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Exploring the representation of females in fashion magazines.




            High-Street
         Fashion Magazine

                        Zoe Self
Genre and Target Audience
     •   High Street fashion magazine.
     •   Following conventions.
     •   Females 16-25 (demographic D and E)
     •   Product aimed between Vogue style fashion
         magazines and Gossip magazines e.g. Look
High-Street magazine Front Covers
Conventions:
• Model is a celeb
• Busy with images and copy
• Advertisement of products
• Celeb gossip
• Fashion features
My Front Cover:
• Model (celeb) links to advertorial
  article
• Images of clothes cut outs linking to
  brands.
• Advertising double page spread:
  ‘What to wear for Winter’.
• Copy informing audience of what’s
  featured inside.
Contents Page
• Range of images relating to double page spread on winter
  wear, advertorial and clothing
• Conventional for fashion magazines to have a narrative e.g. 1st
  fashion features, 2nd celebrity and 3rd beauty…
• Copy- font sizes, use of bold text
• Advertisement
• Note from editor
Double Page Spread
• Photo-shoot
• Winter themed shoot
• Natural settings- stereotypes
• Link to what celebrities are wearing-
  conventional
• Mixture of images and
copy (copy explaining new
winter trends e.t.c)
Advertorial
• Conventional for high street fashion
   magazines
• Article on a celebrity that links to a product
   they’re using e.g. a moisturizer
• Celebrity therefore acts as a role model
 (celeb used will be the main model featured on
                  the front cover)
The Product For the Advertorial
      • Create my own product
      • Face cream
      • Promote the fact it’s all natural
        ingredients- what women want
      • Eco- green
      • Represents women stereotypically and
        therefore conventionally- connotes
        purity, innocence.
Magazine Name Ideas??
Need a name that fits with the genre of the
magazine (high-street fashion), but, like Look
magazine also includes some celebrity gossip.
• Craze- as in fashion, trend e.t.c.
• Reflection
• Icon- like the idea of the meaning but not how
  the word looks
• Admire

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High street fashion magazine pitch

  • 1. Exploring the representation of females in fashion magazines. High-Street Fashion Magazine Zoe Self
  • 2. Genre and Target Audience • High Street fashion magazine. • Following conventions. • Females 16-25 (demographic D and E) • Product aimed between Vogue style fashion magazines and Gossip magazines e.g. Look
  • 3. High-Street magazine Front Covers Conventions: • Model is a celeb • Busy with images and copy • Advertisement of products • Celeb gossip • Fashion features My Front Cover: • Model (celeb) links to advertorial article • Images of clothes cut outs linking to brands. • Advertising double page spread: ‘What to wear for Winter’. • Copy informing audience of what’s featured inside.
  • 4. Contents Page • Range of images relating to double page spread on winter wear, advertorial and clothing • Conventional for fashion magazines to have a narrative e.g. 1st fashion features, 2nd celebrity and 3rd beauty… • Copy- font sizes, use of bold text • Advertisement • Note from editor
  • 5. Double Page Spread • Photo-shoot • Winter themed shoot • Natural settings- stereotypes • Link to what celebrities are wearing- conventional • Mixture of images and copy (copy explaining new winter trends e.t.c)
  • 6. Advertorial • Conventional for high street fashion magazines • Article on a celebrity that links to a product they’re using e.g. a moisturizer • Celebrity therefore acts as a role model (celeb used will be the main model featured on the front cover)
  • 7. The Product For the Advertorial • Create my own product • Face cream • Promote the fact it’s all natural ingredients- what women want • Eco- green • Represents women stereotypically and therefore conventionally- connotes purity, innocence.
  • 8. Magazine Name Ideas?? Need a name that fits with the genre of the magazine (high-street fashion), but, like Look magazine also includes some celebrity gossip. • Craze- as in fashion, trend e.t.c. • Reflection • Icon- like the idea of the meaning but not how the word looks • Admire