The document is a transcript from a webinar promoting the Key Person of Influence Brand Accelerator program offered by Dent Global. Dent Global is introduced as a business accelerator company that helps entrepreneurs become recognized experts in their niche in under 12 months. The webinar discusses trends affecting entrepreneurs today and how developing a strong personal brand can help businesses scale. It provides several case studies of entrepreneurs who went through the accelerator program and saw significant revenue increases by developing their expertise and influence in their field. The webinar promotes the 5-step framework the accelerator teaches to help entrepreneurs position themselves as a visible expert and build valuable partnerships and assets for their business.

1. X
Free Training

2. DENT.GLOBAL/START
HERE’S A POWERFUL IDEA…

3. DENT.GLOBAL/START
THE FASTEST WAY TO CREATE A
BREAKTHROUGH IN YOUR BUSINESS

4. DENT.GLOBAL/START
IS TO BECOME RECOGNISED AS THE ‘GO-TO’
PERSON IN YOUR NICHE

5. DENT.GLOBAL/START
HOW DO I KNOW THIS?

6. DENT.GLOBAL/START
WE’VE HELPED 3000+ 6-7 FIGURE REVENUE
FOUNDERS GLOBALLY, DO JUST THAT

7. DENT.GLOBAL/START

8. DENT.GLOBAL/START
Here’s what I want you to get from today’s
webinar…
To know the proven 5-step framework for how you can position
yourself as a visible, valuable and well connected
‘KEY PERSON OF INFLUENCE’
(KPI)
in your industry in the next 12 months.
…even if you’re relatively unknown, competing on price, trading
time for money right now .… AND how you can do it without
becoming a shameless self promoter.

9. DENT.GLOBAL/START
WHAT I’M ABOUT TO SHARE WITH YOU HAS
BEEN PROVEN ALL OVER THE WORLD
(STICK AROUND TO SEE)

10. DENT.GLOBAL/START
MORE THAN 3,000 6-7 FIGURE REVENUE
FOUNDERS HAVE APPLIED THIS METHOD
AND TRANSFORMED IN LESS THAN 12-24 MONTHS

11. DENT.GLOBAL/START
Here’s what we’re going to cover
✴ The forces that are shaping the entrepreneurial landscape today.
✴ Why the entrepreneur journey is a lot more predictable than you
might think.
✴ Why your ‘brand’ is your greatest asset.
✴ The 5 principles for differentiating and scaling your products/
services.
✴ How to make your business more valuable without you in it.
✴ LIVE Q&A at the end for you to ask me questions.

12. DENT.GLOBAL/START
And if you stick with me to the end…
✴ I’ll share the slides for you to download
✴ I’ll give you ALL the frameworks I share in the webinar
✴ Sound like a plan?
Ok let’s go…

13. DENT.GLOBAL/START
Who is this webinar for?
✴ Founders of established service businesses e.g. Accountants,
lawyers, chiropractors, coaches, financial planners etc…
✴ 6-figure revenue businesses that have already proven value in
the market.
✴ 7-figure revenue businesses wanting to scale.
✴ Entrepreneurs wanting to develop their personal brand.
✴ Seasoned employees standing on a ‘mountain of value’
wanting to commercialise their skills through entrepreneurship.

14. DENT.GLOBAL/START
Who is is NOT for?
✴ New entrepreneurs just starting out who haven’t proven value
with paying clients yet.
✴ Anyone looking for a ‘short-cut’ to fame and fortune without hard
work.
✴ Business owners doing $10M+ in revenue (unless they see value
in developing their personal brand).
✴ Someone looking for an online marketing system that makes
money on autopilot…

15. DENT.GLOBAL/START
THERE ARE SOME POWERFUL TRENDS
CONVERGING IN THE WORLD RIGHT NOW
THAT ARE AFFECTING ALL ENTREPRENEURS

16. DENT.GLOBAL/START
The business landscape is changing
rapidly
✴ Technology is disrupting how your past skills and talents are valued.
✴ There is more noise in the market than ever before.
✴ Our feeds are being overrun with competing messages constantly.
✴ Your customers are drowning in options.
✴ What does this mean for entrepreneurs?
Competition is fierce, profit is rare, those who don’t adapt will struggle
Those with a visible brand and who leverage technology cut through

17. DENT.GLOBAL/START
THE OPPORTUNITY FOR TRADITIONAL
SERVICE BASED SMALL BUSINESS OWNERS IS
ENORMOUS

18. DENT.GLOBAL/START
All the tools are available…
✴ You have access to worldwide distribution of your message
through YouTube, Facebook, LinkedIn and Instagram…and more.
✴ Software you purchased 10 years ago for $10-20K is now
available for $100/month.
✴ You can build a thriving and engaged community around your
message and brand (for free).
✴ Your ‘fans’ can follow your every word, move, advice and
recommendation…if you let them.

19. DENT.GLOBAL/START
NOW IS THE PERFECT TIME TO STAND OUT,
SCALE UP AND HAVE A BIGGER IMPACT WITH
YOUR MESSAGE AND BRAND

20. DENT.GLOBAL/START
Will you choose to pick up
the tools and use them?

21. DENT.GLOBAL/START
OK, QUICK BACK STORY…

22. DENT.GLOBAL/START
@MIKEJAMESREID
• Co-founded an award-winning business
accelerator company called Dent Global
• Operate in UK, USA, Singapore and Australia (and
now Canada)
• 50+ team across 4 different business units:
Training, IT, Publishing & Video Production
6

