Regression analysis: Simple Linear Regression Multiple Linear Regression
How social media has changed the way we engage on the web
1. How social media has changed the way we engage on the web March 2010
2.
3. March 2010 How social media has changed the way we engage on the web More consumers are searching blogs to help them make purchasing decisions
4.
5. March 2010 How social media has changed the way we engage on the web Source: namechk.com
6. March 2010 How social media has changed the way we engage on the web Blogging Micro blogging RSS Widgets Networks Imagery Video Podcasting Forums Chat 29.0% write 29% time: FB 79.1% watch 40.2% listen No12 Twitter 47.4% post 28.2% upload 74% message 28% feed Source: UM Wave 3 *Twitter Grader
7. March 2010 How social media has changed the way we engage on the web
8. March 2010 How social media has changed the way we engage on the web Source: Chitka
9.
10. March 2010 How social media has changed the way we engage on the web
11. March 2010 How social media has changed the way we engage on the web
12. March 2010 How social media has changed the way we engage on the web
13.
14. March 2010 How social media has changed the way we engage on the web
15. March 2010 How social media has changed the way we engage on the web
16.
17. March 2010 How social media has changed the way we engage on the web
18.
19. March 2010 How social media has changed the way we engage on the web
20.
21. March 2010 How social media has changed the way we engage on the web
22. March 2010 How social media has changed the way we engage on the web
23. March 2010 How social media has changed the way we engage on the web
24. March 2010 How social media has changed the way we engage on the web #eventprofs
Despite the introduction of web 2.0 technology, traditional marketing was already feeling the pressure from the change in the buying process from potential customers choosing to seek opinions from others over specifications from the companies So when the marketing world asks “is social media a fad” the answer is there are some tools that may come and go, but this change in the decision making process is not a fad.
Visit namechk.com to check the availability of your username across various social networks
Groundswell profile tool shows your target market’s behaviours http://www.forrester.com/groundswell/profile_tool.html
Mashable
19% Facebook users don’t embellish their story
It’s more likely that the person on the other end of the keyboard is who they say they are because it’s too easy to find out this information
In Australia year on year there has been a decrease in one word search terms of 2.3% and two word search terms of 1.9%. Hitwise, November 2009 37. Search requests longer than three words have increased over the past 12 months by 2.8%. Four - words have increased 1.2% and 5 words plus have seen a solid increase over the past two years, with a 1.2% increase in the past 12 months. Hitwise, November 2009