This webinar discusses 20 link building tactics for internet marketing campaigns. It provides an overview of how link building has changed and emphasizes the importance of quality links. Specific tactics covered include user reviews, free e-books, social coupons, newsletters, RSS directories, links from Twitter followers, classified sites, email signatures, Scoop.it, press releases, educational links, Wikipedia, blogs, online communities, Q&A sites, affiliate programs, outreach, scholarships, fan pages, and forum posting. The presenters encourage attendees to try the tactics and register for the next webinar covering additional strategies.