SlideShare a Scribd company logo
fromaninterviewwithColinYearwood
WWW.BECOMEABLOGGER.COM
Get Started on Meetup.com
the Right Way
Set it UpSet it Up
If you're a member:
Register and Complete Your Profile
- It's FREE to register on Meetup.com
- Let people know who you are and what you’re
passionate about
- Link and connect all your social media networks
- Don’t pitch or sell anything in your bio
- Give people enough information so that there is no
doubt about the value you provide
WWW.BECOMEABLOGGER.COM
Find Active Meetup Groups in Your Area
- Use the search feature to find active meetup groups
- People are looking to connect with others around shared passion
WWW.BECOMEABLOGGER.COM
local meetups
Analyse the Groups You Found
- few key things you should look at:
WWW.BECOMEABLOGGER.COM
Number of members: gives you an idea of how
many people you can expect at the events.
Next scheduled event: you’ll be able to tell how
active the group is
Group reviews: The more negative reviews the
meetup group has, the more worthless it is to
take part in.
Join and Introduce Yourself
- one of your main goals: connect with people in person
- what this does:
WWW.BECOMEABLOGGER.COM
This lets people know that you exist.
This will increase the chances that someone will
recognize you when you attend the Meetup.
Smile
Introduce
yourself first.
Networking tips:
Set Reasonable Expectations
- Look at those smaller events as a way to establish
deeper, more meaningful relationships.
If you're an organizer:
WWW.BECOMEABLOGGER.COM
4321
Set it up
Decide what
meetups to run
Join groups, attend
events and analyze
what’s working and
what isn’t
look around to
see what
currently exists
First thing to do:First thing to do:
Be Descriptive
- Choose a good name, headline and detailed description
- Optional: choose a specific member label
WWW.BECOMEABLOGGER.COM
Set it UpSet it Up
Use Pictures
- Don’t set up a naked group page.
- Use pictures (profile picture, group picture, customized
banner, event location)
- Customized Banner. Use this area to highlight some
aspect of your meetups.
- Event location. If you have a picture of the event
location, that would be great to add to the group page.
WWW.BECOMEABLOGGER.COM
BLOGGER MEETUP
Setup a customized URL
WWW.BECOMEABLOGGER.COM
Schedule at least one event immediately
Advanced: Setup member profile questionnaires
More about Using Local Meetups to Build an Audience at
WWW.BECOMEABLOGGER.COM

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How to Use Local Meetups to Build an Audience - with Colin Yearwood

  • 2. Set it UpSet it Up If you're a member: Register and Complete Your Profile - It's FREE to register on Meetup.com - Let people know who you are and what you’re passionate about - Link and connect all your social media networks - Don’t pitch or sell anything in your bio - Give people enough information so that there is no doubt about the value you provide WWW.BECOMEABLOGGER.COM
  • 3. Find Active Meetup Groups in Your Area - Use the search feature to find active meetup groups - People are looking to connect with others around shared passion WWW.BECOMEABLOGGER.COM local meetups
  • 4. Analyse the Groups You Found - few key things you should look at: WWW.BECOMEABLOGGER.COM Number of members: gives you an idea of how many people you can expect at the events. Next scheduled event: you’ll be able to tell how active the group is Group reviews: The more negative reviews the meetup group has, the more worthless it is to take part in.
  • 5. Join and Introduce Yourself - one of your main goals: connect with people in person - what this does: WWW.BECOMEABLOGGER.COM This lets people know that you exist. This will increase the chances that someone will recognize you when you attend the Meetup. Smile Introduce yourself first. Networking tips: Set Reasonable Expectations - Look at those smaller events as a way to establish deeper, more meaningful relationships.
  • 6. If you're an organizer: WWW.BECOMEABLOGGER.COM 4321 Set it up Decide what meetups to run Join groups, attend events and analyze what’s working and what isn’t look around to see what currently exists First thing to do:First thing to do:
  • 7. Be Descriptive - Choose a good name, headline and detailed description - Optional: choose a specific member label WWW.BECOMEABLOGGER.COM Set it UpSet it Up
  • 8. Use Pictures - Don’t set up a naked group page. - Use pictures (profile picture, group picture, customized banner, event location) - Customized Banner. Use this area to highlight some aspect of your meetups. - Event location. If you have a picture of the event location, that would be great to add to the group page. WWW.BECOMEABLOGGER.COM BLOGGER MEETUP
  • 9. Setup a customized URL WWW.BECOMEABLOGGER.COM Schedule at least one event immediately Advanced: Setup member profile questionnaires
  • 10. More about Using Local Meetups to Build an Audience at WWW.BECOMEABLOGGER.COM