauce" that sets Adbeat a part from all other platforms lies in our trademarked technology, developed by a team of MIT data scientists and programmers.
It all starts with the Adbeat Spider, Crawler, and Collector.
All three work together to crawl and extract data from over 100,000 websites and publishers every single day. Each publisher is visited multiple times per day by the Adbeat Crawler. This means that the data you receive is accurate to within 24 hours.
You have access to real-time data on your competitor’s marketing campaigns, including their top performing publishers, placements, ad copy, landing pages, and estimated ad spend, for both mobile and desktop.
And since the Adbeat Engine works around the clock, you no longer have to wait a month, two months, or next quarter for updated information. It’s now available at the touch of a button.
No other competitive intelligence platform is as fast or as accurate as Adbeat.
Big Data = Big Insights
Our competitors love to talk about "big data".
But big data is only useful when you know what to do with it.
Adbeat's technology not only gives you a real-time repository of advertiser data... but also a revolutionary tool-kit that transforms big data into huge insights.
Our daily workflow involves large scale analytics processing on ads, by publisher, advertiser, network, and ad type/size. Adbeat leverages the power of cloud‐basedHadoop map‐reduce workflows to perform over 2 billion calculations each week on freshly crawled advertising data.
These workflows are the engine that power our unique feature set, and interface that allows for the various data views, filters, advanced search capability, and evencustom recommendations.
Adbeat's data scientists also developed a proprietary methodology to normalize and project the Adbeat sample data to estimate advertiser spend (down to the dollar amount) on display advertising channels.
This approach to modeling ad spend provides marketers with the most accurate data across the largest set of websites in the industry.
No other platform gives you actionable insights like Adbeat, because no other platform has Adbeat's technology.
What Display Networks does Adbeat cover?
Adbeat covers a huge number of display networks with new ones being added as we find them. We've got the most data for top networks like Google Display Network and BingAds Content, but we also have a large amount of data for Direct Buys (See below).
We also cover other networks like: Ad4Game, Adblade, AdBrite, Adconion, CoxDigital, Adition, AdJuggler, AdMeta, AdRiver, AdRoll, AdSide, Adsonar, Adtegrity, AdvertisingCom, AppNexus, Banner Connect, Bidvertiser, Bimlocal Ad Network, BlogAds, Blogher, Burstnet, BuySellAds, Casale, Chitika, ClickBooth, Clicksor, Collective Media, Commission Junction, ContextWeb, CPM Star, CpxInteractive, Criteo, DSNR Media Group, EngageBDR, FederatedMedia, Game Advertising Online, Genome/Interclick, Glam Media, Guru, Adhere, Ligatus, Lijit, LucidMedia, Martini Network, Matomy Media, Media Innovation Group, MediaForce, MediaMath, Mediaplex, Mocean, Moo Ads, Mopub, MsnDisplay, Netshelter, NewHomeSource, Newstogram, Nexage, nRelate, OpenX, Outbrain, Project Wonderful, Pubmatic, Pulse 360, Radium One, Rakuten LinkShare, RealMedia 24/7, Rubicon, Simplifi, SiteScout, SmartAdserver, Specific Media, Taboola, Tapad, Technorati, TheTradeDesk, Tradedoubler, TribalFusion, Turn, Unclassified, Undertone, ValueClick, x+1, Yabuka, RightMedia
What are Direct Buys?
Direct Buys refer to when an Advertiser purchases an ad placement directly from a Publisher. Since the ads are bypassing traditional Ad Networks, Adbeat classifies them as Direct Buys.
What are Ad Tags?
Adbeat can show you the ad tags for any publisher. By looking at the Ad Tags, you can see whether they're serving DSP, programmatic SSP or any other method. This lets you uncover which ad networks and exchanges are funneling traffic to a given publisher.
What Content Discovery Networks does Adbeat cover?
Adbeat covers Outbrain, Taboola, Content Ad, Yahoo Gemini, and nRelate. More Content Discovery Networks will be added soon.
What countries does Adbeat cover?
Austria, Australia, Brazil, Canada, Switzerland, China, Germany, Spain, France, United Kingdom, Hong Kong, Israel, Italy, Japan, Mexico, Netherlands, Russia, South Africa, Sweden, Singapore, Turkey, and United States
Rise above your competitors with online competitive media Intelligence at your fingertips, helping you re-invent your media marketing strategy | AdClarity.
See which ads work. Online advertising is confusing. We show you what works, so your ads will succeed every time! Plans & Pricing. Advertisers; Publishers; Ad ...
See which ads work. Online advertising is confusing. We show you what works, so your ads will succeed every time! Plans & Pricing. Advertisers; Publishers; Ad ...