23. DENT.GLOBAL/START
BUT IT DIDN’T START THAT WAY…

24. DENT.GLOBAL/START
OUR COMPANY WAS FOUNDED IN 2010

25. DENT.GLOBAL/START
THIS WAS US HAVING
A TEAM MEETING IN
OUR OFFICE, CIRCA
2013

26. DENT.GLOBAL/START
OUR BOARD TABLE
DOUBLED AS A PING
PONG TABLE…

27. DENT.GLOBAL/START
WE WERE A
PASSIONATE
BAND OF
REBELS

28. DENT.GLOBAL/START
THEN WE KEPT
GROWING AND MOVED
TO A BIGGER OFFICE

29. DENT.GLOBAL/START
ALL THE WHILE
WE WERE
HOSTING BIGGER
AND BIGGER
EVENTS

30. DENT.GLOBAL/START

31. DENT.GLOBAL/START

32. DENT.GLOBAL/START
AS OUR COMPANY
GREW WE STARTED
HIRING MORE AND
MORE PEOPLE

33. DENT.GLOBAL/START
2015: WE WERE STARTING TO
LOOK LIKE A PROPER COMPANY…

34. DENT.GLOBAL/START
OUR CLIENTS
WERE
GETTING
AMAZING
RESULTS

35. DENT.GLOBAL/START

36. CONFERENCES

39. DENT.GLOBAL/START
FAST FORWARD TO TODAY…

40. DENT.GLOBAL/START
DENT IS A BUSINESS ACCELERATOR COMPANY
KNOWN FOR ESTABLISHING ENTREPRENEURS AS
‘KEY PEOPLE OF INFLUENCE’ IN LESS THAN 12
MONTHS.
WITH A TEAM OF 50+ AND OFFICES IN UK, USA, SINGAPORE AND AUSTRALIA

41. Dent Global are world leaders in strategy and advisory for SME’s. In
the last six years, we’ve built our global small business with offices in
the UK, USA, Singapore and Australia.
Learn more about our Key Person of Influence Brand Accelerator
“ONE OF THE WORLDS LEADING
BUSINESS ACCELERATORS”

42. 4 BEST-SELLING BOOKS

43. Accelerate your
ENTREPRENEUR
JOURNEY
WILDERNESS
CONCEPT OS OS OSVALUE
3 − 7 years
Get the series by Daniel Priestley at Amazon
INFLUENCE ASSETS
STRUGGLING
BOUTIQUE
LIFESTYLE
BOUTIQUE DESERT
CopyrightofDentGlobal.Allrightsreserved.Notforreuse.
3
1
12
50
250+

44. 1
5 2
34
You need a
Youneedto
Yo
u
needtoYouneed
to
Youneedgreat
PERFECT PITCH
P
UBLISHyourideasPRODUC
TISEyourvalueraiseyourPR
OFILE
PARTNERSHIPS

45. THE KEY PERSON OF INFLUENCE
GROWTH ACCELERATOR
20 3000 1000+9
Years
4
Cities Mentor Faculty Graduate Alumni Published Authors

46. MATTHEW MICHALEWICZ
• Founder Solve IT Software
• 3rd Fastest Growth Tech 2013
(Deloitte)
• Sold to Schneider Electric 2014
($50M)
• KPI Pitch Mentor in Australia

47. DENT.GLOBAL/START

48. DENT.GLOBAL/START
WE DIDN’T STOP THERE…

49. DENT.GLOBAL/START
THEN WE STARTED ACQUIRING OTHER
COMPANIES TO FORM A FULL SERVICE
STRATEGY AND IMPLEMENTATION GROUP FOR
ENTREPRENEURS
IN TRAINING, PUBLISHING, WEB DEVELOPMENT AND VIDEO PRODUCTION

50. DENT.GLOBAL/START
SOTECHNOLOGY.CO.UK

51. DENT.GLOBAL/START
RETHINK PRESS

52. DENT.GLOBAL/START
REALLY
BRIGHT MEDIA

53. “ONE OF THE TOP BUSINESS GROWTH
ACCELERATORS IN THE WORLD”

54. DENT.GLOBAL/START

55. DENT.GLOBAL/START

56. DENT.GLOBAL/START

57. DENT.GLOBAL/START

58. DENT.GLOBAL/START
WHY AM I TELLING YOU ALL THIS?…

59. DENT.GLOBAL/START
A LOT CHANGED FOR US IN THE SPACE OF 5-7
YEARS.

60. DENT.GLOBAL/START
WE WENT FROM THIS…

61. DENT.GLOBAL/START
TEAM MEETING 2013

62. DENT.GLOBAL/START
TO THIS…

63. Dent Global are world leaders in strategy and advisory for SME’s. In
the last six years, we’ve built our global small business with offices in
the UK, USA, Singapore and Australia.
Learn more about our Key Person of Influence Brand Accelerator
“ONE OF THE WORLDS LEADING
BUSINESS ACCELERATORS”

64. DENT.GLOBAL/START
LET ME ASK YOU…

65. DENT.GLOBAL/START
Imagine where you would
like to be in 3-5 years from
now…

66. DENT.GLOBAL/START
THINK ABOUT WHERE YOU ARE RIGHT NOW

67. DENT.GLOBAL/START
WHAT IS GETTING IN YOUR WAY?
WHAT’S THE GAP?

68. DENT.GLOBAL/START
CROSSING THE CHASM IS JUST A SERIES OF
STEPS

69. DENT.GLOBAL/START
KNOWING THE STEPS TO FOLLOW IS HALF THE
BATTLE
AND COST…

70. DENT.GLOBAL/START
LUCKY FOR YOU WE’VE DECODED THE STEPS
ACROSS 3000 ENTREPRENEURS IN 50+
INDUSTRIES

71. DENT.GLOBAL/START
TRUST ME, WE WERE SKEPTICAL ABOUT THIS
METHOD AT FIRST AS WELL

72. DENT.GLOBAL/START
BUT…
STORY AFTER STORY AFTER STORY

73. DENT.GLOBAL/START
BUSINESS OWNERS IN 50+ SERVICE
CATEGORIES KEPT TRANSFORMING THROUGH
THE KPI METHOD

74. CASE
STUDY
BEFORE…
Consulting business doing great - but
feeling exhausted
Time based billing = Trading time for
money = Hamster wheel
“No time to focus on own goals”
AFTER…
Realised his clients didn’t want him -
wanted what was in his head
Productised his business - gave him
more time and less stress
• $250,000 increase in revenue by end
of 12 month Accelerator"

75. CASE
STUDY Built and sold a business twice. AS
CEO, turned loss making PLC into a
profit making 120 million turnover
business
Burnt out in corporate life, became
coach
BEFORE…
Wrote Amazon bestseller ‘I don't work
Fridays’
Turned book into a productised
program for entrepreneurs "Why work
Fridays?"
Repackaged and delivered his IP at
scale
Mentorship program now
oversubscribed.
AFTER…

