Off-Page SEO Techniques 2020 discusses 16 actionable off-page SEO techniques to boost website rankings in 2020, including using social media platforms, forums, social bookmarking, and article sharing on popular sites. The document provides examples of popular social media sites, forums, social bookmarking sites, and article sharing sites along with their domain authority and page authority scores to engage with and build backlinks.
How to Create Social Media Visuals That Engage & ConvertNEPA BlogCon
The document discusses how visual content like images and graphics can engage audiences and drive conversions on social media and blogs. It provides statistics showing that posts with images receive much higher engagement rates than those without. It then discusses best practices for creating visuals, such as using the right dimensions and placement of images within blog posts. The presentation aims to convince the audience to incorporate more visuals into their own content marketing to boost shares, clicks and other metrics.
Using Your Blog to Build Links Through Interviewsscbarrus
This document discusses using blog interviews to build backlinks. It recommends having 5-10 quality blog posts before beginning. The process involves finding relevant blogs with page rank 2 or more, collecting contact info, proposing an interview over email, conducting the 5 question interview, posting it on your blog with a link, and following up for link reciprocity. The goal is to build relationships and a strong backlink profile over time through engaging content and interviews that benefit all parties.
This document provides guidance on building high-quality backlinks to improve search engine rankings. It discusses why backlinks are important for search engine optimization (SEO), factors that determine backlink value like page rank and anchor text. The document then offers methods for gaining backlinks through directory submissions, social bookmarking, and outreach. Specific tools and sites are recommended for submitting content and building backlinks over time in a natural, non-spammy way. The goal is to help websites improve their search engine rankings within 6-12 months through an ongoing backlink building strategy.
The Big Bear Guide to Blogging SEO - Camp Blogaway 2014Casey Markee, MBA
Blogging is hard, especially if you're a food blogger. Find out how Authorship, SEO best practices, good content and link building can help you stand-out in this competitive niche. Make your recipes "pop" with tips from trainer Casey Markee!
The document discusses various content marketing strategies and algorithmic ranking factors for search engines. It provides tips for developing content over link building, including creating content that builds brands and earns links organically. Various content ideas are proposed, such as creating infographics, mobile apps, blogs and analyzing costumes. The document advocates for developing multi-channel content that builds communities and lasts over various platforms.
Social Media Branding for Media Pros Presented to NATASMelodie Tao
The intention of this 90-minute workshop is to teach professionals in the television and media industries how to successfully integrate social media into their personal and professional brands. The Social Media Branding for Media Pros workshop focuses on strategies to strengthen your brand across various social networks. You will leave the workshop with the following key takeaways that you can implement immediately:
- How to leverage your social media brand to generate more revenue.
- How to ensure your personal online brand is simultaneously optimized to enhance your station’s or company’s brand.
- Knowledge on how to serve as a trusted subject matter expert as a television media professional to have prospects interested in working with you before even meeting you.
Off-Page SEO Techniques 2020 discusses 16 actionable off-page SEO techniques to boost website rankings in 2020, including using social media platforms, forums, social bookmarking, and article sharing on popular sites. The document provides examples of popular social media sites, forums, social bookmarking sites, and article sharing sites along with their domain authority and page authority scores to engage with and build backlinks.
How to Create Social Media Visuals That Engage & ConvertNEPA BlogCon
The document discusses how visual content like images and graphics can engage audiences and drive conversions on social media and blogs. It provides statistics showing that posts with images receive much higher engagement rates than those without. It then discusses best practices for creating visuals, such as using the right dimensions and placement of images within blog posts. The presentation aims to convince the audience to incorporate more visuals into their own content marketing to boost shares, clicks and other metrics.
Using Your Blog to Build Links Through Interviewsscbarrus
This document discusses using blog interviews to build backlinks. It recommends having 5-10 quality blog posts before beginning. The process involves finding relevant blogs with page rank 2 or more, collecting contact info, proposing an interview over email, conducting the 5 question interview, posting it on your blog with a link, and following up for link reciprocity. The goal is to build relationships and a strong backlink profile over time through engaging content and interviews that benefit all parties.
This document provides guidance on building high-quality backlinks to improve search engine rankings. It discusses why backlinks are important for search engine optimization (SEO), factors that determine backlink value like page rank and anchor text. The document then offers methods for gaining backlinks through directory submissions, social bookmarking, and outreach. Specific tools and sites are recommended for submitting content and building backlinks over time in a natural, non-spammy way. The goal is to help websites improve their search engine rankings within 6-12 months through an ongoing backlink building strategy.
The Big Bear Guide to Blogging SEO - Camp Blogaway 2014Casey Markee, MBA
Blogging is hard, especially if you're a food blogger. Find out how Authorship, SEO best practices, good content and link building can help you stand-out in this competitive niche. Make your recipes "pop" with tips from trainer Casey Markee!
The document discusses various content marketing strategies and algorithmic ranking factors for search engines. It provides tips for developing content over link building, including creating content that builds brands and earns links organically. Various content ideas are proposed, such as creating infographics, mobile apps, blogs and analyzing costumes. The document advocates for developing multi-channel content that builds communities and lasts over various platforms.
Social Media Branding for Media Pros Presented to NATASMelodie Tao
The intention of this 90-minute workshop is to teach professionals in the television and media industries how to successfully integrate social media into their personal and professional brands. The Social Media Branding for Media Pros workshop focuses on strategies to strengthen your brand across various social networks. You will leave the workshop with the following key takeaways that you can implement immediately:
- How to leverage your social media brand to generate more revenue.