Dominate internet marketing in any industry with AdGooroo. Our Digital Marketing Intelligence platform identifies competitors' keywords, informs campaign ...
50 Countries and Counting
Argentina
Australia
Austria
Belgium
Brazil
Canada
Chile
China
Colombia
Czech Republic
Denmark
Estonia
Finland
France
Germany
Greece
Hong Kong
Hungary
India
Indonesia
Ireland
Israel
Italy
Japan
Korea
Latvia
Lithuania
Malaysia
Mexico
Netherlands
New Zealand
Nigeria
Norway
Peru
Philippines
Poland
Portugal
Romania
Russia
Singapore
Slovakia
South Africa
Spain
Sweden
Switzerland
Taiwan
Thailand
Turkey
United Arab Emirates
United Kingdom
United States
Vietnam
- See more at: http://www.adgooroo.com/solutions/countries/#sthash.g8rjJBsu.dpuf
SEM Insight Features
Stay ahead of the pack with cutting edge PPC tools to help you drive more traffic, improve quality scores, track keyword rankings and monitor the competition.
Keyword Research
Instantly generate long lists of niche keyword phrases
Reverse engineer keywords based on ad placement
Generate keywords for an entire industry
Find keywords for a single competitor
Complements keywords generated by other tools such as WordTracker or the AdWords keyword tool
Competitive Intelligence
Drill into your competitors’ PPC campaigns
Track competing ad copy and split tests (including local ads, Google checkout and Paypal badges)
Find the most effective standalone ads
View all landing pages in your industry
Estimate competitors’ budgets, cost-per-click, daily traffic, and clickthrough rate
Calibrate our estimates with your historical AdWords campaign data
Side-by-side competitive benchmarking
PPC Campaign Optimization
Monitor your campaigns for common problems
Import your Google AdWords campaign data
View historical campaign statistics
Find keywords with low coverage (impression share)
Find keywords where your ads have stopped appearing
Nightly scanning for over 140 common problems
Sort keywords with low quality score
Traffic and Budget Estimates
Drill into the real numbers behind search marketing with our patent pending features
Estimate and chart competitors’ daily budgets
Import keyword traffic estimates directly from the search engines
Simulate CPC and monthly spend for any keyword
View impression share for any advertiser (down to the keyword!)
Identify missed traffic opportunities
Advanced Charting
Impress clients and stakeholders with persuasive charts not available elsewhere!
Top 100 Advertisers chart
Competitive Intensity chart
Plot share of voice (brand contribution)
Plot competitors’ ad spends over time
Historical coverage and average rank
Tornado Report (Traffic gap analysis)
Data Quality
Our global network and 24/7 Q/A delivers unrivalled data accuracy
Data collection servers physically located in each of our target countries
No Geospoofing
14 search engines, including Google, Yahoo! Bing, Baidu, Ask.com and AOL
Find keywords with low coverage (impression share)
24/7 Quality Assurance
Live data testing every 15 minutes
Data collection backed by a full-time team of U.S. engineers
Customer Support and Training
Take advantage of the best customer support in the industry:
Each account is assigned a dedicated support representative
Toll-free phone support: 866-263-9900
Training included with your subscription
Online Help Center
Certification program available
- See more at: http://www.adgooroo.com/solutions/products-services/sem-insight/sem-insight-features-and-pricing/#sthash.iI68XVFP.dpuf
In two quarters since bringing in MixRank, our opportunity creation has exploded over 1000% and their solution played a role in almost half the deals we've won.
In two quarters since bringing in MixRank, our opportunity creation has exploded over 1000% and their solution played a role in almost half the deals we've won.
In two quarters since bringing in MixRank, our opportunity creation has exploded over 1000% and their solution played a role in almost half the deals we've won.
In two quarters since bringing in MixRank, our opportunity creation has exploded over 1000% and their solution played a role in almost half the deals we've won.
Ad Comparator - Advertisement Optimisation software based on the Taguchi Method.
Impression Fraud Solution. fraudlogix_spotlight. Our Pre-Bid solution allows demand & supply side partners to proactively eliminate fraudulent traffic from the ...
How It Works
Fraudlogix employs the use of a simple javascript pixel to gather two core sets of data that are utilized for fraud analysis:
Digital Data Analysis
Behavioral Data Analysis
The process flow differs slightly for separate use cases. Visit the links below for more information specific to:
Impression Fraud Process Flow
Click Fraud Process Flow
Lead Fraud Process Flow
Digital Data Analysis
Basic examples of digital data points that fraudlogix utilizes include: IP, referring URL and user agent. However, the driving force behind our digital analysis lies in the unique device fingerprint that’s created when our pixel comes in contact with each device.
