Hermann Wimmer - ForgeRock Identity Live 2017 - Dusseldorf
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This document discusses the growth of digitization and connectivity, with over 7.5 billion people and 8.4 billion connected things projected by 2020. It argues that digital disruption is happening across industries like retail, automotive, media, and financial services, and that managing identity will become increasingly important for security, privacy, and creating a single customer view. The digital model outlined emphasizes building trust through managing data, identity, and security in a scalable way that provides a single customer view and supports the internet of things.
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Hermann Wimmer - ForgeRock Identity Live 2017 - Dusseldorf
- 1. © 2017 ForgeRock. All rights reserved. The State of Identity Hermann Wimmer GM, International
- 3. © 2017 ForgeRock. All rights reserved. Digital Disruption is Happening
- 4. © 2017 ForgeRock. All rights reserved. What can be digitized will be digitized
- 5. © 2017 ForgeRock. All rights reserved. Digitization of average industry35%
- 6. © 2017 ForgeRock. All rights reserved.
- 7. © 2017 ForgeRock. All rights reserved. What it should look like in the future
- 8. © 2017 ForgeRock. All rights reserved. 7.5 billion people 3.5 billion connected to the internet 8.4 billion connected things 20.5 billion connected things by 2020 It’s Just the Beginning
- 9. © 2017 ForgeRock. All rights reserved.
- 10. © 2017 ForgeRock. All rights reserved. The Digital Model DATAIDENTITY SECURITY Privacy is the Foundation + +
- 11. © 2017 ForgeRock. All rights reserved.
- 12. • Creating a single view of and for the customer across brands • Increasing customer loyalty with identity- enabled sporting equipment and users • Enabling secure data sharing across devices and customers to create value • Leveraging data for up-sell and cross-sell across business units Retail/CPG
- 13. © 2017 ForgeRock. All rights reserved. Automotive Providing driver authentication and authorization for connected cars 85% of Auto Executives agree that the digital ecosystem will generate higher revenues than the hardware of the car itself 82% of executives agree that a car needs its very own operating system (OS) including a single sign-on platform or valuable consumer data will be most likely routed through 3rd parties….and valuable revenue streams would be lost. KPMG Global Auto Exec Survey 2017
- 14. © 2017 ForgeRock. All rights reserved. • Authenticates drivers and passengers, and vehicles • Allows for profile management in the cloud, personalization in the car • Enables automotive OEMs to know their customers, provide services tuned to their use THE FORGEROCK SOLUTION FOR BBC THE CONNECTED CAR SOLUTION
- 15. © 2017 ForgeRock. All rights reserved. Delivering a secure, personalized experience across all channels to millions of users Media
- 16. © 2017 ForgeRock. All rights reserved. THE SMART MEDIA SOLUTION FOR BBC • Personalized content across all devices • Seamless viewing experience anytime, anywhere, on any device • Family relationships • Personalized direct marketing campaigns • Use identity data for insight to drive commissioning of shows, scheduling, and new product development
- 17. © 2017 ForgeRock. All rights reserved. • Creating an omnichannel customer experience • Unifying customer identities across bank business units • Enabling new digital banking products and services like Amazon Alexa • Providing seamless, secure customer access with MFA and other solutions Financial Services
- 18. Trust is the foundation of every relationship
- 19. No More Data About You Without You
- 20. Scalability Single View IoT Trust One Platform
- 21. © 2017 ForgeRock. All rights reserved.
Editor's Notes
- We all know this image of a light at the end of the tunnel Analogy for Digitization Where are we here? Are we seeing the light of digitization are we almost there and can touch it are we still running in the dark? This is the central question and challenge for all of us but why is identity a key part of it? Identity technology started over 20 years ago and has massively changed since then but we are still at the beginning. It is becoming the backbone of our digitization let me show you how (play video on next slide)
- They become major disruptors and are the new champions Not only take market share but also generate new markets! Outgrowing all other brands and industries No industry immune from this disruption Amazon and Facebook becoming the most valuable brans in the world New disruptors threating traditional industries like automotive and entertainment The digital transformation is challenging all of us (next slide)
- It is threatening because everything that can be digitized will be digitized Also products we have never thought of Example of dumbbells and potentially basketball
- And back to the analogy We are only seeing the light at the end of the tunnel According to a recent McKinsey report digital technologies and processes have penetrated only about 35% of a typical company’s products and operations that could be digitized have. This means that the biggest part of our world is still changing And its massively changing the way we work, the way we play, the way we communicate and the way we earn money as a business (next slide) http://www.mckinsey.com/business-functions/strategy-and-corporate-finance/our-insights/the-strategy-and-corporate-finance-blog/think-digital-is-a-big-deal-you-aint-seen-nothing-yet
- I’ve shown you the trends but whats the state of the art by industry? McKinsey’s survey of where digital penetration is occurring. No industry immune from the digital revolution Media and Retail are facing serious digital disruption Due to companies like Amazon, Netflix and others we’ve seen earlier Nevertheless, I do not think this reflects the current state of the art. Let me give you a glance of what I think it should look like now and in the future Flip to next slide
- All industries should be concerned about digitalization It affect everyone and we will show you why throughout the day Let me give you some examples (Flip to next slide)
- And again: This is just the beginning of dentity management We’ve seen and we will see a significant increase of identities Not only humans but also their devices connected to the internet And if we go further into the world of things The IoT will have the biggest significance in the next years and will outgrow everything else Unfortunately, nobody thought about security That doesn’t have to be the case. We are here to change that….