- How to ensure your personal online brand is simultaneously optimized to enhance your station’s or company’s brand.
- Knowledge on how to serve as a trusted subject matter expert as a television media professional to have prospects interested in working with you before even meeting you.
This document provides an overview of various social media tools and strategies for using them effectively. It discusses platforms like Twitter, Facebook, LinkedIn, YouTube, Flickr, Digg and others. It offers tips on setting up profiles, engaging with others, sharing content and leveraging these tools for marketing purposes while avoiding common pitfalls. The goal is to help users develop a practical social media strategy.
Wedding MBA 2014: Actionable Tips for Ranking Your Website Higher on Google b...Jason Hennessey
Jason Hennessey of Everspark Interactive spoke at the Wedding MBA 2014 about actionable tips that professional wedding merchants can take to improve their rankings on Google.
To watch the full video visit this link:
http://www.eversparkinteractive.com/wedding-mba-2014-actionable-tips-for-ranking-your-website-higher-on-google/
Afternoon Session Las Vegas Bloggy Boot Camp 2012Bloggy Boot Camp
The document provides tips and advice for bloggers from a blog conference. It discusses optimizing about pages, creating engaging blog post content and titles, using keywords in URLs, getting sponsored posts, and tips for succeeding with sponsored content partnerships. The overall message is that bloggers should focus on creating high-quality, authentic content while utilizing SEO best practices to help their blogs and content get discovered.
Lots of marketers blog. But only a tiny percentage of bloggers created hubs of interrelated content. But it’s exactly that kind of structure and persistence that separates the good from the great.
In this session, you’ll learn how to create and promote B2B lead generating content. We’re talking about niche content that combines the following:
Related Topics
Relevant Keywords
Multiple collaborators
Across multiple formats
On various sites and platforms
Winning the content game means going beyond the competition. But it’s not about more content; it’s about more connected content. Any other approach is just throwing spaghetti at the wall.
Second in a series for Morris County NJ municipalities. This course offers a step by step guide for setting up a Blogger page and an RSS feed to post information from anywhere and use it anywhere. It touches on custom templates to create blogs that match existing website designs. The course reviews real world examples, such as recreation event notices, public meeting notices, emergency information and more. Finishing with the connection to Twitter and Facebook, this course shows local governments how to use these free tools to broadcast public information in the social space.
The document discusses how optimizing your LinkedIn profile can improve SEO for your company. It recommends enriching your profile with keywords related to your work, making your public profile visible, creating a unique URL, adding links to your company's website, and answering LinkedIn questions. Doing so increases traffic to your own website from search engines and strengthens your online presence and visibility.
Link Building Through Blogger OutreachPaddy Moogan
This document summarizes Paddy Moogan's presentation on link building through blogger outreach. The presentation provided tips and tools for finding link targets, filtering and prioritizing them, conducting outreach via email, and following up. Specific techniques included using lists, multi-link tools, and search queries to find targets, recording target details in a spreadsheet, focusing outreach on high-quality sites, and using tools like Boomerang and Buzzstream to help with email outreach. Paddy also discussed finding and removing low-quality links from a site's profile. The overall goal was to help attendees build more quality links through effective blogger outreach.
The document discusses unnatural links and how they can negatively impact a website's search rankings. It defines unnatural links as those that are irrelevant or don't match Google's parameters. While unnatural links won't directly penalize a site, they can cause rankings and traffic to drop. The document recommends identifying and removing unnatural links, then notifying Google for reconsideration. It also outlines the speaker's new natural link building strategies to avoid such issues.
Social Media For Business - A Beginners GuideSpiderworking
This document provides a beginner's guide to using social media for business. It discusses the main social media platforms of Twitter, Facebook, and LinkedIn. The advantages of social media include driving website traffic, improving search engine optimization, establishing expertise, and nurturing customer relationships to increase sales. While time consuming, establishing profiles on these platforms and engaging with customers can yield business benefits if done strategically. The document provides tips for setting up accounts, growing followers, engaging audiences, and making the most of each platform's features to promote a business.
Off Page SEO Tips and Strategies in 2015
Off page SEO is another key factor of search engine ranking. Find here top 10 off page SEO tips and latest off page strategies in 2015. Off-page SEO is the process of optimizing your website pages and posts outside your website.
Connect me
FB: https://www.facebook.com/eng.shimanto
Skype: shimantoarif
https://www.fiverr.com/shimantoarif/digital-marketing-expert-and-strategist
mail: shimantoeee@gmailcom
mobile: +8801716552935
Search Marketing - Still the killer app of online presence.Dayn Wilberding
Search marketing, specifically search engine optimization (SEO), is still critical for online presence and marketing. While the web has evolved beyond simple browsing to focus on accomplishing tasks, search remains how over 80% of internet users begin their research. To succeed at search marketing, businesses must focus on creating valuable content, building authority through links and social media engagement, optimizing their website for search engines, and having a presence that extends beyond their own website to the broader internet. The future of search will involve more integration with social media and a focus on mobile experiences.
The document provides tips on building a personal brand online, including maintaining consistent profiles across platforms like blogs, LinkedIn, and Twitter. It emphasizes creating interesting and engaging content, networking actively both online and offline, and offering value to others in order to build professional connections and opportunities. The overall focus is on using social media strategically to showcase one's work and expertise.
