The document discusses the evolving role of product managers in a DevOps environment, emphasizing the importance of collaboration between development and operations teams. It highlights performance and operational readiness as critical factors for product success, advocating for the integration of performance as a feature. Additionally, it underscores the need for effective incident management and customer communication by product managers during product releases and issues.

1. How Product Managers Thrive
In a DevOps World
DAVE MEYER | SENIOR PRODUCT MANAGER | ATLASSIAN | @D_MEYER

2. What does a product
manager do?
BIG HAIRY QUESTION

4. Tech. Sgt. Brad Fallin, U.S. Air Force; Source (https://commons.wikimedia.org/wiki/File:F-15C.jpg)

5. National Aeronautics and Space Administration (NASA); Source (https://commons.wikimedia.org/wiki/File:STSCPanel.jpg)

6. Gus Pasquarella; Source (https://commons.wikimedia.org/wiki/File:Hindenburg_burning,_1937.jpg)

7. What does a product
manager care about?
BIG HAIRY QUESTION #2

8. Looking good
BIG HAIRY QUESTION #2
Customers

9. FEATURES
PRODUCT SERVICE
PRICE
EASY TO RUN
RELIABILITY
PERFORMANCE
SECURITY
COMPLIANCE
FEATURES
PRICE
INTEGRATIONS
PLUGINS

10. DevOps
Collaboration between Dev
and IT
SRE
Site Reliability Engineering
DevOps vs SRE

11. BEN TRAYNOR, GOOGLE
SRE is what happens when a
software engineer is tasked
with operations
“Keys to SRE”

12. All product teams are ops teams now

13. Your tactics
Performance as a feature
Build your ops muscles

14. The old way of improving performance

15. RELIABILITY AS A FEATURE: PERFORMANCE
How Apdex
changed Jira
Cloud

16. What is Apdex?
GOOD REQUESTS 0.5(OK REQUESTS)
TOTAL REQUESTS
0 - 1

17. Performance Mentions vs Apdex
0
0.175
0.35
0.525
0.7
4.5%
9%
13.5%
18%
January 15 Feb Mar Apr May Jun July Aug Sep Oct Nov Dec Jan 16
% Mention Apdex

18. NPS ++
PERFORMANCE AS A FEATURE

19. Release
readiness
Performance as a feature
Build your ops muscles

20. Have a checklist
Processes build confidence
Pair with an expert
Discuss impact of features on performance and
error rates with SRE
Document your decisions
Make sure nobody is in the dark
Are you
ready to
release?

21. Operational
Readiness: Credo
Atlassian automatically
clone this template for
every new service

23. Have a checklist
Processes build confidence
Pair with an expert
Discuss impact of features on performance and
error rates with SRE
Document your decisions
Make sure nobody is in the dark
Are you
ready to
release?

24. Have a checklist
Processes build confidence
Pair with an expert
Discuss impact of features on performance and
error rates with SRE
Document your decisions
Make sure nobody is in the dark
Are you
ready to
release?

26. go.atlassian.com/daci

27. Learn to run
Performance as a feature
Build your ops muscles

28. React in minutes
MTTR is the key to happy customers
Wait for support
Support response time is the key to
happy customers

29. Error rates
Is there a new
problem in the
system?
What dev teams measure in production
Performance
Is the system running
at the same speed?
Behavior
Are the things we
expect users to do
happening?

30. Behavior
Are the things we
expect users to do
happening?
Error rates
Is there a new
problem in the
system?
Performance
Is the system running
at the same speed?
Alerting
Do you know about
it?
What dev teams measure in production

31. Feature flags
Separating “deploying the code” from
“releasing the change”

33. Managing
incidents
Performance as a feature
Build your ops muscles

34. If it affects customers, it’s
your problem.
WHY DO YOU CARE?

39. Know your role.
INCIDENT MANAGEMENT FOR PRODUCT MANAGERS

40. Assess
Help dev and SRE
understand impact
Communicate
Own customer
communications
A PM during an incident

42. Responsible
Even when it’s not
your fault, it’s your
fault.
Clear
No BS
Active
What are you doing
about it?
Empathetic
Respect the
customer
Great customer communication

43. “Business value”
is so much more
than features
HOW PRODUCT MANAGERS THRIVE

44. DAVE MEYER | SENIOR PRODUCT MANAGER | ATLASSIAN | @D_MEYER
Thanks