76. Appeared on Channel 9's ‘The Block’
Featured articles in The Sydney
Morning Herald, The Age, Inside Out
Authored ‘Homes With a Heartbeat:
The Step-By-Step Process to Achieving
a Highly Functional and Smart Home’
New product ecosystem = 600% higher
profit margins than electrical business.
Went from ‘Business dictates my life’
to ‘Business fits into my life!’
CASE
STUDY
BEFORE…
Started as a tradie - licensed electrician
for 15 years
Owned and run electrical contracting
firm for 12 years
Wasn't making much money even when
really busy
5am to 6/7pm workdays - 6 days a week
AFTER…

77. Wins top-tier clients: Qantas,
Jeep, Currumbin Wildlife
Sanctuary
Authored ‘Love At First Site: How
To Build The Website Of Your
Dreams’
Conversion rate increased and
now gets dramatically less
pushback on premium price
Recognised as the go-to
Wordpress development agency
in Australia
CASE
STUDY
BEFORE…
17 years web developer and
running his business for 10
years.
Web development highly
commoditised and prices being
driven down
AFTER…

78. Won a Telstra Business Award
Authored "The Cosmopolitan Hippy"
Productised IP to products and
services like - A clean eating program,
an online program, and an Ultimate
Girls' Retreat
Featured in numerous publications: led
to partnerships with her dream
companies
800% increase in revenue
CASE
STUDY
BEFORE…
13 years in health industry
Written award-winning research papers
Started 3 successful chiropractic
businesses
Feeling tired and burnt out at 26 yrs old
Working 80hrs/week
Still billing on time for money model
AFTER…

79. Authored “From Hire to Fire: Everything
in Between”
Featured in “City Morning Herald” and
Startup Smart”
Regular writer for “Flying Solo” and
“Australian Business Women’s
Network”
Sold 50,000 books to an insurance
company for their SME clients earning
$500,000 in revenue
Word-of-mouth referrals increased by
400%
CASE
STUDY
BEFORE…
AFTER…
Hired-managed-fired >15,000
employees
Moderately successful considering she
worked 60-70 hours/week
Struggled getting the message out

80. 8-page stories written up in 8
international magazines
Speaking engagements in Australia and
around the world
New partnerships with: Rolls Royce,
The Luxury Network
First external company ever
commissioned by Rolls Royce to
produce interior for ‘Ghost’
Only company to custom-make
specialised furnitures for Rolls Royce
CASE
STUDY
BEFORE…
AFTER…
38 years - worked for royalty, captains
of industry and movie stars
Was getting depressed and
disillusioned with the business
Relied on word-of-mouth which
created lumpy cash-flow and new
business.

81. DENT.GLOBAL/START
OVER 100 YOUTUBE CASE STUDIES OF REAL
TRANSFORMATION

82. DENT.GLOBAL/START
SO, LETS START…

83. DENT.GLOBAL/START
…BY TAKING A LOOK AT THE BIG PICTURE

84. DENT.GLOBAL/START

85. STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORNSTRUGGLE
Skills / Talents
Nest egg
Pre-revenue
Optimism
THE
STARTUP

86. STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORNSTRUGGLE
THE
WILDERNESS
1-5 employees
No money / Time / Stress
Commoditised
Time based / Trial & Error
Basic wages
Chasing (hoping)
If you stop the business stops

89. THE ODDS ARE AGAINST SMALL BUSINESS
YET BIG BUSINESS EARNS
70% OF REVENUE
AND 90% OF THE PROFIT.
https://www.ic.gc.ca/eic/site/061.nsf/eng/h_03018.html#point7-1
97%
OF ALL CANADIAN
BUSINESSES
ARE SMALL BUSINESS

90. $1.00
THE OWNER STRUGGLES THE OWNER THRIVES
$3.00

91. STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORNSTRUGGLE
STRUGGLING
BOUTIQUE 5-12 employees
Low revenue / FTE
Small team forms
Payroll costs rise
Profit drops
Owner is the bottleneck
Barely earning wages
Financially unstable

92. ENTREPRENEURIAL

93. DENT.GLOBAL/START
BEING GOOD AT WHAT YOU DO ALONE
…ISN’T ENOUGH
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

94. DENT.GLOBAL/START
WHAT WORKED LAST YEAR ISN’T GUARANTEED
TO WORK THIS YEAR
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

95. DENT.GLOBAL/START
THE MARKET IS NOISER THAN EVER
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN
COMPETITION IS FIERCE

96. DENT.GLOBAL/START
IT’S HARDER TO STAND OUT AND CUT
THROUGH THE NOISE THAN EVER BEFORE
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

97. DENT.GLOBAL/START
THERE’S NEVER BEEN MORE TOOLS AVAILABLE
TO GROW YOUR BUSINESS
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

98. DENT.GLOBAL/START
YET MOST BUSINESS OWNERS MISS THE
POINT…
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

99. DENT.GLOBAL/START
THE TOOLS ARE USELESS UNLESS YOU HAVE
THE RIGHT ASSETS TO PLUG INTO THEM
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

100. DENT.GLOBAL/START
FACEBOOK ADS DON’T WORK UNLESS YOU
HAVE A COMPELLING MESSAGE
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

101. DENT.GLOBAL/START
EXPENSIVE WEBSITES DON’T GENERATE LEADS
UNLESS YOU HAVE THE RIGHT PRODUCT OFFER
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

102. DENT.GLOBAL/START
HIGH TECH CRM’S ARE ONLY VALUABLE WITH
A STEADY STREAM OF NEW CUSTOMERS
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

103. DENT.GLOBAL/START
FANCY BRANDING ISN’T GOING TO MAKE MORE
SALES IF YOU CAN’T PITCH PROPERLY
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

104. DENT.GLOBAL/START
CUSTOMER SERVICE SYSTEMS WON’T HELP
YOU SCALE IF PROSPECTS DON’T SEE YOU AS
HIGHLY CREDIBLE
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

105. DENT.GLOBAL/START
MARKETING FUNNELS DON’T WORK UNLESS
YOU HAVE A VALUABLE ECOSYSTEM OF
PRODUCTS TO BUILD A FUNNEL AROUND
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