The document discusses 20 additional link building tactics presented in a webinar on the topic. Some of the new tactics covered include writing testimonials, profile links, guest posting, using images and attributions, community newspapers, creating blogs, leveraging copy and pasting, niche directories, local listings, crowdsourcing, paid reviews, RSS feeds, infographic submissions, finding and replacing broken links, updating outdated content, case studies, internal linking, video submissions, and social sharing. The webinar encourages implementing these tactics and registering for future webinars on additional link building strategies.
128 link-building-strategy-ideas-your-secret-link-building by letruongan.comAn Le Truong
Lê Trường An – Dịch giả – Tác giả – Marketer – chuyên thực hiện các dự án SEO, Social Media, Dịch thuật và xuất bản nội dung. Ngoài ra, Lê Trường An liên tục cập nhật nội dung blog với các chủ đề SEO, Marketing và nhiều hơn nữa…
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Content Creator Lê Trường An
Chuyên viên Marketing – Tác giả - Dịch giả tại letruongan.com
Chuyên viên Marketing tại BrainCoach
Chuyên viên Content Marketing tại FoogleSEO
Dịch vụ Marketing – SEO – Content Marketing
This document provides guidance on using social media for business purposes. It discusses establishing accounts on major social networks like Facebook, Twitter, YouTube, and LinkedIn. It recommends starting with personal accounts to learn how the platforms work before creating business profiles. The document then gives tips on using hashtags, embedding videos, uploading photos, managing blogs, and subscribing to RSS feeds. It stresses developing a social media strategy and marketing plan, building an online brand presence, analyzing metrics, and creating consistent branding across all online profiles and platforms.
This webinar discusses 20 link building tactics for internet marketing campaigns. It provides an overview of how link building has changed and emphasizes the importance of quality links. Specific tactics covered include user reviews, free e-books, social coupons, newsletters, RSS directories, links from Twitter followers, classified sites, email signatures, Scoop.it, press releases, educational links, Wikipedia, blogs, online communities, Q&A sites, affiliate programs, outreach, scholarships, fan pages, and forum posting. The presenters encourage attendees to try the tactics and register for the next webinar covering additional strategies.
Parole Parole Parole - Practical, Modern Keyword and Topical ResearchGianluca Fiorelli
El documento contiene múltiples repeticiones del hashtag #MozCon @gfiorelli1 y lista varias búsquedas relacionadas con Vietnam. También incluye estadísticas sobre el seguimiento de keywords, la presencia de carruseles genéricos y complejos, y métricas sobre dominios de enlace, visitas de página e inquirir generadas para un sitio web en particular.
Delete Google Analytics - a Crazy Idea you MUST considerAmmon Johns
Presentation from BrightonSEO, April, 2014, by Ammon Johns that caused some buzz, and some thinking. Updated 25 April 2014 with extra slides to give more of the presentation that was spoken and implicit, but not directly written in the original slides.
BrightonSEO 2014: SEO In the Bigger Picture Richard Kirk
The document discusses how owned media will become increasingly important for brands over the next two years. It argues that brand experiences and communication are converging, so owned channels that companies control directly, like websites and social media, will be prioritized over paid and earned media. The key to success will be using owned media's three pillars: content marketing and strategy, technology optimization, and data and reporting. This "owned first" approach places owned media at the heart of multichannel marketing.
This document provides an overview of various social media tools and strategies for using them effectively. It discusses platforms like Twitter, Facebook, LinkedIn, YouTube, Flickr, Digg and others. It offers tips on setting up profiles, engaging with others, sharing content and leveraging these tools for marketing purposes while avoiding common pitfalls. The goal is to help users develop a practical social media strategy.
Wedding MBA 2014: Actionable Tips for Ranking Your Website Higher on Google b...Jason Hennessey
Jason Hennessey of Everspark Interactive spoke at the Wedding MBA 2014 about actionable tips that professional wedding merchants can take to improve their rankings on Google.
To watch the full video visit this link:
http://www.eversparkinteractive.com/wedding-mba-2014-actionable-tips-for-ranking-your-website-higher-on-google/
Afternoon Session Las Vegas Bloggy Boot Camp 2012Bloggy Boot Camp
The document provides tips and advice for bloggers from a blog conference. It discusses optimizing about pages, creating engaging blog post content and titles, using keywords in URLs, getting sponsored posts, and tips for succeeding with sponsored content partnerships. The overall message is that bloggers should focus on creating high-quality, authentic content while utilizing SEO best practices to help their blogs and content get discovered.
Lots of marketers blog. But only a tiny percentage of bloggers created hubs of interrelated content. But it’s exactly that kind of structure and persistence that separates the good from the great.
In this session, you’ll learn how to create and promote B2B lead generating content. We’re talking about niche content that combines the following:
Related Topics
Relevant Keywords
Multiple collaborators
Across multiple formats
On various sites and platforms
Winning the content game means going beyond the competition. But it’s not about more content; it’s about more connected content. Any other approach is just throwing spaghetti at the wall.
Second in a series for Morris County NJ municipalities. This course offers a step by step guide for setting up a Blogger page and an RSS feed to post information from anywhere and use it anywhere. It touches on custom templates to create blogs that match existing website designs. The course reviews real world examples, such as recreation event notices, public meeting notices, emergency information and more. Finishing with the connection to Twitter and Facebook, this course shows local governments how to use these free tools to broadcast public information in the social space.
