The document discusses how two ancillary tasks effectively complement a main horror film project. For a film poster, the lighting, font, and still shot from the film provide just enough intrigue without revealing the narrative. A double-page magazine spread uses stills from the film, taglines from positive audience feedback, and red/black colors that evoke the horror genre without spoiling the story. Both ancillary tasks effectively promote the film through visuals and text that peak interest without giving too much away.