A cross check is conducted against our global database to establish whether fraudlogix has seen this device before and what kind of history or reputation can be associated with it. With granular data on over 100 million unique devices, pooling and benefitting from this shared knowledge base offers a unique advantage to our fraud prevention community.
Behavioral Data Analysis
At the core of our behavioral analysis, we identify hacker behaviors and the methodologies used by cyber criminals to anonymize themselves. One of the many tactics that our behavioral analysis deciphers is whether a machine has been hijacked or compromised. If the machine has been hijacked, analysis is conducted to determine if it was carried out through use of malware or a Trojan.
Impression Fraud Solution
As online brands are increasingly relying on programmatic buying and real time bidding (RTB) environments, it’s become all the more important to decipher which ad impressions are legitimate from those that have been generated via dishonest tactics.
While the costs associated with fraudulent ad impressions are immense, this type of fraud also impedes upon the effectiveness of any real time, data driven methods of optimization.
Our Impression Fraud Solution allows online advertisers to make educated and calculated decisions regarding which sites they should serve their ads on, in a pre-bid environment.
Common practices detected by criminals who commit impression fraud can include:
• ad stacking• Illegitimate ad requests• iframe stuffing• Bot generated traffic
Click Fraud Solution
Click fraud, which most often occurs in pay per click (PPC) environments, has gradually become a subject of controversy amongst many online advertisers. As the level of transparency in the online advertising space increases, it becomes more and more critical to identify and filter out any potential click fraud attempts, in a real-time environment.
Common practices employed by criminals who commit click fraud can include:
• Trojans• Botnets & automated scripts designed to mimic human activity• Hijacked click streams• Human generated click fraud
Through the installation of our pixel based technology, you’ll gain visibility into which of your traffic partners are generating the best quality traffic, which will enable you to make better informed media buying decisions.
Click Fraud Solution
Click fraud, which most often occurs in pay per click (PPC) environments, has gradually become a subject of controversy amongst many online advertisers. As the level of transparency in the online advertising space increases, it becomes more and more critical to identify and filter out any potential click fraud attempts, in a real-time environment.
Common practices employed by criminals who commit click fraud can include:
• Trojans• Botnets & automated scripts designed to mimic human activity• Hijacked click streams• Human generated click fraud
Through the installation of our pixel based technology, you’ll gain visibility into which of your traffic partners are generating the best quality traffic, which will enable you to make better informed media buying decisions.
Click Fraud Solution
Click fraud, which most often occurs in pay per click (PPC) environments, has gradually become a subject of controversy amongst many online advertisers. As the level of transparency in the online advertising space increases, it becomes more and more critical to identify and filter out any potential click fraud attempts, in a real-time environment.
Common practices employed by criminals who commit click fraud can include:
• Trojans• Botnets & automated scripts designed to mimic human activity• Hijacked click streams• Human generated click fraud
Through the installation of our pixel based technology, you’ll gain visibility into which of your traffic partners are generating the best quality traffic, which will enable you to make better informed media buying decisions.
“HasOffers, affiliate tracking software. Track and manage your affiliate program with unlimited affiliates & fast reporting.”
“HasOffers, affiliate tracking software. Track and manage your affiliate program with unlimited affiliates & fast reporting.”
“Impact Radius is the world’s most complete tracking platform. Use one set of metrics to slice and dice media performance.”
affiliate marketing suite, affiliate marketing platform, affiliate management, tag management, tracking and attribution, affiliate solutions.
UnsubCentral is the leading SaaS platform for email suppression list management, CAN SPAM compliance, and opt-out management for shared email lists.
UnsubCentral is the industry leading email suppression list management solution for national brands, affiliate marketers, publishers and email marketers. The UnsubCentral web-based software-as-a-service (SaaS) platform gives advertisers a CAN-SPAM compliance command center that enables complete automation, email list scrubbing, monitoring and on-demand, secure distribution of their suppression files and consumer opt-out requests. UnsubCentral also serves as a centralized opt-out System of Record, so that all opt-out requests are captured and tracked, regardless of campaign or channel origin.
UnsubCentral is the leading SaaS platform for email suppression list management, CAN SPAM compliance, and opt-out management for shared email lists.
UnsubCentral is the industry leading email suppression list management solution for national brands, affiliate marketers, publishers and email marketers. The UnsubCentral web-based software-as-a-service (SaaS) platform gives advertisers a CAN-SPAM compliance command center that enables complete automation, email list scrubbing, monitoring and on-demand, secure distribution of their suppression files and consumer opt-out requests. UnsubCentral also serves as a centralized opt-out System of Record, so that all opt-out requests are captured and tracked, regardless of campaign or channel origin.