- Even traditional German business are now seeing the need to change and act Allianz, Daimler, Springer, Deutsche Bank are forming an alliance under a new company And ohers still want to join In order to attack the supremacy of digital leaders like Facebook and Google Who are 10 years in front Create a single highly secure platform which is compatible to state institutions, telco, aviation and others Sources: http://www.faz.net/aktuell/wirtschaft/macht-im-internet/allianz-deutsche-bank-daimler-planen-neue-internetplattform-15005005.html http://www.focus.de/digital/computer/internet-deutsche-konzerne-schmieden-datenplattform-gegen-google-co_id_7099255.html http://www.spiegel.de/netzwelt/web/deutsche-konzerne-feilen-an-generalschluessel-fuers-internet-a-1146610.html http://www.wiwo.de/technologie/digitale-welt/allianz-daimler-springer-deutsche-grosskonzerne-planen-digitale-plattform/19769290.html
- What is the foundation of all we‘ve seen in the video The identity model The combination of those three factors Identity, Security, Data But there is one more increasingly important factor Privacy and not only due to recent legislations like GDPR What happens if a company does get most of those factors right? (Turn to next slide)
- Talking about CPG and Retail, main challenges are Create a single view of and for the customer Be prepared and make use of the IoT (Show Amer Sports Watch) (Grab the connected Basketball) Secures customer data and enable privacy controls Don’t want to give you too much detail as Marko Orenius from Amer Sports will join us later on stage You might not know the name Amer Sports but trust me You will know their brands and products
- Also the Automotive industry faces serious challenges With new disruptors like Tesla and Uber the most important change is that most of the the revenue will come from the digital ecosystem of a car and not from the car itself And whats needed for that? An operating system which is putting identity in the center It is about authentication and authorization of connected cars Therefore, ForgeRock supports AGL, a group of 100 premier automotive OEMs and suppliers, in providing driver authentication and authorization in connected vehicles.
- AGL but also Toyota, Massey Ferguson, SiriusXM Telematics Platform, TomTom’s geo telematics solutions Those cooperations include Authentication for drivers and passengers, and vehicles Profile management in the cloud, personalization in the car Enable automotive OEMs to know their customers, provide services tuned to their use
- Another industry which was leading the pack earlier when talking about disruption BBC Especially our customer BBC was driven by deregulation of media and competitive pressures from new entrants like Netflix Approach: Identity to dramatically change their delivery and overall business model as well. Goal: Deliver a secure, personalized experience across all channels to millions of users
- This approach consists of Fully integrated and scalable cloud-based identity management solution for the myBBC service, 20M+ accounts Powers device pairing with connected TVs Unique customer identity enables personalization, multi-device support, permissions, consent, start-stop streaming and more Enables secure data sharing while respecting customer privacy with contextually sensitive registration process, layered approach to data privacy during registration Powers personalized services, recommendations, and engagement based on context, preferences, consumption patterns, and more
- As last example: Finance Challenged by Fintechs and regulations, they need to Create an omnichannel customer experience Unify customer identities across bank business units Enable new digital banking products and services like Amazon Alexa Provide seamless, secure customer access with MFA and other solutions Again, I don’t want to give you too much information as we have one of the biggest brands and banks in the world on stage later Ian Sorbello from the HSBC
- I want to leave you with one more thougth as we all tend to forget! The power of this new digital is undeniable. But with this incredible innovation comes incredible responsibility. Those of us who work with identities and personal information, have a responsibility to make sure that a person’s data is in fact a person’s data. It is about security and privacy Trust is the foundation of every relationship. And especially with customers where you only have one shot to make it right
- We have a saying at ForgeRock “No more data about you, without you”. Privacy is all of our responsibility. Providing data privacy isn’t just the law, it’s the right thing to do. When the EU’s GDPR starts enforcement in a little over a year year, fines of 4% of a company’s global revenues become the penalty for violating a user’s privacy and consent We represent a company that takes this all seriously and in fact offers solutions to help each of your organizations protect your employees, your customers, and your citizen’s privacy and puts the power of consent in their hands. This is why you will hear about this topic throughout the day World’s experts on GDPR and its impact to organizations, Allan Foster and Eve Maler will be sharing with you useful insights into the legislation, its impact to us all and the solutions.
- I leave you with an example that was surprising to all of us Schalke as an innovation leader Unveiled new kit for next season sponsored by online supermarket AllyouneedFresh Includes payment chip allowing fans to in stadium payment Innovation that they are aiming to patent This is just the beginning. Think about: Tying the identity to the online Schalke shop as well as the supermarket Security incl. hooligan prevention and identification Reduce friction at the entrance while increasing security Ticket personalisation Ending + Robert going on stake in Schalke jersey