106. DENT.GLOBAL/START
CHATBOTS AREN’T THE ANSWER
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN

107. DENT.GLOBAL/START
TRIED THESE THINGS AND WERE UNDERWHELMED
BY THE RESULTS?

108. DENT.GLOBAL/START
THIS IS THE LIGHTBULB
MOMENT…

109. DENT.GLOBAL/START
FUNNELS, CRM’S, WEBSITES, BRANDING, FB
ADS AND ANY OTHER MARKETING TOOL ONLY
WORK BECAUSE YOU’RE SEEN AS A KEY
PERSON OF INFLUENCE IN YOUR INDUSTRY

110. LIFESTYLE
BOUTIQUE
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN
3-12 dynamic team
High revenue / FTE
Low overheads / high profit
Multiple products / services
Differentiated
Key Person of Influence
Inbound opportunties
Surplus cash & time
FUN

111. DENT.GLOBAL/START
BIGGER DOESN’T MEAN BETTER

112. STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORNSTRUGGLE
THE
DESERT
13-50 employees
Low revenue / FTE
Overcapitalised
Underfunded
Financially ‘All In’
Mission critical problems
Exceeds skillset of founder
Wall of death
Double x Double

113. DENT.GLOBAL/START
MOST BUSINESSES RUN OUT OF
CASH TRYING TO SCALE

114. PERFORMANCE
50-150 professional team
high revenue / FTE
Asset Driven
Brand, Systems, Product
Governance
Products / Markets / Territories
Wealth
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN
Philosophy Identity Ambassadors
BRAND ASSETS:
Content Methodology Registered
IP ASSETS:
Position Channels Data
MARKET ASSETS:
Marketing & Sales Mgmt & Admin Operations
SYSTEMS ASSETS:
FUNDING ASSETS:
PRODUCT ASSETS:
GIFTS PFP CORE PFC
Marketing & Sales Mgmt & Admin
Key People
of Influence
Technicians
CULTURE ASSETS:
www.dent.global
Business Plan
Valuation Structure
Risk Mitigation
Copyright of Dent Global. All rights reserved. Not for reuse. Registered UK Word Marks.

115. DENT.GLOBAL/START
BEING A KEY PERSON OF INFLUENCE IN A
LIFESTYLE BUSINESS IS THE BEST PATHWAY
TO PROFIT, FREEDOM AND FUN

116. LIFESTYLE
BOUTIQUE
STARTUP
80% are here
WILDERNESS
$500K
10%
LIFESTYLE
$3M
6%
DESERT
$15M
4%
PERFORMANCE
50M+
UNICORN
3-12 dynamic team
High revenue / FTE
Low overheads / high profit
Multiple products / services
Differentiated
Key Person of Influence
Inbound opportunties
Surplus cash & time
FUN

117. INCOME IN YOUR INDUSTRY
REALLY GOOD AT
WHAT YOU DO

118. INCOME IN YOUR INDUSTRY
REALLY GOOD AT
WHAT YOU DO AND
OTHERS KNOW ABOUT IT

119. DENT.GLOBAL/START
“At the centre of every industry you will find
an inner circle of people who are the most
well-known and valued people. All the
money, all the deals and all the VIP
treatment goes to them.
If you’re not a Key Person of Influence in
your industry, you should focus all your
effort into these 5 strengths until you are.
That’s where the payoff happens.”
Kevin Harrington
Celebrity Entrepreneur, Author and Forbes writer.

120. DENT.GLOBAL/START
EVERYTHING IN BUSINESS BECOMES EASIER
AS A KPI

121. DENT.GLOBAL/START
JUST LOOK AT THESE
KEY PEOPLE OF INFLUENCE

129. DENT.GLOBAL/START
EVERYTHING THEY TOUCH TURNS TO GOLD…

130. DENT.GLOBAL/START
AND THIS IS WHAT I WANT YOU TO SEE…

131. DENT.GLOBAL/START
YOUR PERSONAL BRAND IS YOUR GREATEST
ASSET

132. DENT.GLOBAL/START
IT GOES EVERYWHERE WITH YOU

133. DENT.GLOBAL/START
THROUGH EVERY TRANSITION IN YOUR
BUSINESS

134. DENT.GLOBAL/START
EVERY ECONOMIC CYCLE

135. DENT.GLOBAL/START
EVERY DOWNTURN

136. DENT.GLOBAL/START
EVERY TREND

137. DENT.GLOBAL/START
EVERY CHANGE IN FISCAL POLICY

138. DENT.GLOBAL/START
NO MATTER WHAT THE EXTERNAL,
DESTABILISING FORCE…
YOUR PERSONAL BRAND IS THE ONE ASSET
YOU CAN CONTROL

139. DENT.GLOBAL/START
Benefits to positioning yourself as a KPI
✴ You’re instantly differentiated from your competition (and cut through the noise)
✴ You can charge a premium price with less push back (equating to more profit).
✴ You attract more opportunities that are perfect for you (because people easily
know what you do and what you’re all about)
✴ It reduces your sales cycle because the market already trusts you (and your sales
team)
✴ You attract a high performing team because they are inspired to work with an
industry leader
Across all metrics, business becomes cheaper, easier and faster as a
Key Person of Influence in your industry

140. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter.
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do.
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

141. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

142. DENT.GLOBAL/START
TRUTH #1
You’re already standing on a
mountain of value

144. DENT.GLOBAL/START
PROXIMITY BIAS
WE TEND TO UNDERVALUE WHAT WE’RE CLOSE TO

145. DENT.GLOBAL/START
HOW WELL ARE YOU COMMUNICATING THE
VALUE YOU’VE ALREADY GOT?

146. Words have enormous POWER

147. DENT.GLOBAL/START
PITCH
INCREASED CONVERSIONS
PREMIUM PRICE
LESS TIME

148. JP DE VILLIERS

149. OLD PITCH
“I’m a fitness trainer. I help people
to lose weight or put on muscle.
I charge $85 an hour or less if you
buy a 15 sessions.”