The document discusses how optimizing your LinkedIn profile can improve SEO for your company. It recommends enriching your profile with keywords related to your work, making your public profile visible, creating a unique URL, adding links to your company's website, and answering LinkedIn questions. Doing so increases traffic to your own website from search engines and strengthens your online presence and visibility.
Link Building Through Blogger OutreachPaddy Moogan
This document summarizes Paddy Moogan's presentation on link building through blogger outreach. The presentation provided tips and tools for finding link targets, filtering and prioritizing them, conducting outreach via email, and following up. Specific techniques included using lists, multi-link tools, and search queries to find targets, recording target details in a spreadsheet, focusing outreach on high-quality sites, and using tools like Boomerang and Buzzstream to help with email outreach. Paddy also discussed finding and removing low-quality links from a site's profile. The overall goal was to help attendees build more quality links through effective blogger outreach.
The document discusses unnatural links and how they can negatively impact a website's search rankings. It defines unnatural links as those that are irrelevant or don't match Google's parameters. While unnatural links won't directly penalize a site, they can cause rankings and traffic to drop. The document recommends identifying and removing unnatural links, then notifying Google for reconsideration. It also outlines the speaker's new natural link building strategies to avoid such issues.
Social Media For Business - A Beginners GuideSpiderworking
This document provides a beginner's guide to using social media for business. It discusses the main social media platforms of Twitter, Facebook, and LinkedIn. The advantages of social media include driving website traffic, improving search engine optimization, establishing expertise, and nurturing customer relationships to increase sales. While time consuming, establishing profiles on these platforms and engaging with customers can yield business benefits if done strategically. The document provides tips for setting up accounts, growing followers, engaging audiences, and making the most of each platform's features to promote a business.
Off Page SEO Tips and Strategies in 2015
Off page SEO is another key factor of search engine ranking. Find here top 10 off page SEO tips and latest off page strategies in 2015. Off-page SEO is the process of optimizing your website pages and posts outside your website.
Connect me
FB: https://www.facebook.com/eng.shimanto
Skype: shimantoarif
https://www.fiverr.com/shimantoarif/digital-marketing-expert-and-strategist
mail: shimantoeee@gmailcom
mobile: +8801716552935
Search Marketing - Still the killer app of online presence.Dayn Wilberding
Search marketing, specifically search engine optimization (SEO), is still critical for online presence and marketing. While the web has evolved beyond simple browsing to focus on accomplishing tasks, search remains how over 80% of internet users begin their research. To succeed at search marketing, businesses must focus on creating valuable content, building authority through links and social media engagement, optimizing their website for search engines, and having a presence that extends beyond their own website to the broader internet. The future of search will involve more integration with social media and a focus on mobile experiences.
The document provides tips on building a personal brand online, including maintaining consistent profiles across platforms like blogs, LinkedIn, and Twitter. It emphasizes creating interesting and engaging content, networking actively both online and offline, and offering value to others in order to build professional connections and opportunities. The overall focus is on using social media strategically to showcase one's work and expertise.
The document discusses 20 additional link building tactics presented in a webinar on the topic. Some of the new tactics covered include writing testimonials, profile links, guest posting, using images and attributions, community newspapers, creating blogs, leveraging copy and pasting, niche directories, local listings, crowdsourcing, paid reviews, RSS feeds, infographic submissions, finding and replacing broken links, updating outdated content, case studies, internal linking, video submissions, and social sharing. The webinar encourages implementing these tactics and registering for future webinars on additional link building strategies.
128 link-building-strategy-ideas-your-secret-link-building by letruongan.comAn Le Truong
Lê Trường An – Dịch giả – Tác giả – Marketer – chuyên thực hiện các dự án SEO, Social Media, Dịch thuật và xuất bản nội dung. Ngoài ra, Lê Trường An liên tục cập nhật nội dung blog với các chủ đề SEO, Marketing và nhiều hơn nữa…
---
Content Creator Lê Trường An
Chuyên viên Marketing – Tác giả - Dịch giả tại letruongan.com
Chuyên viên Marketing tại BrainCoach
Chuyên viên Content Marketing tại FoogleSEO
Dịch vụ Marketing – SEO – Content Marketing
This document provides guidance on using social media for business purposes. It discusses establishing accounts on major social networks like Facebook, Twitter, YouTube, and LinkedIn. It recommends starting with personal accounts to learn how the platforms work before creating business profiles. The document then gives tips on using hashtags, embedding videos, uploading photos, managing blogs, and subscribing to RSS feeds. It stresses developing a social media strategy and marketing plan, building an online brand presence, analyzing metrics, and creating consistent branding across all online profiles and platforms.
This webinar discusses 20 link building tactics for internet marketing campaigns. It provides an overview of how link building has changed and emphasizes the importance of quality links. Specific tactics covered include user reviews, free e-books, social coupons, newsletters, RSS directories, links from Twitter followers, classified sites, email signatures, Scoop.it, press releases, educational links, Wikipedia, blogs, online communities, Q&A sites, affiliate programs, outreach, scholarships, fan pages, and forum posting. The presenters encourage attendees to try the tactics and register for the next webinar covering additional strategies.
Parole Parole Parole - Practical, Modern Keyword and Topical ResearchGianluca Fiorelli
El documento contiene múltiples repeticiones del hashtag #MozCon @gfiorelli1 y lista varias búsquedas relacionadas con Vietnam. También incluye estadísticas sobre el seguimiento de keywords, la presencia de carruseles genéricos y complejos, y métricas sobre dominios de enlace, visitas de página e inquirir generadas para un sitio web en particular.