LeadiD is empowering software technology that enables marketers to make intelligent decisions and take real-time action around customer acquisition ...
LeadiD's empowering technology documents the customer journey from the initial impression to the final conversion–and everything in between. We think of it as "certified customer intelligence" that helps you identify your best customers, optimize media spend, and drive more revenue.
LeadiD is empowering software technology that enables marketers to make intelligent decisions and take real-time action around customer acquisition ...
LeadiD's empowering technology documents the customer journey from the initial impression to the final conversion–and everything in between. We think of it as "certified customer intelligence" that helps you identify your best customers, optimize media spend, and drive more revenue.
“It is an automated and powerful analytical system that assists with the detection of affiliate fraud.”
Many known advertising networks are currently using it to effectively reduce their exposure. ScrubKit is the ultimate solution for providing you with the best ...
“It is an automated and powerful analytical system that assists with the detection of affiliate fraud.”
Many known advertising networks are currently using it to effectively reduce their exposure. ScrubKit is the ultimate solution for providing you with the best ...
Earning money through traditional affiliate marketing can take a huge chunk of your day and you’ve got better (and more interesting) things to do. Join Skimlinks and get instant access to over 20,000 affiliate programs without the hassle of network sign ups, approvals or creating affiliate links.
Earning money through traditional affiliate marketing can take a huge chunk of your day and you’ve got better (and more interesting) things to do. Join Skimlinks and get instant access to over 20,000 affiliate programs without the hassle of network sign ups, approvals or creating affiliate links.
Distribute your interactive video as a social ad on Facebook or Twitter or embed it on your website. Viewbix videos are also vast/vpaid compliant so they can be .
“Viewbix lets you add interactive apps to your videos that engage viewers and drive calls to action. The apps overlay dynamic content on top of your YouTube videos.”
Distribute your interactive video as a social ad on Facebook or Twitter or embed it on your website. Viewbix videos are also vast/vpaid compliant so they can be .
Powering content-driven commerce. VigLink is the platform on which site-to-site clicks are priced, bought, and sold. Publishers. Get paid for the sales you drive.
“Automated monetization technology for publishers, bloggers, forums, social networks and apps. Monetize existing links, or let us do the linking.”
Powering content-driven commerce. VigLink is the platform on which site-to-site clicks are priced, bought, and sold. Publishers. Get paid for the sales you drive.
“Automated monetization technology for publishers, bloggers, forums, social networks and apps. Monetize existing links, or let us do the linking.”
Powering content-driven commerce. VigLink is the platform on which site-to-site clicks are priced, bought, and sold. Publishers. Get paid for the sales you drive.
“Automated monetization technology for publishers, bloggers, forums, social networks and apps. Monetize existing links, or let us do the linking.”
5IQ provides unparalleled intelligence about relationships in the affiliate industry. Search. 5IQ Stats. Category. 5IQ data in some sample categories. Network.
Affiliate Marketing | Affiliate Programs | CPA Offers |OfferVault. Select Language .... 2010 - 2015 Offervault.com | All rights reserved ...
Offer Vault | How It Works
Harness the Power of Offer Vault to find CPA Offers and optimize your CPA marketing campaigns
How long would it take you to sort through over 39,000 CPA offers...days...weeks? Well, with the powerful search features our team at Offer Vault provides allows you to target the affiliate offers you want to explore and return results within seconds. Best of all, it is free and easy to use.
“SaaS platform providing business intelligence for performance marketers.”CAKE's powerful SaaS solution will bring clarity to your multi-channel marketing campaigns and empower you with the insights to make intelligent marketing ...
“SaaS platform providing business intelligence for performance marketers.”CAKE's powerful SaaS solution will bring clarity to your multi-channel marketing campaigns and empower you with the insights to make intelligent marketing ...
KISSmetrics is a revolutionary person-based analytics platform for your whole team. Get product, sales, marketing, customer support working together to improve ...
Even when people use multiple devices and browsers, we connect all their data to a single person in KISSmetrics. You’ll see everything that person has done, from the first touchpoint to the last.
With accurate data on real people, you’ll optimize your marketing machine at every step. Increase your conversion rates, find roadblocks to your growth, and know where to find ready and willing customers.
CPA Detective is dedicated to providing an affiliate fraud detection service for your online traffic with unparalleled accuracy. Our solution will ensure optimal lead ...
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Optimize your digital marketing, business development, media planning and ...Compete's best-in-class data has helped professionals like you discover new .
Quantcast provides free measurement of audience demographics and delivers real-time advertising. Search our site for web and mobile traffic and stats.
Quantcast provides free measurement of audience demographics and delivers real-time advertising. Search our site for web and mobile traffic and stats.