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My Pitch

By Jamie-ash Townsend
My ideas
• The genre of music I have chosen for my
music magazine is Alterative rock.
• The main reason I have chosen to do
Alternative rock is because is appeals to a
niche audience, as apposed to a
mainstream audience because the
unusual and sometimes unknown really
interests me.
Here are some examples of other
rock/Alterative magazines…
Why a Alterative rock Magazine?
• I have chosen Alterative rock because it is a genre that
is mostly unexplored and many people class bands like
Oasis and U2 as alternative and this is a common
misconception. I will be looking at real
alternate/Unknown music alike Jeff Buckley and Tom
Waits.
• With institution and magazine research I found out that
there is a gap in the market for unknowns so this
seemed like an interesting genre to look at for magazine
purposes but I can also learn something while in the
prose's.
What institution would look at my
magazine?

• The institution that may produce my
magazine would be small publishing
institutions such as Crack or IPC Media,
these distribute and produce for the same
demographic as I want to
Target Audience
• Music students
• Artists
• Art house
people.
Description of the magazine style
• The magazine will be for obscure and unknown
musicians. I will use dull, dank and dishevelled
look to connote. I will also use a dull colour pallet
to appeal to people who like the music genre.
• Mode of address: will be informal but also
eloquent.
• The images I will use will be of people with that
style of clothing that readers can emulate. I will
not use any bright coloured images.
Possible names for my magazine:
• Unknown
• Grey scale
• Crossroads
• Juke box
What will my magazine cover ? How?
• My magazine will cover unknown, bluesy,
jazzy, rocky, individual music. Focusing on
unknown artists that I feel deserves to get
into the lime light.
• Some articles may also be about festivals,
shops, clubs, or open mic nights that
follow the same genre of music.
Double page spread
• I would like my double page spread to feature a
solo artist who is extremely individual and
slightly well known but not know by people of my
age (teenage). I would like it to be in a simple
convocation layout.
• The ratio of text to image will be 60:40 with an
image taking up a predominant part of the page.
The image will bleed from the left hand side to
the right hand side of the spread.

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My Pitch

  • 2. My ideas • The genre of music I have chosen for my music magazine is Alterative rock. • The main reason I have chosen to do Alternative rock is because is appeals to a niche audience, as apposed to a mainstream audience because the unusual and sometimes unknown really interests me.
  • 3. Here are some examples of other rock/Alterative magazines…
  • 4. Why a Alterative rock Magazine? • I have chosen Alterative rock because it is a genre that is mostly unexplored and many people class bands like Oasis and U2 as alternative and this is a common misconception. I will be looking at real alternate/Unknown music alike Jeff Buckley and Tom Waits. • With institution and magazine research I found out that there is a gap in the market for unknowns so this seemed like an interesting genre to look at for magazine purposes but I can also learn something while in the prose's.
  • 5. What institution would look at my magazine? • The institution that may produce my magazine would be small publishing institutions such as Crack or IPC Media, these distribute and produce for the same demographic as I want to
  • 6. Target Audience • Music students • Artists • Art house people.
  • 7.
  • 8. Description of the magazine style • The magazine will be for obscure and unknown musicians. I will use dull, dank and dishevelled look to connote. I will also use a dull colour pallet to appeal to people who like the music genre. • Mode of address: will be informal but also eloquent. • The images I will use will be of people with that style of clothing that readers can emulate. I will not use any bright coloured images.
  • 9. Possible names for my magazine: • Unknown • Grey scale • Crossroads • Juke box
  • 10. What will my magazine cover ? How? • My magazine will cover unknown, bluesy, jazzy, rocky, individual music. Focusing on unknown artists that I feel deserves to get into the lime light. • Some articles may also be about festivals, shops, clubs, or open mic nights that follow the same genre of music.
  • 11. Double page spread • I would like my double page spread to feature a solo artist who is extremely individual and slightly well known but not know by people of my age (teenage). I would like it to be in a simple convocation layout. • The ratio of text to image will be 60:40 with an image taking up a predominant part of the page. The image will bleed from the left hand side to the right hand side of the spread.