150. TOP SEVEN
PITCHING MISTAKES
THE OPENING
Being needy.
Talking too much / waffling.
Not Specialising / Differentiating / Niching.
Confusing people with jargon / spin.
Not following the formula.
Not practicing.
Waiting until your pitch is perfect.
AUTHORITY
SOLUTION
CLARITYPROBLEM
NEXTSTEPS
THE WHY
ESSENCE
OPPORTUNITY
NAME SAME
Industry
Profession
Personal
Position
Company
PITCH · PUBLISH · PRODUCT · PROFILE · PARTNER
etc...
RECOGNITION RESULTS
1
2
3
5
4
7
6
WINDOW OF
LISTENING
Right Time + Place
Rapport
Relevant
Referral
ASSOCIATIONINSIGHT
FAME
I BELIEVE
PERSONAL
BIG VISION
CALL TO
ACTION
BE
SPECIFIC
MAINTAIN
MOMENTUM
(Expanded)
(Beyond making $£¥)
WHAT & HOW
3 KEY BENEFITS
ULTIMATE RESULT
TIME EMOTION HEALTH
MONEY
YOU GET WHAT YOU PITCH FOR
& YOU’RE ALWAYS PITCHING
Speciality
Niche
Ultimate Result
Immediate Benefits
HONEYMOON
What’s the relationship/vision?
WEDDING
What do you want them to do?
PROPOSAL
REPUTATION
Specialty
Status
Result
FEELING
Emotional
Connection
R
CopyrightofDentGlobal.Allrightsreserved.Notforreuse.
C
A
E
N
P O
S T
Context

151. NEW PITCH
“I’m an author, athlete and coach.
I run a fitness concierge service that
works exclusively with high net worth
executives and entrepreneurs.
At $3k per month, we’re cheaper than
an office junior but we do more to
change the lives of our clients than
anyone on their team.

153. IF YOU THINK IT’S ABOUT YOUR PRODUCT OR SERVICE
YOU’VE MISSED THE POINT

156. DARREN FINKELSTEIN
THE BOAT-GUY

158. DENT.GLOBAL/START
YOU GET WHAT YOU PITCH FOR…
…AND YOU’RE ALWAYS PITCHING

159. DENT.GLOBAL/START
HAVE YOU PACKAGED YOUR PRINCIPLES,
METHODS, STORIES AND INSIGHTS FOR SCALE?
AND SHARED THEM WITH THE WORLD?

160. PUBLISH
authority at scale

162. 1000

168. DENT.GLOBAL/START

169. DENT.GLOBAL/START

170. DENT.GLOBAL/START

171. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do.
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

172. DENT.GLOBAL/START
WWW.DENT.GLOBAL/START

173. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do.
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

174. DENT.GLOBAL/START
TRUTH #2
Your customers don’t want
you. They want what’s in
your head.

175. PRODUCT
scaling value

176. DENT.GLOBAL/START
A POWERFUL IDEA
Products and services alone don’t make money;
product and service ecosystems do.

177. DENT.GLOBAL/START
TWO TYPES OF PRODUCTS
Products that help you get you known.
Products that help you deliver remarkable value.
To reclaim your time

178. DENT.GLOBAL/START
PEOPLE DON’T WANT A PRODUCT
THEY JUST WANT A RESULT

179. PRODUCT = PACKAGED OUTCOME

180. DENT.GLOBAL/START
The more remarkable the package, the less likely it is to
become commoditised.

182. DENT.GLOBAL/START
salt
spaghetti
tomatoes
basil
cheese
$30 ‘Main Course’$3 ‘Ingredients’

183. PITCH · PUBLISH · PRODUCT · PROFILE · PARTNER
DEVELOPY
OUR
DEFINE
KN
OWING
IDENTIFYYOURCREATE SALES &
DEFINETHEIR
COREOFFE
RING
UNCOVER YOURPRODUCT METHODOLOGY THE PRIZE
IDEALCLIENT
MAR
KETINGCOLLATERAL
P4P&P4CPRODUCTS
DEVELOPYOURGIFTS
THEIR
MISTAKESPROBLEM
A complete & remarkable solution
to a very real problem
TURN YOUR SKILLS AND SERVICES INTO
SCALABLE, HIGHLY VALUED PRODUCTS. Market MarketTarget
PSYCHOGRAPHY
DEM
OGRAPHY GEOGRA
PHY
MARKET
NICHE
YOUR
TRIBE
IDEAL
CLIENTS
DEEP FEAR
#1
#2 #3
THE TOP
SEVEN
MISTAKES
#1
#2 #3
ULTIMATE
RESULT
NOW FUTURE
STEP 3
STEP 1
STEP 2 STEP 4
ETC
GIFTS PRODUCTS
4 PROSPECTS
CORE
BUSINESS
PRODUCTS
4 CLIENTS
4
36
27
1
18
7 2
36 5 4
8
5
R
CopyrightofDentGlobal.Allrightsreserved.Notforreuse.

184. Original Offer
Naturopathy

185. Remarkable
Offer
Acupuncture
Remedial Massage
Naturopathy
Kinetic Holographics
Chinese Medicine
Workshops
Retreats
Books/Podcasts

186. Original Offer
CONSULTING

187. DENT.GLOBAL/START
@MIKEJAMESREID
• Co-founded an award-winning business
accelerator company called Dent Global
• Operate in UK, USA, Singapore and Australia (and
now Canada)
• 50+ team across 4 different business units:
Training, IT, Publishing & Video Production
6

188. DENT.GLOBAL/START

189. 1 Strategy &
Best Practice
5 Common
Goal4Tools &
Resources
3 Formal
Accountability
2 Select Peer
Group

