By Alfie Earl Day

1. Teaser Trailer Titles
By Alfie Earl Day

2. Film 1: Jigsaw (2017)
Trailer Released: June 2017

11. JigsawTitles
 Font:
 Same font used for all title cards except the Film Title
 White/grey text on dark red/black background
 3D animated – flying into position
 Wording:
 The first 3 titles use similar phrasing: “You know his ___”
, “He knows your ___”
 Putting the titles all together creates a few sentences
that make sense: “You know his name, you know his
voice. He knows your sins. On October 27th, he returns to
take back Halloween.”
 Film Title:
 Font stylised as jigsaw pieces to fit with the film’s title
and theme of puzzles
 The classic fairground spiral background is used
 The text is more shadowy than in the previous titles

12. Film 2: Happy Death
Day (2017)
Trailer Released: June 2017

21. HappyDeath
DayTitles
 Font:
 Same font used for all title cards except the Film Title
 White text with red underline on black background
 No entrance animation – slight growth of text during
title cards
 Wording:
 The first 3 titles inform the viewer of the production
company and the release date
 The following 4 titles create a sentence that is used as
the tagline for the film: “Make every death count”
 Film Title:
 Font stylised as icing on a cake to fit with the narrative
device of the protagonist’s birthday and the comedy idea
of her “death day”
 A bloodstained knife sits on the table next to the cake to
assist the narrative of the protagonist solving her own
murder

22. Trailer 3: Scream 4
(2011)
Trailer Released: February 2011

33. Scream4Titles
 Font:
 Same font used for all title cards except the Film Title
and release date
 White/grey text on animated blue/black background
 3D animated – the object the titles are place on rotates
into place, some titles fade in during the card’s duration
 Wording:
 The first 4 titles introduce the movie’s concept in 2 full
sentences: “One call started it all. Now, a new generation
is about to meet a ghost from the past.”
 The 5th title showcases the popular director, Wes Craven
 The next 3 titles have similar phrasing: “Someone is re-
___ the ___”
 Film Title:
 The letter A is stylised as a 4 to create a modern, clever
film logo
 White/red 3D font with a black background
 The release date which follows the film title has the 4
stylised identically to the A in the film title

34. How WillIUsethis
Research?

35. MyTitles
 I will use the following conventions of horror film
teaser trailer titles in my own work:
 Use separate titles to create full sentences or a tagline
which represents the film’s concept
 Use white or red font on a dark background
 Use a different font for the film title than the rest of the
titles
 Stylise the film’s title using imagery significant to the
film’s concept
 Use minimal animation so as not to distract from the
action of the trailer itself