Delete Google Analytics - a Crazy Idea you MUST considerAmmon Johns
Presentation from BrightonSEO, April, 2014, by Ammon Johns that caused some buzz, and some thinking. Updated 25 April 2014 with extra slides to give more of the presentation that was spoken and implicit, but not directly written in the original slides.
BrightonSEO 2014: SEO In the Bigger Picture Richard Kirk
The document discusses how owned media will become increasingly important for brands over the next two years. It argues that brand experiences and communication are converging, so owned channels that companies control directly, like websites and social media, will be prioritized over paid and earned media. The key to success will be using owned media's three pillars: content marketing and strategy, technology optimization, and data and reporting. This "owned first" approach places owned media at the heart of multichannel marketing.
Rand's slideshow presentation from the June 2013 internal Mozzer AllHands event, covering the mission, vision, values, and BHAG for Moz over the years ahead.
This document provides tips for improving presentations based on the author's experience giving hundreds of presentations. Some of the key tips include avoiding bullet point slides and instead using separate slides for each point; making slides actionable by including steps audiences can take; tailoring content to the audience's level of knowledge; crafting a narrative structure for the presentation; and speaking passionately about topics you're excited about. The author also shares some personal presentation hacks like outlining slides in Gmail and putting completed slide decks on SlideShare.
How to use SEO to grow your business based on John Jantsch's book of the same name. 5 chapters with detailed, practical tactics you can implement today. Ideal for small business, startup business and early stage businesses.
Google no longer considers guest posting for SEO purposes as a valid practice, thanks to spammers. In fact, many SEO companies also misused this facility seeing it as an easy target for link building.
Best Link Building Strategies for Your Site
However, people now-a-days have become extra-attentive. Guest posting for SEO Link Building is still practiced by marketers, but in a careful manner. Google algorithms actively work to look for such posts and dodgy backlinks. Just one such link or post is enough to put you in the danger penalty zone of Google.
With such strict penalties and restricted posting, what are the best ways to build links for your site?
Search Engine Optimisation (SEO) for VideoRebecca Caroe
Explanation of 5 areas where you can use video and SEO to achieve your marketing goals. practical tips and implementable tools for the small medium (SME) sized business.
Mark Munroe discusses strategies for long-term SEO success. He advocates for embedding SEO intelligence throughout an organization by closely collaborating with teams like content, engineering, and marketing. This creates an "SEO machine" where everyone understands SEO goals. Key aspects include over-communicating about SEO, answering all SEO questions with explanations, setting aggressive linking goals across teams, and protecting important page templates that drive traffic. Link building remains important but requires earned strategies like content marketing rather than manipulative tactics. Testing changes is important to avoid traffic drops. The overall goal is for SEO strategies to match Google's intent for a long-lasting reputation and organic success.
This document provides an introduction to search engine optimization (SEO) techniques. It discusses that SEO is not magic and takes time and effort as part of an overall marketing strategy. It recommends creating great, evergreen content that drives audience and relationships. The document then provides tips for on-page optimization including writing for people and optimizing page titles, URLs, headers and content. It also discusses the importance of getting links from authoritative sites and using tools like Google Analytics, Google Webmaster Tools and Google Keyword Planner to track performance.
Bobby singh - Digital Marketing ServiceBobby singh
Bobby singh - Digital Marketing Service in chandigarh Digital Marketing Consultant | Mentor / Trainer | Google & Facebook Ads Strategist | 5 Million $ + Ads Spend Experience
What is SEO ? (Search Engine Optimization) - Types of SEO and techniquesMohideen Kareem
What is SEO ? what types of seo ? how to rank your website in Google , Yahoo , Bing ? how to optimize a website , seo tips and tricks , seo techniques , how to do onpage and offpage optimization.
SEO for Visibility, Action, & Conversion (SMBFTW)Cirrus ABS
(Search Engine Optimization) SEO for Visibility, Action & Conversion: Presented by Kevin Mullett for Social Media Breakfast Fort Wayne on September 21st, 2010 at the Saint Joseph United Methodist Church in Fort Wayne Indiana.
Search engine optimization (SEO) involves optimizing websites to increase organic search rankings. The document outlines the 7 steps to SEO, including getting sites fully indexed, building links, tracking metrics, and avoiding bad practices. It then details various on-page optimization techniques like optimizing titles, meta descriptions, content, images, internal links, URLs and videos. Off-page optimization techniques discussed include blog commenting, forum posting, social bookmarking and link building.
What is Seo ?and types of SEO and What it WorksAlok Das
SEO is Search Engine Optimization is a Major Part of Digital Marketing.I help to rank your website on top of Search Engine like Google Bing , Yahoo,
In the PPT Presentation, you will know how SEO Work and
Different thechnique of SEO like
On Page Optimization
Off Page Optimization
and different types like
White HAT SEO
BLACK HAT SEO
Grey HAT SEO
Link building is a key component in a successful search engine optimization strategy, but it can also be one of the most misunderstood aspects. Do you know how to develop an effective link building strategy to drive more traffic to, and sales from, your website?
This document provides an overview of SEO basics in 3 sentences or less:
The document outlines key on-page SEO factors like choosing keyword-optimized domain names and page titles, including keywords in page content, and linking strategies. It also discusses off-page factors like social media, links, and working with webmaster tools. The presentation provides actionable tips for improving SEO through content creation, link building, and fixing technical issues.