190. COMMODITISED SELLING TIME CHASING BUSINESS

193. DENT.GLOBAL/START
REMEMBER…
Products and services alone don’t make money;
product and service ecosystems do.

194. GIFTS
MODERATE VALUE
NO COMMITMENT
HIGH VALUE
LOW COMMITMENT
COMPLETE SOLUTION
FULL COMMITMENT
NEW SOLUTION
FULL COMMITMENT
ASCENDING TRANSACTION MODEL
ž No strings attached
ž Scalabe / digital
ž Sharable
ž Insightful / educational
ž Delightful
ž Entertaining
ž Gifts pitch
P4P
ž Clear call
to action
ž Make it easy
The why | Your philosophy | Your values Your intersection | Your culture
Your people | Their problems | Mistakes The prize | Central question | The method
Website | Database | Facebook | Linkedin | Twitter Youtube | Media | Blogs | Partnerships | Talks
Entree
Appetiser Main
ž DIY / diagnose
ž Quick wins
ž Fair exchange
PRODUCTS
4 PROSPECTS
DATA
CAPTURE
ž P4P pitches
SC
ž Stand alone
value
ž Packaged
for sale
SALES
CONVERSATION
ž Surprise and
delight
ž Discover new
problems
ž Ask for
referrals
SERVICE
YOUR CUSTOMER STORY
PLATFORM
YOUR STORY
CORE BUSINESS
ž Gold, Silver, Bronze
ž Full & remarkable solution
ž Implementation
ž Value vs Time
ž +2k Gross profit
Dessert
ž Highly profitable
ž Solves bigger problems
ž Logical progression
ž Recurrence
ž Ongoing care support
the journey
PRODUCTS
4 CLIENTS
Something that is useful,
valuable and packaged for sale.
PRODUCT
· PITCH
· PUBLISH
· PRODUCT
· PROFILE
· PARTNER
PRODUCT EXTENSION
DELIVER RESULTS
DEVELOP INSIGHTS
CAPTURE ATTENTION
Designed with partners in mind
OVERDELIVER –
INSPIRED TO REFER
OVERSUBSCRIBED
– PRIMED TO BUY
STEP 3
STEP 1
STEP 2
STEP 4
ETC
Watch
Listen
Read
Do
Systemise
Automate
Delegate
Replicate
Innovate
PRODUCTS DON’T MAKE MONEY, PRODUCT ECOSYSTEMS MAKE MONEY.
R
CopyrightofDentGlobal.Allrightsreserved.Notforreuse.

195. HIGH VOLUME HIGH VALUE

196. HIGH VOLUME HIGH VALUE

197. HIGH VOLUME HIGH VALUE

198. HIGH VOLUME HIGH VALUE

199. HIGH VOLUME HIGH VALUE

200. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do.
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

201. DENT.GLOBAL/START
TRUTH #3
Don’t stand in the spotlight.
Become the spotlight.

202. DENT.GLOBAL/START
PEOPLE THINK BUILDING A PERSONAL BRAND
MEANS…

203. DENT.GLOBAL/START
BECOMING A SELF PROMOTER

204. DENT.GLOBAL/START
BEING AN EXTROVERT

205. DENT.GLOBAL/START
TRAPPING THEMSELVES IN THEIR BUSINESS

206. DENT.GLOBAL/START
BEING A GURU

207. DENT.GLOBAL/START
HAVING A BIG EGO

208. DENT.GLOBAL/START
ALL OF THESE THINGS COULDN’T BE FURTHER
FROM THE TRUTH

209. DENT.GLOBAL/START
TAKE A LOOK AT THESE KEY PEOPLE OF
INFLUENCE

215. DENT.GLOBAL/START
THESE ‘GO-TO’ PEOPLE DON’T SEEK THE
SPOTLIGHT

216. DENT.GLOBAL/START
INSTEAD, THEY ARE THE SPOTLIGHT

217. DENT.GLOBAL/START
SHINING THE LIGHT ON THE METHODS,
PHILOSOPHIES, CASE STUDIES AND STORIES
THEY OBSERVE WORKING FOR THEMSELVES
AND OTHERS

218. DENT.GLOBAL/START
HERE’S YOUR INSIGHT…

219. DENT.GLOBAL/START
LIKE A LIGHTHOUSE

220. DENT.GLOBAL/START
YOU BECOME AN AUTHORITY THROUGH
ASSOCIATION TO YOUR IDEAS, OBSERVATIONS
AND CLIENT RESULTS

221. DENT.GLOBAL/START
IT’S NOT ABOUT YOU…

222. DENT.GLOBAL/START
IT’S ABOUT WHAT YOU HAVE TO SHARE

223. PROFILE
reputation at scale

224. S A L TSOCIAL AWARDS /
ACCOLADES LIVE TALKS 3rd PARTY
MEDIA

225. DENT.GLOBAL/START

226. DENT.GLOBAL/START
SOCIAL MEDIA!!
SYSTEMS
‘FUNNEL HACKING'
NEW WEBSITE
FACEBOOK ADS
MARKETING EXPERT
NOTHING WORKS

227. DENT.GLOBAL/START
EVERYTHING WORKS
WINNNERSOCIAL MEDIA
SYSTEMS
FUNNEL
NEW WEBSITE
FACEBOOK ADS
MARKETING EXPERT

228. watch read
listen do

229. “One of the worlds foremost cyber
security experts.”

230. LIVE APPEARANCES
THIRD PARTY MEDIA

231. DENT.GLOBAL/START

232. DENT.GLOBAL/START
BEING A FACELESS OPERATOR IS HARD WORK
AND EXHAUSTING

233. DENT.GLOBAL/START
YOUR CLIENTS WANT TO GET TO KNOW, LIKE
AND TRUST YOU.

234. DENT.GLOBAL/START
WITHOUT A VISIBLE PROFILE, YOU’RE NOT
SEEN AS CREDIBLE
AND THEY WILL GO TO SOMEONE WHO IS

235. DENT.GLOBAL/START
YOU HAVE CONTROL OF THIS…

236. DENT.GLOBAL/START
ALL THE TOOLS ARE THERE…BUT YOU NEED
TO DEVELOP THE RIGHT ASSETS TO USE THEM

237. DENT.GLOBAL/START
TOOLS…

238. DENT.GLOBAL/START
1
5 2
34
You need a
Youneedto
Yo
u
needtoYouneed
to
Youneedgreat
PERFECT PITCH
P
UBLISHyourideasPRODUC
TISEyourvalueraiseyourPR
OFILE
PARTNERSHIPS
ASSETS…

239. PARTNERSHIPS
the ultimate force multiplier

240. I L R

241. THE
MAGIC
TRIANGLE

242. THE
MAGIC
TRIANGLE

243. THE
MAGIC
TRIANGLE

244. THE
MAGIC
TRIANGLE

245. DENT.GLOBAL/START
Personal brand
=
Becoming a
shameless self
promoter.
My story, skills
and talents aren’t
unique - I’m not
an ‘expert’.
I don’t have
enough.
I can’t replicate
me.
It’s too hard to
train people on
what I do.
3 MISCONCEPTIONS
MYTH 1 MYTH 2 MYTH 3