My updated seminar slides for my talk on what Google E-E-A-T is, why it matters, and how to use it to build audience and rankings.
Google E-E-A-T is so important that Google mentions it over 120 times in their Quality Raters Guidelines. But what is it and why does it matter so much to Google? Should it matter to you? You better believe it! Google E-E-A-T is the good stuff in SEO, it’s what builds authority, grows your reach, and builds influence and a rabid fanbase.
In these slides, you’ll find:
- How to develop a deep and tactical understanding of Google E-E-A-T
- How to create E-E-A-T friendly content marketing strategy
- How to develop E-E-A-T supporting structured data
Digital Marketer Bobby - SEO some detailsBobby singh
Digital Marketer Bobby - SEO some details
Digital Marketing Consultant | Mentor / Trainer | Google & Facebook Ads Strategist | 5 Million $ + Ads Spend Experience
What is SEO - Bobby Singh digital marketerBobby singh
What is SEO - Bobby Singh digital marketer ,Digital Marketing Consultant | Mentor / Trainer | Google & Facebook Ads Strategist | 5 Million $ + Ads Spend Experience .
Black Hat SEO (The Complete Guide) - Chase ReinerChase Reiner
This Black Hat SEO tutorial is meant for informational purposes only. In no way do I endorse or recommend you implement any of these techniques.
It’s my hope that by learning how black hat seo is done, you will know what not to do and what to watch out for with competitors.
Black Hat SEO Tactics We Cover:
PBN’s
Keyword Stuffing
Paid Links
Social Signal Hacking
Purchasing Reviews
Content Scraping
OG Data Hacking
Blog Comment Spam
Paid Indexing Sites
Referral Spam
DDOSING & Malware Injection
This document is an introduction to a guide about backlink prospecting and using advanced Google search techniques. It discusses what backlink prospecting is, which is using Google search to find websites, blogs, forums and other online properties where backlinks can be obtained. The document introduces the concept of "footprints", which are pieces of code or text common to different website scripts, plugins and templates that can be searched for on Google to find sites using those scripts. It also discusses advanced Google search operators that can be used to narrow search results and find more specific sites and pages to target for backlinks. The goal is to teach readers powerful and less commonly known ways to use Google to efficiently prospect for high-quality backlink opportunities.
SAScon 2014 - SEO vs PR vs Bloggers - Fight - Judith Lewis DontPanicEvents
This document summarizes a presentation about successful blogger outreach for SEO and PR professionals. It discusses how some past approaches from SEOs and PRs have angered bloggers, including demands for do-follow links, threatening language when links are removed, and inappropriate pitches. However, it provides suggestions for better approaches, such as developing relationships with bloggers, clearly disclosing sponsorships, engaging bloggers respectfully, and compensating them appropriately based on their influence. The key message is that bloggers respond best to polite, honest engagement rather than aggressive tactics.
"What does it really mean for your system to be available, or how to define w...Fwdays
We will talk about system monitoring from a few different angles. We will start by covering the basics, then discuss SLOs, how to define them, and why understanding the business well is crucial for success in this exercise.
"Choosing proper type of scaling", Olena SyrotaFwdays
Imagine an IoT processing system that is already quite mature and production-ready and for which client coverage is growing and scaling and performance aspects are life and death questions. The system has Redis, MongoDB, and stream processing based on ksqldb. In this talk, firstly, we will analyze scaling approaches and then select the proper ones for our system.
Northern Engraving | Modern Metal Trim, Nameplates and Appliance PanelsNorthern Engraving
What began over 115 years ago as a supplier of precision gauges to the automotive industry has evolved into being an industry leader in the manufacture of product branding, automotive cockpit trim and decorative appliance trim. Value-added services include in-house Design, Engineering, Program Management, Test Lab and Tool Shops.
"NATO Hackathon Winner: AI-Powered Drug Search", Taras KlobaFwdays
This is a session that details how PostgreSQL's features and Azure AI Services can be effectively used to significantly enhance the search functionality in any application.
In this session, we'll share insights on how we used PostgreSQL to facilitate precise searches across multiple fields in our mobile application. The techniques include using LIKE and ILIKE operators and integrating a trigram-based search to handle potential misspellings, thereby increasing the search accuracy.
We'll also discuss how the azure_ai extension on PostgreSQL databases in Azure and Azure AI Services were utilized to create vectors from user input, a feature beneficial when users wish to find specific items based on text prompts. While our application's case study involves a drug search, the techniques and principles shared in this session can be adapted to improve search functionality in a wide range of applications. Join us to learn how PostgreSQL and Azure AI can be harnessed to enhance your application's search capability.
Essentials of Automations: Exploring Attributes & Automation ParametersSafe Software
Building automations in FME Flow can save time, money, and help businesses scale by eliminating data silos and providing data to stakeholders in real-time. One essential component to orchestrating complex automations is the use of attributes & automation parameters (both formerly known as “keys”). In fact, it’s unlikely you’ll ever build an Automation without using these components, but what exactly are they?
Attributes & automation parameters enable the automation author to pass data values from one automation component to the next. During this webinar, our FME Flow Specialists will cover leveraging the three types of these output attributes & parameters in FME Flow: Event, Custom, and Automation. As a bonus, they’ll also be making use of the Split-Merge Block functionality.