246. DENT.GLOBAL/START
WE’VE COVERED A LOT IN THIS WEBINAR
THANKS FOR STICKING WITH ME

248. IDEAS ARE WORTHLESS
IMPLEMENTATION IS EVERYTHING
Dent Maxim 024

249. DENT.GLOBAL/START
HOPEFULLY BY NOW YOU CAN SEE…

250. DENT.GLOBAL/START
UNTIL SUCH TIME AS YOU ARE A KEY PERSON
OF INFLUENCE IN YOUR INDUSTRY…

251. DENT.GLOBAL/START
YOUR FULL-TIME JOB IS TO BECOME ONE

252. DENT.GLOBAL/START
THIS IS WHERE THE PAY-OFF HAPPENS.

253. DENT.GLOBAL/START
SO LET ME ASK YOU?

254. DENT.GLOBAL/START
ARE YOU READY TO START YOUR JOURNEY
AND BECOME ONE?

255. DENT.GLOBAL/START
STRATEGY SESSION
2hrs … Small Group … Interactive … Toronto

256. DENT.GLOBAL/START
THESE ENTREPRENEURS WERE A LOT CLOSER
THAN THEY REALISED

257. Authored ‘Camels, Sheikhs and
Billionaires’
Featured in Boss, Women's Agenda,
SBS Radio, English in Arabic, Radio
National with Geraldine Doogue
Invited by Federal Trade Minister
Andrew Robb to go on CEO delegation
to Middle East
Speaking gigs with ANZ Bank,
Australian Food and Grocery Council,
NSW Government
Approached by large corporates and no
difficult "price" discussions.
CASE
STUDY
BEFORE…
Consultant Struggling to define service
offerings and niche
Hence struggling to get clients
No defined direction/goals or ways to
get there - feeling “stuck"
AFTER…

258. Winner of BP International Safety
Award
2 TED Talks and 200pax+ conferences
Partner with BMW, Guggenhiem NY,
Walt Disney
Authored ‘Decongestion’ - door opener
into mayors offices.
Increased demand from magazines,
radio and TV
Blogs: readership increased to 5000/
month.
CASE
STUDY
BEFORE…
15 years in engineering consultancies
Was in demand for talks and
presentations - but didn't convert to
actual work
Blog read by family and friends 100
visitors/month.
AFTER…

259. Authored “Get Well, Stay Well”
Been on Channel 9 “Today Show”,
multiple radio stations - 3AW 693 News
talk, ABC
Featured in articles in “Good Health”,
“Well Being”, “Nature & Health”, Cover
of “Well Spring Magazine”
Implemented first ‘membership’ based
health clinic - Clients pay a fortnightly
retainer instead of per appointment
30% increase in new clients now
recurring
CASE
STUDY
BEFORE…
Naturopath for 10 years
5000 clients
Brisbane’s leading wellness center
Not enough reach and impact
Spending a lot of time on new client
acquisition
AFTER…

260. Authored “A life. A finger. A pea up a
nose: A Practical Guide to Baby and
Child First Aid”
Featured in “The Daily Telegraph”,
“Today”, “The Morning Show”, “ABC
Radio”, “Practical Parenting”,
Smoothfm 95.3”, “Hope 103.2”, “Baby
Hints & Tips”, “2UE 954 News Talk”
Partnered with Westpac to create
lifesaving kids rash vest.
800% Revenue Growth
CASE
STUDY
BEFORE…
Burning out with the typical time for
money billing model
Felt like had a lot of potential in biz, but
not connecting it with market
AFTER…

261. Authored “Rock Her World”
Winner of “Weddings and Events of
Australia Excellence Awards: Jeweller
of the Year” in 2014
Went from working one-on-one with
clients to larger audience by writing the
book
Featured in “The Sunday Mail” on
Channel 9 and Channel 10 News
Already doing 7 figures, increased
revenue 40%.
CASE
STUDY
BEFORE…
AFTER…
MD of 39-year old family owned
diamond business
21 years experience
Working crazy hours - burnt out
Not being rewarded enough for the
effort put in

262. Started a blog, “Happy Family Lawyer”
- 25,000 views
Monthly regular on ABC radio
50% increase in client engagement
Authored book, “Splitsville”
Hosts a popular podcast for lawyers
that has established her as a influencer
amongst peers
CASE
STUDY
BEFORE…
AFTER…
Running a busy legal practice for 8
years
No way of articulating how she was
different from other lawyers
Did 2 new-year-resolutions to write a
book to help clients

263. 80% close rate even after tripling rates
Authored “Book Blueprint: How any
Entrepreneur can write an Awesome
Book”
Average client spend rose from $300 to
$4000
CASE
STUDY
BEFORE…
AFTER…
Worked with 100 entrepreneurs -
helping them publish their books
Writing was a side-gig to corporate job
Getting low paying small projects
which weren’t enough
difficulty articulating value during pitch

264. 100% strike rate with book in hand
Authored 2 books “Honey, let’s buy a
BOAT!” and “Honey, let’s go Boating”
Book won award from boating industry
Weekly radio slot on 3AW ‘The Boat
Guy’
Engaged for 96 paid radio spots
$100K additional NET profit in first 12
months after producing book
Sold business for multiple 7-figures in
2017 and now runs Wyndham Harbour -
VIC’s premier boating destination
CASE
STUDY
BEFORE…
AFTER…
12 years in business - sold 100’s of
boats
Services and repairs 300 boats/year
During GFC business was tough

265. Saw fast growth when they “Educated”
instead of “Selling” their market -
hence ability to scale
Developed a 5-part program for
franchisees to double their income
while working less
Featured in “BRW”, “Financial Review”
and “Franchise Business”
Opening 9th franchise - growing at 1
franchise/month - expect to do 2
franchises/month over next year.
Reached $1,000,000 income and
targeting $10,000,000 in 2 years
CASE
STUDY
BEFORE…
AFTER…
19 years with big corporates
20 years in drag-racing pit crew
Low conversion - wanted to improve
but didn’t know how
Had only 1 franchise

266. DENT.GLOBAL/START
YOU HAVE TWO OPTIONS…

267. DENT.GLOBAL/START
DO IT ON YOUR OWN

268. DENT.GLOBAL/START
USE TRIAL & ERROR

270. DENT.GLOBAL/START
OR…

271. ENVIRONMENT
DICTATES
PERFORMANCE

272. 1 Strategy &
Best Practice
5 Common
Goal4Tools &
Resources
3 Formal
Accountability
2 Select Peer
Group