You’ll leave this webinar with a better understanding of how to maximize the potential of automations by making use of attributes & automation parameters, with the ultimate goal of setting your enterprise integration workflows up on autopilot.
The Department of Veteran Affairs (VA) invited Taylor Paschal, Knowledge & Information Management Consultant at Enterprise Knowledge, to speak at a Knowledge Management Lunch and Learn hosted on June 12, 2024. All Office of Administration staff were invited to attend and received professional development credit for participating in the voluntary event.
The objectives of the Lunch and Learn presentation were to:
- Review what KM ‘is’ and ‘isn’t’
- Understand the value of KM and the benefits of engaging
- Define and reflect on your “what’s in it for me?”
- Share actionable ways you can participate in Knowledge - - Capture & Transfer
What is an RPA CoE? Session 2 – CoE RolesDianaGray10
In this session, we will review the players involved in the CoE and how each role impacts opportunities.
Topics covered:
• What roles are essential?
• What place in the automation journey does each role play?
Speaker:
Chris Bolin, Senior Intelligent Automation Architect Anika Systems
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/temporal-event-neural-networks-a-more-efficient-alternative-to-the-transformer-a-presentation-from-brainchip/
Chris Jones, Director of Product Management at BrainChip , presents the “Temporal Event Neural Networks: A More Efficient Alternative to the Transformer” tutorial at the May 2024 Embedded Vision Summit.
The expansion of AI services necessitates enhanced computational capabilities on edge devices. Temporal Event Neural Networks (TENNs), developed by BrainChip, represent a novel and highly efficient state-space network. TENNs demonstrate exceptional proficiency in handling multi-dimensional streaming data, facilitating advancements in object detection, action recognition, speech enhancement and language model/sequence generation. Through the utilization of polynomial-based continuous convolutions, TENNs streamline models, expedite training processes and significantly diminish memory requirements, achieving notable reductions of up to 50x in parameters and 5,000x in energy consumption compared to prevailing methodologies like transformers.
Integration with BrainChip’s Akida neuromorphic hardware IP further enhances TENNs’ capabilities, enabling the realization of highly capable, portable and passively cooled edge devices. This presentation delves into the technical innovations underlying TENNs, presents real-world benchmarks, and elucidates how this cutting-edge approach is positioned to revolutionize edge AI across diverse applications.
Conversational agents, or chatbots, are increasingly used to access all sorts of services using natural language. While open-domain chatbots - like ChatGPT - can converse on any topic, task-oriented chatbots - the focus of this paper - are designed for specific tasks, like booking a flight, obtaining customer support, or setting an appointment. Like any other software, task-oriented chatbots need to be properly tested, usually by defining and executing test scenarios (i.e., sequences of user-chatbot interactions). However, there is currently a lack of methods to quantify the completeness and strength of such test scenarios, which can lead to low-quality tests, and hence to buggy chatbots.
To fill this gap, we propose adapting mutation testing (MuT) for task-oriented chatbots. To this end, we introduce a set of mutation operators that emulate faults in chatbot designs, an architecture that enables MuT on chatbots built using heterogeneous technologies, and a practical realisation as an Eclipse plugin. Moreover, we evaluate the applicability, effectiveness and efficiency of our approach on open-source chatbots, with promising results.
What is an RPA CoE? Session 1 – CoE VisionDianaGray10
In the first session, we will review the organization's vision and how this has an impact on the COE Structure.
Topics covered:
• The role of a steering committee
• How do the organization’s priorities determine CoE Structure?
Speaker:
Chris Bolin, Senior Intelligent Automation Architect Anika Systems
Introduction of Cybersecurity with OSS at Code Europe 2024Hiroshi SHIBATA
I develop the Ruby programming language, RubyGems, and Bundler, which are package managers for Ruby. Today, I will introduce how to enhance the security of your application using open-source software (OSS) examples from Ruby and RubyGems.
The first topic is CVE (Common Vulnerabilities and Exposures). I have published CVEs many times. But what exactly is a CVE? I'll provide a basic understanding of CVEs and explain how to detect and handle vulnerabilities in OSS.
Next, let's discuss package managers. Package managers play a critical role in the OSS ecosystem. I'll explain how to manage library dependencies in your application.
I'll share insights into how the Ruby and RubyGems core team works to keep our ecosystem safe. By the end of this talk, you'll have a better understanding of how to safeguard your code.
From Natural Language to Structured Solr Queries using LLMsSease
This talk draws on experimentation to enable AI applications with Solr. One important use case is to use AI for better accessibility and discoverability of the data: while User eXperience techniques, lexical search improvements, and data harmonization can take organizations to a good level of accessibility, a structural (or “cognitive” gap) remains between the data user needs and the data producer constraints.
That is where AI – and most importantly, Natural Language Processing and Large Language Model techniques – could make a difference. This natural language, conversational engine could facilitate access and usage of the data leveraging the semantics of any data source.
The objective of the presentation is to propose a technical approach and a way forward to achieve this goal.
The key concept is to enable users to express their search queries in natural language, which the LLM then enriches, interprets, and translates into structured queries based on the Solr index’s metadata.
This approach leverages the LLM’s ability to understand the nuances of natural language and the structure of documents within Apache Solr.
The LLM acts as an intermediary agent, offering a transparent experience to users automatically and potentially uncovering relevant documents that conventional search methods might overlook. The presentation will include the results of this experimental work, lessons learned, best practices, and the scope of future work that should improve the approach and make it production-ready.
inQuba Webinar Mastering Customer Journey Management with Dr Graham HillLizaNolte
HERE IS YOUR WEBINAR CONTENT! 'Mastering Customer Journey Management with Dr. Graham Hill'. We hope you find the webinar recording both insightful and enjoyable.