273. Accelerate your
ENTREPRENEUR
JOURNEY
WILDERNESS
CONCEPT OS OS OSVALUE
3 − 7 years
Get the series by Daniel Priestley at Amazon
INFLUENCE ASSETS
STRUGGLING
BOUTIQUE
LIFESTYLE
BOUTIQUE DESERT
CopyrightofDentGlobal.Allrightsreserved.Notforreuse.
3
1
12
50
250+

274. DENT
ACCELERATORS
‘‘
ROBERT F. KENNEDY
You’re happiest when you’re making
the greatest contribution.
COMMON GOAL5
RESOURCES
TECH & SYSTEMS
MEDIA &
ADVERTISING
ACCOUNTING &
LEGAL
RECRUITMENT &
TRAINING
4STRATEGY & BEST PRACTCE
LIVE MASTERCLASSES ONLINE PERSONAL COACHING
§ World Class Mentors
§ Flipped Learning
§ Strategy & Implementation
§ Tools & Resources
§ Templates
§ Case Studies
§ Strategy Integration
§ Q&A
§ Focus
1
SELECT PEER GROUP
60+ INDUSTRIES LEADERS IN THEIR FIELD
Medical, Financial, Fitness, Engineering,
Technology, Training, Real Estate, Natural
Therapies, Aviation, Retail, Consulting, etc
Business Owners, Authors, TV Personalities,
TEDx Speakers, Award Winners, Fast
Growth Companies, Thought Leaders, etc.
2
FORMAL ACCOUNTABILITY
ACCOUNTABILITY GROUPS STRUCTURED FORMAT PROGRESS TRACKING
§ Face to Face
§ High Standards
§ Vital Feedback
§ No Room to Hide
§ Efficient & Focused
§ No Excuses
§ Asset Production
§ KPIs
§ ROI
3
Should we work
together?

275. DENT.GLOBAL/START

276. MAP YOUR IP

278. WEEKLY FEEDBACK

279. LIVE WORKSHOPS TORONTO

280. DENT.GLOBAL/START

281. ACCOUNTABILITY

282. OUTPUT OVER LEARNING

283. RESOURCES

284. Big thinkers
Pitchers
Authors
Leaders
Makers
Ambassadors
TED Talkers
Award Winners
Givers
INSPIRED
PEER GROUP

285. DENT.GLOBAL/START
YOU’RE CLOSER THAN YOU THINK
WEEKLY Q&A / COACHING - $3,500
MONTHLY ACCOUNTABLITY - $4,500
ONLINE LEARNING - $2,500
PRIVATE COMMUNITY - $1000
6 MONTH PUBLISH PROGRAM - $7,000
$34,000
8 LIVE STRATEGY WORKSHOPS - $15,500

286. DENT.GLOBAL/START
$34,000
WEEKLY Q&A / COACHING - $3,500
MONTHLY ACCOUNTABLITY - $4,500
ONLINE LEARNING - $2,500
PRIVATE COMMUNITY - $1000
6 MONTH PUBLISH PROGRAM - $7,000
8 LIVE STRATEGY WORKSHOPS - $15,500
YOU’RE CLOSER THAN YOU THINK

287. DENT.GLOBAL/START
$34,000
$13,500
WEEKLY Q&A / COACHING - $3,500
MONTHLY ACCOUNTABLITY - $4,500
ONLINE LEARNING - $2,500
PRIVATE COMMUNITY - $1000
6 MONTH PUBLISH PROGRAM - $7,000
8 LIVE STRATEGY WORKSHOPS - $15,500
YOU’RE CLOSER THAN YOU THINK

288. DENT.GLOBAL/START
APPLY AND ATTEND A
STRATEGY SESSION TO
DETERMINE ELIGIBILITY
NEXT STEPS

289. DENT.GLOBAL/START
STRATEGY SESSION
2hrs … Small Group … Interactive … Toronto

290. DENT.GLOBAL/START
QUESTIONS?
WHAT IF I’M IN A HIGHLY COMPETITIVE INDUSTRY?
WHAT IF I’M ALREADY WORKING WITH A BUSINESS COACH?
WHAT ADDITIONAL COSTS ARE THERE IN ASSET CREATION?
I’M STUCK ‘IN’ THE BUSINESS - WHAT SHOULD I DO?
I’M B2C, DOES THIS WORK?
I’M ALREADY DOING THESE THINGS - WHAT’S THE DIFFERENCE?

291. DENT.GLOBAL/START
STRATEGY SESSION
2hrs … Small Group … Interactive … Toronto

292. DENT.GLOBAL/START
WWW.DENT.GLOBAL/START

293. DENT.GLOBAL/START
“Getting retrenched after 25 years was tough and while I knew I
was standing on a mountain of value, I felt I needed more clarity
as to what it could look like as a business. The discovery process
gave me the clarity and confidence to get on with it. Thanks
guys!” - Anneka Manning, Author & Founder of Bake Club
WHO
is the Strategy Session for?
And How Do I Know If It's Right for Me?
Insightful START-UP / SELF EMPLOYED
· You have the expertise, qualifications and a track record.
· Based on your experience, you’ve identified an opportunity.
· You want to fast track your way to a growing business.

294. DENT.GLOBAL/START
“We were already making waves in our industry and the Strategy
Session really helped me see that there was still a lot of potential
we weren’t tapping into. We are now!” - Howard Tinker, Founder of
Restaurant Profits
“With a national business and a high performing team, the Strategy
Session allowed me to explore how I could use my business as a
platform for my personal brand.” - Bianca Rothschild, Co-Founder
of Magicdust
Growing BUSINESS
· Your revenue is between $100K and $2M p.a.
· You want to elevate from a ‘functional’ to a ‘vital’ role in your business.
· You’re confident that your business could be significantly more
rewarding.
Established BUSINESS / Corporate LEADER
· Your business or division has revenue of more than $2M p.a.
· You see the business would benefit from you establishing your
brand in the industry.
· You’re looking to attract higher level opportunities.

295. A COMMON PURPOSE

296. DENT.GLOBAL/START
WWW.DENT.GLOBAL/START