In this webinar, we explored essential aspects of Customer Journey Management and personalization. Here’s a summary of the key insights and topics discussed:
Key Takeaways:
Understanding the Customer Journey: Dr. Hill emphasized the importance of mapping and understanding the complete customer journey to identify touchpoints and opportunities for improvement.
Personalization Strategies: We discussed how to leverage data and insights to create personalized experiences that resonate with customers.
Technology Integration: Insights were shared on how inQuba’s advanced technology can streamline customer interactions and drive operational efficiency.
How to Interpret Trends in the Kalyan Rajdhani Mix Chart.pdfChart Kalyan
A Mix Chart displays historical data of numbers in a graphical or tabular form. The Kalyan Rajdhani Mix Chart specifically shows the results of a sequence of numbers over different periods.
"$10 thousand per minute of downtime: architecture, queues, streaming and fin...Fwdays
Direct losses from downtime in 1 minute = $5-$10 thousand dollars. Reputation is priceless.
As part of the talk, we will consider the architectural strategies necessary for the development of highly loaded fintech solutions. We will focus on using queues and streaming to efficiently work and manage large amounts of data in real-time and to minimize latency.
We will focus special attention on the architectural patterns used in the design of the fintech system, microservices and event-driven architecture, which ensure scalability, fault tolerance, and consistency of the entire system.
Freshworks Rethinks NoSQL for Rapid Scaling & Cost-EfficiencyScyllaDB
Freshworks creates AI-boosted business software that helps employees work more efficiently and effectively. Managing data across multiple RDBMS and NoSQL databases was already a challenge at their current scale. To prepare for 10X growth, they knew it was time to rethink their database strategy. Learn how they architected a solution that would simplify scaling while keeping costs under control.
6. What kind of links I can get?
1. Niche Related Quietly directories
2. Niche Related Blogs
3. Industry Related Forums
3. Guest Blogging Opportunities
4. Review Websites
5. Outreaching Opportunities
8. My Believe!
YES, because I am still going to submit directories, register to
forums, commenting on blogs, submitting articles to websites...
its all same!
NO, because the approach I use is completely different!
9. Directory Submission!
SAY NO TO DIRECTORY LISTS!
1. Relevancy is Important
2. Link Profile of the directory should be checked
3. Domain Authority a.k.a DA should be decent!
4. Where my link will be placed?
5. Use Brand name as an anchor text
10. Blog Commenting
BLOG COMMENTING IS NOT LINK BUILDING
1. Branding
2. Exploring Niche’s Pain Point
3. Relationship Building
4. Influencer Mapping
5. Helps in Content Marketing!
11. Forum Posting
BUILDING LINKS FROM FORUM IS SHIT!
1. Branding
2. Finding Link Opportunities
3. Influencer Mapping
4. Relationship Building
5. Increasing referral traffic that possibly converts!
6. Finding Topic for Content Marketing & Content Promotion
12. Guest Blogging
THIS IS NOT ARTICLE SUBMISSION
1. Branding
2. It’s Relationship Building
3. Discovering Business opportunities
4. Displaying yourself as an EXPERT
5. Capture Wider Audience
6. It’s Link as well!
http://moz.com/blog/the-real-benefits-of-guest-blogging
13. Review Websites
AGAIN NOT FOR LINK BUILDING
1. Positive Branding
2. It helps targeted customers to dive in to the website and convert
3. Increases word of mouth
14. Why doing Shit for NO Link?
ITS IMPORTANT & ITS YOUR JOB!
1. It Produces Conversions
2. It helps you find more link opportunities
3. It increases website’s referral traffic
4. It builds relationship
5. It makes your brand SEXY!
16. Where are REAL Links?
1. Guest Blogging
2. Link Sleuthing
3. Link Baiting
4. Ego Baits
17. Guest Blogging!
How to go with it!
1. Google Advance Search Operators ( as discussed earlier)
2. Link Prospector
3. Excel Sheet/Google Spread Sheet
4. Gmail
5. Yesware
5. Boomerang
18. Link Sleuthing
WHAT IS LINK SLEUTHING?
Also known as broken link building! The idea is to identify the broken links on the
website and fix it build links!
1. Build link though HELP!
2. Creating similar content and Outreach
**Creativity is the Limit!
19. Link Baiting
WHAT IS LINK BAITING?
Link bait is any content or feature, within a website, designed specifically to gain
attention or encourage others to link to the website.
1. Infographics
2. Quiz Competition
**Creativity is the Limit!
3. T-Shirt
4. EBook
20. EGO Bait
WHAT IS EGO BAIT?
Ego Bait is when you actually target specific people or businesses in an effort to
get them to link to or promote your work.
1. Interviews
2. Sending a Birthday Gift
**Creativity is the Limit!
3. Help them in need
4. Writing Biography about them!
21. Link Building Seems difficult!
IT REALLY IS!
And it will continue to be more difficult!
Because
1. Returns are HIGH!
2. BIG Money is involved
3. It’s not SERPs, its total Online Marketing
4. Branding is involved
5. Google want it tougher!
22. What’s New in Link Building?
1. Rich Snippet
2. Author Tag
3. Author Rank
4. Co occurrence
5. Co Citation